Background Add Ecwid Shopping Bag To Every Page On Wix
Have you ever Wondered if you’re using the ideal ecommerce platform for selling on the internet? Do you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small business site it often becomes tricky when you want to attract on a new ecommerce platform or perhaps just modify your site at all. Read our Ecwid review to discover more about this solution. Add Ecwid Shopping Bag To Every Page On Wix
Many options Intentionally make a closed system, which can be tedious to maneuver away from as soon as you get started. However, with a platform named Ecwid, you do not have to be concerned about it. Actually, the entire aim of the company, which started in 2009, is to quickly and inexpensively make an internet store system on your present websites.
You do not have To create a completely different site. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
That raised my Attention, because I understand the struggles that come along with attempting to migrate sites, particularly when it comes to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It’s rather Impressive what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not only a platform for people in the united states or Europe. Even businesses in developing countries have a opportunity to find an internet store going, and you do not have to trash your previous website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you’re not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and protected.
In addition to The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What is Ecwid, and how does it function?
Ecwid is a hosted Solution for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a fresh website with e-commerce performance, Ecwid is targeted more towards people who currently have a website and just wish to add an online store to it.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of all goods, and add photos, pricing, weight etc. . each. You can define shipping rates, accept credit card payments and so on — all of the crucial stuff that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you create a fully-featured, standalone e-commerce website; instead, it is intended to allow you add an internet store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that will allow you produce a one-page standalone offering. We are going to talk via this in more detail later on in the inspection.) Add Ecwid Shopping Bag To Every Page On Wix
The Product operates by providing you a widget that gets put on other websites — hence the name Ecwid: it is short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an present site or societal media profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies that don’t want to start a brand new website. The main feature is that you can choose your old site and quickly incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto several different websites if you plan on selling elsewhere on the web. Manage all of these websites from 1 place instead of switching between multiple dashboards.
Another pleasant Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could visit a tradeshow to generate a number of sales and each one of these sales are represented on the backend of your website.
The system is Also made to integrate well with social networks, and that means you can sell your things on Facebook if desired. One part of Ecwid that we particularly enjoy is the delivery facet. With real-time shipping integrations you constantly know what’s happening with your requests and where they’re being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The machine has over 43 translations for selling around the planet
You get lots of promotional tools like vouchers, discounts, and bulk pricing and more
Create your own customized email alerts
Utilize the automated tax alternative (automatic tax charges at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid store to market not only online but in bodily locations too — in shops, market stalls, in theatres and so forth.
Together with Ecwid’s POS Performance, irrespective of whether a customer purchases a product in store, online, in their telephone or via Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and customer / trade info.
There’s a couple of methods you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App shop, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be ordered straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it’s not yet available on Android devices. (On their website, Ecwid say it’ll be available shortly — but they’ve been saying that for quite a while now). Add Ecwid Shopping Bag To Every Page On Wix
If you are based outside That the US / UK, or need to work with another mobile device type, the good news is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS option on all paid-for plans, you’ll need to be on the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktopcomputer, tablet computers and cellular. In an era where smartphone internet surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid offers a totally free program.
Granted, it’s a fairly Basic plan, in which attributes such as discount coupons and service aren’t available, and it merely allows you to sell up to 10 products in 2 categories — but this may really be sufficient for some customers, and using it’s a good way to try the system out.
But, A key point to notice about the free plan is that it isn’t great from an SEO standpoint — you have to be on a paid program to make certain your product pages talk to search engines accurately (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be automatically translated into nearly 50 distinct languages — clients can see your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by detecting visitors’ language automatically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this sort of performance — that they force you to rely on third party apps, the creation of numerous shops or Google Translate to provide different language versions of your store, which is less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
As far as I can tell However, you can’t manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid comprise the title you have given to your own product – so if you include some keywords in your product title (maybe not a bad idea anyway) that your URL will comprise them too. This functions as something of a workaround, but I would prefer whole control over URLs. Add Ecwid Shopping Bag To Every Page On Wix
One area where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As its name implies, AMP pages load faster on mobile devices. This motivates people to remain longer on your page, thus increasing’dwell time’ –something which is considered by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike competing products like Bigcommerce or even Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and customers (in CSV format) and means that if you feel the need to migrate your shop to a different e-commerce platform, then you should not have any major problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce performance out of this box, so anybody wishing to market on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You simply sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the amount of payment gateway options is quite limited — you need to utilize Stripe or Paypal. (And using Stripe only works if you are selling products from certain countries). The other principal issue with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to some Squarespace website is quite easy: it’s a simple matter of adding a code block to a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can provide a fantastic workaround. A dedicated program is offered by Ecwid to enable you integrate the product on a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be extensive — competing goods like Shopify offer a much wider range of apps. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing to you set up Ecwid on these platforms very easily. Add Ecwid Shopping Bag To Every Page On Wix
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online store builders, you get a vertical menu on the left that allows you to access key functionality, and the place on the right is used to edit or display related products, website content and reports.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, setting up shipping prices etc…but there isn’t anything that should represent also much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that is provided to you once you log in for the first time.
If You are stuck however, you can always get in touch with Ecwid’s support team — more on that later — or, even if you are on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get two hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Lawyer, so please be aware that the below observations should not be interpreted as legal advice, but I am planning to do my very best to spell out a number of the major GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are many legal measures that website owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it’s usually a great idea to speak with an attorney on what to do); and even when your company isn’t based in the EU, you still will need to obey the regulations where any website visits from the EU are worried.
According to my Understanding of the crucial GDPR rules, the main priorities for prospective Ecwid shop owners are to:
· Provide adequate privacy and cookie notices
· Process and store data safely
· Get explicit consent from people signing up to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential cookies onto a website (and also to log that consent).
There doesn’t Appear to be Anything that stops you fulfilling the first few requirements easily enough with Ecwid, although you will have to spend time and potentially money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, You Have to exhibit a cookie cutter banner to your visitors which
· Allows them to choose which cookies they want to run BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their consent to conduct cookies Add Ecwid Shopping Bag To Every Page On Wix
· Enables them to revoke approval at a later stage
So for Instance, If you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you’ll be breaking up GDPR legislation unless you have a banner set up which does all the above.
Nowout of the box at Least there is not a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only option on front that I can locate, the’EU cookie banner’, doesn’t seem to supply the essential performance — despite costing $1.99 per month to use).
It Seems to me that the only alternative available to Ecwid users would be to use a professional product such as CookiePro, which will supply all the essential functionality to make cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a lot of configuration and you’ll need to put quite a great deal of time aside to set this up.
Installation and Layout
I Truly like The fact that you’re able to run a website without paying anything. This makes the setup process that much easier, because you just need to punch in your email and create a password to go right to the backend interface.
The system has Wizards for every platform you want to set your store on. In case you have a WordPress site, just walk through three steps to get up and running. You could even click on choices like Facebook and Joomla, based on the place you want to sell.
The backend Design is flawless, since it walks you through every website creation and integration step with a few nice photos and text. Once you obtain your store implemented on a site or social page it appears fairly slick.
The layout Depends somewhat on the theme you’ve got on your site, however as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to find for clients when they wish to checkout.
Although many Sites will be cellular friendly, it;s fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your customers an opportunity to get products from the mobile interface.
The final Design thing which makes sense to mention is your vocabulary tool. Since running an internet store generally requires you to reach out to people from throughout the planet, you are bound to stumble upon a few clients who’d love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that is not a problem in any respect.
The Ecwid Program Economy
Having the Opportunity to put in applications is a sure fire way to scaling up your ecommerce website in a reasonable manner. Ecwid has a place called the Ecwid App Market. It offers 65 applications, helping merchants extend their store functionality easily. Add Ecwid Shopping Bag To Every Page On Wix
A Few of the apps Will help you out with rating and reviews, rewards programs, automatic ad tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third-party remedy to your present site, so you would normally need to implement additional SEO and advertising tools to truly get the word out. That said, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google with no extra work. It gets better with WordPress sites, as you acquire access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Concise and clear, so that you may just go in there and type in a product name, price and picture then save the product for later. Of course you can always open up the Powerful Options, however they different these for if you’re ready to get started ramping up your own store.
As an example of the stock Rich management toolset, you obtain access to items like from stock merchandise tracking, mobile device inventory management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute that is always one of my favorite ways to converse with companies. Only send them a question and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat support and email support, maintaining the response time short and encourage quality .
In my mind, the Platform has all you might want concerning support.
Payments and Safety
It’s not necessarily Simple to find an ecommerce platform which does not charge fees, but that’s just what you get with Ecwid. They never control any kind of transaction fee with any of those programs they offer, which makes it desirable for any shop that’s hoping to keep costs down and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you’ve got to setup something such as PayPal or Stripe to process all the transactions that come through your site. It is pretty easy to employ one of these systems, since Ecwid incorporates with over 40 global payment options. However, each one of those processors have their particular trade fees so that you need to prepare for these.
It is quite Clear that Ecwid takes security seriously, since the company is a PCI DSS Grade 1 accredited service provider. The business also claims that every trade that includes sensitive information is transferred via a secure HTTPS channel. Add Ecwid Shopping Bag To Every Page On Wix
Imagine if you Would love to collect both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid represents a very simple way to add e-commerce to any existing website.
· Point-of-sale performance can be obtained, and there are a number of strategies to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language variations of your shop.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a fantastic stopgap measure for retailers who need a store quickly, but have yet to create a complete site in order to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous concerning features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There’s a limited number of programs / integrations offered in the Ecwid Program store.
· You can’t alter product URLs, which can be slightly annoying in the search engine optimization perspective.
· You can not create AMP variations of product pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with regard to getting cookie approval ) sounds hard.
· The free version doesn’t allow you to access any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They promote the free plan like mad, and mention that a number of different platforms drag you into a free trial, even where you may finally need to pay.
This is where Ecwid stands outside, and you can see that the other payment programs are rather reasonably priced.
The Free plan Allows you to sell 10 products, whereas the Venture program ups that count to 100 goods and you get items like an iPhone direction program. The company program goes up to 2500 products for a wonderful price and you also get live chat service. Priority support comes along with the Unlimited program and you might also market an unlimited number of merchandise.
Ecwid is one of The most economical solutions on the market. You can see that it is actually more affordable than a lot of the other platforms we’ve reviewed in the past, so if you’re searching for value, this might be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is among the greatest ways to market online, as long as you implement the best methods to improve your sales online too. Ecwid is a slick system, with super simple implementation steps, making it perfect for your small business crowd. Add Ecwid Shopping Bag To Every Page On Wix