Background Alternative To Ecwid
Have you ever Wondered if you’re using the ideal ecommerce platform for sale online? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you run a small business website it often becomes tricky when you would like to attract on a brand new ecommerce platform or even just modify your website whatsoever. Read our Ecwid review to discover more about this option. Alternative To Ecwid
Many solutions Purposefully make a closed system, which is tedious to move away from as soon as you get started. But with a platform called Ecwid, you do not need to be concerned about this. In fact, the entire goal of the business, which started in 2009, would be to quickly and quickly make an internet store system in your present websites.
You do not have To make a completely different site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
This increased my Attention, since I understand the struggles that come along with attempting to migrate websites, especially when it comes to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to find out if it is worth the time.
How Many Men and Women Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not just a platform for most people in the US or Europe. Even companies in developing countries have a opportunity to get an internet store heading, and you don’t have to trash your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What is Ecwid, and how does this work?
Ecwid is a hosted Solution for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a new website with e-commerce functionality, Ecwid is targeted more towards people who currently have a site and just want to add an online store for this.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of all products, and add photographs, pricing, weight etc. . each. You can define shipping prices, accept credit card payments etc — all of the crucial stuff that you would expect to be able to perform with an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to let you create a fully-featured, standalone e-commerce website; instead, it’s intended to allow you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which does let you produce a one-page standalone offering. We’ll talk via this in more depth later on in the inspection.) Alternative To Ecwid
The Product works by providing you a widget that gets put on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing site or societal media profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to start a brand-new site. The primary feature is that you can take your old website and quickly integrate the Ecwid system within a few minutes.
You can also Mirror the system onto various other sites if you plan on selling elsewhere online. Handle all these sites from 1 location rather than switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could visit a tradeshow to make a few sales and all of these sales are represented onto the backend of your site.
The system is Also designed to integrate well with social networks, so that you may sell your things on Facebook if needed. 1 part of Ecwid that we especially enjoy is the delivery facet. With real-time transport integrations you constantly know what is going on with your requests and at which they are being shipped to.
What other trendy Items are included with Ecwid?
It runs on a super fast framework
It comes with an address book for customers and customers
The system has over 43 translations for sale around the planet
You get lots of promotional instruments like coupons, discounts, bulk pricing and much more
Create your own customized email alerts
Use the automatic tax solution (automatic tax rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to sell not just online but in physical locations too — in stores, market stalls, in theatres and so forth.
Together with Ecwid’s POS Functionality, irrespective of whether or not a customer purchases a product in shop, online, in their phone or via Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There is a couple of ways you can use this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here support, then taking payments utilizing a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: it’s only available to retailers in the US and UK. Secondly, it is not yet available on Android devices. (On their website, Ecwid say it will be available shortly — but they have been saying that for quite some time now). Alternative To Ecwid
If you are located outside That the US / UK, or want to utilize another mobile device kind, the good thing is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS choice on all paid-for plans, you’ll want to be on the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktopcomputer, tablet and mobile. In a age where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it is a fairly Basic plan, where attributes like discount coupons and service aren’t available, and it only allows you to sell up to ten products in two categories — but this could really be adequate for some customers, and using it is a fantastic way to try out the system.
But, A vital point to notice about the free plan is that it is not good from an SEO point of view — you need to be on a paid plan to make certain that your product pages talk to search engines correctly (more on SEO below).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 different languages — customers can see your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this type of performance — that they force you to rely on third party apps, the production of multiple stores or Google Translate to provide different language versions of your shop, which is less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
So Far as I could tell But you can’t manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid comprise the title you’ve given to your own product – so if you include some keywords on your product title (not a bad idea anyhow ) your URL will include them too. This functions as something of a workaround, but I’d prefer whole control over URLs. Alternative To Ecwid
1 area where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated mobile pages. As its name implies, AMP pages load faster on mobile devices. This encourages people to remain longer on your page, thus increasing’live time’ –something that’s considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or even Shopify, you can not produce AMP variations of your goods using Ecwid.
Importing and exporting information
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, you shouldn’t have any significant difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress does not Supplied any e-commerce performance from the box, so anybody wishing to market on the stage will need a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the amount of payment gateway options is quite limited — you need to utilize Stripe or Paypal. (And using Stripe only functions if you’re selling goods from certain countries). The other principal issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and full export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to some Squarespace site is very easy: it is a simple matter of adding a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can offer a good workaround. A committed program is provided by Ecwid to enable you integrate the item on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be more extensive — competing goods like Shopify offer a much broader range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms quite easily. Alternative To Ecwid
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online shop builders, you get a vertical menu on the left that allows you to access key functionality, and the place on the right is used to display or edit related products, site reports and content.
As with any e-commerce tool, you will have to Spend a fair amount of time getting your head about creating catalogues and product variations, establishing shipping prices and so on…but there isn’t anything that should represent also much of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s supplied to you once you log in for the very first time.
If You are stuck nonetheless, you could always get in contact with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization service (you get two hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Lawyer, so please note that the below observations shouldn’t be interpreted as legal information, but I’m going to do my very best to spell out a number of the key GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR laws, there are many legal measures that website owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s typically a great idea to speak with a lawyer on what to do); and even if your company isn’t based in the EU, then you still need to comply with the regulations where any website visits in the EU are worried.
Based on my Understanding of the crucial GDPR principles, the main priorities for potential Ecwid store owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data safely
· Get explicit permission from those signing up to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a site (and to log that consent).
There doesn’t seem to be Whatever stops you meeting the first few requirements easily enough with Ecwid, although you will need to devote time and potentially money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to exhibit a cookie cutter banner to your visitors which
· Allows them to choose which cookies they would like to conduct BEFORE those biscuits are run (i.e., to give’prior consent’)
· Logs their approval to run cookies Alternative To Ecwid
· Enables them to revoke approval at a later stage
So for example, if you Use a Facebook Ads cookie in combination with your Ecwid store, you will be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Now, out of the box at There isn’t a way to deal with the cookie approval issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app shop (the only alternative on front that I can find, the’EU cookie banner’, doesn’t seem to provide the essential performance — despite costing $1.99 per month to use).
It Seems to me that the only option available to Ecwid consumers would be to use a professional product like CookiePro, which will supply all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a lot of configuration and you will want to set quite a great deal of time aside to set this up.
Installation and Design
I really enjoy The simple fact which you’re able to run a web site without paying for anything. This makes the setup process that much simpler, because you simply need to punch in your email and create a password to proceed straight to the backend interface.
The machine has Wizards for each platform you want to place your shop on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, based on the place you want to sell.
The backend Design is perfect, because it walks you through each website creation and integration measure with a few fine photos and text. As soon as you obtain your shop implemented on a website or societal page it appears fairly slick.
The layout Depends somewhat on the theme you have on your website, however as you can see below, it displays photos well and appears clean and easy to navigate. I particularly enjoy the Shopping Bag place, which can be outstanding and easy to locate for clients when they want to market.
Although many Sites will be cellular friendly, it;s fine understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and market on the move, while also providing your customers a chance to get products from the mobile interface.
The closing Design item which makes sense to mention is the language tool. Since running an online store generally requires one to attain out to individuals from all over the world, you are bound to stumble upon some clients who would like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that’s no problem in any respect.
The Ecwid App Market
Having the Chance to install software is a sure fire way to scaling up your ecommerce site in a reasonable way. Ecwid has a place known as the Ecwid App Market. It provides 65 applications, helping retailers extend their store functionality readily. Alternative To Ecwid
Some of the programs Will help you out with reviews and rating, rewards programs, automatic advertising tools, analytics, custom layout themes and more.
SEO and Marketing
Ecwid is a Third-party solution to your current site, so you would typically have to employ additional SEO and marketing tools to truly get out the word. Nevertheless, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google with no extra work. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each measure is Concise and clear, so that you can just go in there and type in a product name, price and image then save the product for later. Obviously you could always open up the Powerful Options, but they different these for if you’re ready to get started ramping up your own store.
As an example of the inventory Rich direction toolset, you obtain access to things like out of stock merchandise tracking, mobile device inventory management, barcode scanning and more.
Ecwid provides A Chat With Earnings feature which is one of my favourite ways to talk with companies. Simply send them a query and you can work on something else until they respond.
The Business also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, maintaining the response time short and encourage quality .
In my eyes, the Platform has all you might want in terms of support.
Payments and Safety
It is not always Simple to locate an ecommerce platform which does not charge fees, but that’s just what you get with Ecwid. They never control any kind of transaction fee with any of the programs they provide, which makes it desirable for any shop that is trying to keep down costs and also to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you’ve got to setup something like PayPal or Stripe to process all the trades that come through your site. It’s pretty easy to employ these systems, because Ecwid integrates with over 40 international payment choices. However, each of these processors have their particular transaction fees so that you need to prepare for them.
It’s quite Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 accredited service provider. The business also claims that each transaction that includes sensitive information is transferred through a secure HTTPS channel. Alternative To Ecwid
Imagine if you Would like to collect both offline and online payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid represents a very simple way to add e-commerce to some existing website.
· Point-of-sale performance is available, and there are quite a few ways to implement it.
· The product is cheap by comparison to other alternatives.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a fantastic stopgap measure for retailers who want a store quickly, but have yet to develop a full site in order to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is rather generous concerning features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations offered from the Ecwid Program store.
· You can’t change product URLs, which is slightly annoying from an SEO point of view.
· You can’t create AMP variations of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) seems hard.
· The free version doesn’t allow you to access any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like mad, and mention that a number of other platforms drag you into a free trial, where you will eventually need to pay.
This is where Ecwid stands outside, and you’ll be able to see the other payment plans are rather affordable.
The Free program Lets you sell 10 products, while the Venture plan ups that count to 100 products and you get items like an iPhone direction app. The Business program goes up to 2500 products for a wonderful price and you get live chat support. Priority support comes along with the Unlimited plan and you might also sell an unlimited number of merchandise.
Ecwid is one of The cheapest solutions on the market. You may see that it is actually cheaper than a lot of the other platforms we have reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Beginning to think that Ecwid is one of the greatest ways to sell online, provided that you implement the best ways to enhance your sales online as well. Ecwid is a slick system, with super easy implementation measures, which makes it perfect for the small business crowd. Alternative To Ecwid