Background Beetailer Vs Ecwid
Have you ever Wondered if you are using the ideal ecommerce platform for sale on the internet? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small company site it often becomes tricky once you want to bring on a brand new ecommerce platform or even just alter your website at all. Read our Ecwid review to find out more about this solution. Beetailer Vs Ecwid
Many solutions Purposefully create a closed system, which is tedious to move away from once you begin. However, with a stage called Ecwid, you no longer have to worry about it. In fact, the entire goal of the company, which began in 2009, is to quickly and inexpensively make an online store system in your existing websites.
You don’t have To create a completely different website. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you’re all set.
That raised my Attention, because I know the struggles that come along with attempting to migrate sites, especially in regards to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to find out whether it is worth the time.
How Many Men and Women Use Ecwid?
It’s rather Impressive what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t just a platform for most people in the US or Europe. Even companies in developing countries have a opportunity to find an online store heading, and you don’t have to squander your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not sure what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What is Ecwid, and how can this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce performance, Ecwid is geared more towards people who already have a website and simply wish to add an online store for this.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of all products, and include photographs, pricing, weight etc. . each. You can specify shipping prices, accept credit card payments etc — all of the key stuff that you’d expect to be able to do with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to let you create a fully-featured, standalone e-commerce website; rather, it is intended to enable you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does let you produce a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Beetailer Vs Ecwid
The Product operates by giving you a widget that gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing website or social media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand-new site. The main feature is that you can choose your old site and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the system on several different sites if you anticipate selling elsewhere online. Manage all these websites from one location rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could go to a tradeshow to make a number of sales and all these sales are represented on the backend of your website.
The system is Also designed to integrate nicely with social networks, so you may sell your items on Facebook if desired. One part of Ecwid we especially enjoy is the shipping aspect. With real-time transport integrations you always know what’s going on with your requests and at which they are being shipped to.
What other cool Items are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and clients
The system has over 43 translations for sale around the planet
You receive a Lot of promotional instruments like coupons, discounts, and bulk pricing and much more
Create your own customized email alerts
Use the automatic tax alternative (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not just online but in physical places too — in shops, market stalls, at theatres and so forth.
With Ecwid’s POS Functionality, irrespective of if or not a customer buys a product in shop, online, in their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and customer / trade information.
There’s a couple of methods that you can use this feature: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here service, and then taking payments utilizing a mobile card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be ordered straight from Ecwid.
There’s a few Things worth noting about the Paypal Here integration: first, it’s only available to merchants in america and UK. Secondly, it’s not yet available on Android apparatus. (On their site, Ecwid say it will be available shortly — but they have been saying that for quite some time now). Beetailer Vs Ecwid
If you are located outside That the US / UK, or want to work with another mobile device kind, the fantastic news is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS choice on most of paid-for programs, you’ll need to be to the most expensive’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktopcomputer, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a totally free program.
Granted, it’s a pretty Standard plan, where attributes such as discount vouchers and service aren’t available, and it merely lets you sell up to 10 products in two categories — but this may actually be sufficient for some users, and using it is a good way to try out the system.
However, A key point to note about the free program is the fact that it isn’t good from an search engine optimization point of view — you need to be on a paid plan to make certain your product pages speak to search engines correctly (more on SEO below).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — customers can view your store in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this performance by discovering visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this type of functionality — they force you to rely on third party programs, the production of multiple stores or Google Translate to supply different language versions of your store, which can be less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your page and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
As far as I could tell But you can’t manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so if you include some keywords on your product name (not a bad idea anyhow ) your URL will include them too. This serves as a tool of a workaround, but I’d prefer full control over URLs. Beetailer Vs Ecwid
1 area where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As its name implies, AMP pages load quicker on mobile devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something that’s considered by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most competing products such as Bigcommerce or Shopify, you can’t create AMP versions of your products using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product information, orders and clients (in CSV format) and ensures that should you feel the need to migrate your store to a different e-commerce platform, you should not have some major difficulties doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce performance from this box, so anyone wishing to market on the platform will need a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is very simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is quite limited — you need to use Stripe or Paypal. (And with Stripe only works if you’re selling products from particular countries). The other main problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into a Squarespace website is quite simple: it’s a simple matter of adding a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A committed app is provided by Ecwid to allow you integrate the product onto a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be extensive — competing products like Shopify offer a much wider assortment of apps. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, enabling to you install Ecwid on these platforms quite easily. Beetailer Vs Ecwid
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online store builders, you get a vertical menu on the left which allows you to access key functionality, and the place on the right is used to edit or display associated products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about producing catalogues and product variations, setting up transport rates etc…but there isn’t anything here that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is supplied to you when you log in for the very first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization support (you get 2 hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please note the below observations should not be interpreted as legal information, but I am going to do my best to spell out some of the major GDPR problems facing Ecwid consumers under.
With the introduction of That the EU’s new GDPR legislation, there are many legal measures that site owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing so (to the point where it’s typically a good idea to speak with an attorney about what to do); and even when your company isn’t based in the EU, then you still need to obey the regulations where any site visits in the EU are concerned.
According to my Understanding of the key GDPR rules, the principal priorities for prospective Ecwid shop owners would be to:
· Provide sufficient privacy and cookie notices
· Process and store data safely
· Get explicit consent from those signing up to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits on a website (and to log that approval ).
There doesn’t seem to be Whatever stops you meeting the first few requirements easily enough with Ecwid, although you will have to devote time and potentially money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, You Have to exhibit a cookie cutter banner to your visitors which
· Allows them to select which cookies they would like to run BEFORE those cookies are run (i.e., to provide’prior consent’)
· Logs their approval to run biscuits Beetailer Vs Ecwid
· Enables them to revoke approval at a later point
So for Instance, If you Use a Facebook Advertising cookie in conjunction with your Ecwid store, you will be breaking up GDPR laws unless you’ve got a banner in place which does all the above.
Now, out of the box at Least there isn’t a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only alternative on front I can locate, the’EU cookie banner’, doesn’t appear to supply the necessary functionality — despite costing $1.99 per month to utilize ).
It Appears to me that the only alternative available to Ecwid consumers is to use a specialist product such as CookiePro, which will supply all the essential functionality to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you will want to put quite a great deal of time aside to set it up.
Installation and Layout
I Truly like The fact that you’re able to run a website without paying anything. This makes the installation process that much simpler, because you simply need to punch in your email and create a password to go right to the backend port.
The machine has Wizards for each platform that you would like to set your shop on. If you have a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on the place you would like to sell.
The backend Design is perfect, since it walks you through each website creation and integration measure with a few nice photos and text. As soon as you get your shop implemented on a website or social page it looks fairly slick.
The layout Depends somewhat on the theme you have on your website, however as you can see below, it shows photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to locate for clients when they wish to checkout.
Although many Websites are going to be mobile friendly, its nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your customers a chance to buy products from the mobile interface.
The final Design thing which makes sense to mention is your vocabulary tool. Since conducting an internet store generally requires one to attain out to individuals from all over the planet, you’re bound to stumble upon some clients who’d love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that’s not a problem in any respect.
The Ecwid App Market
Possessing the Opportunity to install software is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid has a place known as the Ecwid App Market. It offers 65 software, helping retailers extend their store functionality readily. Beetailer Vs Ecwid
Some of the apps Can help you out with rating and reviews, rewards programs, automatic ad tools, analytics, custom layout themes and more.
SEO and Marketing
Ecwid is a Third party remedy to your present site, so you would typically have to employ additional SEO and advertising tools to truly get out the word. Nevertheless, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any excess effort. It gets better with WordPress sites, since you gain access to additional SEO plugins as well as the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t appear to include any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Concise and clear, so that you can just go in there and type in a product name, price and picture then save the merchandise for afterwards. Of course you can always open up the More Powerful Options, but they different these for when you are ready to get started ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like from stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Sales feature that is one of my favorite ways to talk to companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat support and email support, maintaining the response time short and support quality .
In my mind, the Platform has all you might want in terms of support.
Payments and Safety
It is not necessarily Easy to find an ecommerce platform that doesn’t charge transaction fees, but that’s exactly what you get with Ecwid. They never control any kind of transaction fee with any of those plans they provide, which makes it desirable for any shop that’s hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you have to setup something like PayPal or Stripe to process all the trades that come through your website. It’s pretty easy to implement these systems, since Ecwid integrates with over 40 global payment options. However, each one of those processors have their particular transaction fees so you need to get ready for them.
It’s quite Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 certified supplier. The company also states that every trade that includes sensitive data is transferred via a secure HTTPS channel. Beetailer Vs Ecwid
Imagine if you Would like to accumulate both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to any existing website.
· Point-of-sale functionality is available, and there are a number of strategies to implement it.
· The product is cheap by comparison to other alternatives.
· It supports multi-language versions of your store.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for retailers who want a store fast, but have yet to develop a complete website in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous in terms of features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There’s a limited number of programs / integrations available from the Ecwid Program store.
· You can’t change merchandise URLs, which is slightly annoying in the search engine optimization point of view.
· You can’t create AMP versions of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie consent) sounds hard.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like crazy, and mention that many other platforms drag you into a free trial, where you may finally have to pay.
That is where Ecwid stands out, and you can see that the other payment programs are rather affordable.
The Free plan Allows you to sell 10 products, while the Venture program ups that count to 100 products and you get things like an iPhone direction program. The Business plan goes up to 2500 products for a superb price and you also get live chat support. Priority support comes along with the Unlimited plan and you might also market an unlimited number of products.
Ecwid is one of The most economical solutions available on the market. You may see that it is actually more affordable than a lot of the other platforms we have reviewed previously, so if you’re searching for value, this might be the perfect plugin for you.
In short, I am Starting to think that Ecwid is one of the best ways to market online, provided that you employ the best ways to improve your earnings online as well. Ecwid is a slick system, with super simple implementation measures, which makes it ideal for the small business audience. Beetailer Vs Ecwid