Introduction Big Cartel Vs Ecwid
Have you ever Wondered if you’re using the ideal ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small company site it often becomes tricky when you want to attract on a brand new ecommerce platform or perhaps just alter your site at all. Read our Ecwid review to discover more about this solution. Big Cartel Vs Ecwid
Many options Purposefully make a closed system, which can be tedious to maneuver away from once you begin. However, with a platform named Ecwid, you do not need to worry about it. Actually, the whole goal of the business, which started in 2009, would be to quickly and inexpensively make an internet store system on your present websites.
You don’t have To create a whole new site. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
This increased my Attention, since I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I needed to put together an in-depth review of this Ecwid system to find out if it’s worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has done since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 distinct countries, showing that this is not just a platform for people in the united states or Europe. Even businesses in developing nations have a opportunity to find an online store heading, and you do not have to squander your prior site in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you are not sure what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and protected.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What is Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to construct a new website with e-commerce performance, Ecwid is geared more towards people who already have a website and simply wish to add an internet store to it.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of goods, and add photographs, pricing, weight etc. for each. You are able to define shipping rates, accept credit card payments etc — all the crucial things that you’d expect to be able to perform with an e-commerce solution.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to produce a fully-featured, standalone e-commerce site; rather, it’s intended to allow you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will allow you produce a one-page standalone offering. We are going to chat through this in more depth later on in the review.) Big Cartel Vs Ecwid
The Product works by providing you a widget which gets placed on other websites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing site or societal networking profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t need to start a brand new website. The primary attribute is that you can choose your old site and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the system on several other websites if you plan on selling elsewhere online. Manage all of these sites from 1 location instead of switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to make a number of sales and all of these earnings are represented onto the back part of your website.
The system is Also designed to integrate well with social networks, so that you may sell your things on Facebook if desired. One part of Ecwid we especially enjoy is the delivery facet. With real time transport integrations you constantly know what is going on with your requests and at which they are being sent to.
What other cool Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and customers
The machine has over 43 translations for sale round the world
You get lots of promotional instruments such as coupons, discounts, bulk pricing and more
Produce your personalized email alerts
Utilize the automated tax alternative (automatic taxation charges at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to sell not just online but in bodily places too — in shops, market stalls, at concerts and so on.
Together with Ecwid’s POS Performance, irrespective of whether a customer purchases a product in store, online, on their phone or via Facebook, everything remains in sync – i.e., the retailer’s catalogue, inventory and client / trade info.
There’s a couple of methods you can use this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here service, then taking payments utilizing a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be arranged straight from Ecwid.
There is a few Things worth noting about the Paypal Here integration: it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android devices. (On their site, Ecwid state it’ll be available soon — but they have been saying that for quite a while now). Big Cartel Vs Ecwid
If you are located outside That the US / UK, or need to utilize another mobile device kind, the good news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS option on all paid-for plans, you will need to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across devices — desktopcomputer, tablet and mobile. In a age where smartphone internet surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a completely free plan.
Granted, it’s a fairly Standard plan, in which attributes like discount coupons and service aren’t accessible, and it merely lets you sell up to ten products in 2 categories — but this could actually be sufficient for some users, and using it is a good way to try the system out.
But, A vital point to notice about the free program is that it isn’t good from an SEO standpoint — you need to be on a paid plan to ensure your product pages speak to hunt engines correctly (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be automatically translated into nearly 50 different languages — customers can view your shop in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this functionality by discovering visitors’ language automatically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this sort of performance — that they force you to rely on third party apps, the production of multiple stores or Google Translate to supply different language versions of your shop, which can be less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the title of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
As far as I can tell However, you can’t manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid comprise the title you’ve given to your own product – so if you include some keywords in your product title (maybe not a bad idea anyhow ) that your URL will include them also. This serves as something of a workaround, but I’d prefer full control over URLs. Big Cartel Vs Ecwid
1 area where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load quicker on cellular devices. This encourages people to remain longer on your page, thus increasing’dwell time’ –something which is believed by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or Shopify, you can’t create AMP variations of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and customers (in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, then you should not have some significant difficulties doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce performance out of the box, so anybody wishing to sell on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You just sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the number of payment gateway options is very limited — you need to use Stripe or Paypal. (And with Stripe only functions if you’re selling goods from particular countries). The other principal problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it to a Squarespace website is very simple: it’s a simple matter of including a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping choice for Wix users, therefore again Ecwid can provide a fantastic workaround. A committed app is offered by Ecwid to enable you integrate the item onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be extensive — competing products like Shopify provide a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on one of these platforms very easily. Big Cartel Vs Ecwid
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online shop builders, you get a vertical menu on the left that allows you to access key performance, and the place on the right can be used to edit or display related products, site reports and content.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head around creating catalogues and product variants, setting up shipping rates etc…but there is nothing that should represent too much of a learning curve.
Things are aided by an ‘onboarding checklist’ that is provided to you once you log in for the very first time.
If You are stuck however, you could always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization support (you get 2 hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please be aware that the below observations shouldn’t be interpreted as legal advice, but I am planning to do my best to spell out a number of the key GDPR problems facing Ecwid consumers under.
With the introduction of That the EU’s new GDPR laws, there are several legal measures that site owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it is usually a great idea to consult an attorney on what to do); and even when your business isn’t located in the EU, you still need to comply with the regulations where any site visits from the EU are concerned.
Based on my Understanding of the key GDPR principles, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information safely
· Get explicit permission from people signing up to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies on a website (and also to log that consent).
There does not Appear to be Anything that stops you fulfilling the first few requirements easily enough with Ecwid, although you will need to devote time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie consent. To ensure GDPR compliance, you need to display a cookie cutter banner to your visitors which
· Allows them to select which cookies they want to run BEFORE those biscuits are conducted (i.e., to give’prior permission’)
· Logs their approval to run cookies Big Cartel Vs Ecwid
· Allows them to revoke consent at a later stage
So for example, if you Use a Facebook Ads cookie in conjunction with your Ecwid shop, you will be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Now, out of the box at Least there is not a means to take care of the cookie approval issue with Ecwid. Nor is there a decent program accessible from the Ecwid app shop (the only alternative on this front that I can find, the’EU cookie banner’, does not appear to provide the necessary functionality — even though costing $1.99 a month to use).
It Seems to me that the only alternative available to Ecwid consumers is to use a specialist product such as CookiePro, which will provide all the necessary functionality to make cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you’ll need to set quite a lot of time apart to set this up.
Setup and Layout
I really like The fact which you’re able to run a website without paying anything. This makes the installation process that much easier, because you just have to punch in your email and create a password to go right to the backend port.
The machine has Wizards for each platform you want to place your store on. If you’ve got a WordPress site, just walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, based on where you would like to market.
The backend Design is flawless, because it walks you through every website creation and integration measure with a few nice photos and text. As soon as you get your shop implemented on a website or social page it looks fairly sleek.
The layout Depends somewhat on the subject you’ve got on your website, but as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag place, which is prominent and easy to locate for customers when they want to market.
Although many Websites will be mobile friendly, it;s fine understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and market on the move, while also giving your customers an opportunity to get products from the cell interface.
The final Design thing that makes sense to mention is your vocabulary tool. Since running an online store generally requires you to attain out to individuals from throughout the world, you’re bound to stumble upon a few clients who would like to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that’s no problem in any respect.
The Ecwid App Economy
Having the Opportunity to install software is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid has a place called the Ecwid App Market. It offers 65 software, helping merchants extend their shop performance readily. Big Cartel Vs Ecwid
Some of the apps Can help you out with rating and reviews, rewards programs, automatic advertising tools, analytics, customized layout themes and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current site, so you’d normally need to implement additional SEO and advertising tools to truly get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no extra work. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to incorporate any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Concise and clear, so you can just go in there and type in a product name, price and image then save the product for later. Obviously you can always open up the More Powerful Options, but they different these for if you are ready to get started ramping up your store.
As an example of the inventory Rich direction toolset, you gain access to items like from stock merchandise tracking, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Earnings feature that is always one of my favourite ways to talk with companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat service and email support, maintaining the response time brief and support quality .
In my mind, the Platform has all you might want concerning support.
Payments and Safety
It’s not necessarily Easy to find an ecommerce platform which does not charge transaction fees, but that’s exactly what you get with Ecwid. They never charge any kind of trade fee with any of those plans they offer, which makes it desirable for any shop that is hoping to keep costs down and also to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to setup something like PayPal or Stripe to process all the transactions that come through your site. It’s pretty easy to implement these systems, since Ecwid incorporates with over 40 international payment options. However, each one of those processors have their particular transaction fees so you have to get ready for them.
It’s quite Clear that Ecwid takes security seriously, because the provider is a PCI DSS Grade 1 certified supplier. The business also claims that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Big Cartel Vs Ecwid
Imagine if you Would love to accumulate both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid represents a really easy way to add e-commerce to any existing website.
· Point-of-sale functionality is available, and there are quite a few ways to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for merchants who need a store fast, but have yet to create a complete site in order to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is rather generous in terms of attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There’s a limited number of programs / integrations offered from the Ecwid Program shop.
· You can not alter merchandise URLs, which can be slightly annoying from an search engine optimization point of view.
· You can’t create AMP variations of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to getting cookie approval ) sounds hard.
· The free version doesn’t allow you to get any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They market the free program like mad, and mention that many different platforms drag you into a free trial, even where you will finally have to pay.
That is where Ecwid stands out, and you’ll be able to see that the other payment plans are rather affordable.
The Free plan Lets you sell 10 products, while the Venture program ups that count to 100 products and you get things like an iPhone management app. The Business plan goes up to 2500 products for a wonderful price and you also get live chat service. Priority support comes along with the Unlimited plan and you might also sell an unlimited amount of products.
Ecwid is one of The most economical solutions on the market. You can see that it is actually more affordable than many of the other platforms we’ve reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Beginning to think that Ecwid is among the best ways to sell online, as long as you employ the best methods to improve your earnings online too. Ecwid is a slick system, with super easy implementation measures, which makes it ideal for your small business crowd. Big Cartel Vs Ecwid