Background Biker Gang Ecwid
Have you ever Wondered if you’re using the ideal ecommerce platform for selling on the internet? Do you sometimes stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to assist you with that is half the battle. Unfortunately, when you run a small business website it often becomes tricky when you want to attract on a brand new ecommerce platform or even just modify your website at all. Read our Ecwid review to find out more about this solution. Biker Gang Ecwid
Many options Purposefully create a closed system, which is tedious to maneuver away from as soon as you get started. But with a stage called Ecwid, you no longer have to worry about this. Actually, the whole goal of the business, which began in 2009, is to quickly and inexpensively create an online store system in your present websites.
You don’t have To make a completely different website. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
That increased my Attention, because I understand the struggles that come along with attempting to migrate websites, particularly in regards to ecommerce. So, I needed to gather an in-depth review of this Ecwid system to see whether it’s worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has done since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, demonstrating that this is not only a platform for most people in the united states or Europe. Even businesses in developing nations have a chance to find an internet store heading, and you do not have to trash your previous website if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you’re not certain what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and also the 1 million is the fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What’s Ecwid, and how can it work?
Ecwid is a hosted Solution for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a fresh website with e-commerce functionality, Ecwid is geared more towards people who currently have a website and just wish to add an internet store for this.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of goods, and add photos, pricing, weight etc. . each. You can specify shipping rates, accept credit card payments etc — all of the key things that you would expect to be able to perform with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce site; instead, it’s intended to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which does let you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Biker Gang Ecwid
The Product works by providing you a widget that gets put on other sites — hence the name Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an existing website or social media profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t want to begin a brand-new website. The primary feature is that you can choose your old site and quickly integrate the Ecwid system within a few minutes.
You can also Mirror the system on several other sites if you plan on selling elsewhere online. Handle all these sites from 1 location rather than switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to make a number of sales and all these earnings are represented on the back part of your site.
The system is Also designed to integrate well with social networks, and that means you may sell your items on Facebook if needed. One part of Ecwid we especially enjoy is the delivery aspect. With real-time transport integrations you constantly know what is going on with your requests and at which they’re being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and clients
The machine has over 43 translations for selling round the world
You get lots of promotional instruments such as vouchers, discounts, bulk pricing and much more
Create your own customized email notifications
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid store to sell not just online but in physical places too — in stores, market stalls, at theatres and so on.
Together with Ecwid’s POS Performance, irrespective of if a customer buys a product in store, online, on their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There’s a couple of methods that you can take advantage of this attribute: the easiest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here service, then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be ordered straight from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in america and UK. Second, it’s not yet available on Android devices. (On their website, Ecwid state it’ll be available shortly — but they have been saying that for quite some time now). Biker Gang Ecwid
If you’re located outside That the US / UK, or need to work with another mobile device type, the fantastic thing is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS choice on all paid-for programs, you’ll need to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktopcomputer, tablet and mobile. In a age where smartphone internet browsing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid offers a completely free program.
Granted, it is a pretty Basic plan, where features like discount vouchers and support are not available, and it merely lets you sell up to 10 products in two categories — but this may really be sufficient for some users, and using it’s a fantastic way to try out the system.
However, A vital point to notice about the free plan is that it isn’t great from an search engine optimization standpoint — you have to be on a paid plan to ensure your product pages speak to hunt engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be automatically translated into nearly 50 distinct languages — clients can view your shop in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this functionality by discovering visitors’ language mechanically based on their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this type of functionality — they force you to rely on third party apps, the creation of multiple stores or Google Translate to provide different language versions of your store, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
As far as I could tell But you can’t manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords on your product name (maybe not a bad idea anyhow ) your URL will include them too. This functions as something of a workaround, but I would prefer full control over URLs. Biker Gang Ecwid
One place where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As the name implies, AMP pages load quicker on mobile devices. This encourages people to remain longer on your webpage, thus increasing’live time’ –something that’s considered by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike most rival products like Bigcommerce or even Shopify, you can’t produce AMP variations of your products using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, then you shouldn’t have any significant problems doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce performance from this box, so anyone wishing to sell on the platform will require a third-party solution like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And with Stripe only works if you’re selling goods from certain countries). Another main problem with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace site is very easy: it is a simple matter of including a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can provide a good workaround. A committed program is offered by Ecwid to enable you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing products like Shopify offer a much wider assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you install Ecwid on one of these platforms very easily. Biker Gang Ecwid
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online shop builders, you receive a vertical menu on the left which allows you to access key performance, and the place on the right is used to edit or display associated products, site content and reports.
As with any e-commerce tool, you will have to Spend a fair amount of time getting your head around producing catalogues and product variants, establishing transport prices etc…but there is nothing here that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you once you log in for the very first time.
If You are stuck nonetheless, you could always get in touch with Ecwid’s support team — more on this later — or, if you are on a’Business’ or’Unlimited’, you can make the most of the included customization support (you get 2 hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please be aware the below observations shouldn’t be interpreted as legal advice, but I am going to do my best to spell out a number of the major GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are many legal measures that site owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s typically a good idea to consult a lawyer on what to do); and even when your company is not located in the EU, you still need to obey the regulations where any website visits from the EU are concerned.
According to my Understanding of the key GDPR rules, the main priorities for prospective Ecwid shop owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a site (and also to log that consent).
There does not Appear to be Whatever stops you meeting the first few requirements easily enough with Ecwid, though you will have to spend time and possibly money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie approval. To ensure GDPR compliance, you need to display a cookie banner to your visitors which
· Allows them to choose which cookies they want to run BEFORE those cookies are conducted (i.e., to provide’prior consent’)
· Logs their consent to conduct cookies Biker Gang Ecwid
· Enables them to revoke consent at a later point
So for Instance, If you Use a Facebook Ads cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner in place which does all the above.
Now, out of the box at Least there is not a way to take care of the cookie approval issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app shop (the only option on front I can find, the’EU cookie banner’, doesn’t appear to supply the essential functionality — even though costing $1.99 per month to use).
It Appears to me that the only option available to Ecwid consumers would be to use a professional product such as CookiePro, which will provide all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a great deal of configuration and you will want to put quite a lot of time apart to set this up.
Setup and Design
I Truly enjoy The fact which you can run a web site without paying for anything. This makes the setup process that much easier, since you simply need to punch in your email and create a password to proceed straight to the backend port.
The system has Wizards for each platform that you would like to place your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, based on where you want to market.
The backend Design is perfect, because it walks you through each website creation and integration measure with some nice photos and text. Once you obtain your shop implemented on a site or societal page it looks fairly slick.
The layout Depends somewhat on the subject you have on your site, but as you can see below, it shows photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to locate for clients when they wish to checkout.
Though many Websites will be cellular friendly, its fine understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and sell on the move, while also giving your customers a chance to buy products from the mobile interface.
The final Design item which makes sense to mention is the vocabulary instrument. Since conducting an online store generally requires one to attain out to individuals from all over the planet, you’re bound to stumble upon some clients who would like to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that is no problem at all.
The Ecwid App Market
Having the Chance to install software is a sure fire way to scaling your ecommerce website in a fair way. Ecwid has a location known as the Ecwid App Market. It provides 65 applications, helping retailers extend their store performance readily. Biker Gang Ecwid
A Few of the apps Will help you out with rating and reviews, rewards programs, automatic advertising tools, analytics, custom design topics and more.
SEO and Marketing
Ecwid is a Third-party solution to your present site, so you’d normally need to implement additional SEO and marketing tools to truly get the word out. Nevertheless, Ecwid supplies quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google with no excess effort. It gets better with WordPress websites, since you gain access to additional search engine optimization plugins and the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each measure is Concise and clear, so that you may just go in there and sort in a product name, price and picture then save the product for later. Of course you can always open up the Powerful Options, however they different these for if you’re all set to get started ramping up your own store.
As an example of the inventory Rich management toolset, you gain access to things like from stock product tracking, mobile device inventory management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute which is one of my favorite ways to talk to companies. Simply send them a query and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat service and email support, maintaining the response time short and support quality high.
In my eyes, the Platform has all you could want concerning support.
Payments and Safety
It’s not necessarily Easy to find an ecommerce platform which doesn’t charge transaction fees, but that is just what you get with Ecwid. They never charge any sort of trade fee with any of the programs they offer, making it desirable for any shop that is trying to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to set up something like PayPal or Stripe to process all of the transactions that come through your website. It’s pretty easy to implement one of these systems, since Ecwid integrates with over 40 international payment options. However, each one of these processors have their particular trade fees so you need to get ready for these.
It’s quite Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 certified service provider. The business also claims that each trade that includes sensitive information is transferred via a secure HTTPS channel. Biker Gang Ecwid
What if you Would love to accumulate both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of using Ecwid
· Ecwid represents a really easy way to add e-commerce to some present website.
· Point-of-sale performance can be obtained, and there are a number of strategies to implement it.
· The item is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for retailers who want a shop fast, but have yet to develop a complete site to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations offered from the Ecwid App shop.
· You can not alter merchandise URLs, which can be slightly annoying in the search engine optimization perspective.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie consent) seems difficult.
· The free version will not let you get any of the SEO tools.
Ecwid comes With four plans, one of which is completely free. They market the free plan like mad, and mention that many different platforms drag you into a free trial, even where you may finally need to pay.
This is where Ecwid stands outside, and you can see that the other payment plans are fairly affordable.
The Free program Allows you to sell 10 products, while the Venture plan ups that count to 100 goods and you get items like an iPhone management program. The company program goes up to 2500 products for a superb price and you get live chat support. Priority support comes along with the Unlimited plan and you can also sell an unlimited amount of merchandise.
Ecwid is one of The most economical solutions on the marketplace. You can see that it is actually more affordable than a lot of the other platforms we have reviewed previously, so if you’re searching for value, this could be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is among the best ways to sell online, provided that you implement the best methods to enhance your sales online too. Ecwid is a sleek system, with super easy implementation measures, which makes it perfect for the small business crowd. Biker Gang Ecwid