Intro Can I List On Amazon Using Ecwid
Have you ever Wondered if you are using the right ecommerce platform for selling on the internet? Do you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small company site it often becomes tricky once you want to bring on a new ecommerce platform or even just alter your site whatsoever. Read our Ecwid review to discover more about this solution. Can I List On Amazon Using Ecwid
Many options Intentionally make a closed system, which can be tedious to maneuver away from as soon as you begin. But with a stage named Ecwid, you do not have to be concerned about it. Actually, the entire goal of the company, which started in 2009, is to quickly and inexpensively create an online store system in your present websites.
You don’t have To make a completely different website. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you are good to go.
This increased my Attention, since I understand the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I needed to gather a comprehensive review of the Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with more than 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, showing that this is not just a platform for most people in the US or Europe. Even businesses in developing nations have a chance to get an internet store heading, and you do not have to squander your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply identifies WordPress users using the plugin.
What’s Ecwid, and how can this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a fresh site with e-commerce performance, Ecwid is geared more towards people who currently have a site and just wish to add an internet store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all products, and include photos, pricing, weight etc. . each. You are able to define shipping prices, accept credit card payments and so on — all of the key stuff that you would expect to be able to perform with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is designed to enable you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that does let you produce a one-page standalone offering. We’ll chat through this in more depth later on in the inspection.) Can I List On Amazon Using Ecwid
The Product works by giving you a widget which gets placed on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an present website or societal networking profile, and your store is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to companies that don’t need to start a brand new site. The primary feature is that you can choose your old website and quickly incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the machine on several other sites if you anticipate selling elsewhere on the web. Manage all of these websites from 1 location rather than switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could go to a tradeshow to generate a few sales and each one of these sales are reflected onto the backend of your site.
The system is Also made to integrate well with social networks, and that means you may sell your items on Facebook if needed. 1 part of Ecwid that we especially enjoy is the shipping aspect. With real-time transport integrations you constantly know what’s happening with your orders and where they are being shipped to.
What other cool Items are included with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and customers
The machine has over 43 translations for selling around the world
You receive a Lot of promotional instruments like coupons, discounts, and bulk pricing and more
Produce your own customized email alerts
Use the automated tax alternative (automatic taxation rates at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not just online but in physical locations too — in stores, market stalls, at theatres and so forth.
Together with Ecwid’s POS Functionality, regardless of whether or not a customer purchases a product in store, online, in their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and client / transaction info.
There is a few methods that you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here service, and then taking payments using a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be arranged straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it is not yet available on Android apparatus. (On their website, Ecwid state it will be available soon — but they have been saying that for quite some time now). Can I List On Amazon Using Ecwid
If you’re based outside That the US / UK, or want to work with another mobile device type, the fantastic news is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS choice on all paid-for programs, you’ll want to be to the most expensive’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktopcomputer, tablet and cellular. In a age where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it’s a pretty Basic plan, where attributes such as discount vouchers and service are not available, and it merely allows you to sell up to ten products in 2 categories — but this could actually be adequate for some users, and using it is a fantastic way to try the system out.
But, A vital point to note about the free plan is the fact that it isn’t great from an search engine optimization point of view — you have to be on a paid program to ensure your product pages talk to search engines accurately (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts can be mechanically translated into nearly 50 distinct languages — clients can see your shop in their own language, without you needing to worry about creating alternate versions of this. Ecwid provides this performance by detecting visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of performance — that they force you to rely on third party apps, the creation of multiple stores or Google Translate to provide different language variations of your store, which can be less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You can edit the title of your webpage and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
As far as I could tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid comprise the name you’ve given to your own product – so in the event that you include some keywords on your product title (not a bad idea anyhow ) that your URL will include them too. This functions as something of a workaround, but I’d prefer full control over URLs. Can I List On Amazon Using Ecwid
1 place where Ecwid doesn’t perform so Well on the search engine optimization front entails AMP — accelerated cellular pages. As its name suggests, AMP pages load faster on cellular devices. This encourages people to remain longer on your page, thus increasing’live time’ –something which is believed by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike most rival products like Bigcommerce or even Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product information, orders and clients (in CSV format) and means that if you ever feel the need to migrate your store to a different e-commerce platform, you should not have any significant problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress does not Supplied any e-commerce functionality out of this box, so anyone wishing to market on the platform will require a third-party solution like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up for an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And with Stripe only works if you’re selling products from certain countries). Another main problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace site is quite easy: it is a simple matter of including a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a good workaround. A committed program is offered by Ecwid to allow you integrate the product on a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations may be extensive — competing products like Shopify offer a much broader range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms quite easily. Can I List On Amazon Using Ecwid
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online shop builders, you receive a vertical menu on the left that lets you access key performance, and the place on the right can be used to edit or display associated products, site content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variations, setting up transport prices etc…but there isn’t anything here that should represent also a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s provided to you once you log in for the very first time.
If You are stuck however, you can always get in contact with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization service (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware the below observations shouldn’t be interpreted as legal advice, but I am going to do my best to spell out some of the major GDPR issues facing Ecwid users below.
With the introduction of The EU’s new GDPR legislation, there are several legal measures that website owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it’s usually a great idea to consult an attorney on what to do); and even when your company is not based in the EU, then you still will need to comply with the regulations where any site visits from the EU are concerned.
Based on my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from people registering to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies on a website (and also to log that approval ).
There does not seem to be Whatever stops you meeting the first three requirements readily enough with Ecwid, although you will need to devote time and possibly money creating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie approval. To ensure GDPR compliance, You Have to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those cookies are run (i.e., to give’prior consent’)
· Logs their consent to conduct cookies Can I List On Amazon Using Ecwid
· Allows them to revoke consent at a later point
So for Instance, If you Use a Facebook Advertising cookie in conjunction with your Ecwid shop, you will be breaking GDPR legislation unless you have a banner set up which does all the above.
Now, out of the box at Least there is not a means to take care of the cookie approval issue with Ecwid. Nor is there a decent app accessible from the Ecwid app shop (the only alternative on this front I can find, the’EU cookie banner’, does not seem to provide the essential performance — despite costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid consumers would be to use a specialist product such as CookiePro, which does supply all the essential performance to make cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a great deal of configuration and you will want to put quite a lot of time apart to set this up.
Installation and Design
I Truly enjoy The simple fact that you’re able to run a website without paying anything. This makes the setup process that much easier, because you just need to punch in your email and make a password to proceed right to the backend port.
The machine has Wizards for each platform that you want to place your store on. If you have a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, based on where you want to market.
The backend Design is perfect, because it walks you through each website creation and integration measure with a few nice text and photos. Once you obtain your shop implemented on a site or societal page it looks fairly sleek.
The design Depends upon the subject you have on your site, however as you can see below, it displays photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag area, which is prominent and easy to locate for clients when they want to checkout.
Though many Sites will be mobile friendly, it;s fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and market on the move, while also giving your customers an opportunity to buy products from the cell interface.
The closing Design thing which makes sense to mention is your language instrument. Since conducting an online store generally requires one to attain out to individuals from throughout the planet, you’re bound to stumble upon a few clients who’d love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that is not a problem in any respect.
The Ecwid App Market
Having the Chance to put in software is a sure fire way to scaling your ecommerce site in a reasonable way. Ecwid includes a location called the Ecwid App Market. It provides 65 software, helping merchants extend their store functionality readily. Can I List On Amazon Using Ecwid
Some of the programs Will help you out with reviews and rating, rewards programs, automated ad tools, analytics, customized design topics and more.
SEO and Marketing
Ecwid is a Third party solution to your present site, so you’d normally need to implement additional SEO and marketing tools to really get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google with no extra work. It gets even better with WordPress websites, as you acquire access to additional SEO plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t appear to include any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Concise and clear, so you can just go in there and sort in a product name, price and picture then save the merchandise for afterwards. Of course you can always open the More Powerful Options, but they different these for when you’re ready to start ramping up your store.
As an example of the stock Rich direction toolset, you gain access to things like from stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales attribute that is one of my favourite ways to converse to companies. Only send them a query and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, maintaining the response time short and encourage quality .
In my eyes, the Platform has all you might want concerning support.
Payments and Security
It is not always Simple to locate an ecommerce platform that does not charge transaction fees, but that is exactly what you get with Ecwid. They never charge any kind of transaction fee with any of the programs they provide, making it desirable for any store that’s hoping to keep costs down and to improve margins.
Remember that Ecwid isn’t a payment processor, so you have to setup something like PayPal or Stripe to process all of the transactions that come through your site. It is rather simple to employ these systems, since Ecwid integrates with over 40 global payment choices. However, each of these processors have their own transaction fees so that you have to get ready for them.
It is quite Clear that Ecwid takes security seriously, since the provider is a PCI DSS Grade 1 accredited service provider. The business also claims that each transaction that includes sensitive data is transferred via a secure HTTPS channel. Can I List On Amazon Using Ecwid
What if you Would like to accumulate both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid represents a really simple way to add e-commerce to some present website.
· Point-of-sale performance can be obtained, and there are quite a few ways to apply it.
· The item is cheap compared to other alternatives.
· It supports multi-language versions of your store.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for merchants who need a store quickly, but have yet to develop a full website in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous in terms of features.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations available from the Ecwid App shop.
· You can not change product URLs, which is slightly annoying in the SEO point of view.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie consent) sounds difficult.
· The free version doesn’t allow you to get any of the SEO tools.
Ecwid comes With four plans, one of which is totally free. They market the free program like crazy, and mention that a number of other platforms drag you in free trial, even where you will finally need to pay.
That is where Ecwid stands outside, and you can see that the other payment programs are rather affordable.
The Free plan Lets you sell 10 products, whereas the Venture plan ups that depend to 100 goods and you get items like an iPhone management app. The company plan goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited number of merchandise.
Ecwid is one of The cheapest solutions on the marketplace. You may see that it’s actually cheaper than many of the other programs we’ve reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I am Starting to think that Ecwid is among the best ways to market online, as long as you employ the best methods to improve your earnings online as well. Ecwid is a sleek system, with super easy implementation measures, making it perfect for your small business crowd. Can I List On Amazon Using Ecwid