Background Can You Enter A Customers Credit Card Directly In Ecwid
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you run a small business website it often becomes tricky when you want to bring on a brand new ecommerce platform or perhaps just modify your site whatsoever. Read our Ecwid review to find out more about this option. Can You Enter A Customers Credit Card Directly In Ecwid
Many solutions Intentionally create a closed system, which is tedious to maneuver away from as soon as you get started. However, with a platform called Ecwid, you do not have to be concerned about it. In fact, the whole goal of the business, which began in 2009, is to quickly and quickly make an online store system in your existing websites.
You don’t have To make a whole new website. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
That increased my Attention, because I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I needed to gather a comprehensive review of the Ecwid system to see whether it is worth the time.
How Many People Use Ecwid?
It’s quite Impressive what Ecwid has done since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t just a platform for people in the united states or Europe. Even companies in developing nations have a opportunity to find an online store heading, and you do not even have to trash your prior website if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you’re not sure what that is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and also the 1 million is the simple fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What’s Ecwid, and how does it function?
Ecwid is a hosted Solution for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a new site with e-commerce functionality, Ecwid is geared more towards people who already have a site and simply wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid allows you to install’catalogs’ of all goods, and include photos, pricing, weight etc. for each. You can define shipping rates, accept credit card payments and so on — all of the key things that you’d expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce website; instead, it is designed to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, that does let you produce a one-page standalone offering. We are going to talk via this in more detail later on in the review.) Can You Enter A Customers Credit Card Directly In Ecwid
The Product operates by giving you a widget which gets put on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an present website or social media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to start a brand-new website. The primary feature is that you can take your old website and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the system on several different websites if you plan on selling elsewhere on the web. Manage all these websites from one location rather than switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can go to a tradeshow to make a number of sales and each one these earnings are represented on the backend of your site.
The system is Also designed to integrate nicely with social networks, and that means that you may sell your things on Facebook if needed. 1 part of Ecwid we particularly enjoy is the shipping facet. With real time shipping integrations you always know what is going on with your requests and at which they’re being sent to.
What other cool Items are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The system has over 43 translations for sale around the world
You get a Lot of promotional instruments like coupons, discounts, and bulk pricing and much more
Produce your personalized email alerts
Utilize the automated tax alternative (automatic taxation rates at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not only online but in bodily places too — in shops, market stalls, at theatres and so forth.
Together with Ecwid’s POS Performance, irrespective of whether or not a customer buys a product in shop, online, on their phone or via Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and customer / trade information.
There’s a couple of methods you can take advantage of this attribute: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here service, then taking payments utilizing a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal This: you can either buy a chip and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: first, it’s only available to merchants in america and UK. Second, it is not yet available on Android apparatus. (On their site, Ecwid say it’ll be available soon — but they have been saying that for quite some time now). Can You Enter A Customers Credit Card Directly In Ecwid
If you are based outside The US / UK, or need to work with another mobile device kind, the fantastic thing is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS choice on all paid-for plans, you’ll need to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktopcomputer, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop surfing, this is vital.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it is a fairly Basic plan, where attributes such as discount vouchers and support aren’t accessible, and it merely lets you sell up to ten products in two categories — but this may really be sufficient for some customers, and using it’s a good way to try the system out.
However, A vital point to note about the free program is the fact that it is not great from an SEO standpoint — you have to be on a paid plan to make certain your product pages talk to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — customers can view your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to supply this type of performance — that they force you to rely on third party apps, the creation of numerous stores or Google Translate to provide different language versions of your shop, which can be less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
As far as I could tell However, you can’t manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid include the name you’ve given to your product – so if you include some keywords in your product title (maybe not a bad idea anyhow ) your URL will include them too. This functions as something of a workaround, but I would prefer full control over URLs. Can You Enter A Customers Credit Card Directly In Ecwid
1 area where Ecwid doesn’t perform so Well on the search engine optimization front entails AMP — accelerated cellular pages. As the name implies, AMP pages load faster on mobile devices. This encourages people to remain longer on your webpage, thus increasing’live time’ –something which is believed by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike competing products such as Bigcommerce or Shopify, you can’t create AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (again, in CSV format) and means that should you ever feel the need to migrate your shop to another e-commerce platform, you should not have some significant problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce functionality from this box, so anyone wishing to market on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a couple clicks.
You just sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is quite limited — you have to use Stripe or Paypal. (And using Stripe only works if you are selling goods from certain countries). The other main problem with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace website is quite simple: it’s a simple matter of including a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a good workaround. A dedicated program is provided by Ecwid to allow you incorporate the item onto a Wix store easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be extensive — competing products like Shopify offer a much broader range of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms quite easily. Can You Enter A Customers Credit Card Directly In Ecwid
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online store builders, you get a vertical menu on the left which lets you access key performance, and the area on the right can be used to display or edit associated products, website reports and content.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around creating catalogues and product variants, establishing transport rates and so on…but there isn’t anything here that should represent also much of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s supplied to you once you log in for the first time.
If You are stuck however, you could always get in touch with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization support (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please note the below observations shouldn’t be interpreted as legal advice, but I am going to do my best to spell out some of the key GDPR problems facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR legislation, there are several legal steps that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is typically a great idea to consult a lawyer about what to do); and even if your company is not based in the EU, then you still need to obey the regulations where any website visits in the EU are worried.
Based on my Understanding of the crucial GDPR principles, the principal priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies on a site (and also to log that consent).
There does not seem to be Anything that stops you fulfilling the first few requirements readily enough with Ecwid, though you will have to devote time and potentially money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to run BEFORE those biscuits are run (i.e., to give’prior consent’)
· Logs their approval to conduct biscuits Can You Enter A Customers Credit Card Directly In Ecwid
· Allows them to revoke consent at a later stage
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner in place which does all of the above.
Now, out of the box at Least there isn’t a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app shop (the only option on this front that I can find, the’EU cookie banner’, does not seem to provide the essential performance — even though costing $1.99 a month to utilize ).
It Appears to me that the only alternative available to Ecwid users is to use a professional product like CookiePro, which will supply all the necessary functionality to generate cookie approval fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you will need to put quite a lot of time aside to set this up.
Setup and Design
I Truly enjoy The fact which you can run a web site without paying anything. This makes the setup process that much easier, because you just have to punch in your email and create a password to proceed right to the backend interface.
The system has Wizards for every platform that you want to set your store on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on where you would like to market.
The backend Design is perfect, since it walks you through every website creation and integration step with some nice text and photos. As soon as you obtain your store implemented on a website or societal page it appears fairly slick.
The design Depends upon the subject you’ve got on your website, but as you can see below, it displays photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag place, which can be prominent and easy to find for clients when they want to market.
Although many Sites are going to be cellular friendly, its nice understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and sell on the move, while also giving your customers a chance to buy products from the mobile interface.
The final Design item that makes sense to mention is your language tool. Since running an online store generally requires you to attain out to individuals from throughout the world, you are bound to stumble upon some clients who’d love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem at all.
The Ecwid App Economy
Having the Opportunity to put in applications is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid includes a place known as the Ecwid App Market. It provides 65 applications, helping merchants extend their store functionality readily. Can You Enter A Customers Credit Card Directly In Ecwid
A Few of the apps Will help you out with rating and reviews, rewards programs, automatic ad tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third-party solution to your present site, so you’d typically have to employ additional SEO and advertising tools to truly get the word out. Nevertheless, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any excess effort. It gets even better with WordPress sites, since you acquire access to additional search engine optimization plugins and the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Concise and clear, so that you can just go in there and sort in a product name, price and picture then save the product for afterwards. Of course you can always open the More Powerful Options, but they separate these for if you are all set to start ramping up your own store.
As an example of the inventory Rich management toolset, you obtain access to things like out of stock merchandise tracking, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Earnings feature which is always one of my favourite ways to talk to companies. Only send them a query and you can work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone service, online chat service and email support, keeping the response time short and encourage quality .
In my eyes, the Platform has everything you might want in terms of support.
Payments and Security
It is not always Easy to find an ecommerce platform that doesn’t charge transaction fees, but that’s exactly what you get with Ecwid. They never control any sort of trade fee with any of the programs they offer, making it desirable for any shop that is trying to keep costs down and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to set up something such as PayPal or Stripe to process all of the trades that come through your site. It’s rather simple to implement one of these systems, since Ecwid integrates with over 40 international payment options. However, each one of those processors have their own trade fees so you have to prepare for these.
It is quite Evident that Ecwid takes security seriously, because the provider is a PCI DSS Grade 1 accredited supplier. The company also claims that each transaction that includes sensitive data is transferred via a secure HTTPS channel. Can You Enter A Customers Credit Card Directly In Ecwid
Imagine if you Would love to accumulate both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid signifies a really simple way to add e-commerce to some existing website.
· Point-of-sale functionality is available, and there are a number of ways to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language variations of your shop.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for retailers who need a store fast, but have yet to develop a complete website to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is fairly generous concerning attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a restricted number of programs / integrations available in the Ecwid Program shop.
· You can’t alter merchandise URLs, which can be slightly annoying in the search engine optimization point of view.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie consent) seems hard.
· The free version will not let you get any of the SEO tools.
Ecwid comes With four plans, among which is completely free. They promote the free plan like crazy, and mention that many different platforms drag you into a free trial, where you may eventually need to pay.
That is where Ecwid stands outside, and you’ll be able to see the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, whereas the Venture plan ups that count to 100 goods and you get things like an iPhone management program. The Business plan goes up to 2500 products for a superb price and you also get live chat service. Priority support comes alongside the Unlimited program and you might also sell an unlimited number of products.
Ecwid is one of The most economical solutions on the market. You can see that it is actually more affordable than a lot of the other programs we have reviewed in the past, so if you’re searching for value, this might be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is one of the greatest ways to market online, provided that you implement the best methods to enhance your sales online too. Ecwid is a sleek system, with super easy implementation measures, which makes it perfect for your small business crowd. Can You Enter A Customers Credit Card Directly In Ecwid