Introduction Change Add To Bag Ecwid
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small company website it often becomes tricky once you would like to bring on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to find out more about this option. Change Add To Bag Ecwid
Many options Intentionally make a closed system, which is tedious to maneuver away from once you begin. But with a stage called Ecwid, you no longer have to worry about it. In fact, the whole goal of the business, which began in 2009, is to quickly and inexpensively create an internet store system on your existing websites.
You don’t have To make a whole new site. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
This increased my Attention, because I know the struggles that come along with attempting to migrate sites, especially in regards to ecommerce. So, I wanted to gather a comprehensive review of this Ecwid system to find out if it is worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has achieved since 2009, with more than 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this isn’t only a platform for people in the US or Europe. Even businesses in developing countries have a chance to get an internet store heading, and you don’t have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you’re not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and also the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply identifies WordPress users using the plugin.
What is Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a fresh website with e-commerce functionality, Ecwid is geared more towards people who already have a website and just want to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all goods, and include photos, pricing, weight etc. . each. You are able to specify shipping rates, accept credit card payments etc — all the key stuff that you would expect to be able to do with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is designed to allow you add an internet store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, which will allow you create a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Change Add To Bag Ecwid
The Product operates by providing you a widget that gets put on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an present website or societal media profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand new site. The primary feature is that you can take your old site and immediately integrate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto various other sites if you plan on selling elsewhere online. Manage all of these websites from one location rather than switching between multiple dashboards.
Another pleasant Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to make a few sales and all of these earnings are reflected onto the back part of your site.
The system is Also designed to integrate nicely with social networks, so you can sell your items on Facebook if needed. 1 part of Ecwid we particularly enjoy is the shipping facet. With real time transport integrations you constantly know what’s going on with your requests and at which they are being sent to.
What other cool Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and clients
The machine has over 43 translations for sale round the world
You receive a Lot of promotional instruments like coupons, discounts, bulk pricing and more
Create your own customized email notifications
Use the automatic tax alternative (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid store to sell not only online but in bodily places too — in shops, market stalls, at concerts and so forth.
Together with Ecwid’s POS Functionality, regardless of whether or not a customer buys a product in store, online, in their phone or through Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and client / transaction information.
There’s a few ways that you can use this attribute: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered direct from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in america and UK. Secondly, it’s not yet available on Android apparatus. (On their website, Ecwid state it’ll be available soon — but they have been saying that for quite some time now). Change Add To Bag Ecwid
If you’re based outside That the US / UK, or want to work with another mobile device type, the fantastic thing is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS option on all paid-for plans, you will need to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktop, tablet computers and mobile. In a age where smartphone internet browsing is eclipsing desktop surfing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a pretty Standard plan, where features like discount vouchers and service aren’t accessible, and it only allows you to sell up to ten products in two categories — but this may actually be adequate for some customers, and using it’s a fantastic way to try the system out.
However, A vital point to note about the free plan is the fact that it is not good from an SEO point of view — you need to be on a paid program to make certain your product pages speak to search engines correctly (more on SEO below).
Ecwid is forward of the Pack in that its storefronts can be automatically translated into nearly 50 different languages — customers can view your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this sort of performance — they force you to rely on third party apps, the creation of multiple shops or Google Translate to supply different language variations of your shop, which is less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You can edit the title of your page and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
So Far as I can tell But you can not manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This is not ideal because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid comprise the name you’ve given to your own product – so in the event that you include some keywords in your product name (maybe not a bad idea anyway) your URL will comprise them also. This functions as something of a workaround, but I would prefer whole control over URLs. Change Add To Bag Ecwid
One place where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load quicker on cellular devices. This encourages people to remain longer on your webpage, thus increasing’live time’ –something which is considered by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting information
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and customers (in CSV format) and ensures that if you ever feel the need to migrate your store to another e-commerce platform, then you shouldn’t have any significant problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce performance from the box, so anyone wanting to sell on the platform will need a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a few clicks.
You just sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the number of payment gateway options is quite limited — you have to use Stripe or Paypal. (And with Stripe only functions if you are selling goods from particular countries). Another main problem with the built-in Squarespace marketing tools is that they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace site is quite simple: it is a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can provide a fantastic workaround. A committed program is provided by Ecwid to allow you integrate the item onto a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be more extensive — competing goods such as Shopify offer a much wider range of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on these platforms quite easily. Change Add To Bag Ecwid
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online store builders, you receive a vertical menu on the left that lets you access key performance, and the area on the right can be used to display or edit associated products, site content and reports.
As with any e-commerce tool, you will have to Spend a fair amount of time getting your head around producing catalogues and product variants, establishing shipping prices and so on…but there is nothing that should represent also much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck however, you can always get in contact with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get two hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note that the below observations should not be interpreted as legal advice, but I am planning to do my very best to spell out some of the major GDPR problems facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR laws, there are several legal measures that website owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing this (to the point where it’s typically a good idea to speak with an attorney on what to do); and even if your company is not located in the EU, you still need to comply with the regulations where any site visits in the EU are worried.
According to my Understanding of the key GDPR rules, the main priorities for prospective Ecwid store owners would be to:
· Provide adequate privacy and cookie notices
· Process and store information safely
· Get explicit consent from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies onto a site (and also to log that consent).
There does not seem to be Whatever stops you fulfilling the first three requirements readily enough with Ecwid, although you will need to devote time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to select which cookies they want to conduct BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their consent to conduct cookies Change Add To Bag Ecwid
· Allows them to revoke consent at a later stage
So for Instance, If you Utilize a Facebook Ads cookie in conjunction with your Ecwid shop, you will be breaking up GDPR legislation unless you have a banner set up which does all of the above.
Nowout of the box at Least there isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there a decent program available from the Ecwid app store (the only option on this front that I can locate, the’EU cookie banner’, does not seem to supply the essential functionality — despite costing $1.99 per month to utilize ).
It Appears to me that the only option available to Ecwid consumers would be to use a professional product such as CookiePro, which will provide all the necessary functionality to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a great deal of configuration and you’ll need to put quite a lot of time apart to set this up.
Installation and Design
I really enjoy The fact that you can run a web site without paying for anything. This makes the installation process that much simpler, because you just need to punch in your email and make a password to proceed straight to the backend port.
The machine has Wizards for every platform you want to place your store on. If you have a WordPress site, just walk through three steps to get up and running. You could even click on choices like Facebook and Joomla, based on where you would like to sell.
The backend Design is flawless, since it walks you through each site creation and integration measure with some fine photos and text. Once you get your shop implemented on a site or societal page it looks fairly sleek.
The layout Depends upon the theme you’ve got on your site, however as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which is prominent and easy to locate for clients when they wish to checkout.
Though many Websites will be cellular friendly, its fine understanding that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and sell on the move, while also providing your clients an opportunity to buy products from the mobile interface.
The closing Design item that makes sense to mention is the vocabulary tool. Since conducting an internet store generally requires one to reach out to people from all over the world, you’re bound to stumble upon a few customers who would love to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that’s not a problem in any respect.
The Ecwid Program Economy
Having the Opportunity to install software is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid has a location called the Ecwid App Market. It offers 65 applications, helping merchants extend their store performance easily. Change Add To Bag Ecwid
A Few of the programs Can give you a hand with rating and reviews, rewards programs, automated advertising tools, analytics, customized design themes and more.
SEO and Marketing
Ecwid is a Third-party solution to your current site, so you’d normally need to implement additional SEO and marketing tools to really get out the word. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid stores are indexed by Google with no extra effort. It gets even better with WordPress websites, as you gain access to additional search engine optimization plugins as well as the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Clear and concise, so that you may just go in there and type in a product name, price and image then save the product for afterwards. Obviously you can always open the More Powerful Options, but they separate these for if you are ready to get started ramping up your own store.
As an example of the stock Rich direction toolset, you obtain access to items like out of stock merchandise tracking, mobile device inventory management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute which is always one of my favorite ways to converse with companies. Simply send them a question and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, keeping the response time brief and support quality .
In my mind, the Platform has everything you might want concerning support.
Payments and Safety
It’s not necessarily Easy to locate an ecommerce platform which doesn’t charge fees, but that is exactly what you get with Ecwid. They never charge any sort of transaction fee with any of those programs they offer, making it desirable for any store that is hoping to keep costs down and also to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to setup something such as PayPal or Stripe to process all of the trades that come through your site. It’s rather simple to implement one of these systems, because Ecwid incorporates with over 40 international payment choices. However, each of these processors have their own trade fees so that you have to get ready for them.
It is rather Clear that Ecwid takes security seriously, since the provider is a PCI DSS Grade 1 accredited service provider. The company also claims that each trade that includes sensitive data is transferred through a secure HTTPS channel. Change Add To Bag Ecwid
Imagine if you Would love to accumulate both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an offline and online system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a really simple way to add e-commerce to some existing website.
· Point-of-sale functionality is available, and there are quite a few ways to apply it.
· The product is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a fantastic stopgap measure for merchants who need a store fast, but have yet to develop a full site to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of programs / integrations available in the Ecwid App store.
· You can not change product URLs, which is slightly annoying from an search engine optimization point of view.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie consent) seems hard.
· The free version doesn’t let you get any of the search engine optimization tools.
Ecwid comes With four plans, among which is totally free. They market the free program like crazy, and mention that many other platforms drag you into a free trial, where you may finally need to pay.
That is where Ecwid stands outside, and you can see that the other payment programs are rather reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture program ups that depend to 100 goods and you get items like an iPhone direction program. The company plan goes up to 2500 products for a superb price and you get live chat service. Priority support comes alongside the Unlimited plan and you can also sell an unlimited amount of products.
Ecwid is one of The most economical solutions on the marketplace. You can see that it’s actually cheaper than many of the other programs we have reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Beginning to believe that Ecwid is among the best ways to sell online, as long as you implement the best methods to enhance your earnings online as well. Ecwid is a sleek system, with super simple implementation measures, making it ideal for your small business crowd. Change Add To Bag Ecwid