Introduction Change Image Size Ecwid
Have you ever Wondered if you’re using the ideal ecommerce platform for sale on the internet? Do you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you operate a small company website it often becomes tricky when you want to attract on a new ecommerce platform or even just modify your website whatsoever. Read our Ecwid review to discover more about this option. Change Image Size Ecwid
Many options Intentionally make a closed system, which can be tedious to move away from once you get started. But with a platform named Ecwid, you no longer need to worry about this. In fact, the entire goal of the company, which began in 2009, is to quickly and inexpensively make an online store system on your existing websites.
You do not have To make a whole new site. Just implement Ecwid on any platform, CMS or social network (in five minutes) and you are all set.
That raised my Attention, since I know the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I needed to gather a comprehensive review of this Ecwid system to see whether it is worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has achieved since 2009, with more than 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t just a platform for people in the US or Europe. Even businesses in developing nations have a opportunity to find an online store heading, and you don’t even have to squander your prior website if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you’re not sure what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and protected.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the simple fact that you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how can it work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce performance, Ecwid is targeted more towards people who currently have a site and just wish to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of products, and add photographs, pricing, weight etc. for each. You can define shipping rates, accept credit card payments etc — all of the crucial things that you would expect to be able to perform using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t really designed to allow you to create a fully-featured, standalone e-commerce website; rather, it is designed to enable you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that does allow you create a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Change Image Size Ecwid
The Product works by providing you a widget that gets placed on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an existing website or social media profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to begin a brand-new site. The main feature is that you can take your old site and quickly integrate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto various different websites if you plan on selling elsewhere on the web. Manage all of these websites from 1 location rather than switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to generate a number of sales and each one of these earnings are reflected onto the backend of your website.
The system is Also made to integrate well with social networks, and that means that you may sell your items on Facebook if needed. 1 part of Ecwid that we particularly enjoy is the delivery facet. With real-time shipping integrations you always know what is going on with your orders and at which they’re being sent to.
What other cool Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and clients
The machine has over 43 translations for selling round the world
You receive lots of promotional tools like coupons, discounts, and bulk pricing and much more
Create your personalized email notifications
Use the automated tax solution (automatic tax charges at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not just online but in physical places too — in stores, market stalls, in concerts and so forth.
Together with Ecwid’s POS Functionality, regardless of if a customer purchases a product in store, online, in their telephone or through Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and client / trade information.
There’s a few methods that you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Second, it is not yet available on Android devices. (On their website, Ecwid say it will be available shortly — but they’ve been saying that for quite some time now). Change Image Size Ecwid
If you are located outside That the US / UK, or want to utilize another mobile device kind, the fantastic news is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on most of paid-for programs, you will want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktopcomputer, tablet and mobile. In an era where smartphone web browsing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid offers a completely free program.
Granted, it’s a fairly Standard plan, where attributes like discount vouchers and service aren’t accessible, and it merely lets you sell up to 10 products in two classes — but this may really be sufficient for some customers, and using it’s a good way to try the system out.
However, A vital point to note about the free program is that it is not good from an SEO standpoint — you have to be on a paid plan to ensure that your product pages speak to search engines correctly (more on SEO below).
Ecwid is forward of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — customers can see your store in their own language, without you needing to worry about creating alternate versions of this. Ecwid provides this performance by detecting visitors’ language mechanically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party apps, the creation of numerous stores or Google Translate to supply different language variations of your store, which is less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
As far as I can tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid comprise the title you have given to your product – so if you include some keywords in your product name (maybe not a bad idea anyway) your URL will include them too. This functions as something of a workaround, but I would prefer full control over URLs. Change Image Size Ecwid
1 area where Ecwid does not perform so Well on the SEO front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on cellular devices. This encourages people to stay longer on your webpage, thus increasing’live time’ –something that’s considered by many search engine optimization experts believe to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike most competing products such as Bigcommerce or Shopify, you can’t produce AMP variations of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product data, orders and customers (again, in CSV format) and means that should you ever feel the need to migrate your shop to a different e-commerce platform, then you shouldn’t have some major problems doing so.
Utilizing Ecwid with other platforms
Ecwid and WordPress
WordPress does not Supplied any e-commerce performance out of this box, so anybody wishing to market on the platform will need a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a few clicks.
You simply sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the number of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you are selling goods from certain countries). The other principal issue with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to a Squarespace website is quite easy: it’s a simple matter of adding a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated program is provided by Ecwid to allow you integrate the product on a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be extensive — competing products like Shopify provide a much broader assortment of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms very easily. Change Image Size Ecwid
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online store builders, you get a vertical menu on the left that lets you access key performance, and the area on the right can be used to edit or display associated products, website reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about creating catalogues and product variations, establishing transport prices and so on…but there is nothing that should represent too much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You’re stuck however, you could always get in touch with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of this included customization support (you get two hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware the below observations should not be interpreted as legal advice, but I am going to do my best to spell out a number of the major GDPR problems facing Ecwid users under.
With the introduction of The EU’s new GDPR legislation, there are several legal steps that site owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is typically a great idea to speak with an attorney on what to do); and even when your business isn’t located in the EU, then you still will need to obey the regulations where any site visits from the EU are worried.
According to my Understanding of the crucial GDPR rules, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from people registering to mailing lists it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies onto a site (and to log that approval ).
There doesn’t seem to be Anything that stops you fulfilling the first few requirements easily enough with Ecwid, though you will have to devote time and potentially money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie consent. To ensure GDPR compliance, You Have to display a cookie banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are run (i.e., to give’prior consent’)
· Logs their consent to run biscuits Change Image Size Ecwid
· Enables them to revoke consent at a later stage
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you have a banner set up which does all of the above.
Now, out of the box at There isn’t a means to take care of the cookie approval issue with Ecwid. Nor is there a decent app accessible from the Ecwid app store (the only option on front that I can locate, the’EU cookie banner’, doesn’t appear to supply the necessary performance — despite costing $1.99 a month to use).
It Appears to me that the only option available to Ecwid consumers would be to use a professional product like CookiePro, which will supply all the essential functionality to make cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a great deal of configuration and you’ll want to set quite a great deal of time aside to set it up.
Installation and Design
I really enjoy The simple fact that you can run a web site without paying for anything. This makes the setup process that much easier, since you just have to punch in your email and make a password to go right to the backend port.
The machine has Wizards for every platform that you would like to set your shop on. If you’ve got a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on where you would like to market.
The backend Design is perfect, because it walks you through each website creation and integration measure with some fine photos and text. Once you obtain your shop implemented on a site or societal page it appears fairly slick.
The layout Depends upon the subject you have on your website, however as you can see below, it displays photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag area, which is prominent and easy to find for clients when they want to market.
Though many Websites are going to be mobile friendly, its nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your store and sell on the move, while also providing your clients an opportunity to buy products from the cell interface.
The closing Design thing which makes sense to mention is the vocabulary instrument. Since conducting an internet store generally requires you to reach out to people from throughout the world, you’re bound to stumble upon some customers who’d like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s no problem in any respect.
The Ecwid App Economy
Possessing the Chance to install software is a sure fire way to scaling your ecommerce website in a reasonable manner. Ecwid has a place called the Ecwid App Market. It offers 65 software, helping merchants extend their store performance readily. Change Image Size Ecwid
A Few of the apps Will help you out with rating and reviews, rewards programs, automatic advertising tools, analytics, custom design topics and much more.
SEO and Marketing
Ecwid is a Third-party solution to your present website, so you’d normally need to employ additional SEO and marketing tools to really get out the word. Nevertheless, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no extra effort. It gets even better with WordPress sites, as you gain access to additional search engine optimization plugins as well as the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t appear to incorporate any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Concise and clear, so you can just go in there and type in a product name, price and image then save the product for later. Obviously you can always open up the More Powerful Options, however they separate these for if you’re all set to get started ramping up your own store.
As an example of the stock Rich direction toolset, you obtain access to things like out of stock merchandise tracking, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Earnings attribute that is one of my favorite ways to converse with companies. Simply send them a question and you can work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone service, online chat service and email support, keeping the response time brief and support quality high.
In my mind, the Platform has everything you might want in terms of support.
Payments and Security
It’s not always Simple to locate an ecommerce platform which does not charge fees, but that’s exactly what you get with Ecwid. They never charge any sort of trade fee with any of the programs they provide, making it desirable for any store that’s trying to keep costs down and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to set up something like PayPal or Stripe to process all the trades that come through your site. It’s pretty easy to implement one of these systems, because Ecwid incorporates with over 40 global payment options. However, each one of those processors have their own transaction fees so that you have to get ready for them.
It is quite Evident that Ecwid takes security seriously, since the provider is a PCI DSS Grade 1 accredited service provider. The company also states that each trade that includes sensitive information is transferred through a secure HTTPS channel. Change Image Size Ecwid
What if you Would love to collect both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid represents a really easy way to add e-commerce to some present website.
· Point-of-sale functionality is available, and there are a number of strategies to apply it.
· The product is cheap by comparison to other solutions.
· It supports multi-language variations of your shop.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a fantastic stopgap measure for merchants who want a shop quickly, but have yet to develop a complete website in order to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of programs / integrations offered from the Ecwid App shop.
· You can’t change product URLs, which can be slightly annoying in the search engine optimization perspective.
· You can’t create AMP variations of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie consent) sounds hard.
· The free version will not let you get any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They promote the free program like mad, and mention that a number of different platforms drag you into a free trial, even where you will eventually need to pay.
This is where Ecwid stands outside, and you’ll be able to see the other payment programs are fairly reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture program ups that count to 100 goods and you get items like an iPhone management program. The Business plan goes up to 2500 merchandise for a superb price and you also get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited amount of products.
Ecwid is one of The cheapest solutions available on the market. You can see that it is actually cheaper than many of the other platforms we have reviewed in the past, so if you’re searching for value, this might be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is one of the best ways to market online, as long as you employ the best methods to improve your earnings online as well. Ecwid is a slick system, with superb easy implementation measures, which makes it ideal for the small business audience. Change Image Size Ecwid