Introduction Change Price Size Ecwid Product Details Page
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Can you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small company site it often becomes tricky once you want to attract on a new ecommerce platform or even just modify your website whatsoever. Read our Ecwid review to discover more about this solution. Change Price Size Ecwid Product Details Page
Many options Purposefully make a closed system, which is tedious to maneuver away from once you get started. But with a platform named Ecwid, you no longer have to worry about it. In fact, the whole goal of the company, which began in 2009, is to quickly and inexpensively make an online store system on your present websites.
You do not have To create a completely different website. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
That raised my Attention, because I understand the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I needed to put together a comprehensive review of the Ecwid system to find out if it is worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this is not only a platform for people in the united states or Europe. Even businesses in developing countries have a opportunity to get an internet store heading, and you don’t even have to trash your previous website in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you are not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
In addition to The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and also the 1 million is the fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What’s Ecwid, and how does it function?
Ecwid is a hosted Solution for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to construct a fresh website with e-commerce functionality, Ecwid is targeted more towards people who already have a website and simply wish to add an online store to it.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of goods, and add photographs, pricing, weight etc. for each. You are able to specify shipping prices, accept credit card payments and so on — all the key stuff that you’d expect to be able to perform using an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to let you produce a fully-featured, standalone e-commerce site; instead, it’s intended to allow you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which does let you create a one-page standalone offering. We’ll chat through this in more detail later on in the inspection.) Change Price Size Ecwid Product Details Page
The Product operates by providing you a widget which gets placed on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an present site or societal networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to begin a brand-new website. The main attribute is that you can take your old site and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the machine on several other websites if you anticipate selling elsewhere on the web. Manage all these websites from 1 location rather than switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to make a number of sales and each one of these sales are reflected on the backend of your site.
The system is Also made to integrate well with social networks, and that means you may sell your items on Facebook if desired. 1 part of Ecwid that we especially enjoy is the shipping aspect. With real-time shipping integrations you always know what’s going on with your orders and where they are being sent to.
What other trendy Things are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book to get customers and customers
The machine has over 43 translations for sale around the planet
You receive lots of promotional tools like coupons, discounts, bulk pricing and much more
Produce your own customized email notifications
Utilize the automated tax alternative (automatic tax charges at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not only online but in physical locations too — in shops, market stalls, at theatres and so forth.
Together with Ecwid’s POS Functionality, regardless of if a customer buys a product in shop, online, in their telephone or via Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and customer / trade info.
There’s a few methods that you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be ordered direct from Ecwid.
There is a few Things worth noting the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it’s not yet available on Android devices. (On their website, Ecwid state it will be available shortly — but they have been saying that for quite a while now). Change Price Size Ecwid Product Details Page
If you are located outside That the US / UK, or want to utilize another mobile device type, the good news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS option on most of paid-for plans, you’ll need to be on the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet and cellular. In a age where smartphone internet browsing is eclipsing desktop surfing, this is vital.
Unlike many similar Products, Ecwid offers a totally free program.
Granted, it is a pretty Basic plan, where features such as discount vouchers and support are not available, and it merely allows you to sell up to 10 products in 2 classes — but this could actually be adequate for some users, and using it is a good way to try out the system.
But, A vital point to note about the free plan is the fact that it is not great from an SEO standpoint — you need to be on a paid plan to ensure your product pages speak to hunt engines accurately (more on SEO below).
Ecwid is forward of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — customers can view your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this sort of functionality — that they force you to rely on third party programs, the creation of multiple shops or Google Translate to supply different language versions of your store, which can be less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
As far as I could tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This is not ideal because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid include the name you’ve given to your product – so in the event that you include some keywords on your product name (not a bad idea anyway) your URL will include them too. This serves as something of a workaround, but I would prefer whole control over URLs. Change Price Size Ecwid Product Details Page
One place where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on cellular devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or even Shopify, you can’t create AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product information, orders and customers (in CSV format) and means that should you ever feel the need to migrate your store to another e-commerce platform, then you shouldn’t have any significant problems doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce functionality out of this box, so anybody wishing to market on the platform will require a third-party solution like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you need to use Stripe or Paypal. (And with Stripe only works if you’re selling products from particular countries). Another principal problem with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace site is quite easy: it’s a simple matter of including a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a good workaround. A dedicated program is provided by Ecwid to allow you incorporate the item on a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be extensive — competing goods like Shopify provide a much wider assortment of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling for you to set up Ecwid on these platforms very easily. Change Price Size Ecwid Product Details Page
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online store builders, you receive a vertical menu on the left that allows you to access key functionality, and the place on the right is used to display or edit related products, site content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variants, setting up shipping rates etc…but there isn’t anything that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you when you log in for the first time.
If You are stuck however, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization service (you get two hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Lawyer, so please note the below observations shouldn’t be interpreted as legal information, but I am going to do my very best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are many legal steps that site owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it is usually a great idea to speak with an attorney about what to do); and even if your business is not based in the EU, you still need to comply with the regulations where any website visits from the EU are worried.
According to my Understanding of the crucial GDPR principles, the principal priorities for prospective Ecwid store owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data securely
· Get explicit consent from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies on a site (and also to log that approval ).
There does not seem to be Anything that stops you meeting the first few requirements easily enough with Ecwid, though you will have to spend time and potentially money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those biscuits are run (i.e., to provide’prior consent’)
· Logs their approval to run cookies Change Price Size Ecwid Product Details Page
· Enables them to revoke consent at a later stage
So for Instance, If you Utilize a Facebook Ads cookie in conjunction with your Ecwid shop, you’ll be breaking GDPR legislation unless you’ve got a banner set up which does all the above.
Now, out of the box at Least there is not a way to deal with the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only option on this front that I can locate, the’EU cookie banner’, does not appear to supply the necessary performance — despite costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid users is to use a specialist product like CookiePro, which will supply all the necessary performance to make cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you’ll need to set quite a lot of time aside to set it up.
Setup and Layout
I really enjoy The simple fact which you can run a website without paying for anything. This makes the setup process that much easier, since you just need to punch in your email and create a password to proceed straight to the backend interface.
The system has Wizards for every platform that you would like to place your shop on. In case you’ve got a WordPress site, simply walk through three steps to get up and running. You can even click on options like Facebook and Joomla, based on where you want to sell.
The backend Design is flawless, because it walks you through every site creation and integration measure with a few fine photos and text. Once you get your store implemented on a website or social page it appears fairly slick.
The layout Depends somewhat on the subject you’ve got on your site, but as you can see below, it displays photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag area, which is prominent and easy to find for clients when they wish to market.
Although many Sites are going to be cellular friendly, it;s fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your clients a chance to get products from the mobile interface.
The final Design item that makes sense to mention is your language instrument. Since running an online store generally requires you to reach out to people from throughout the planet, you are bound to stumble upon some customers who would love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that is no problem in any respect.
The Ecwid App Market
Having the Chance to install software is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid includes a location known as the Ecwid App Market. It provides 65 applications, helping merchants extend their shop functionality easily. Change Price Size Ecwid Product Details Page
Some of the programs Can give you a hand with rating and reviews, rewards programs, automatic advertising tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third-party solution to your current website, so you’d normally need to implement additional SEO and advertising tools to really get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any excess effort. It gets better with WordPress websites, as you acquire access to additional SEO plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Concise and clear, so you may just go in there and type in a product name, price and image then save the merchandise for afterwards. Obviously you can always open up the Powerful Options, however they different these for if you are ready to get started ramping up your own store.
As an example of the stock Rich direction toolset, you gain access to things like from stock merchandise monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute which is one of my favorite ways to converse to companies. Simply send them a question and you are able to work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, maintaining the response time short and support quality .
In my eyes, the Platform has everything you could want in terms of support.
Payments and Safety
It is not always Simple to locate an ecommerce platform which does not charge fees, but that’s just what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they provide, making it desirable for any store that is trying to keep down costs and also to improve margins.
Remember that Ecwid isn’t a payment processor, so you’ve got to set up something such as PayPal or Stripe to process all the transactions that come through your website. It’s pretty easy to employ one of these systems, since Ecwid incorporates with over 40 global payment options. However, each of these processors have their particular trade fees so that you need to get ready for them.
It is quite Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 accredited supplier. The company also states that every trade that includes sensitive information is transferred through a secure HTTPS channel. Change Price Size Ecwid Product Details Page
Imagine if you Would love to collect both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid signifies a very simple way to add e-commerce to any existing website.
· Point-of-sale performance is available, and there are quite a few strategies to apply it.
· The item is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who want a shop quickly, but have yet to create a full website in order to bring the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes service, and is fairly generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There’s a limited number of programs / integrations offered from the Ecwid App store.
· You can not alter product URLs, which can be slightly annoying from an SEO point of view.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie consent) seems difficult.
· The free version will not allow you to get any of the search engine optimization tools.
Ecwid comes With four strategies, one of which is totally free. They promote the free program like crazy, and mention that many other platforms drag you in free trial, where you will finally have to pay.
That is where Ecwid stands out, and you can see that the other payment programs are fairly reasonably priced.
The Free program Lets you sell 10 products, whereas the Venture program ups that count to 100 products and you get items like an iPhone management program. The company program goes up to 2500 merchandise for a superb price and you also get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited number of products.
Ecwid is one of The cheapest solutions available on the market. You can see that it’s actually more affordable than a lot of the other programs we’ve reviewed previously, so if you’re searching for value, this could be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is among the greatest ways to market online, provided that you implement the best ways to enhance your sales online too. Ecwid is a slick system, with super easy implementation steps, which makes it perfect for your small business crowd. Change Price Size Ecwid Product Details Page