Intro Connect Ecwid With Amazon
Have you ever Wondered if you’re using the ideal ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to assist you with half the battle. Unfortunately, when you operate a small company site it frequently becomes tricky once you want to bring on a new ecommerce platform or even just modify your site whatsoever. Read our Ecwid review to find out more about this option. Connect Ecwid With Amazon
Many solutions Purposefully make a closed system, which can be tedious to maneuver away from once you get started. But with a stage called Ecwid, you no longer need to worry about it. In fact, the entire aim of the business, which began in 2009, is to quickly and inexpensively create an online store system in your existing websites.
You do not have To create a whole new website. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
This raised my Attention, because I understand the struggles that come along with trying to migrate websites, especially when it comes to ecommerce. So, I needed to put together an in-depth review of the Ecwid system to see whether it is worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this isn’t only a platform for people in the US or Europe. Even companies in developing nations have a opportunity to find an online store going, and you don’t even have to squander your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you’re not certain what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What’s Ecwid, and how does this function?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to construct a fresh site with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and just wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid allows you to install’catalogs’ of all products, and add photos, pricing, weight etc. for each. You can define shipping rates, accept credit card payments etc — all the crucial stuff that you would expect to be able to perform using an e-commerce solution.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it’s designed to allow you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will let you create a one-page standalone offering. We are going to chat through this in more depth later on in the inspection.) Connect Ecwid With Amazon
The Product operates by giving you a widget which gets put on other websites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add into an present site or social networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to start a brand new website. The primary attribute is that you can choose your old site and quickly integrate the Ecwid system within a couple of minutes.
You can also Mirror the machine on several different sites if you anticipate selling elsewhere online. Manage all these websites from 1 location instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can go to a tradeshow to make a number of sales and all of these sales are reflected on the back part of your website.
The system is Also made to integrate nicely with social networks, so you may sell your items on Facebook if needed. 1 part of Ecwid we especially enjoy is the shipping aspect. With real time shipping integrations you constantly know what’s going on with your requests and at which they are being sent to.
What other cool Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The system has over 43 translations for selling round the planet
You get lots of promotional instruments such as vouchers, discounts, bulk pricing and much more
Create your personalized email notifications
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to sell not only online but in bodily places too — in shops, market stalls, in concerts and so on.
With Ecwid’s POS Functionality, regardless of if or not a customer buys a product in store, online, in their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and customer / trade info.
There’s a couple of methods you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be ordered direct from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it’s not yet available on Android apparatus. (On their website, Ecwid state it will be available soon — but they’ve been saying that for quite a while now). Connect Ecwid With Amazon
If you are located outside That the US / UK, or want to work with another mobile device kind, the good thing is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS option on most of paid-for plans, you will need to be on the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktopcomputer, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a fairly Basic plan, where attributes like discount coupons and service are not available, and it merely allows you to sell up to 10 products in two classes — but this could actually be sufficient for some customers, and using it’s a fantastic way to try the system out.
However, A key point to note about the free program is the fact that it is not good from an SEO point of view — you need to be on a paid plan to make certain that your product pages talk to hunt engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be automatically translated into nearly 50 different languages — customers can see your store in their own language, without you needing to worry about creating alternate versions of this. Ecwid provides this performance by detecting visitors’ language mechanically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party programs, the production of multiple shops or Google Translate to provide different language versions of your store, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You are able to edit the title of your page and its own meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
As far as I could tell But you can not manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid include the name you have given to your own product – so in the event that you include some keywords on your product name (not a bad idea anyway) your URL will include them too. This functions as a tool of a workaround, but I would prefer whole control over URLs. Connect Ecwid With Amazon
One area where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated cellular pages. As the name implies, AMP pages load faster on cellular devices. This encourages people to remain longer on your webpage, thus increasing’dwell time’ –something that’s believed by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike competing products such as Bigcommerce or even Shopify, you can’t produce AMP versions of your goods using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export product data, orders and clients (in CSV format) and ensures that if you ever feel the need to migrate your shop to a different e-commerce platform, then you should not have any major problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress does not Supplied any e-commerce performance from this box, so anyone wishing to market on the stage will need a third-party alternative like Ecwid. There’s an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the number of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And with Stripe only functions if you’re selling goods from particular countries). Another main problem with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to a Squarespace site is quite simple: it is a simple matter of including a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A dedicated app is offered by Ecwid to enable you incorporate the product on a Wix store easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be more extensive — competing goods such as Shopify provide a much wider assortment of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, enabling to you set up Ecwid on these platforms quite easily. Connect Ecwid With Amazon
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online store builders, you get a vertical menu on the left which lets you access key functionality, and the area on the right can be used to display or edit associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about creating catalogues and product variants, establishing shipping prices etc…but there isn’t anything that should represent also a lot of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization support (you get 2 hours and 12 hours personalization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations should not be interpreted as legal advice, but I am going to do my best to spell out a number of the key GDPR problems facing Ecwid users below.
With the introduction of That the EU’s new GDPR laws, there are several legal steps that website owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it is usually a great idea to consult a lawyer on what to do); and even if your business isn’t based in the EU, then you still will need to obey the regulations where any site visits in the EU are concerned.
Based on my Understanding of the crucial GDPR principles, the main priorities for potential Ecwid store owners are to:
· Provide adequate privacy and cookie notices
· Process and store information securely
· Get explicit permission from people registering to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a website (and to log that consent).
There doesn’t Appear to be Whatever stops you meeting the first three requirements easily enough with Ecwid, though you will have to devote time and potentially money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, You Have to display a cookie banner to your customers which
· Allows them to select which cookies they want to run BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their consent to conduct biscuits Connect Ecwid With Amazon
· Enables them to revoke approval at a later stage
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid store, you’ll be breaking up GDPR laws unless you’ve got a banner in place which does all of the above.
Nowout of the box at Least there is not a way to take care of the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only option on this front that I can find, the’EU cookie banner’, does not seem to supply the essential performance — even though costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid users is to use a professional product such as CookiePro, which does provide all the necessary functionality to make cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a lot of configuration and you will want to set quite a lot of time aside to set it up.
Setup and Layout
I really like The simple fact that you’re able to run a website without paying for anything. This makes the installation process that much easier, since you just have to punch in your email and create a password to proceed straight to the backend port.
The machine has Wizards for each platform that you want to place your shop on. If you have a WordPress site, just walk through three steps to get up and running. You could even click on options like Facebook and Joomla, depending on the place you want to sell.
The backend Design is flawless, since it walks you through each website creation and integration step with some nice text and photos. Once you obtain your shop implemented on a website or societal page it looks fairly slick.
The design Depends somewhat on the theme you have on your site, however as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which can be outstanding and easy to find for customers when they wish to market.
Though many Websites will be mobile friendly, its fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your customers a chance to buy products from the mobile interface.
The final Design item which makes sense to mention is the vocabulary instrument. Since conducting an internet store generally requires one to attain out to individuals from all over the world, you are bound to stumble upon some clients who’d like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s not a problem at all.
The Ecwid App Economy
Possessing the Chance to put in software is a sure fire way to scaling your ecommerce website in a reasonable manner. Ecwid has a location known as the Ecwid App Market. It provides 65 software, helping merchants extend their store functionality readily. Connect Ecwid With Amazon
A Few of the programs Will give you a hand with rating and reviews, rewards programs, automatic ad tools, analytics, custom design themes and more.
SEO and Marketing
Ecwid is a Third-party solution to your present website, so you’d typically have to employ additional SEO and advertising tools to really get out the word. That said, Ecwid provides quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google without any excess effort. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Clear and concise, so that you can just go in there and type in a product name, price and picture then save the product for later. Of course you can always open the More Powerful Options, but they separate these for if you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you gain access to things like from stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Sales attribute which is one of my favourite ways to talk with companies. Simply send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, keeping the response time short and support quality .
In my mind, the Platform has everything you could want concerning support.
Payments and Safety
It is not always Easy to locate an ecommerce platform which doesn’t charge transaction fees, but that is just what you get with Ecwid. They never charge any sort of trade fee with any of those plans they offer, making it desirable for any store that is trying to keep costs down and also to improve margins.
Keep in mind that Ecwid is not a payment processor, so you have to setup something such as PayPal or Stripe to process all of the trades that come through your site. It is rather simple to employ one of these systems, since Ecwid incorporates with over 40 global payment choices. However, each of these processors have their particular trade fees so that you need to prepare for them.
It’s quite Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 accredited service provider. The business also states that every trade that includes sensitive information is transferred through a secure HTTPS channel. Connect Ecwid With Amazon
Imagine if you Would like to collect both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a really simple way to add e-commerce to some existing website.
· Point-of-sale functionality can be obtained, and there are quite a few strategies to implement it.
· The product is cheap compared to other solutions.
· It supports multi-language versions of your shop.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a good stopgap measure for retailers who need a shop fast, but have yet to create a full website to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous concerning features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There’s a limited number of programs / integrations available in the Ecwid App shop.
· You can’t alter merchandise URLs, which can be slightly annoying in the SEO perspective.
· You can not create AMP variations of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie consent) seems hard.
· The free version doesn’t allow you to get any of the search engine optimization tools.
Ecwid comes With four strategies, one of which is completely free. They promote the free plan like mad, and mention that many different platforms drag you in free trial, where you will finally have to pay.
That is where Ecwid stands outside, and you’ll be able to see the other payment programs are fairly affordable.
The Free program Lets you sell 10 products, while the Venture plan ups that depend to 100 products and you get items like an iPhone management program. The company plan goes up to 2500 merchandise for a superb price and you also get live chat support. Priority support comes along with the Unlimited plan and you can also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the market. You can see that it’s actually cheaper than a lot of the other platforms we’ve reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the best ways to sell online, provided that you implement the best methods to improve your sales online too. Ecwid is a slick system, with superb easy implementation measures, which makes it perfect for the small business audience. Connect Ecwid With Amazon