Background Connect Wix Store To Ecwid
Have you ever Wondered if you are using the ideal ecommerce platform for sale on the internet? Do you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you operate a small company site it often becomes tricky once you would like to bring on a new ecommerce platform or even just modify your site whatsoever. Read our Ecwid review to discover more about this solution. Connect Wix Store To Ecwid
Many options Intentionally make a closed system, which can be tedious to maneuver away from once you get started. But with a platform called Ecwid, you no longer have to be concerned about it. In fact, the entire goal of the business, which began in 2009, is to quickly and quickly make an online store system on your present websites.
You do not have To create a whole new website. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you’re good to go.
This increased my Attention, because I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I wanted to gather a comprehensive review of this Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It’s rather Impressive what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, showing that this isn’t just a platform for people in the US or Europe. Even businesses in developing countries have a opportunity to find an internet store heading, and you don’t have to squander your previous website if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you’re not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and also the 1 million is the simple fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does it function?
Ecwid is a hosted Solution for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a fresh website with e-commerce performance, Ecwid is targeted more towards people who currently have a website and just want to add an internet store for this.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of products, and include photographs, pricing, weight etc. for each. You are able to specify shipping prices, accept credit card payments and so on — all the key stuff that you’d expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to produce a fully-featured, standalone e-commerce website; instead, it is intended to allow you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will allow you create a one-page standalone offering. We are going to chat through this in more detail later on in the inspection.) Connect Wix Store To Ecwid
The Product works by giving you a widget that gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing site or social media profile, and your store is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to start a brand-new website. The primary feature is that you can choose your old site and quickly incorporate the Ecwid system within a few minutes.
You can also Mirror the system onto several different sites if you anticipate selling elsewhere on the web. Handle all these sites from 1 location rather than switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to generate a few sales and all of these earnings are represented on the backend of your site.
The system is Also designed to integrate nicely with social networks, and that means you can sell your things on Facebook if desired. 1 part of Ecwid that we particularly enjoy is the delivery facet. With real time shipping integrations you always know what’s happening with your requests and where they’re being shipped to.
What other cool Items are comprised with Ecwid?
It runs on a super fast framework
It comes with an address book for customers and customers
The machine has over 43 translations for selling around the planet
You receive lots of promotional instruments such as coupons, discounts, bulk pricing and more
Create your own customized email alerts
Utilize the automated tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to sell not only online but in bodily places too — in stores, market stalls, in concerts and so on.
Together with Ecwid’s POS Functionality, regardless of if or not a customer purchases a product in shop, online, in their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and client / transaction information.
There’s a few ways you can use this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be arranged direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: it’s only available to retailers in the US and UK. Secondly, it is not yet available on Android apparatus. (On their website, Ecwid say it’ll be available soon — but they have been saying that for quite some time now). Connect Wix Store To Ecwid
If you are located outside The US / UK, or need to work with another mobile device kind, the good thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS option on all paid-for programs, you’ll want to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktopcomputer, tablet and cellular. In a age where smartphone web browsing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid provides a totally free plan.
Granted, it’s a fairly Standard plan, in which attributes such as discount vouchers and support aren’t available, and it only allows you to sell up to 10 products in 2 classes — but this could actually be sufficient for some customers, and using it’s a fantastic way to try out the system.
But, A vital point to notice about the free plan is that it is not good from an search engine optimization point of view — you need to be on a paid program to make certain that your product pages talk to hunt engines accurately (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts could be automatically translated into nearly 50 different languages — customers can view your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of performance — that they force you to rely on third party programs, the production of multiple shops or Google Translate to provide different language versions of your store, which is less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
As far as I can tell But you can’t manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid comprise the name you have given to your own product – so in the event that you include some keywords on your product name (not a bad idea anyway) your URL will include them also. This functions as something of a workaround, but I’d prefer whole control over URLs. Connect Wix Store To Ecwid
1 area where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As its name suggests, AMP pages load faster on mobile devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something which is believed by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or Shopify, you can’t produce AMP variations of your goods using Ecwid.
Importing and exporting information
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export product information, orders and clients (in CSV format) and ensures that if you ever feel the need to migrate your store to another e-commerce platform, then you should not have any major problems doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress does not Supplied any e-commerce performance from the box, so anyone wishing to sell on the stage will need a third-party alternative like Ecwid. There is an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is very limited — you need to use Stripe or Paypal. (And with Stripe only functions if you are selling goods from certain countries). The other main issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to a Squarespace website is quite easy: it’s a simple matter of adding a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is provided by Ecwid to allow you incorporate the product onto a Wix store easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing goods such as Shopify offer a much broader range of programs. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling for you to install Ecwid on one of these platforms quite easily. Connect Wix Store To Ecwid
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online shop builders, you get a vertical menu on the left which lets you access key functionality, and the place on the right can be used to display or edit associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around producing catalogues and product variations, establishing transport rates and so on…but there is nothing here that should represent also a lot of a learning curve.
Matters are helped by an ‘onboarding checklist’ that is supplied to you when you log in for the first time.
If You’re stuck nonetheless, you could always get in contact with Ecwid’s support team — more on this later — or, if you are on a’Business’ or’Unlimited’, you are able to make the most of the included customization support (you get two hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please note that the below observations should not be interpreted as legal advice, but I am planning to do my very best to spell out some of the major GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are several legal measures that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing so (to the point where it’s typically a good idea to speak with a lawyer about what to do); and even when your business is not based in the EU, you still will need to obey the regulations where any site visits in the EU are concerned.
According to my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data safely
· Get explicit consent from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits on a site (and to log that approval ).
There doesn’t seem to be Whatever stops you fulfilling the first three requirements easily enough with Ecwid, though you will need to spend time and potentially money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie approval. To ensure GDPR compliance, you need to display a cookie cutter banner to your customers which
· Allows them to select which cookies they would like to conduct BEFORE those biscuits are conducted (i.e., to provide’prior permission’)
· Logs their consent to run cookies Connect Wix Store To Ecwid
· Enables them to revoke consent at a later stage
So for example, if you Use a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking up GDPR laws unless you have a banner in place which does all of the above.
Now, out of the box at There is not a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only alternative on front that I can locate, the’EU cookie banner’, doesn’t seem to provide the necessary performance — despite costing $1.99 per month to use).
It Seems to me that the only option available to Ecwid consumers would be to use a specialist product such as CookiePro, which does supply all the necessary performance to make cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a great deal of configuration and you’ll want to put quite a great deal of time apart to set it up.
Setup and Layout
I really enjoy The fact that you can run a web site without paying for anything. This makes the installation process that much simpler, because you simply need to punch in your email and create a password to proceed straight to the backend interface.
The machine has Wizards for each platform you want to place your store on. If you have a WordPress site, simply walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, depending on where you want to market.
The backend Design is flawless, because it walks you through every site creation and integration step with some fine photos and text. As soon as you obtain your store implemented on a site or social page it appears fairly slick.
The layout Depends somewhat on the theme you’ve got on your website, however as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to find for customers when they wish to checkout.
Although many Websites are going to be mobile friendly, it;s fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your store and sell on the move, while also giving your customers a chance to get products from the cell interface.
The closing Design item that makes sense to mention is your language instrument. Since conducting an online store generally requires you to attain out to individuals from all over the world, you’re bound to stumble upon a few clients who’d love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that is no problem in any respect.
The Ecwid App Market
Possessing the Opportunity to install applications is a sure fire way to scaling up your ecommerce site in a fair manner. Ecwid has a location called the Ecwid App Market. It offers 65 applications, helping retailers extend their shop functionality easily. Connect Wix Store To Ecwid
A Few of the programs Will give you a hand with reviews and rating, rewards programs, automated ad tools, analytics, customized layout topics and much more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you would normally need to implement additional SEO and marketing tools to truly get out the word. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google with no extra work. It gets even better with WordPress sites, since you acquire access to additional search engine optimization plugins as well as the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and sort in a product name, price and image then save the merchandise for afterwards. Of course you can always open up the Powerful Options, but they different these for if you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to things like out of stock product tracking, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute which is always one of my favorite ways to talk with companies. Only send them a question and you are able to work on something else until they respond.
The Business also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat support and email support, keeping the response time brief and support quality .
In my eyes, the Platform has all you might want concerning support.
Payments and Safety
It is not necessarily Easy to locate an ecommerce platform that doesn’t charge fees, but that’s exactly what you get with Ecwid. They never control any kind of trade fee with any of the programs they offer, making it desirable for any shop that’s trying to keep costs down and to improve margins.
Keep in mind that Ecwid is not a payment processor, so you have to set up something like PayPal or Stripe to process all the trades that come through your site. It’s pretty easy to employ these systems, because Ecwid incorporates with over 40 global payment choices. However, each one of these processors have their particular trade fees so you need to get ready for them.
It’s rather Clear that Ecwid takes safety seriously, since the provider is a PCI DSS Level 1 accredited service provider. The business also states that every transaction that includes sensitive data is transferred via a secure HTTPS channel. Connect Wix Store To Ecwid
What if you Would like to accumulate both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid signifies a really easy way to add e-commerce to some present website.
· Point-of-sale performance can be obtained, and there are quite a few strategies to apply it.
· The product is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for retailers who need a shop quickly, but have yet to develop a complete website in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations offered from the Ecwid App shop.
· You can’t change merchandise URLs, which can be slightly annoying from an search engine optimization perspective.
· You can not create AMP variations of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie approval ) sounds hard.
· The free version will not let you access any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like crazy, and mention that many different platforms drag you in free trial, where you will eventually need to pay.
That is where Ecwid stands outside, and you’ll be able to see that the other payment plans are rather reasonably priced.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 products and you get things like an iPhone direction program. The company plan goes up to 2500 merchandise for a superb price and you get live chat support. Priority support comes alongside the Unlimited plan and you might also sell an unlimited amount of merchandise.
Ecwid is one of The cheapest solutions available on the market. You may see that it’s actually cheaper than many of the other platforms we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Starting to think that Ecwid is one of the greatest ways to sell online, provided that you employ the best ways to enhance your sales online too. Ecwid is a slick system, with superb simple implementation steps, which makes it perfect for your small business crowd. Connect Wix Store To Ecwid