Background Cp Ecwid
Have you ever Wondered if you are using the right ecommerce platform for selling online? Can you occasionally stumble upon a new service that’s more functional and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small business site it frequently becomes tricky when you would like to attract on a new ecommerce platform or perhaps just alter your website whatsoever. Read our Ecwid review to find out more about this option. Cp Ecwid
Many solutions Purposefully make a closed system, which is tedious to move away from once you begin. However, with a platform called Ecwid, you no longer need to be concerned about it. Actually, the whole aim of the business, which started in 2009, is to quickly and inexpensively make an internet store system on your present websites.
You don’t have To make a completely different website. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you are good to go.
This increased my Attention, because I know the struggles that come along with attempting to migrate websites, especially in regards to ecommerce. So, I needed to put together a comprehensive review of the Ecwid system to see if it’s worth the time.
How Many Men and Women Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this isn’t only a platform for most people in the US or Europe. Even businesses in developing countries have a opportunity to get an online store going, and you don’t even have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you are not sure what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and protected.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What is Ecwid, and how does it function?
Ecwid is a hosted Solution for building an online store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a fresh site with e-commerce performance, Ecwid is targeted more towards people who already have a website and simply wish to add an online store for this.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of products, and add photos, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments etc — all of the crucial things that you would expect to be able to perform with an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to let you create a fully-featured, standalone e-commerce site; rather, it is designed to enable you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does let you produce a one-page standalone offering. We’ll talk via this in more depth later on in the inspection.) Cp Ecwid
The Product operates by giving you a widget that gets put on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an present site or social networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to start a brand new site. The primary feature is that you can choose your old website and immediately integrate the Ecwid system within a few minutes.
You can also Mirror the machine on several other sites if you plan on selling elsewhere on the web. Handle all of these sites from one location rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could visit a tradeshow to generate a number of sales and all these sales are represented on the backend of your website.
The system is Also designed to integrate nicely with social networks, and that means that you can sell your items on Facebook if needed. One part of Ecwid that we particularly enjoy is the delivery facet. With real-time shipping integrations you constantly know what is going on with your orders and where they are being shipped to.
What other cool Items are included with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and customers
The machine has over 43 translations for sale round the world
You receive lots of promotional instruments like coupons, discounts, and bulk pricing and much more
Produce your personalized email alerts
Use the automated tax solution (automatic taxation charges at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not just online but in bodily places too — in stores, market stalls, in theatres and so on.
With Ecwid’s POS Functionality, irrespective of whether or not a customer purchases a product in store, online, in their phone or through Facebook, everything remains in sync – i.e., the retailer’s catalogue, inventory and customer / trade info.
There is a few ways that you can take advantage of this attribute: the easiest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered direct from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in america and UK. Second, it is not yet available on Android devices. (On their website, Ecwid say it will be available soon — but they’ve been saying that for quite some time now). Cp Ecwid
If you are based outside The US / UK, or need to work with another mobile device kind, the fantastic thing is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS choice on all paid-for plans, you’ll need to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktop, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid offers a totally free plan.
Granted, it is a pretty Basic plan, where features like discount vouchers and support are not available, and it merely lets you sell up to 10 products in two classes — but this could really be sufficient for some users, and using it’s a fantastic way to try the system out.
However, A vital point to note about the free program is that it isn’t good from an search engine optimization standpoint — you have to be on a paid plan to ensure your product pages talk to search engines correctly (more on SEO below).
Ecwid is ahead of the Pack because its storefronts could be mechanically translated into nearly 50 distinct languages — clients can view your shop in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this type of functionality — that they force you to rely on third party apps, the production of multiple shops or Google Translate to supply different language variations of your shop, which is less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
So Far as I could tell However, you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you have given to your own product – so in the event that you include some keywords on your product title (not a bad idea anyway) your URL will comprise them too. This serves as something of a workaround, but I’d prefer whole control over URLs. Cp Ecwid
1 place where Ecwid does not perform quite so Well on the search engine optimization front entails AMP — accelerated cellular pages. As the name suggests, AMP pages load faster on mobile devices. This encourages people to stay longer on your page, thus increasing’live time’ –something which is believed by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike competing products like Bigcommerce or even Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product information, orders and customers (in CSV format) and means that if you feel the need to migrate your store to another e-commerce platform, you shouldn’t have any major problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality out of the box, so anyone wanting to sell on the stage will need a third-party alternative like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a few clicks.
You just sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you are selling products from particular countries). Another principal issue with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace website is quite easy: it’s a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping choice for Wix users, therefore again Ecwid can offer a good workaround. A committed app is provided by Ecwid to allow you incorporate the item on a Wix store easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be extensive — competing products such as Shopify provide a much wider assortment of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on these platforms quite easily. Cp Ecwid
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online store builders, you get a vertical menu on the left which lets you access key functionality, and the area on the right is used to display or edit associated products, website reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around producing catalogues and product variants, establishing transport rates etc…but there isn’t anything that should represent also a lot of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s provided to you when you log in for the very first time.
If You’re stuck nonetheless, you can always get in touch with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization support (you get 2 hours and 12 hours personalization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please be aware that the below observations shouldn’t be interpreted as legal information, but I am planning to do my best to spell out some of the major GDPR issues facing Ecwid users below.
With the introduction of That the EU’s new GDPR laws, there are several legal measures that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it’s usually a great idea to consult an attorney about what to do); and even if your business is not located in the EU, then you still need to comply with the regulations where any site visits in the EU are worried.
Based on my Understanding of the crucial GDPR rules, the principal priorities for prospective Ecwid store owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data securely
· Get explicit consent from people registering to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies onto a website (and also to log that approval ).
There does not seem to be Anything that stops you meeting the first few requirements readily enough with Ecwid, though you will have to spend time and possibly money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to select which cookies they would like to run BEFORE those cookies are run (i.e., to provide’prior permission’)
· Logs their consent to run biscuits Cp Ecwid
· Enables them to revoke approval at a later stage
So for Instance, If you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you’ll be breaking GDPR legislation unless you’ve got a banner in place which does all of the above.
Now, out of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only alternative on front that I can find, the’EU cookie banner’, doesn’t seem to provide the essential functionality — even though costing $1.99 per month to utilize ).
It Seems to me that the only alternative available to Ecwid users would be to use a specialist product like CookiePro, which will supply all the essential functionality to generate cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you’ll want to put quite a lot of time apart to set this up.
Installation and Design
I Truly enjoy The simple fact that you can run a web site without paying anything. This makes the installation process that much simpler, since you simply have to punch in your email and create a password to proceed right to the backend port.
The system has Wizards for each platform you want to set your store on. In case you have a WordPress site, simply walk through three steps to get up and running. You can even click on options like Facebook and Joomla, depending on the place you want to market.
The backend Design is flawless, since it walks you through every site creation and integration step with some nice photos and text. Once you get your store implemented on a site or social page it looks fairly sleek.
The layout Depends upon the subject you have on your website, however as you can see below, it displays photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag place, which is prominent and easy to find for customers when they want to market.
Although many Sites are going to be mobile friendly, it;s nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and market on the go, while also providing your clients an opportunity to get products from the cell interface.
The final Design thing that makes sense to mention is your language instrument. Since conducting an online store generally requires you to reach out to people from all over the world, you’re bound to stumble upon a few customers who’d like to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that is no problem at all.
The Ecwid Program Market
Having the Chance to install software is a sure fire way to scaling up your ecommerce site in a reasonable way. Ecwid has a location called the Ecwid App Market. It offers 65 software, helping merchants extend their shop functionality readily. Cp Ecwid
Some of the apps Will give you a hand with reviews and rating, rewards programs, automated ad tools, analytics, customized design themes and more.
SEO and Marketing
Ecwid is a Third party remedy to your current site, so you’d typically have to employ additional SEO and marketing tools to really get the word out. That said, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google with no extra effort. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Concise and clear, so you may just go in there and sort in a product name, price and picture then save the merchandise for afterwards. Obviously you could always open the Powerful Options, but they different these for when you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to things like out of stock merchandise monitoring, mobile device stock management, barcode scanning and much more.
Ecwid provides A Chat With Earnings attribute that is one of my favorite ways to talk with companies. Only send them a question and you can work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat service and email support, keeping the response time short and support quality high.
In my eyes, the Platform has all you could want concerning support.
Payments and Security
It’s not necessarily Simple to locate an ecommerce platform which does not charge transaction fees, but that is exactly what you get with Ecwid. They never charge any sort of trade fee with any of the plans they provide, making it desirable for any store that’s trying to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to setup something like PayPal or Stripe to process all of the transactions that come through your site. It’s rather simple to employ these systems, since Ecwid integrates with over 40 international payment choices. However, each one of these processors have their own trade fees so you need to get ready for these.
It is rather Evident that Ecwid takes safety seriously, because the company is a PCI DSS Level 1 certified supplier. The business also claims that each trade that includes sensitive information is transferred via a secure HTTPS channel. Cp Ecwid
What if you Would like to collect both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Advantages and disadvantages of utilizing Ecwid
· Ecwid signifies a really simple way to add e-commerce to some existing website.
· Point-of-sale functionality is available, and there are a number of strategies to apply it.
· The product is cheap compared to other alternatives.
· It supports multi-language variations of your shop.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to develop a complete website to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous concerning attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations offered in the Ecwid Program shop.
· You can’t change product URLs, which can be slightly annoying in the search engine optimization point of view.
· You can’t create AMP versions of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to getting cookie approval ) seems hard.
· The free version doesn’t let you access any of the search engine optimization tools.
Ecwid comes With four plans, among which is totally free. They promote the free program like crazy, and mention that many other platforms drag you in free trial, even where you may eventually need to pay.
That is where Ecwid stands out, and you can see that the other payment plans are fairly reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture plan ups that depend to 100 goods and you get things like an iPhone management app. The company program goes up to 2500 merchandise for a wonderful price and you also get live chat service. Priority support comes alongside the Unlimited plan and you can also sell an unlimited amount of merchandise.
Ecwid is one of The cheapest solutions available on the market. You can see that it is actually cheaper than a lot of the other platforms we’ve reviewed in the past, so if you’re looking for value, this could be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is one of the greatest ways to sell online, as long as you implement the best ways to enhance your earnings online as well. Ecwid is a slick system, with superb simple implementation measures, which makes it ideal for your small business crowd. Cp Ecwid