Intro Create Ecwid App
Have you ever Wondered if you are using the right ecommerce platform for sale online? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small business site it often becomes tricky once you would like to bring on a brand new ecommerce platform or even just alter your site at all. Read our Ecwid review to find out more about this solution. Create Ecwid App
Many solutions Intentionally create a closed system, which can be tedious to maneuver away from once you begin. However, with a platform called Ecwid, you no longer need to be concerned about it. In fact, the whole goal of the business, which started in 2009, would be to quickly and quickly make an internet store system on your present websites.
You do not have To create a completely different website. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you’re all set.
This raised my Attention, since I know the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I needed to put together a comprehensive review of the Ecwid system to find out if it’s worth the time.
How Many Men and Women Use Ecwid?
It’s rather Remarkable what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, showing that this isn’t just a platform for people in the US or Europe. Even businesses in developing countries have a opportunity to find an internet store going, and you don’t even have to trash your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not certain what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and secure.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What is Ecwid, and how can this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a fresh site with e-commerce performance, Ecwid is targeted more towards people who already have a site and just wish to add an internet store to it.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of products, and add photographs, pricing, weight etc. . each. You are able to specify shipping prices, accept credit card payments etc — all the crucial things that you would expect to be able to do with an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce website; instead, it is designed to allow you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will let you produce a one-page standalone offering. We’ll chat through this in more depth later on in the review.) Create Ecwid App
The Product works by providing you a widget that gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an present website or social networking profile, and your store is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand-new site. The main feature is that you can choose your old website and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the system onto several different websites if you plan on selling elsewhere on the web. Handle all these sites from 1 location instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can visit a tradeshow to make a few sales and each one these sales are represented onto the backend of your site.
The system is Also made to integrate nicely with social networks, so that you can sell your items on Facebook if desired. One part of Ecwid we particularly enjoy is the shipping aspect. With real time shipping integrations you always know what’s going on with your requests and where they are being shipped to.
What other cool Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The machine has over 43 translations for selling round the world
You receive lots of promotional instruments like coupons, discounts, bulk pricing and more
Produce your personalized email notifications
Use the automatic tax solution (automatic tax charges at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid shop to market not only online but in bodily places too — in shops, market stalls, at theatres and so forth.
With Ecwid’s POS Performance, irrespective of if or not a customer buys a product in store, online, in their telephone or through Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction information.
There’s a couple of methods that you can use this attribute: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, and then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both can be arranged straight from Ecwid.
There’s a few Things worth noting about the Paypal Here integration: it’s only available to retailers in the US and UK. Second, it is not yet available on Android devices. (On their site, Ecwid state it will be available soon — but they have been saying that for quite some time now). Create Ecwid App
If you are based outside That the US / UK, or need to utilize another mobile device kind, the good news is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS choice on all paid-for programs, you’ll want to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktop, tablet and mobile. In a age where smartphone internet surfing is eclipsing desktop surfing, this is vital.
Unlike many similar Products, Ecwid provides a totally free program.
Granted, it is a pretty Standard plan, where attributes such as discount vouchers and support aren’t accessible, and it only allows you to sell up to ten products in two classes — but this may really be adequate for some customers, and using it’s a good way to try out the system.
But, A key point to note about the free program is the fact that it isn’t good from an search engine optimization point of view — you have to be on a paid plan to ensure your product pages talk to search engines accurately (more on SEO below).
Ecwid is ahead of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — customers can view your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language automatically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this sort of performance — that they force you to rely on third party apps, the creation of multiple stores or Google Translate to provide different language variations of your store, which can be less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You can edit the title of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
As far as I can tell However, you can not manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This is not perfect because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so if you include some keywords in your product title (not a bad idea anyhow ) that your URL will include them also. This functions as a tool of a workaround, but I would prefer whole control over URLs. Create Ecwid App
One place where Ecwid doesn’t perform so Well on the SEO front involves AMP — accelerated mobile pages. As its name suggests, AMP pages load faster on mobile devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most competing products like Bigcommerce or Shopify, you can’t create AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (again, in CSV format) and means that should you ever feel the need to migrate your shop to a different e-commerce platform, you should not have some major problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance out of this box, so anyone wishing to sell on the stage will require a third-party alternative like Ecwid. There’s an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a couple clicks.
You just sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And using Stripe only works if you are selling products from particular countries). The other main problem with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace website is very easy: it’s a simple matter of adding a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a fantastic workaround. A dedicated app is provided by Ecwid to enable you integrate the product onto a Wix store easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be extensive — competing products like Shopify offer a much wider range of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on these platforms very easily. Create Ecwid App
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online store builders, you receive a vertical menu on the left which allows you to access key functionality, and the area on the right is used to edit or display related products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about producing catalogues and product variations, establishing transport prices and so on…but there is nothing here that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s provided to you when you log in for the very first time.
If You’re stuck however, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization support (you get two hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations should not be interpreted as legal advice, but I am going to do my best to spell out some of the key GDPR problems facing Ecwid consumers under.
With the introduction of That the EU’s new GDPR legislation, there are many legal measures that website owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it’s usually a good idea to speak with a lawyer about what to do); and even if your business is not located in the EU, you still will need to comply with the regulations where any website visits in the EU are concerned.
Based on my Understanding of the crucial GDPR principles, the main priorities for prospective Ecwid store owners are to:
· Provide adequate privacy and cookie notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a website (and also to log that approval ).
There doesn’t Appear to be Whatever stops you meeting the first few requirements easily enough with Ecwid, although you will need to spend time and potentially money creating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, You Have to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those biscuits are run (i.e., to provide’prior permission’)
· Logs their approval to run biscuits Create Ecwid App
· Enables them to revoke approval at a later stage
So for example, if you Use a Facebook Advertising cookie in conjunction with your Ecwid shop, you’ll be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Now, out of the box at There isn’t a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app shop (the only option on front that I can find, the’EU cookie banner’, does not appear to supply the necessary performance — even though costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid users is to use a specialist product like CookiePro, which will provide all the essential performance to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does require quite a great deal of configuration and you’ll need to put quite a great deal of time apart to set it up.
Setup and Layout
I Truly like The simple fact that you’re able to run a web site without paying anything. This makes the setup process that much easier, because you just need to punch in your email and create a password to proceed right to the backend interface.
The system has Wizards for each platform you would like to place your shop on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on the place you want to sell.
The backend Design is flawless, because it walks you through every website creation and integration step with some nice photos and text. As soon as you get your store implemented on a site or social page it looks fairly slick.
The design Depends somewhat on the theme you’ve got on your site, but as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which can be outstanding and easy to locate for customers when they wish to market.
Although many Websites are going to be cellular friendly, it;s fine understanding that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and market on the go, while also giving your customers an opportunity to get products from the cell interface.
The final Design item that makes sense to mention is your language instrument. Since conducting an online store generally requires one to reach out to individuals from all over the planet, you are bound to stumble upon some clients who would like to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English to Spanish, that’s not a problem at all.
The Ecwid Program Market
Having the Opportunity to put in software is a sure fire way to scaling up your ecommerce website in a reasonable way. Ecwid has a place known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop functionality readily. Create Ecwid App
Some of the programs Can help you out with rating and reviews, rewards programs, automated ad tools, analytics, custom design themes and much more.
SEO and Marketing
Ecwid is a Third party solution to your present site, so you’d typically have to employ additional SEO and advertising tools to really get out the word. Nevertheless, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google without any excess effort. It gets even better with WordPress websites, since you acquire access to additional search engine optimization plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Clear and concise, so that you can just go in there and sort in a product name, price and picture then save the product for later. Obviously you can always open the Powerful Options, however they different these for if you’re all set to get started ramping up your own store.
As an example of the stock Rich management toolset, you gain access to things like out of stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales attribute which is one of my favorite ways to talk with companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat service and email support, maintaining the response time brief and support quality high.
In my eyes, the Platform has everything you might want in terms of support.
Payments and Security
It’s not necessarily Simple to find an ecommerce platform that does not charge fees, but that is exactly what you get with Ecwid. They never control any kind of trade fee with any of those programs they offer, which makes it desirable for any store that’s trying to keep down costs and also to improve margins.
Remember that Ecwid isn’t a payment processor, so you’ve got to set up something like PayPal or Stripe to process all the transactions that come through your website. It is rather simple to implement one of these systems, since Ecwid incorporates with over 40 global payment options. However, each of those processors have their particular transaction fees so that you need to prepare for these.
It is rather Clear that Ecwid takes safety seriously, since the provider is a PCI DSS Grade 1 certified supplier. The business also claims that each trade that includes sensitive information is transferred through a secure HTTPS channel. Create Ecwid App
Imagine if you Would love to collect both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid represents a really simple way to add e-commerce to any existing website.
· Point-of-sale functionality can be obtained, and there are quite a few strategies to apply it.
· The item is cheap by comparison to other solutions.
· It supports multi-language versions of your shop.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for retailers who want a shop fast, but have yet to create a complete website to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is fairly generous concerning attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations available from the Ecwid App store.
· You can’t alter product URLs, which can be slightly annoying from an SEO perspective.
· You can not create AMP versions of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie consent) sounds difficult.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four plans, among which is totally free. They market the free plan like crazy, and mention that many other platforms drag you in free trial, even where you may finally need to pay.
That is where Ecwid stands out, and you’ll be able to see that the other payment plans are fairly reasonably priced.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 goods and you get items like an iPhone direction app. The Business plan goes up to 2500 merchandise for a wonderful price and you get live chat service. Priority support comes along with the Unlimited program and you might also sell an unlimited amount of products.
Ecwid is one of The cheapest solutions on the marketplace. You may see that it’s actually cheaper than many of the other programs we have reviewed previously, so if you’re looking for value, this could be the perfect plugin for you.
In short, I’m Beginning to think that Ecwid is one of the best ways to sell online, as long as you employ the best methods to improve your sales online too. Ecwid is a sleek system, with superb easy implementation steps, which makes it ideal for the small business audience. Create Ecwid App