Background Descrptions On Ecwid Not Showing Unless In A Table
Have you ever Wondered if you’re using the ideal ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small company website it often becomes tricky once you want to bring on a new ecommerce platform or even just alter your site at all. Read our Ecwid review to find out more about this option. Descrptions On Ecwid Not Showing Unless In A Table
Many options Purposefully make a closed system, which can be tedious to move away from once you begin. However, with a platform called Ecwid, you do not need to be concerned about it. Actually, the whole aim of the business, which began in 2009, would be to quickly and inexpensively create an internet store system in your existing websites.
You do not have To create a completely different site. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you’re good to go.
This increased my Attention, since I know the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to find out if it is worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this isn’t just a platform for most people in the US or Europe. Even businesses in developing countries have a opportunity to get an internet store going, and you do not have to squander your prior website if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you are not certain what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a new site with e-commerce functionality, Ecwid is geared more towards people who already have a website and simply wish to add an internet store for this.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of goods, and include photographs, pricing, weight etc. . each. You can specify shipping prices, accept credit card payments and so on — all the key things that you would expect to be able to do using an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to let you create a fully-featured, standalone e-commerce site; instead, it’s intended to allow you add an internet store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that does let you create a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Descrptions On Ecwid Not Showing Unless In A Table
The Product operates by giving you a widget which gets placed on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an present website or societal media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t want to begin a brand-new site. The main attribute is that you can take your old site and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine on various different websites if you plan on selling elsewhere on the web. Handle all these sites from 1 location rather than switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could go to a tradeshow to make a few sales and all these sales are represented onto the backend of your site.
The system is Also designed to integrate well with social networks, and that means that you can sell your items on Facebook if desired. 1 part of Ecwid that we especially enjoy is the delivery facet. With real time shipping integrations you constantly know what’s happening with your orders and where they are being shipped to.
What other trendy Items are included with Ecwid?
It runs on a super fast framework
It comes with an address book for customers and customers
The system has over 43 translations for selling around the planet
You get lots of promotional tools such as vouchers, discounts, bulk pricing and much more
Create your personalized email notifications
Use the automatic tax solution (automatic taxation rates at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to market not only online but in bodily places too — in stores, market stalls, at theatres and so on.
Together with Ecwid’s POS Functionality, regardless of if or not a customer buys a product in shop, online, in their telephone or via Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There’s a few methods that you can take advantage of this attribute: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, and then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in the US and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid state it’ll be available soon — but they’ve been saying that for quite a while now). Descrptions On Ecwid Not Showing Unless In A Table
If you’re located outside The US / UK, or want to utilize another mobile device kind, the fantastic thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS option on all paid-for plans, you will want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktopcomputer, tablet computers and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid provides a completely free plan.
Granted, it’s a fairly Basic plan, in which features such as discount coupons and service are not accessible, and it merely lets you sell up to 10 products in two categories — but this may really be sufficient for some users, and using it is a fantastic way to try out the system.
However, A key point to notice about the free program is that it isn’t great from an search engine optimization point of view — you have to be on a paid program to make certain your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts can be automatically translated into nearly 50 different languages — clients can see your store in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by detecting visitors’ language mechanically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this sort of performance — that they force you to rely on third party apps, the creation of numerous shops or Google Translate to provide different language versions of your store, which can be less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
As far as I can tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so in the event that you include some keywords on your product name (not a bad idea anyway) that your URL will comprise them too. This serves as a tool of a workaround, but I would prefer whole control over URLs. Descrptions On Ecwid Not Showing Unless In A Table
1 place where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated cellular pages. As the name suggests, AMP pages load faster on mobile devices. This encourages people to remain longer on your page, thus increasing’dwell time’ –something which is believed by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Regrettably However — and unlike most rival products like Bigcommerce or even Shopify, you can not produce AMP variations of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export product information, orders and clients (in CSV format) and ensures that if you feel the need to migrate your store to another e-commerce platform, you shouldn’t have some significant difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress does not Provided any e-commerce performance from this box, so anybody wishing to market on the stage will need a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a few clicks.
You simply sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only functions if you are selling products from particular countries). Another principal problem with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to a Squarespace website is very easy: it’s a simple matter of adding a code block to a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can provide a good workaround. A dedicated app is offered by Ecwid to allow you integrate the product on a Wix store easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be extensive — competing goods like Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling for you to set up Ecwid on these platforms very easily. Descrptions On Ecwid Not Showing Unless In A Table
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online store builders, you get a vertical menu on the left that lets you access key performance, and the area on the right is used to edit or display associated products, site reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about creating catalogues and product variants, setting up shipping prices and so on…but there is nothing that should represent also a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s provided to you once you log in for the very first time.
If You’re stuck however, you could always get in touch with Ecwid’s support staff — more on this later — or, if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization support (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please be aware that the below observations shouldn’t be interpreted as legal information, but I’m going to do my best to spell out some of the key GDPR issues facing Ecwid users below.
With the introduction of The EU’s new GDPR laws, there are several legal measures that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s typically a great idea to consult an attorney on what to do); and even if your business is not based in the EU, then you still need to comply with the regulations where any website visits from the EU are concerned.
According to my Understanding of the crucial GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from people registering to mailing lists it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits on a website (and to log that consent).
There doesn’t seem to be Anything that stops you meeting the first few requirements readily enough with Ecwid, although you will need to devote time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To Guarantee GDPR compliance, You Have to display a cookie cutter banner to your customers which
· Allows them to select which cookies they would like to conduct BEFORE those biscuits are conducted (i.e., to give’prior permission’)
· Logs their approval to run cookies Descrptions On Ecwid Not Showing Unless In A Table
· Allows them to revoke consent at a later point
So for Instance, If you Utilize a Facebook Advertising cookie in combination with your Ecwid shop, you’ll be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Now, out of the box at There is not a means to deal with the cookie consent issue with Ecwid. Nor is there a decent app available from the Ecwid app store (the only option on this front that I can find, the’EU cookie banner’, doesn’t seem to supply the necessary functionality — despite costing $1.99 per month to use).
It Appears to me that the only option available to Ecwid consumers would be to use a professional product such as CookiePro, which does supply all the essential functionality to generate cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you will need to set quite a lot of time apart to set it up.
Installation and Layout
I really enjoy The simple fact that you can run a web site without paying for anything. This makes the installation process that much simpler, since you just have to punch in your email and create a password to proceed right to the backend interface.
The system has Wizards for every platform you want to set your store on. If you have a WordPress site, just walk through three steps to get up and running. You could even click on choices like Facebook and Joomla, based on the place you want to market.
The backend Design is perfect, since it walks you through each website creation and integration measure with some fine text and photos. Once you get your store implemented on a site or societal page it appears fairly slick.
The layout Depends upon the subject you’ve got on your site, however as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to locate for clients when they want to market.
Though many Websites are going to be cellular friendly, it;s nice understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your shop and market on the go, while also giving your customers an opportunity to get products from the cell interface.
The closing Design thing that makes sense to mention is the vocabulary tool. Since conducting an internet store generally requires one to reach out to people from throughout the planet, you’re bound to stumble upon some customers who’d love to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that is no problem in any respect.
The Ecwid App Market
Having the Opportunity to install software is a sure fire way to scaling your ecommerce website in a reasonable way. Ecwid includes a place known as the Ecwid App Market. It provides 65 applications, helping retailers extend their shop performance readily. Descrptions On Ecwid Not Showing Unless In A Table
Some of the apps Can help you out with reviews and rating, rewards programs, automatic ad tools, analytics, custom design themes and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current website, so you would normally need to employ additional SEO and advertising tools to really get the word out. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no excess work. It gets even better with WordPress sites, since you acquire access to additional SEO plugins as well as also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to include any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so you may just go in there and sort in a product name, price and image then save the product for later. Obviously you can always open up the More Powerful Options, however they different these for when you are ready to start ramping up your own store.
As an example of the stock Rich management toolset, you gain access to items like out of stock product monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute which is always one of my favorite ways to talk to companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat service and email support, keeping the response time brief and encourage quality high.
In my eyes, the Platform has everything you could want concerning support.
Payments and Security
It’s not necessarily Easy to locate an ecommerce platform which does not charge fees, but that’s exactly what you get with Ecwid. They never charge any kind of trade fee with any of those plans they offer, which makes it desirable for any store that’s trying to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, which means you’ve got to setup something like PayPal or Stripe to process all the trades that come through your site. It is rather simple to implement one of these systems, since Ecwid incorporates with over 40 international payment choices. However, each of these processors have their own transaction fees so that you need to prepare for these.
It is quite Evident that Ecwid takes security seriously, since the company is a PCI DSS Level 1 accredited supplier. The company also claims that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Descrptions On Ecwid Not Showing Unless In A Table
What if you Would like to accumulate both offline and online payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid represents a very easy way to add e-commerce to some existing website.
· Point-of-sale performance can be obtained, and there are quite a few strategies to implement it.
· The product is cheap by comparison to other solutions.
· It supports multi-language versions of your shop.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for retailers who want a shop quickly, but have yet to create a complete site to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous concerning attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a limited number of apps / integrations available in the Ecwid Program shop.
· You can’t alter merchandise URLs, which is slightly annoying from an SEO perspective.
· You can not create AMP variations of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie consent) seems hard.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four strategies, one of which is totally free. They promote the free plan like mad, and mention that many different platforms drag you into a free trial, where you will eventually need to pay.
This is where Ecwid stands outside, and you can see the other payment plans are rather affordable.
The Free program Allows you to sell 10 products, whereas the Venture plan ups that depend to 100 products and you get things like an iPhone direction app. The company program goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes alongside the Unlimited program and you might also sell an unlimited number of merchandise.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it’s actually cheaper than a lot of the other platforms we have reviewed previously, so if you’re searching for value, this could be the perfect plugin for you.
In short, I am Beginning to think that Ecwid is among the greatest ways to sell online, as long as you implement the best ways to improve your earnings online as well. Ecwid is a sleek system, with super easy implementation measures, which makes it ideal for the small business audience. Descrptions On Ecwid Not Showing Unless In A Table