Background Drop Ship Printing Ecwid
Have you ever Wondered if you’re using the right ecommerce platform for sale online? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will help you with that is half the battle. Unfortunately, when you operate a small company site it frequently becomes tricky when you would like to bring on a brand new ecommerce platform or even just alter your website at all. Read our Ecwid review to find out more about this option. Drop Ship Printing Ecwid
Many solutions Intentionally create a closed system, which is tedious to move away from once you begin. However, with a stage called Ecwid, you no longer have to worry about it. Actually, the entire goal of the company, which began in 2009, is to quickly and quickly create an online store system on your present websites.
You don’t have To make a whole new website. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you’re good to go.
That raised my Attention, because I know the struggles that come along with attempting to migrate sites, particularly in regards to ecommerce. So, I needed to gather an in-depth review of this Ecwid system to find out if it is worth the time.
How Many People Use Ecwid?
It’s quite Impressive what Ecwid has done since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, showing that this isn’t only a platform for most people in the US or Europe. Even companies in developing nations have a opportunity to find an online store heading, and you do not even have to trash your prior website in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you are not certain what that is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and secure.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply identifies WordPress users using the plugin.
What is Ecwid, and how can it work?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a fresh website with e-commerce performance, Ecwid is geared more towards people who already have a site and simply wish to add an internet store for this.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of goods, and include photographs, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments and so on — all the key stuff that you would expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to allow you to produce a fully-featured, standalone e-commerce website; instead, it is designed to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which does let you create a one-page standalone offering. We are going to chat through this in more depth later on in the inspection.) Drop Ship Printing Ecwid
The Product works by giving you a widget that gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an present website or social networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to begin a brand-new site. The main feature is that you can take your old site and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the system onto various different sites if you anticipate selling elsewhere online. Handle all these websites from 1 place rather than switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could go to a tradeshow to make a number of sales and each one of these earnings are reflected onto the back part of your site.
The system is Also designed to integrate nicely with social networks, and that means that you can sell your things on Facebook if needed. One part of Ecwid we particularly enjoy is the shipping facet. With real-time transport integrations you constantly know what is happening with your requests and at which they’re being sent to.
What other cool Items are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and customers
The machine has over 43 translations for sale around the world
You get a Lot of promotional instruments such as coupons, discounts, and bulk pricing and more
Produce your personalized email notifications
Use the automatic tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to market not just online but in bodily locations too — in shops, market stalls, in concerts and so on.
With Ecwid’s POS Performance, regardless of whether or not a customer buys a product in store, online, on their telephone or via Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and customer / trade information.
There’s a couple of methods you can use this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here service, and then taking payments utilizing a cell card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it is not yet available on Android apparatus. (On their website, Ecwid state it will be available shortly — but they’ve been saying that for quite some time now). Drop Ship Printing Ecwid
If you’re located outside That the US / UK, or want to work with another mobile device type, the good news is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS choice on most of paid-for plans, you’ll need to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid offers a completely free program.
Granted, it is a fairly Standard plan, in which attributes like discount vouchers and service aren’t available, and it merely lets you sell up to ten products in 2 classes — but this could really be adequate for some customers, and using it’s a good way to try out the system.
But, A key point to note about the free plan is that it isn’t great from an SEO standpoint — you have to be on a paid plan to ensure that your product pages talk to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — clients can view your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this type of functionality — that they force you to rely on third party apps, the production of multiple stores or Google Translate to supply different language variations of your store, which can be less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the name of your webpage and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
So Far as I could tell But you can’t manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This is not perfect because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid comprise the title you have given to your product – so if you include some keywords on your product title (not a bad idea anyway) that your URL will comprise them too. This serves as a tool of a workaround, but I would prefer whole control over URLs. Drop Ship Printing Ecwid
One area where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on mobile devices. This encourages people to stay longer on your page, thus increasing’live time’ –something which is considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or even Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and clients (in CSV format) and ensures that if you feel the need to migrate your shop to a different e-commerce platform, you shouldn’t have any significant difficulties doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce performance out of the box, so anyone wishing to sell on the platform will need a third-party alternative like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you are selling products from particular countries). The other principal problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace site is very simple: it’s a simple matter of adding a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can offer a fantastic workaround. A committed program is provided by Ecwid to allow you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be more extensive — competing goods such as Shopify offer a much wider range of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, allowing for you to install Ecwid on one of these platforms very easily. Drop Ship Printing Ecwid
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online shop builders, you receive a vertical menu on the left which allows you to access key performance, and the area on the right can be used to display or edit related products, site content and reports.
As with any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variations, setting up transport rates etc…but there isn’t anything that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s supplied to you when you log in for the first time.
If You’re stuck however, you could always get in contact with Ecwid’s support staff — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization service (you get two hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please be aware the below observations should not be interpreted as legal information, but I’m going to do my best to spell out a number of the major GDPR problems facing Ecwid users below.
With the introduction of The EU’s new GDPR laws, there are several legal steps that site owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is typically a good idea to consult an attorney about what to do); and even when your company is not based in the EU, then you still will need to obey the regulations where any site visits from the EU are worried.
Based on my Understanding of the key GDPR rules, the main priorities for potential Ecwid shop owners would be to:
· Provide adequate privacy and cookie notices
· Process and store information safely
· Get explicit consent from people registering to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits onto a site (and also to log that approval ).
There does not seem to be Whatever stops you fulfilling the first three requirements readily enough with Ecwid, although you will have to devote time and potentially money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to display a cookie cutter banner to your visitors which
· Allows them to select which cookies they would like to run BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their approval to run biscuits Drop Ship Printing Ecwid
· Allows them to revoke consent at a later stage
So for example, if you Use a Facebook Advertising cookie in conjunction with your Ecwid shop, you will be breaking GDPR legislation unless you’ve got a banner in place which does all the above.
Now, out of the box at Least there isn’t a way to take care of the cookie consent issue with Ecwid. Nor is there a decent app accessible from the Ecwid app shop (the only alternative on this front I can find, the’EU cookie banner’, does not seem to provide the essential performance — despite costing $1.99 per month to utilize ).
It Appears to me that the only alternative available to Ecwid users is to use a professional product like CookiePro, which will provide all the essential performance to make cookie approval fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you’ll want to set quite a lot of time apart to set it up.
Installation and Design
I Truly enjoy The simple fact which you’re able to run a website without paying anything. This makes the setup process that much easier, because you simply have to punch in your email and make a password to go straight to the backend interface.
The machine has Wizards for each platform that you would like to set your shop on. If you’ve got a WordPress site, just walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on the place you want to market.
The backend Design is flawless, because it walks you through each website creation and integration measure with a few fine photos and text. Once you get your store implemented on a website or social page it appears fairly slick.
The design Depends somewhat on the subject you have on your site, but as you can see below, it shows photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to find for clients when they want to market.
Though many Sites are going to be cellular friendly, its nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the move, while also giving your clients a chance to get products from the mobile interface.
The closing Design item which makes sense to mention is your vocabulary tool. Since conducting an internet store generally requires you to reach out to people from all over the world, you are bound to stumble upon a few clients who’d like to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that is no problem at all.
The Ecwid App Economy
Having the Opportunity to install applications is a sure fire way to scaling your ecommerce site in a reasonable manner. Ecwid has a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their store performance easily. Drop Ship Printing Ecwid
A Few of the apps Can give you a hand with reviews and rating, rewards programs, automatic ad tools, analytics, customized design themes and more.
SEO and Marketing
Ecwid is a Third party solution to your current site, so you’d typically have to employ additional SEO and advertising tools to really get the word out. Nevertheless, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google without any excess effort. It gets even better with WordPress websites, as you acquire access to additional SEO plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, since it doesn’t seem to incorporate any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and sort in a product name, price and image then save the merchandise for later. Obviously you could always open the More Powerful Options, however they different these for if you are ready to start ramping up your store.
As an example of the inventory Rich direction toolset, you obtain access to things like from stock merchandise monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Sales feature that is always one of my favorite ways to converse with companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat support and email support, maintaining the response time brief and encourage quality .
In my mind, the Platform has all you could want in terms of support.
Payments and Safety
It’s not always Simple to find an ecommerce platform which doesn’t charge fees, but that’s exactly what you get with Ecwid. They never control any sort of trade fee with any of the plans they provide, making it desirable for any store that is hoping to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, so you have to set up something such as PayPal or Stripe to process all of the trades that come through your website. It is rather simple to employ one of these systems, because Ecwid incorporates with over 40 international payment choices. However, each of those processors have their particular trade fees so that you have to get ready for them.
It’s quite Evident that Ecwid takes security seriously, because the provider is a PCI DSS Level 1 accredited service provider. The business also states that each trade that includes sensitive data is transferred through a secure HTTPS channel. Drop Ship Printing Ecwid
What if you Would like to accumulate both offline and online payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid signifies a really simple way to add e-commerce to any present website.
· Point-of-sale performance is available, and there are quite a few ways to implement it.
· The product is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who need a store quickly, but have yet to create a full site to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is rather generous in terms of features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a restricted number of programs / integrations offered in the Ecwid App shop.
· You can’t alter product URLs, which is slightly annoying in the search engine optimization point of view.
· You can’t create AMP versions of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie approval ) sounds hard.
· The free version doesn’t let you get any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like mad, and mention that many different platforms drag you in free trial, where you will eventually have to pay.
That is where Ecwid stands out, and you can see that the other payment programs are rather reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture plan ups that depend to 100 goods and you get things like an iPhone management program. The company plan goes up to 2500 merchandise for a superb price and you also get live chat support. Priority support comes along with the Unlimited plan and you can also sell an unlimited number of merchandise.
Ecwid is one of The most economical solutions available on the market. You may see that it’s actually more affordable than many of the other platforms we’ve reviewed previously, so if you’re searching for value, this might be the right plugin for you.
In short, I am Starting to think that Ecwid is among the greatest ways to market online, as long as you implement the best methods to improve your sales online as well. Ecwid is a slick system, with super simple implementation steps, which makes it perfect for your small business crowd. Drop Ship Printing Ecwid