Introduction Ecwid Add A Free Item Based On Price
Have you ever Wondered if you’re using the ideal ecommerce platform for sale online? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small business site it frequently becomes tricky once you would like to bring on a new ecommerce platform or perhaps just alter your site at all. Read our Ecwid review to discover more about this solution. Ecwid Add A Free Item Based On Price
Many options Purposefully make a closed system, which is tedious to maneuver away from as soon as you get started. However, with a platform called Ecwid, you no longer have to worry about it. Actually, the entire goal of the company, which began in 2009, is to quickly and quickly make an online store system in your present websites.
You do not have To create a completely different site. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
This raised my Attention, because I understand the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I wanted to put together an in-depth review of this Ecwid system to see whether it’s worth the time.
How Many People Use Ecwid?
It is rather Remarkable what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this isn’t just a platform for most people in the US or Europe. Even companies in developing countries have a chance to get an internet store heading, and you don’t even have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you’re not certain what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does this work?
Ecwid is a hosted Solution for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce performance, Ecwid is geared more towards people who currently have a website and just wish to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of products, and add photos, pricing, weight etc. for each. You are able to specify shipping prices, accept credit card payments etc — all the key stuff that you’d expect to be able to perform with an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that does let you create a one-page standalone offering. We’ll chat through this in more depth later on in the review.) Ecwid Add A Free Item Based On Price
The Product works by giving you a widget that gets placed on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an present website or societal networking profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to begin a brand-new site. The main feature is that you can choose your old site and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the system on several different websites if you anticipate selling elsewhere online. Manage all these sites from 1 place rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means that you can go to a tradeshow to generate a few sales and each one of these sales are reflected on the back part of your site.
The system is Also made to integrate nicely with social networks, so that you can sell your things on Facebook if desired. 1 part of Ecwid that we especially enjoy is the shipping aspect. With real-time transport integrations you always know what’s going on with your requests and where they are being shipped to.
What other trendy Items are comprised with Ecwid?
It runs on a super fast framework
It comes with an address book for customers and clients
The machine has over 43 translations for selling round the world
You receive a Lot of promotional instruments such as coupons, discounts, bulk pricing and much more
Produce your personalized email alerts
Use the automatic tax solution (automatic taxation rates at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to market not only online but in bodily locations too — in stores, market stalls, in concerts and so forth.
Together with Ecwid’s POS Functionality, irrespective of whether or not a customer buys a product in shop, online, on their phone or via Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and client / trade info.
There’s a few ways that you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be arranged straight from Ecwid.
There is a few Things worth noting the Paypal Here integration: first, it’s only available to merchants in the US and UK. Second, it’s not yet available on Android apparatus. (On their website, Ecwid say it’ll be available soon — but they’ve been saying that for quite some time now). Ecwid Add A Free Item Based On Price
If you’re based outside The US / UK, or want to utilize another mobile device type, the fantastic thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS choice on most of paid-for plans, you’ll need to be on the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet computers and cellular. In a age where smartphone internet surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a totally free program.
Granted, it is a pretty Basic plan, where attributes like discount coupons and support are not accessible, and it merely allows you to sell up to ten products in two categories — but this could actually be adequate for some users, and using it is a good way to try the system out.
But, A vital point to notice about the free program is the fact that it isn’t great from an search engine optimization point of view — you need to be on a paid plan to ensure that your product pages speak to search engines correctly (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts could be automatically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party apps, the creation of multiple stores or Google Translate to provide different language variations of your store, which is less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the title of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
So Far as I can tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid comprise the name you’ve given to your product – so if you include some keywords on your product name (not a bad idea anyway) that your URL will include them also. This serves as a tool of a workaround, but I would prefer whole control over URLs. Ecwid Add A Free Item Based On Price
One place where Ecwid does not perform so Well on the search engine optimization front involves AMP — accelerated cellular pages. As the name implies, AMP pages load faster on mobile devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something which is considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most rival products such as Bigcommerce or Shopify, you can’t produce AMP variations of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product data, orders and clients (again, in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, then you should not have some significant problems doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce functionality from this box, so anybody wanting to sell on the stage will need a third-party alternative like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you need to use Stripe or Paypal. (And with Stripe only functions if you’re selling products from certain countries). Another principal problem with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to a Squarespace website is quite simple: it is a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A committed program is offered by Ecwid to enable you integrate the item on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be more extensive — competing products such as Shopify provide a much wider range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on one of these platforms quite easily. Ecwid Add A Free Item Based On Price
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online store builders, you receive a vertical menu on the left which lets you access key performance, and the area on the right is used to edit or display associated products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around creating catalogues and product variants, establishing transport prices and so on…but there is nothing here that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is supplied to you once you log in for the first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, if you are on a’Business’ or’Unlimited’, you can take advantage of the included customization support (you get two hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations shouldn’t be interpreted as legal information, but I’m planning to do my best to spell out a number of the major GDPR problems facing Ecwid users under.
With the introduction of The EU’s new GDPR laws, there are many legal steps that website owners now need to take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it is usually a great idea to consult a lawyer on what to do); and even when your business isn’t located in the EU, you still need to comply with the regulations where any site visits in the EU are concerned.
Based on my Understanding of the key GDPR rules, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store data safely
· Get explicit permission from those signing up to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies onto a website (and also to log that consent).
There doesn’t Appear to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, though you will need to devote time and potentially money generating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie approval. To Guarantee GDPR compliance, You Have to exhibit a cookie cutter banner to your customers which
· Allows them to select which cookies they would like to run BEFORE those biscuits are run (i.e., to give’prior consent’)
· Logs their approval to run cookies Ecwid Add A Free Item Based On Price
· Allows them to revoke consent at a later point
So for example, if you Use a Facebook Advertising cookie in conjunction with your Ecwid store, you’ll be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Nowout of the box at Least there isn’t a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app store (the only option on front that I can locate, the’EU cookie banner’, does not appear to provide the essential performance — even though costing $1.99 a month to utilize ).
It Appears to me that the only option available to Ecwid consumers would be to use a professional product such as CookiePro, which does supply all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a great deal of configuration and you’ll want to set quite a great deal of time aside to set it up.
Setup and Design
I Truly enjoy The simple fact which you’re able to run a web site without paying for anything. This makes the setup process that much simpler, because you just need to punch in your email and create a password to go right to the backend port.
The system has Wizards for every platform that you want to place your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, depending on the place you want to market.
The backend Design is perfect, because it walks you through each site creation and integration step with some fine photos and text. Once you get your shop implemented on a site or societal page it appears fairly sleek.
The layout Depends somewhat on the theme you have on your site, but as you can see below, it shows photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which is prominent and easy to find for customers when they want to market.
Though many Websites will be cellular friendly, it;s fine understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and sell on the go, while also providing your clients a chance to get products from the mobile interface.
The closing Design item which makes sense to mention is your vocabulary tool. Since conducting an internet store generally requires you to reach out to individuals from throughout the world, you’re bound to stumble upon a few clients who would like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is not a problem at all.
The Ecwid App Market
Possessing the Chance to put in applications is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid has a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their store performance readily. Ecwid Add A Free Item Based On Price
Some of the apps Will give you a hand with rating and reviews, rewards programs, automatic ad tools, analytics, customized design topics and more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you’d typically have to employ additional SEO and advertising tools to really get the word out. Nevertheless, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no extra work. It gets better with WordPress websites, since you gain access to additional search engine optimization plugins and also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t appear to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so that you may just go in there and sort in a product name, price and picture then save the product for later. Of course you can always open up the More Powerful Options, but they different these for if you are ready to start ramping up your own store.
As an example of the inventory Rich direction toolset, you obtain access to things like from stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales feature that is one of my favorite ways to talk with companies. Only send them a question and you are able to work on something else until they respond.
The Business also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, keeping the response time brief and support quality .
In my eyes, the Platform has everything you might want in terms of support.
Payments and Safety
It’s not necessarily Easy to locate an ecommerce platform which doesn’t charge transaction fees, but that is exactly what you get with Ecwid. They never control any sort of transaction fee with any of the programs they provide, making it desirable for any store that is hoping to keep down costs and also to improve margins.
Keep in mind that Ecwid is not a payment processor, so you’ve got to setup something such as PayPal or Stripe to process all the transactions that come through your website. It’s pretty easy to implement one of these systems, since Ecwid integrates with over 40 global payment choices. However, each one of those processors have their particular transaction fees so that you need to prepare for them.
It’s quite Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 accredited service provider. The company also states that each trade that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Add A Free Item Based On Price
Imagine if you Would love to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid represents a really easy way to add e-commerce to any present website.
· Point-of-sale performance is available, and there are a number of ways to implement it.
· The product is cheap by comparison to other solutions.
· It supports multi-language variations of your shop.
· The store designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who need a shop fast, but have yet to create a complete website to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is fairly generous in terms of attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a limited number of apps / integrations available from the Ecwid Program shop.
· You can not alter merchandise URLs, which can be slightly annoying from an SEO perspective.
· You can’t create AMP versions of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie consent) sounds hard.
· The free version will not allow you to access any of the SEO tools.
Ecwid comes With four plans, one of which is completely free. They promote the free program like crazy, and mention that a number of other platforms drag you into a free trial, where you will eventually need to pay.
This is where Ecwid stands outside, and you’ll be able to see the other payment plans are rather reasonably priced.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 goods and you get items like an iPhone direction app. The company program goes up to 2500 products for a superb price and you get live chat support. Priority support comes alongside the Unlimited plan and you might also sell an unlimited amount of products.
Ecwid is one of The most economical solutions on the marketplace. You can see that it’s actually more affordable than a lot of the other platforms we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Starting to believe that Ecwid is among the best ways to market online, as long as you implement the best methods to improve your earnings online as well. Ecwid is a slick system, with super easy implementation steps, making it perfect for your small business crowd. Ecwid Add A Free Item Based On Price