Background Ecwid Adults
Have you ever Wondered if you are using the ideal ecommerce platform for selling on the internet? Do you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small business website it often becomes tricky when you would like to attract on a new ecommerce platform or even just alter your website at all. Read our Ecwid review to discover more about this solution. Ecwid Adults
Many solutions Intentionally create a closed system, which can be tedious to maneuver away from as soon as you get started. However, with a platform named Ecwid, you no longer need to worry about it. In fact, the entire goal of the business, which began in 2009, would be to quickly and inexpensively create an internet store system on your existing websites.
You don’t have To create a completely different website. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you’re all set.
That raised my Attention, because I know the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I wanted to put together a comprehensive review of the Ecwid system to see if it’s worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this is not just a platform for most people in the united states or Europe. Even businesses in developing nations have a chance to get an internet store heading, and you don’t have to squander your prior site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What’s Ecwid, and how does this work?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a new site with e-commerce performance, Ecwid is targeted more towards people who currently have a website and just want to add an internet store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of goods, and include photographs, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments etc — all of the key stuff that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to let you create a fully-featured, standalone e-commerce website; instead, it’s designed to allow you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, which will let you produce a one-page standalone offering. We’ll talk via this in more depth later on in the inspection.) Ecwid Adults
The Product operates by providing you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an existing site or social media profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to start a brand new website. The primary feature is that you can take your old website and immediately incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the system onto various other websites if you anticipate selling elsewhere on the web. Handle all of these sites from 1 location rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could visit a tradeshow to make a number of sales and each one of these earnings are reflected onto the backend of your site.
The system is Also made to integrate well with social networks, and that means that you can sell your items on Facebook if needed. One part of Ecwid we particularly enjoy is the delivery facet. With real-time shipping integrations you always know what’s going on with your requests and at which they are being sent to.
What other trendy Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and customers
The machine has over 43 translations for selling round the planet
You receive lots of promotional instruments like vouchers, discounts, bulk pricing and more
Produce your own customized email notifications
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to sell not only online but in physical places too — in stores, market stalls, in concerts and so on.
With Ecwid’s POS Functionality, regardless of whether a customer purchases a product in shop, online, in their phone or through Facebook, everything remains in sync – i.e., the retailer’s catalogue, inventory and customer / trade information.
There is a couple of methods you can take advantage of this attribute: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: first, it’s only available to merchants in america and UK. Secondly, it is not yet available on Android devices. (On their site, Ecwid say it’ll be available shortly — but they’ve been saying that for quite some time now). Ecwid Adults
If you’re based outside The US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS choice on most of paid-for plans, you will want to be on the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktopcomputer, tablet and mobile. In a age where smartphone internet surfing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid provides a totally free program.
Granted, it’s a fairly Standard plan, where features such as discount vouchers and service aren’t accessible, and it merely allows you to sell up to ten products in 2 categories — but this could really be adequate for some users, and using it’s a fantastic way to try the system out.
However, A key point to notice about the free program is the fact that it is not great from an SEO standpoint — you have to be on a paid program to make certain that your product pages talk to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — clients can see your shop in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by discovering visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of performance — that they force you to rely on third party programs, the creation of numerous shops or Google Translate to provide different language variations of your store, which can be less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the title of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
As far as I could tell However, you can not manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the title you have given to your own product – so in the event that you include some keywords in your product name (not a bad idea anyway) your URL will include them also. This serves as a tool of a workaround, but I’d prefer full control over URLs. Ecwid Adults
One area where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated cellular pages. As its name implies, AMP pages load faster on mobile devices. This encourages people to remain longer on your webpage, thus increasing’dwell time’ –something which is believed by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or even Shopify, you can not produce AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and clients (again, in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, then you should not have some significant difficulties doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce performance from the box, so anyone wanting to sell on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the amount of payment gateway options is quite limited — you need to use Stripe or Paypal. (And using Stripe only works if you are selling products from particular countries). Another main issue with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it to a Squarespace site is very easy: it is a simple matter of including a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a good workaround. A dedicated program is offered by Ecwid to enable you incorporate the product on a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be more extensive — competing goods such as Shopify offer a much broader range of apps. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, enabling to you install Ecwid on one of these platforms very easily. Ecwid Adults
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you receive a vertical menu on the left that allows you to access key functionality, and the place on the right is used to display or edit associated products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around creating catalogues and product variations, setting up transport rates and so on…but there isn’t anything that should represent too much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you when you log in for the first time.
If You are stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you are able to take advantage of the included customization service (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please be aware the below observations shouldn’t be interpreted as legal advice, but I’m planning to do my best to spell out a number of the key GDPR issues facing Ecwid users under.
With the introduction of The EU’s new GDPR legislation, there are many legal steps that website owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing this (to the point where it is usually a good idea to consult an attorney on what to do); and even if your business isn’t located in the EU, then you still will need to obey the regulations where any site visits from the EU are concerned.
Based on my Understanding of the key GDPR rules, the main priorities for prospective Ecwid shop owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits on a website (and also to log that consent).
There does not seem to be Whatever stops you meeting the first few requirements easily enough with Ecwid, though you will need to spend time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, You Have to display a cookie banner to your customers which
· Allows them to select which cookies they would like to conduct BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their approval to conduct biscuits Ecwid Adults
· Enables them to revoke consent at a later stage
So for Instance, If you Utilize a Facebook Ads cookie in combination with your Ecwid store, you will be breaking up GDPR laws unless you have a banner in place which does all the above.
Nowout of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there a decent app accessible from the Ecwid app shop (the only option on front I can find, the’EU cookie banner’, does not appear to supply the necessary performance — despite costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid consumers is to use a professional product such as CookiePro, which will supply all the essential performance to make cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a great deal of configuration and you will want to set quite a great deal of time apart to set it up.
Setup and Design
I really like The fact which you’re able to run a web site without paying anything. This makes the setup process that much simpler, since you just need to punch in your email and create a password to proceed straight to the backend port.
The machine has Wizards for each platform that you want to set your shop on. If you have a WordPress site, just walk through three steps to get up and running. You could even click on options like Facebook and Joomla, depending on the place you would like to market.
The backend Design is flawless, since it walks you through each site creation and integration measure with some fine photos and text. Once you get your store implemented on a website or social page it appears fairly sleek.
The layout Depends upon the subject you’ve got on your website, but as you can see below, it displays photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for clients when they want to checkout.
Though many Sites are going to be cellular friendly, its nice knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and sell on the go, while also providing your clients an opportunity to get products from the mobile interface.
The closing Design item which makes sense to mention is your language tool. Since running an internet store generally requires one to attain out to people from throughout the world, you’re bound to stumble upon some customers who would like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that’s not a problem in any respect.
The Ecwid Program Economy
Having the Opportunity to install software is a sure fire way to scaling up your ecommerce site in a reasonable manner. Ecwid includes a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their store functionality readily. Ecwid Adults
Some of the apps Can give you a hand with rating and reviews, rewards programs, automated advertising tools, analytics, custom layout themes and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current website, so you would typically have to employ additional SEO and marketing tools to really get out the word. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any extra work. It gets even better with WordPress sites, since you gain access to additional search engine optimization plugins and the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t appear to incorporate any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Concise and clear, so that you can just go in there and sort in a product name, price and picture then save the product for later. Obviously you can always open the Powerful Options, however they different these for if you’re ready to get started ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to items like out of stock product tracking, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Earnings feature which is always one of my favorite ways to converse to companies. Only send them a query and you can work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat service and email support, keeping the response time short and support quality .
In my mind, the Platform has all you could want concerning support.
Payments and Safety
It is not always Simple to locate an ecommerce platform that does not charge fees, but that is just what you get with Ecwid. They never control any kind of trade fee with any of those programs they offer, which makes it desirable for any shop that is hoping to keep down costs and also to improve margins.
Remember that Ecwid isn’t a payment processor, so you’ve got to set up something such as PayPal or Stripe to process all of the transactions that come through your site. It is pretty easy to implement these systems, since Ecwid incorporates with over 40 international payment choices. However, each one of these processors have their own transaction fees so you have to get ready for them.
It’s rather Clear that Ecwid takes security seriously, since the company is a PCI DSS Grade 1 accredited supplier. The company also states that every trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Adults
What if you Would love to accumulate both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an offline and online system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid represents a very simple way to add e-commerce to any existing website.
· Point-of-sale functionality is available, and there are a number of ways to apply it.
· The product is cheap by comparison to other solutions.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for retailers who want a shop quickly, but have yet to create a full website in order to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes service, and is rather generous concerning features.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a restricted number of apps / integrations available in the Ecwid Program store.
· You can’t alter merchandise URLs, which can be slightly annoying in the search engine optimization perspective.
· You can not create AMP variations of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie approval ) seems difficult.
· The free version doesn’t allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They promote the free program like mad, and mention that many different platforms drag you into a free trial, where you will eventually need to pay.
That is where Ecwid stands out, and you can see that the other payment plans are fairly reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture program ups that depend to 100 products and you get things like an iPhone direction program. The company plan goes up to 2500 merchandise for a superb price and you get live chat service. Priority support comes along with the Unlimited program and you can also sell an unlimited number of merchandise.
Ecwid is one of The cheapest solutions on the market. You may see that it is actually more affordable than many of the other platforms we’ve reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I am Starting to think that Ecwid is one of the greatest ways to market online, as long as you employ the best ways to improve your sales online as well. Ecwid is a slick system, with super simple implementation steps, making it perfect for the small business crowd. Ecwid Adults