Intro Ecwid App Wix
Have you ever Wondered if you’re using the right ecommerce platform for sale on the internet? Do you occasionally stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you operate a small company website it often becomes tricky once you would like to bring on a brand new ecommerce platform or even just modify your site at all. Read our Ecwid review to discover more about this solution. Ecwid App Wix
Many options Purposefully create a closed system, which can be tedious to move away from as soon as you begin. But with a stage called Ecwid, you do not have to be concerned about this. In fact, the entire aim of the company, which began in 2009, is to quickly and inexpensively make an online store system in your existing websites.
You don’t have To create a completely different site. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you are good to go.
That increased my Attention, because I know the struggles that come along with attempting to migrate sites, particularly in regards to ecommerce. So, I wanted to gather an in-depth review of this Ecwid system to find out whether it is worth the time.
How Many People Use Ecwid?
It is rather Impressive what Ecwid has done since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not only a platform for people in the united states or Europe. Even companies in developing countries have a chance to get an internet store going, and you do not have to squander your prior site if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not sure what that is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What’s Ecwid, and how does it work?
Ecwid is a hosted Solution for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a fresh site with e-commerce performance, Ecwid is targeted more towards people who currently have a site and simply wish to add an online store to it.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of all products, and include photographs, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments etc — all the key things that you’d expect to be able to perform with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you produce a fully-featured, standalone e-commerce website; instead, it is designed to enable you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, which does let you produce a one-page standalone offering. We are going to talk via this in more detail later on in the review.) Ecwid App Wix
The Product works by providing you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an present website or societal media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to begin a brand new website. The main feature is that you can take your old website and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine on several different websites if you anticipate selling elsewhere online. Handle all these sites from 1 location instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to make a few sales and all these earnings are reflected onto the back part of your website.
The system is Also designed to integrate well with social networks, so that you may sell your items on Facebook if desired. 1 part of Ecwid we particularly enjoy is the delivery facet. With real-time shipping integrations you constantly know what’s going on with your requests and where they’re being shipped to.
What other cool Items are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book to get customers and clients
The machine has over 43 translations for sale around the planet
You receive a Lot of promotional instruments such as vouchers, discounts, and bulk pricing and more
Produce your own customized email alerts
Utilize the automatic tax solution (automatic tax rates at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to sell not only online but in bodily places too — in shops, market stalls, at theatres and so forth.
Together with Ecwid’s POS Functionality, regardless of whether a customer buys a product in store, online, in their phone or through Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There is a few methods that you can use this attribute: the easiest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android devices. (On their website, Ecwid state it’ll be available soon — but they’ve been saying that for quite some time now). Ecwid App Wix
If you’re located outside The US / UK, or want to utilize another mobile device type, the good thing is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS choice on all paid-for programs, you’ll need to be on the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktop, tablet computers and mobile. In a age where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a fairly Basic plan, in which features such as discount coupons and support aren’t available, and it merely allows you to sell up to ten products in 2 classes — but this may actually be sufficient for some users, and using it is a good way to try the system out.
However, A vital point to notice about the free program is the fact that it isn’t great from an search engine optimization point of view — you have to be on a paid program to ensure that your product pages talk to hunt engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — customers can see your store in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this performance by discovering visitors’ language automatically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this sort of functionality — that they force you to rely on third party programs, the creation of numerous stores or Google Translate to supply different language variations of your store, which can be less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
As far as I could tell But you can not manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid include the title you have given to your product – so in the event that you include some keywords in your product title (maybe not a bad idea anyhow ) that your URL will include them also. This serves as a tool of a workaround, but I’d prefer full control over URLs. Ecwid App Wix
1 area where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As the name implies, AMP pages load faster on mobile devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something that’s considered by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike most rival products like Bigcommerce or even Shopify, you can’t produce AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and clients (again, in CSV format) and ensures that if you ever feel the need to migrate your shop to another e-commerce platform, then you should not have some major problems doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress does not Supplied any e-commerce functionality out of this box, so anybody wishing to market on the stage will need a third-party alternative like Ecwid. There is an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And with Stripe only works if you’re selling goods from particular countries). Another principal problem with the built-in Squarespace marketing tools is that they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into a Squarespace website is quite easy: it is a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a good workaround. A dedicated program is offered by Ecwid to allow you incorporate the item on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be more extensive — competing goods such as Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing for you to set up Ecwid on these platforms very easily. Ecwid App Wix
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online shop builders, you get a vertical menu on the left which allows you to access key performance, and the area on the right is used to display or edit related products, website reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about producing catalogues and product variants, setting up shipping prices etc…but there isn’t anything that should represent too much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s supplied to you once you log in for the first time.
If You’re stuck however, you can always get in contact with Ecwid’s support staff — more on that later — or, if you are on a’Business’ or’Unlimited’, you are able to take advantage of this included customization service (you get 2 hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations should not be interpreted as legal advice, but I’m planning to do my very best to spell out a number of the key GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it is typically a great idea to consult an attorney about what to do); and even when your business is not based in the EU, you still will need to obey the regulations where any site visits in the EU are worried.
According to my Understanding of the crucial GDPR rules, the main priorities for potential Ecwid shop owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data safely
· Get explicit consent from people signing up to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a site (and to log that approval ).
There doesn’t seem to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, though you will need to devote time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to select which cookies they want to run BEFORE those biscuits are run (i.e., to provide’prior permission’)
· Logs their consent to run biscuits Ecwid App Wix
· Enables them to revoke approval at a later stage
So for example, if you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you’ll be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Nowout of the box at Least there is not a means to take care of the cookie consent issue with Ecwid. Nor is there a decent app available from the Ecwid app shop (the only alternative on front that I can locate, the’EU cookie banner’, doesn’t appear to supply the necessary performance — even though costing $1.99 per month to use).
It Appears to me that the only option available to Ecwid consumers is to use a professional product such as CookiePro, which does supply all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a great deal of configuration and you’ll want to put quite a lot of time apart to set it up.
Setup and Design
I Truly enjoy The fact that you can run a web site without paying for anything. This makes the installation process that much easier, since you just have to punch in your email and create a password to go straight to the backend port.
The machine has Wizards for every platform you want to place your store on. If you have a WordPress site, simply walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, based on the place you want to market.
The backend Design is perfect, because it walks you through every website creation and integration measure with a few nice photos and text. Once you get your shop implemented on a site or societal page it looks fairly slick.
The design Depends upon the theme you have on your website, but as you can see below, it shows photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for clients when they want to market.
Though many Sites will be mobile friendly, it;s nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and sell on the go, while also giving your clients an opportunity to get products from the cell interface.
The final Design item that makes sense to mention is the vocabulary tool. Since running an online store generally requires one to attain out to people from throughout the world, you are bound to stumble upon a few customers who’d love to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that is no problem at all.
The Ecwid App Market
Possessing the Chance to install applications is a sure fire way to scaling your ecommerce website in a reasonable way. Ecwid has a location called the Ecwid App Market. It offers 65 software, helping merchants extend their shop performance easily. Ecwid App Wix
Some of the apps Can help you out with rating and reviews, rewards programs, automatic ad tools, analytics, customized layout topics and much more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you would normally need to employ additional SEO and marketing tools to really get out the word. Nevertheless, Ecwid supplies quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any extra work. It gets better with WordPress websites, since you acquire access to additional search engine optimization plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t appear to incorporate any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each measure is Concise and clear, so that you may just go in there and sort in a product name, price and image then save the merchandise for afterwards. Of course you can always open up the More Powerful Options, however they separate these for if you’re ready to get started ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to items like from stock product tracking, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Earnings feature that is one of my favorite ways to talk to companies. Only send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, maintaining the response time brief and support quality .
In my eyes, the Platform has everything you might want concerning support.
Payments and Safety
It’s not necessarily Simple to locate an ecommerce platform which doesn’t charge transaction fees, but that’s exactly what you get with Ecwid. They never control any sort of trade fee with any of those programs they offer, making it desirable for any store that’s hoping to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to setup something like PayPal or Stripe to process all the transactions that come through your website. It is rather simple to employ one of these systems, because Ecwid integrates with over 40 international payment options. However, each one of those processors have their own transaction fees so that you have to get ready for them.
It is quite Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 certified supplier. The company also states that each trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid App Wix
Imagine if you Would like to accumulate both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid represents a really simple way to add e-commerce to any existing website.
· Point-of-sale performance can be obtained, and there are a number of ways to apply it.
· The item is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a good stopgap measure for merchants who want a store fast, but have yet to develop a complete site in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is fairly generous in terms of attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a limited number of programs / integrations available in the Ecwid Program shop.
· You can not alter product URLs, which is slightly annoying in the SEO point of view.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie approval ) sounds hard.
· The free version doesn’t let you access any of the search engine optimization tools.
Ecwid comes With four strategies, among which is totally free. They promote the free program like crazy, and mention that a number of other platforms drag you in free trial, where you will eventually need to pay.
That is where Ecwid stands out, and you can see the other payment programs are rather affordable.
The Free plan Lets you sell 10 products, whereas the Venture program ups that count to 100 goods and you get things like an iPhone management app. The company plan goes up to 2500 products for a superb price and you get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited number of products.
Ecwid is one of The most economical solutions available on the market. You can see that it is actually cheaper than many of the other platforms we have reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Beginning to believe that Ecwid is one of the greatest ways to sell online, as long as you employ the best methods to enhance your sales online as well. Ecwid is a sleek system, with superb simple implementation measures, making it ideal for your small business crowd. Ecwid App Wix