Intro Ecwid Authorize Net
Have you ever Wondered if you’re using the ideal ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more functional and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with that is half the battle. Unfortunately, when you run a small business site it frequently becomes tricky when you want to bring on a new ecommerce platform or perhaps just alter your website whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Authorize Net
Many options Purposefully create a closed system, which can be tedious to move away from once you get started. However, with a stage named Ecwid, you do not have to worry about this. In fact, the entire aim of the business, which began in 2009, is to quickly and quickly make an internet store system in your existing websites.
You do not have To make a completely different site. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you’re good to go.
This raised my Attention, because I understand the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I wanted to gather a comprehensive review of the Ecwid system to find out whether it’s worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t just a platform for most people in the united states or Europe. Even companies in developing nations have a chance to find an internet store heading, and you don’t even have to trash your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ data is safe and secure.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the fact that you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What is Ecwid, and how can it function?
Ecwid is a hosted Solution for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce performance, Ecwid is geared more towards people who currently have a website and simply want to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of products, and include photos, pricing, weight etc. . each. You are able to specify shipping rates, accept credit card payments and so on — all of the key stuff that you would expect to be able to do with an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not actually designed to let you produce a fully-featured, standalone e-commerce website; rather, it’s intended to enable you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will let you produce a one-page standalone offering. We are going to chat through this in more detail later on in the inspection.) Ecwid Authorize Net
The Product works by providing you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an present website or societal networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to start a brand new website. The main attribute is that you can choose your old site and quickly incorporate the Ecwid system inside a few minutes.
You can also Mirror the system onto various different sites if you anticipate selling elsewhere on the web. Handle all of these websites from 1 location instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to make a number of sales and each one of these earnings are reflected on the back part of your site.
The system is Also designed to integrate well with social networks, and that means you may sell your items on Facebook if needed. 1 part of Ecwid we particularly enjoy is the delivery aspect. With real time shipping integrations you always know what is going on with your requests and at which they are being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and clients
The machine has over 43 translations for selling around the planet
You receive a Lot of promotional tools such as coupons, discounts, and bulk pricing and more
Create your own customized email notifications
Use the automated tax solution (automatic tax charges at checkout, tax reporting and submitting )
Thank you Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to sell not only online but in bodily places too — in stores, market stalls, in theatres and so on.
Together with Ecwid’s POS Functionality, regardless of if a customer purchases a product in store, online, on their phone or via Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There is a few methods that you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, then taking payments utilizing a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it’s not yet available on Android devices. (On their website, Ecwid say it’ll be available soon — but they’ve been saying that for quite some time now). Ecwid Authorize Net
If you’re based outside That the US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also functions together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS option on most of paid-for programs, you will need to be to the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktopcomputer, tablet and mobile. In an era where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a pretty Standard plan, where attributes such as discount vouchers and support aren’t available, and it merely allows you to sell up to ten products in 2 categories — but this may actually be adequate for some users, and using it is a fantastic way to try the system out.
But, A vital point to notice about the free program is that it isn’t great from an SEO point of view — you have to be on a paid program to ensure your product pages speak to search engines accurately (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 different languages — customers can view your store in their own language, without you needing to worry about creating alternate versions of this. Ecwid provides this performance by discovering visitors’ language automatically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this sort of functionality — they force you to rely on third party programs, the creation of numerous shops or Google Translate to provide different language versions of your store, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its own meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
So Far as I could tell However, you can not manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid include the name you’ve given to your product – so if you include some keywords on your product name (maybe not a bad idea anyhow ) your URL will comprise them too. This serves as a tool of a workaround, but I’d prefer full control over URLs. Ecwid Authorize Net
One place where Ecwid does not perform quite so Well on the search engine optimization front involves AMP — accelerated mobile pages. As its name suggests, AMP pages load faster on cellular devices. This encourages people to stay longer on your webpage, thus increasing’live time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or even Shopify, you can not create AMP versions of your products using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (in CSV format) and means that should you ever feel the need to migrate your store to a different e-commerce platform, you should not have any major problems doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress does not Provided any e-commerce performance from the box, so anybody wanting to market on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin available, so adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the number of payment gateway options is quite limited — you need to utilize Stripe or Paypal. (And using Stripe only functions if you’re selling products from particular countries). Another principal problem with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace website is very simple: it is a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can provide a good workaround. A committed app is offered by Ecwid to enable you integrate the product onto a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing goods such as Shopify offer a much broader assortment of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms very easily. Ecwid Authorize Net
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like many similar online shop builders, you get a vertical menu on the left that lets you access key functionality, and the place on the right is used to edit or display associated products, website content and reports.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about creating catalogues and product variations, establishing shipping rates and so on…but there isn’t anything here that should represent also much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You’re stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on this later — or, if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization support (you get 2 hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations should not be interpreted as legal advice, but I’m going to do my best to spell out a number of the major GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a good idea to consult an attorney about what to do); and even if your company isn’t located in the EU, you still need to obey the regulations where any website visits in the EU are concerned.
According to my Understanding of the key GDPR rules, the main priorities for prospective Ecwid store owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits on a website (and also to log that approval ).
There does not seem to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, though you will need to spend time and potentially money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are run (i.e., to give’prior consent’)
· Logs their consent to run biscuits Ecwid Authorize Net
· Enables them to revoke consent at a later stage
So for Instance, If you Use a Facebook Advertising cookie in conjunction with your Ecwid shop, you’ll be breaking GDPR legislation unless you have a banner set up which does all of the above.
Now, out of the box at There isn’t a way to deal with the cookie consent issue with Ecwid. Nor is there a decent program available from the Ecwid app store (the only option on this front that I can find, the’EU cookie banner’, doesn’t seem to provide the necessary functionality — despite costing $1.99 a month to utilize ).
It Appears to me that the only option available to Ecwid consumers is to use a specialist product like CookiePro, which will provide all the essential performance to generate cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a lot of configuration and you’ll need to put quite a great deal of time aside to set it up.
Installation and Design
I Truly like The simple fact that you can run a web site without paying anything. This makes the installation process that much easier, since you simply need to punch in your email and make a password to proceed straight to the backend interface.
The system has Wizards for every platform you want to place your shop on. If you’ve got a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, based on the place you want to sell.
The backend Design is flawless, since it walks you through each website creation and integration step with some nice photos and text. Once you get your store implemented on a website or social page it appears fairly sleek.
The layout Depends somewhat on the subject you’ve got on your site, but as you can see below, it shows photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is prominent and easy to locate for customers when they wish to checkout.
Although many Sites are going to be cellular friendly, it;s fine understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your customers an opportunity to buy products from the cell interface.
The closing Design thing which makes sense to mention is your language instrument. Since running an online store generally requires you to attain out to individuals from throughout the world, you are bound to stumble upon a few clients who’d like to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is not a problem at all.
The Ecwid App Economy
Having the Opportunity to put in software is a sure fire way to scaling up your ecommerce site in a fair manner. Ecwid includes a location known as the Ecwid App Market. It offers 65 software, helping merchants extend their shop functionality easily. Ecwid Authorize Net
A Few of the apps Will give you a hand with reviews and rating, rewards programs, automated advertising tools, analytics, custom layout themes and much more.
SEO and Marketing
Ecwid is a Third-party solution to your current website, so you’d normally need to employ additional SEO and marketing tools to really get the word out. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google without any extra effort. It gets even better with WordPress sites, since you acquire access to additional search engine optimization plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Concise and clear, so that you may just go in there and type in a product name, price and image then save the product for afterwards. Of course you can always open up the More Powerful Options, however they separate these for if you are ready to get started ramping up your own store.
As an example of the inventory Rich management toolset, you gain access to items like out of stock product monitoring, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Sales attribute that is one of my favourite ways to talk to companies. Only send them a query and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat service and email support, keeping the response time short and encourage quality high.
In my eyes, the Platform has all you could want in terms of support.
Payments and Security
It’s not necessarily Easy to locate an ecommerce platform which doesn’t charge fees, but that’s just what you get with Ecwid. They never charge any sort of trade fee with any of those plans they provide, making it desirable for any store that’s hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you have to set up something like PayPal or Stripe to process all of the transactions that come through your site. It’s pretty easy to employ one of these systems, since Ecwid incorporates with over 40 international payment choices. However, each of these processors have their particular trade fees so that you need to get ready for these.
It’s rather Evident that Ecwid takes security seriously, because the company is a PCI DSS Level 1 accredited service provider. The company also claims that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Authorize Net
Imagine if you Would like to collect both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to any existing website.
· Point-of-sale functionality is available, and there are a number of ways to implement it.
· The product is cheap by comparison to other alternatives.
· It supports multi-language versions of your shop.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who want a shop fast, but have yet to develop a complete site to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is fairly generous concerning features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a restricted number of apps / integrations available from the Ecwid Program shop.
· You can’t alter merchandise URLs, which can be slightly annoying in the search engine optimization perspective.
· You can’t create AMP versions of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) seems hard.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like mad, and mention that many other platforms drag you into a free trial, even where you may finally have to pay.
This is where Ecwid stands out, and you can see that the other payment plans are fairly affordable.
The Free program Lets you sell 10 products, while the Venture program ups that depend to 100 products and you get items like an iPhone direction app. The Business program goes up to 2500 products for a superb price and you get live chat support. Priority support comes along with the Unlimited plan and you might also sell an unlimited amount of products.
Ecwid is one of The cheapest solutions on the marketplace. You may see that it is actually more affordable than many of the other platforms we’ve reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I am Beginning to think that Ecwid is one of the best ways to sell online, as long as you implement the best ways to improve your earnings online too. Ecwid is a sleek system, with super easy implementation measures, making it perfect for your small business audience. Ecwid Authorize Net