Intro Ecwid Better Discounts
Have you ever Wondered if you’re using the right ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with that is half the battle. Unfortunately, when you run a small business site it frequently becomes tricky when you want to bring on a new ecommerce platform or even just alter your website whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Better Discounts
Many solutions Intentionally create a closed system, which is tedious to maneuver away from once you begin. But with a platform called Ecwid, you no longer need to be concerned about this. In fact, the entire aim of the business, which began in 2009, is to quickly and quickly make an internet store system on your existing websites.
You do not have To create a whole new website. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you are all set.
This raised my Attention, because I know the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I needed to put together an in-depth review of this Ecwid system to see if it is worth the time.
How Many Men and Women Use Ecwid?
It’s quite Remarkable what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, showing that this is not only a platform for people in the united states or Europe. Even businesses in developing nations have a chance to get an online store heading, and you do not even have to trash your prior site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does this work?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a fresh website with e-commerce functionality, Ecwid is targeted more towards people who already have a website and just wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid allows you to install’catalogs’ of products, and include photos, pricing, weight etc. . each. You are able to specify shipping rates, accept credit card payments and so on — all the crucial things that you’d expect to be able to perform with an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t really designed to allow you to create a fully-featured, standalone e-commerce site; rather, it is designed to allow you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will let you create a one-page standalone offering. We are going to chat through this in more depth later on in the inspection.) Ecwid Better Discounts
The Product operates by providing you a widget that gets placed on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an existing website or societal media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t need to begin a brand-new website. The main attribute is that you can choose your old website and immediately integrate the Ecwid system inside a few minutes.
You can also Mirror the machine onto various different sites if you anticipate selling elsewhere online. Handle all of these sites from one place rather than switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can go to a tradeshow to generate a few sales and all of these earnings are reflected onto the back part of your website.
The system is Also designed to integrate nicely with social networks, and that means that you can sell your items on Facebook if needed. 1 part of Ecwid we particularly enjoy is the shipping aspect. With real time transport integrations you constantly know what’s happening with your requests and where they’re being sent to.
What other trendy Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The machine has over 43 translations for selling around the world
You get lots of promotional instruments such as vouchers, discounts, and bulk pricing and much more
Produce your own customized email alerts
Use the automatic tax alternative (automatic tax charges at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to market not just online but in physical places too — in stores, market stalls, at theatres and so on.
With Ecwid’s POS Performance, regardless of whether a customer purchases a product in store, online, in their telephone or via Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There’s a couple of methods you can use this feature: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, connecting it to the Paypal Here service, and then taking payments utilizing a cell card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be ordered direct from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Secondly, it is not yet available on Android devices. (On their website, Ecwid state it will be available shortly — but they’ve been saying that for quite a while now). Ecwid Better Discounts
If you are located outside The US / UK, or need to utilize another mobile device type, the fantastic news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS option on most of paid-for programs, you’ll need to be on the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktopcomputer, tablet and mobile. In an era where smartphone internet surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a totally free plan.
Granted, it’s a fairly Standard plan, where attributes such as discount coupons and service are not accessible, and it only allows you to sell up to 10 products in 2 classes — but this could actually be adequate for some customers, and using it’s a good way to try the system out.
But, A vital point to note about the free program is the fact that it is not good from an SEO point of view — you need to be on a paid program to ensure your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — customers can see your store in their own language, without you needing to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically according to their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party apps, the production of multiple shops or Google Translate to provide different language versions of your store, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You can edit the title of your page and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
So Far as I can tell However, you can not manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid include the name you’ve given to your own product – so in the event that you include some keywords on your product name (maybe not a bad idea anyway) that your URL will comprise them also. This functions as a tool of a workaround, but I’d prefer full control over URLs. Ecwid Better Discounts
1 area where Ecwid does not perform so Well on the SEO front involves AMP — accelerated mobile pages. As its name implies, AMP pages load faster on mobile devices. This encourages people to stay longer on your page, thus increasing’live time’ –something that’s considered by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most competing products like Bigcommerce or Shopify, you can not create AMP variations of your products using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product information, orders and clients (in CSV format) and means that if you ever feel the need to migrate your shop to another e-commerce platform, then you should not have some significant difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress does not Supplied any e-commerce performance from the box, so anybody wishing to sell on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a few clicks.
You simply sign up for an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only works if you are selling products from certain countries). The other principal issue with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to a Squarespace site is quite easy: it is a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A dedicated program is provided by Ecwid to allow you integrate the product on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing products like Shopify provide a much broader assortment of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on these platforms very easily. Ecwid Better Discounts
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online store builders, you receive a vertical menu on the left which lets you access key functionality, and the place on the right is used to display or edit associated products, website reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around producing catalogues and product variants, setting up transport rates etc…but there is nothing here that should represent also much of a learning curve.
Things are aided by an ‘onboarding checklist’ that is provided to you when you log in for the first time.
If You are stuck however, you could always get in contact with Ecwid’s support staff — more on that later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization service (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations should not be interpreted as legal advice, but I’m going to do my very best to spell out a number of the key GDPR problems facing Ecwid consumers below.
With the introduction of That the EU’s new GDPR legislation, there are many legal steps that site owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it is typically a good idea to consult a lawyer about what to do); and even when your company is not located in the EU, then you still will need to obey the regulations where any site visits from the EU are worried.
According to my Understanding of the crucial GDPR rules, the principal priorities for potential Ecwid shop owners would be to:
· Provide sufficient privacy and cookie notices
· Process and store data safely
· Get explicit permission from those registering to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits onto a website (and to log that approval ).
There doesn’t Appear to be Anything that stops you meeting the first three requirements readily enough with Ecwid, though you will have to devote time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To Guarantee GDPR compliance, You Have to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to run BEFORE those biscuits are run (i.e., to provide’prior permission’)
· Logs their consent to run biscuits Ecwid Better Discounts
· Enables them to revoke consent at a later stage
So for Instance, If you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you’ll be breaking up GDPR laws unless you have a banner in place which does all of the above.
Now, out of the box at Least there is not a way to deal with the cookie consent issue with Ecwid. Nor is there a decent program available from the Ecwid app shop (the only alternative on this front that I can find, the’EU cookie banner’, does not seem to supply the essential performance — despite costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid consumers is to use a specialist product like CookiePro, which will supply all the necessary functionality to make cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you’ll want to put quite a lot of time aside to set this up.
Installation and Layout
I really like The fact that you’re able to run a web site without paying for anything. This makes the setup process that much simpler, since you simply need to punch in your email and create a password to go straight to the backend interface.
The machine has Wizards for each platform that you would like to set your shop on. If you have a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, based on where you want to market.
The backend Design is perfect, since it walks you through each website creation and integration step with some nice text and photos. As soon as you obtain your store implemented on a website or social page it appears fairly sleek.
The design Depends upon the theme you’ve got on your website, however as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag area, which is outstanding and easy to locate for clients when they wish to market.
Though many Websites are going to be mobile friendly, it;s fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and market on the go, while also providing your customers a chance to buy products from the mobile interface.
The final Design item that makes sense to mention is the language instrument. Since conducting an online store generally requires one to attain out to people from all over the world, you’re bound to stumble upon some clients who’d like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s no problem in any respect.
The Ecwid Program Market
Possessing the Chance to put in applications is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid includes a place called the Ecwid App Market. It provides 65 applications, helping retailers extend their store performance readily. Ecwid Better Discounts
A Few of the apps Will help you out with reviews and rating, rewards programs, automatic advertising tools, analytics, custom layout themes and more.
SEO and Marketing
Ecwid is a Third-party solution to your current website, so you’d typically have to implement additional SEO and marketing tools to truly get the word out. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any extra work. It gets better with WordPress sites, as you acquire access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, since it doesn’t appear to include any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Concise and clear, so you may just go in there and sort in a product name, price and picture then save the product for afterwards. Of course you can always open the More Powerful Options, but they different these for when you are ready to get started ramping up your own store.
As an example of the inventory Rich management toolset, you obtain access to things like out of stock merchandise tracking, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Earnings attribute that is one of my favourite ways to converse with companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat support and email support, maintaining the response time short and encourage quality .
In my eyes, the Platform has everything you could want concerning support.
Payments and Security
It’s not always Simple to locate an ecommerce platform that does not charge transaction fees, but that’s exactly what you get with Ecwid. They never charge any kind of transaction fee with any of those programs they provide, which makes it desirable for any store that’s trying to keep down costs and also to improve margins.
Remember that Ecwid isn’t a payment processor, so you have to setup something like PayPal or Stripe to process all the trades that come through your site. It’s rather simple to implement one of these systems, because Ecwid incorporates with over 40 global payment choices. However, each of those processors have their particular trade fees so that you need to get ready for them.
It is quite Evident that Ecwid takes safety seriously, because the company is a PCI DSS Grade 1 accredited service provider. The business also claims that each transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Better Discounts
Imagine if you Would love to accumulate both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Benefits and disadvantages of using Ecwid
· Ecwid represents a really easy way to add e-commerce to some existing website.
· Point-of-sale performance can be obtained, and there are quite a few ways to apply it.
· The product is cheap compared to other solutions.
· It supports multi-language variations of your store.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to develop a complete website in order to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous concerning features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a limited number of apps / integrations offered from the Ecwid Program shop.
· You can’t alter product URLs, which can be slightly annoying from an SEO point of view.
· You can’t create AMP variations of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie consent) sounds difficult.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four plans, one of which is completely free. They market the free plan like mad, and mention that many different platforms drag you in free trial, even where you will finally have to pay.
This is where Ecwid stands out, and you’ll be able to see the other payment programs are fairly affordable.
The Free plan Allows you to sell 10 products, whereas the Venture program ups that depend to 100 products and you get items like an iPhone management program. The company plan goes up to 2500 merchandise for a wonderful price and you also get live chat service. Priority support comes alongside the Unlimited plan and you can also market an unlimited number of merchandise.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it is actually cheaper than a lot of the other programs we’ve reviewed in the past, so if you’re looking for value, this could be the perfect plugin for you.
In short, I’m Starting to think that Ecwid is among the greatest ways to sell online, as long as you employ the best ways to improve your earnings online as well. Ecwid is a sleek system, with superb easy implementation measures, making it perfect for the small business crowd. Ecwid Better Discounts