Introduction Ecwid Category Descriptions Not Showing
Have you ever Wondered if you’re using the ideal ecommerce platform for sale on the internet? Do you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you run a small business website it frequently becomes tricky when you want to bring on a brand new ecommerce platform or perhaps just modify your site at all. Read our Ecwid review to discover more about this option. Ecwid Category Descriptions Not Showing
Many solutions Intentionally make a closed system, which can be tedious to maneuver away from once you get started. However, with a stage called Ecwid, you no longer need to be concerned about it. Actually, the whole aim of the company, which started in 2009, is to quickly and inexpensively create an internet store system in your existing websites.
You do not have To make a completely different site. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you are good to go.
This increased my Attention, since I know the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I wanted to put together an in-depth review of the Ecwid system to find out whether it’s worth the time.
How Many Men and Women Use Ecwid?
It’s rather Impressive what Ecwid has done since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this is not only a platform for most people in the united states or Europe. Even businesses in developing nations have a chance to get an internet store heading, and you don’t even have to squander your prior website if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a new website with e-commerce performance, Ecwid is targeted more towards people who already have a site and simply want to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of products, and include photographs, pricing, weight etc. for each. You can specify shipping prices, accept credit card payments etc — all the key stuff that you’d expect to be able to do with an e-commerce alternative.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which will let you create a one-page standalone offering. We’ll chat through this in more detail later on in the inspection.) Ecwid Category Descriptions Not Showing
The Product operates by providing you a widget which gets placed on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an present site or societal networking profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand-new site. The main attribute is that you can choose your old site and immediately incorporate the Ecwid system within a few minutes.
You can also Mirror the machine on several different websites if you anticipate selling elsewhere on the web. Manage all of these websites from 1 location instead of switching between multiple dashboards.
Another pleasant Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can go to a tradeshow to generate a few sales and all of these sales are reflected onto the backend of your website.
The system is Also made to integrate well with social networks, so you may sell your things on Facebook if desired. 1 part of Ecwid we particularly enjoy is the delivery aspect. With real-time shipping integrations you constantly know what is going on with your requests and at which they’re being shipped to.
What other cool Things are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and customers
The machine has over 43 translations for sale around the planet
You get a Lot of promotional instruments like coupons, discounts, bulk pricing and more
Produce your own customized email alerts
Use the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not just online but in bodily locations too — in shops, market stalls, in concerts and so on.
Together with Ecwid’s POS Performance, regardless of whether or not a customer buys a product in shop, online, on their telephone or through Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and client / transaction info.
There is a couple of ways that you can use this attribute: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can either buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be ordered direct from Ecwid.
There is a few Things worth noting the Paypal Here integration: it’s only available to retailers in america and UK. Second, it’s not yet available on Android apparatus. (On their website, Ecwid say it will be available shortly — but they have been saying that for quite some time now). Ecwid Category Descriptions Not Showing
If you’re based outside The US / UK, or need to work with another mobile device type, the fantastic thing is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS choice on all paid-for programs, you’ll need to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktopcomputer, tablet and mobile. In a age where smartphone web browsing is eclipsing desktop surfing, this is vital.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it is a fairly Standard plan, in which attributes like discount coupons and support aren’t accessible, and it merely allows you to sell up to ten products in 2 categories — but this could actually be sufficient for some users, and using it’s a fantastic way to try out the system.
But, A vital point to note about the free program is that it isn’t great from an SEO point of view — you have to be on a paid plan to make certain that your product pages speak to search engines accurately (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this sort of functionality — that they force you to rely on third party apps, the creation of multiple stores or Google Translate to supply different language versions of your shop, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
So Far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords in your product title (maybe not a bad idea anyway) your URL will include them also. This serves as a tool of a workaround, but I’d prefer whole control over URLs. Ecwid Category Descriptions Not Showing
One place where Ecwid does not perform so Well on the search engine optimization front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load quicker on cellular devices. This encourages people to remain longer on your page, thus increasing’dwell time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike most competing products such as Bigcommerce or even Shopify, you can not create AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and customers (again, in CSV format) and ensures that should you feel the need to migrate your store to a different e-commerce platform, then you should not have some major difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce functionality from the box, so anybody wanting to sell on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the amount of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And with Stripe only works if you are selling products from certain countries). The other main issue with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and full export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to a Squarespace website is quite easy: it is a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can provide a good workaround. A committed app is provided by Ecwid to allow you integrate the product onto a Wix store easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be more extensive — competing products like Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling for you to install Ecwid on one of these platforms quite easily. Ecwid Category Descriptions Not Showing
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online shop builders, you get a vertical menu on the left that allows you to access key functionality, and the area on the right can be used to display or edit associated products, website reports and content.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, establishing shipping rates and so on…but there isn’t anything here that should represent too much of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s supplied to you once you log in for the first time.
If You are stuck nonetheless, you could always get in touch with Ecwid’s support staff — more on that later — or, if you’re on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get 2 hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Lawyer, so please note that the below observations should not be interpreted as legal advice, but I’m going to do my very best to spell out a number of the key GDPR problems facing Ecwid users below.
With the introduction of The EU’s new GDPR laws, there are many legal steps that site owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it is typically a good idea to consult an attorney on what to do); and even if your business is not located in the EU, then you still need to obey the regulations where any website visits from the EU are concerned.
Based on my Understanding of the crucial GDPR principles, the main priorities for potential Ecwid store owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information safely
· Get explicit permission from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies onto a website (and to log that approval ).
There doesn’t Appear to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, although you will need to devote time and potentially money creating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter approval. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to select which cookies they would like to conduct BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their consent to conduct biscuits Ecwid Category Descriptions Not Showing
· Enables them to revoke approval at a later point
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner set up which does all of the above.
Now, out of the box at Least there isn’t a way to deal with the cookie approval issue with Ecwid. Nor is there a decent program accessible from the Ecwid app store (the only alternative on this front that I can find, the’EU cookie banner’, does not appear to supply the necessary functionality — despite costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid users is to use a specialist product like CookiePro, which does supply all the necessary performance to generate cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does require quite a great deal of configuration and you will need to put quite a great deal of time aside to set this up.
Installation and Layout
I Truly like The simple fact that you’re able to run a website without paying for anything. This makes the setup process that much simpler, because you simply have to punch in your email and create a password to go right to the backend interface.
The system has Wizards for each platform that you want to set your store on. If you have a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, depending on the place you want to sell.
The backend Design is flawless, because it walks you through each website creation and integration step with some fine text and photos. As soon as you get your shop implemented on a site or social page it looks fairly slick.
The design Depends somewhat on the subject you have on your site, however as you can see below, it displays photos well and appears clean and easy to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to locate for clients when they wish to market.
Though many Websites will be cellular friendly, it;s nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your store and market on the move, while also giving your customers a chance to get products from the cell interface.
The closing Design thing which makes sense to mention is the vocabulary tool. Since running an internet store generally requires one to attain out to people from all over the planet, you are bound to stumble upon some clients who would like to read product pages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that is not a problem in any respect.
The Ecwid App Economy
Having the Chance to put in software is a sure fire way to scaling your ecommerce site in a fair manner. Ecwid includes a location known as the Ecwid App Market. It provides 65 software, helping merchants extend their shop performance easily. Ecwid Category Descriptions Not Showing
A Few of the apps Will help you out with reviews and rating, rewards programs, automated ad tools, analytics, customized layout themes and much more.
SEO and Marketing
Ecwid is a Third party solution to your current site, so you’d typically have to employ additional SEO and marketing tools to truly get out the word. Nevertheless, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google without any extra work. It gets better with WordPress sites, as you acquire access to additional SEO plugins and the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Clear and concise, so you may just go in there and sort in a product name, price and image then save the product for later. Of course you can always open up the Powerful Options, but they separate these for when you are all set to start ramping up your own store.
As an example of the inventory Rich direction toolset, you gain access to items like from stock product monitoring, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Earnings feature which is always one of my favourite ways to talk to companies. Simply send them a question and you are able to work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, maintaining the response time brief and encourage quality high.
In my mind, the Platform has everything you might want concerning support.
Payments and Safety
It is not always Simple to locate an ecommerce platform that doesn’t charge fees, but that is exactly what you get with Ecwid. They never control any sort of transaction fee with any of those programs they offer, which makes it desirable for any store that is hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, so you’ve got to setup something such as PayPal or Stripe to process all the trades that come through your website. It is pretty easy to employ one of these systems, because Ecwid integrates with over 40 global payment options. However, each of those processors have their particular trade fees so you have to get ready for them.
It is quite Clear that Ecwid takes security seriously, because the provider is a PCI DSS Level 1 certified service provider. The business also states that each trade that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Category Descriptions Not Showing
What if you Would love to accumulate both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to any present website.
· Point-of-sale functionality can be obtained, and there are a number of strategies to apply it.
· The item is cheap compared to other alternatives.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who need a shop fast, but have yet to create a full site to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is fairly generous in terms of features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations available from the Ecwid Program shop.
· You can not alter product URLs, which can be slightly annoying in the search engine optimization point of view.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie consent) seems hard.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is completely free. They market the free plan like mad, and mention that a number of other platforms drag you in free trial, even where you may finally have to pay.
This is where Ecwid stands out, and you can see the other payment plans are fairly reasonably priced.
The Free program Allows you to sell 10 products, whereas the Venture plan ups that count to 100 products and you get things like an iPhone management app. The Business plan goes up to 2500 merchandise for a wonderful price and you also get live chat support. Priority support comes alongside the Unlimited plan and you can also market an unlimited number of products.
Ecwid is one of The most economical solutions available on the market. You can see that it’s actually cheaper than many of the other programs we’ve reviewed previously, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Starting to think that Ecwid is among the greatest ways to sell online, as long as you employ the best methods to improve your sales online too. Ecwid is a sleek system, with super easy implementation steps, which makes it perfect for the small business crowd. Ecwid Category Descriptions Not Showing