Introduction Ecwid Category Image Size
Have you ever Wondered if you’re using the ideal ecommerce platform for selling on the internet? Can you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to help you with that is half the battle. Unfortunately, when you operate a small company site it frequently becomes tricky when you would like to attract on a brand new ecommerce platform or even just modify your website whatsoever. Read our Ecwid review to discover more about this option. Ecwid Category Image Size
Many solutions Purposefully make a closed system, which can be tedious to move away from as soon as you get started. But with a platform named Ecwid, you no longer need to worry about this. In fact, the entire aim of the business, which started in 2009, is to quickly and quickly make an online store system in your existing websites.
You do not have To create a completely different site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are all set.
That raised my Attention, since I know the struggles that come along with attempting to migrate sites, particularly when it comes to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to find out if it is worth the time.
How Many Men and Women Use Ecwid?
It’s rather Remarkable what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this is not only a platform for people in the united states or Europe. Even businesses in developing nations have a chance to get an online store going, and you do not even have to squander your previous website if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you are not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and also the 1 million is the fact that you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What is Ecwid, and how does this function?
Ecwid is a hosted Alternative for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a new site with e-commerce performance, Ecwid is targeted more towards people who currently have a website and just wish to add an internet store for this.
Much like other E-commerce platforms, Ecwid allows you to set up’catalogs’ of products, and include photos, pricing, weight etc. . each. You are able to define shipping prices, accept credit card payments and so on — all of the key stuff that you’d expect to be able to perform using an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to create a fully-featured, standalone e-commerce website; instead, it’s intended to enable you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which does allow you produce a one-page standalone offering. We’ll talk via this in more depth later on in the inspection.) Ecwid Category Image Size
The Product works by giving you a widget that gets put on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an existing site or societal networking profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand new website. The primary feature is that you can choose your old site and quickly integrate the Ecwid system within a few minutes.
You can also Mirror the system on various different websites if you plan on selling elsewhere on the web. Handle all these websites from 1 place instead of switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can go to a tradeshow to generate a few sales and all of these sales are represented onto the backend of your website.
The system is Also designed to integrate well with social networks, and that means you may sell your things on Facebook if desired. One part of Ecwid we particularly enjoy is the shipping aspect. With real time shipping integrations you constantly know what is happening with your requests and at which they’re being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and customers
The system has over 43 translations for sale around the planet
You receive lots of promotional tools such as coupons, discounts, and bulk pricing and much more
Create your own customized email alerts
Utilize the automated tax solution (automatic tax rates at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid shop to market not just online but in physical places too — in stores, market stalls, at concerts and so forth.
Together with Ecwid’s POS Performance, irrespective of whether a customer buys a product in store, online, in their phone or through Facebook, everything remains in sync – i.e., the merchant’s catalog, inventory and customer / trade information.
There is a few ways you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal This: you can either buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be arranged straight from Ecwid.
There is a few Things worth noting about the Paypal Here integration: it’s only available to retailers in the US and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid say it’ll be available shortly — but they’ve been saying that for quite some time now). Ecwid Category Image Size
If you are located outside The US / UK, or want to work with another mobile device type, the good news is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS option on most of paid-for programs, you will need to be to the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across devices — desktop, tablet and cellular. In a age where smartphone internet surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a completely free program.
Granted, it’s a pretty Standard plan, where attributes such as discount vouchers and service aren’t available, and it only lets you sell up to 10 products in 2 categories — but this could really be sufficient for some customers, and using it is a good way to try the system out.
However, A key point to notice about the free plan is that it isn’t great from an search engine optimization point of view — you have to be on a paid program to ensure that your product pages talk to hunt engines correctly (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be automatically translated into nearly 50 different languages — customers can see your store in their own language, without you needing to worry about creating alternate versions of this. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this type of functionality — that they force you to rely on third party programs, the production of numerous stores or Google Translate to supply different language variations of your store, which can be less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
As far as I could tell But you can not manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so if you include some keywords in your product name (not a bad idea anyhow ) your URL will include them too. This serves as a tool of a workaround, but I would prefer full control over URLs. Ecwid Category Image Size
One area where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on cellular devices. This motivates people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike most rival products like Bigcommerce or Shopify, you can’t create AMP versions of your products using Ecwid.
Importing and exporting information
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and customers (again, in CSV format) and means that if you ever feel the need to migrate your store to a different e-commerce platform, then you shouldn’t have any significant difficulties doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance from the box, so anybody wanting to market on the platform will need a third-party alternative like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the number of payment gateway options is quite limited — you need to use Stripe or Paypal. (And with Stripe only functions if you’re selling goods from particular countries). The other main problem with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to a Squarespace site is quite easy: it’s a simple matter of including a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is offered by Ecwid to enable you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing products such as Shopify offer a much broader assortment of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, enabling to you set up Ecwid on these platforms very easily. Ecwid Category Image Size
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online store builders, you receive a vertical menu on the left which allows you to access key functionality, and the place on the right can be used to display or edit related products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variants, setting up transport prices and so on…but there is nothing that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is provided to you once you log in for the first time.
If You are stuck however, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you are able to make the most of this included customization support (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware the below observations should not be interpreted as legal information, but I am planning to do my best to spell out a number of the major GDPR issues facing Ecwid users below.
With the introduction of The EU’s new GDPR legislation, there are many legal steps that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it is usually a great idea to consult a lawyer about what to do); and even when your company isn’t located in the EU, then you still will need to obey the regulations where any site visits in the EU are concerned.
Based on my Understanding of the key GDPR rules, the principal priorities for prospective Ecwid shop owners are to:
· Provide adequate privacy and cookie notices
· Process and store information safely
· Get explicit consent from people registering to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies on a website (and to log that approval ).
There doesn’t Appear to be Whatever stops you fulfilling the first few requirements easily enough with Ecwid, although you will have to spend time and potentially money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, You Have to exhibit a cookie cutter banner to your customers which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are run (i.e., to provide’prior permission’)
· Logs their consent to run cookies Ecwid Category Image Size
· Allows them to revoke approval at a later stage
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid shop, you’ll be breaking up GDPR legislation unless you have a banner set up which does all the above.
Nowout of the box at There isn’t a means to deal with the cookie consent issue with Ecwid. Nor is there a decent program available from the Ecwid app shop (the only alternative on this front that I can locate, the’EU cookie banner’, doesn’t seem to supply the essential performance — even though costing $1.99 a month to use).
It Appears to me that the only alternative available to Ecwid users is to use a specialist product such as CookiePro, which will supply all the necessary functionality to make cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a lot of configuration and you will want to set quite a great deal of time aside to set this up.
Installation and Layout
I really like The simple fact which you can run a website without paying for anything. This makes the setup process that much simpler, because you simply need to punch in your email and make a password to proceed straight to the backend interface.
The machine has Wizards for every platform that you want to place your store on. If you have a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, depending on where you want to sell.
The backend Design is perfect, since it walks you through each website creation and integration step with some nice text and photos. Once you obtain your shop implemented on a site or social page it looks fairly slick.
The design Depends somewhat on the theme you’ve got on your website, but as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag area, which is prominent and easy to find for clients when they want to checkout.
Though many Websites are going to be mobile friendly, its fine knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your customers a chance to buy products from the cell interface.
The closing Design thing which makes sense to mention is the language instrument. Since conducting an online store generally requires you to reach out to people from all over the world, you’re bound to stumble upon a few clients who would love to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s no problem at all.
The Ecwid App Market
Possessing the Opportunity to put in applications is a sure fire way to scaling up your ecommerce site in a reasonable way. Ecwid includes a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their store functionality readily. Ecwid Category Image Size
A Few of the apps Can give you a hand with rating and reviews, rewards programs, automated advertising tools, analytics, customized design topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your present site, so you would normally need to employ additional SEO and marketing tools to truly get the word out. Nevertheless, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid stores are indexed by Google with no excess work. It gets even better with WordPress sites, since you gain access to additional search engine optimization plugins and the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t appear to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each measure is Concise and clear, so you may just go in there and sort in a product name, price and picture then save the merchandise for afterwards. Of course you can always open up the More Powerful Options, however they separate these for when you are all set to start ramping up your own store.
As an example of the inventory Rich direction toolset, you obtain access to things like from stock product monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Sales attribute which is always one of my favourite ways to converse with companies. Only send them a question and you are able to work on something else until they respond.
The company also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat support and email support, maintaining the response time brief and encourage quality .
In my mind, the Platform has everything you could want in terms of support.
Payments and Security
It is not necessarily Simple to find an ecommerce platform which does not charge transaction fees, but that is just what you get with Ecwid. They never control any kind of transaction fee with any of those programs they offer, making it desirable for any store that is hoping to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you have to set up something such as PayPal or Stripe to process all of the trades that come through your site. It is pretty easy to implement one of these systems, because Ecwid incorporates with over 40 international payment options. However, each of those processors have their particular transaction fees so you have to prepare for them.
It’s quite Evident that Ecwid takes security seriously, because the company is a PCI DSS Grade 1 certified service provider. The company also states that each trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Category Image Size
Imagine if you Would love to accumulate both offline and online payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a really easy way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are quite a few strategies to apply it.
· The item is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for merchants who need a shop fast, but have yet to develop a full website in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations offered in the Ecwid App shop.
· You can’t alter product URLs, which is slightly annoying in the SEO point of view.
· You can not create AMP variations of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie approval ) sounds difficult.
· The free version will not let you get any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They promote the free plan like mad, and mention that a number of other platforms drag you into a free trial, even where you may eventually have to pay.
This is where Ecwid stands out, and you can see that the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture program ups that count to 100 products and you get items like an iPhone management app. The company plan goes up to 2500 merchandise for a superb price and you get live chat service. Priority support comes alongside the Unlimited program and you can also sell an unlimited amount of products.
Ecwid is one of The most economical solutions on the marketplace. You can see that it’s actually cheaper than many of the other platforms we’ve reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Beginning to believe that Ecwid is among the best ways to market online, as long as you employ the best methods to enhance your earnings online too. Ecwid is a sleek system, with superb easy implementation steps, making it perfect for your small business audience. Ecwid Category Image Size