Intro Ecwid Change Shopping Bag To Shopping Cart
Have you ever Wondered if you are using the ideal ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small business website it frequently becomes tricky once you want to bring on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Change Shopping Bag To Shopping Cart
Many solutions Intentionally create a closed system, which is tedious to move away from as soon as you begin. But with a platform called Ecwid, you do not have to worry about it. Actually, the entire goal of the company, which started in 2009, would be to quickly and quickly create an internet store system on your existing websites.
You don’t have To make a completely different site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you’re all set.
That raised my Attention, because I know the struggles that come along with attempting to migrate websites, particularly in regards to ecommerce. So, I wanted to gather a comprehensive review of the Ecwid system to see whether it is worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not only a platform for people in the united states or Europe. Even businesses in developing countries have a opportunity to find an online store heading, and you don’t have to squander your prior website in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you’re not certain what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What is Ecwid, and how does this work?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a fresh website with e-commerce functionality, Ecwid is targeted more towards people who already have a site and simply wish to add an internet store to it.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of all products, and include photographs, pricing, weight etc. . each. You can define shipping prices, accept credit card payments etc — all the key stuff that you would expect to be able to do using an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to let you create a fully-featured, standalone e-commerce site; rather, it’s intended to enable you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, which does let you create a one-page standalone offering. We’ll chat through this in more depth later on in the review.) Ecwid Change Shopping Bag To Shopping Cart
The Product works by providing you a widget which gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an existing site or social media profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to start a brand-new site. The main attribute is that you can choose your old website and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the system on several other sites if you anticipate selling elsewhere online. Manage all these websites from 1 place rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can visit a tradeshow to make a number of sales and each one these earnings are represented onto the back part of your site.
The system is Also designed to integrate nicely with social networks, so you may sell your things on Facebook if needed. One part of Ecwid that we especially enjoy is the shipping facet. With real time transport integrations you constantly know what’s going on with your orders and at which they’re being sent to.
What other trendy Things are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and clients
The system has over 43 translations for sale around the planet
You get a Lot of promotional instruments like vouchers, discounts, and bulk pricing and much more
Create your personalized email alerts
Utilize the automatic tax alternative (automatic tax rates at checkout, tax reporting and submitting )
Thank you Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid store to sell not only online but in physical locations too — in stores, market stalls, at concerts and so forth.
Together with Ecwid’s POS Performance, irrespective of whether or not a customer purchases a product in store, online, in their phone or through Facebook, everything remains in sync – i.e., the retailer’s catalogue, inventory and customer / trade info.
There is a couple of methods you can take advantage of this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in america and UK. Secondly, it is not yet available on Android apparatus. (On their site, Ecwid say it will be available shortly — but they’ve been saying that for quite some time now). Ecwid Change Shopping Bag To Shopping Cart
If you are based outside That the US / UK, or need to utilize another mobile device kind, the fantastic news is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS choice on all paid-for plans, you’ll want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktop, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid provides a completely free plan.
Granted, it is a pretty Basic plan, in which attributes like discount vouchers and service aren’t accessible, and it merely allows you to sell up to 10 products in 2 categories — but this may actually be sufficient for some customers, and using it’s a good way to try the system out.
But, A key point to notice about the free program is that it isn’t great from an search engine optimization point of view — you need to be on a paid program to ensure that your product pages speak to hunt engines correctly (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts could be mechanically translated into nearly 50 different languages — customers can view your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this performance by detecting visitors’ language automatically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this sort of performance — they force you to rely on third party programs, the production of numerous stores or Google Translate to supply different language variations of your shop, which is less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the title of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
As far as I could tell However, you can’t manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so in the event that you include some keywords on your product name (maybe not a bad idea anyhow ) your URL will comprise them also. This serves as a tool of a workaround, but I would prefer full control over URLs. Ecwid Change Shopping Bag To Shopping Cart
One area where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As its name implies, AMP pages load quicker on mobile devices. This motivates people to remain longer on your page, thus increasing’live time’ –something which is considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or even Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (again, in CSV format) and ensures that should you feel the need to migrate your shop to another e-commerce platform, then you shouldn’t have any significant problems doing so.
Utilizing Ecwid with other platforms
Ecwid and WordPress
WordPress does not Supplied any e-commerce functionality from this box, so anybody wanting to market on the platform will require a third-party alternative like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the number of payment gateway options is very limited — you need to use Stripe or Paypal. (And with Stripe only functions if you’re selling goods from particular countries). Another principal issue with the built-in Squarespace selling tools is they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into some Squarespace site is quite easy: it’s a simple matter of including a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is provided by Ecwid to allow you incorporate the item onto a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be extensive — competing goods like Shopify offer a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on one of these platforms quite easily. Ecwid Change Shopping Bag To Shopping Cart
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you get a vertical menu on the left that lets you access key performance, and the place on the right is used to edit or display related products, website reports and content.
As with any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variations, establishing shipping prices and so on…but there isn’t anything that should represent also a lot of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s supplied to you when you log in for the first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you are able to make the most of this included customization service (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware the below observations shouldn’t be interpreted as legal advice, but I am going to do my best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR legislation, there are many legal steps that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is usually a good idea to consult an attorney on what to do); and even if your business isn’t based in the EU, then you still need to comply with the regulations where any site visits in the EU are concerned.
According to my Understanding of the key GDPR principles, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from those signing up to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies on a website (and also to log that consent).
There does not seem to be Anything that stops you meeting the first three requirements readily enough with Ecwid, although you will need to spend time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their approval to conduct biscuits Ecwid Change Shopping Bag To Shopping Cart
· Enables them to revoke consent at a later stage
So for example, if you Utilize a Facebook Ads cookie in conjunction with your Ecwid store, you’ll be breaking up GDPR laws unless you have a banner in place which does all of the above.
Now, out of the box at Least there is not a way to deal with the cookie approval issue with Ecwid. Nor is there a decent program accessible from the Ecwid app store (the only option on front I can find, the’EU cookie banner’, does not appear to supply the necessary functionality — despite costing $1.99 a month to utilize ).
It Appears to me that the only alternative available to Ecwid users would be to use a professional product such as CookiePro, which will supply all the necessary functionality to generate cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you will need to set quite a lot of time aside to set it up.
Installation and Layout
I Truly enjoy The fact which you’re able to run a website without paying for anything. This makes the setup process that much easier, since you just need to punch in your email and make a password to go straight to the backend interface.
The system has Wizards for every platform you want to set your shop on. If you have a WordPress site, just walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, depending on where you would like to market.
The backend Design is perfect, because it walks you through each website creation and integration step with a few fine photos and text. As soon as you obtain your shop implemented on a site or social page it appears fairly slick.
The design Depends somewhat on the theme you have on your website, but as you can see below, it displays photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag area, which can be outstanding and easy to locate for clients when they want to market.
Though many Sites will be mobile friendly, its fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your clients an opportunity to get products from the mobile interface.
The closing Design thing which makes sense to mention is your language instrument. Since conducting an online store generally requires you to attain out to individuals from throughout the world, you’re bound to stumble upon a few clients who would love to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that’s not a problem in any respect.
The Ecwid Program Economy
Possessing the Chance to install applications is a sure fire way to scaling your ecommerce site in a fair way. Ecwid has a place known as the Ecwid App Market. It provides 65 software, helping merchants extend their store functionality easily. Ecwid Change Shopping Bag To Shopping Cart
Some of the apps Will help you out with rating and reviews, rewards programs, automatic advertising tools, analytics, custom design topics and much more.
SEO and Marketing
Ecwid is a Third-party solution to your present website, so you’d typically have to employ additional SEO and advertising tools to truly get out the word. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google with no excess effort. It gets better with WordPress websites, as you gain access to additional SEO plugins and the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Concise and clear, so that you may just go in there and sort in a product name, price and image then save the merchandise for afterwards. Of course you can always open up the Powerful Options, but they different these for if you’re all set to get started ramping up your own store.
As an example of the inventory Rich management toolset, you obtain access to items like out of stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute that is one of my favourite ways to talk to companies. Simply send them a query and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat support and email support, keeping the response time short and support quality .
In my eyes, the Platform has everything you might want concerning support.
Payments and Security
It is not necessarily Easy to locate an ecommerce platform which does not charge fees, but that is just what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they offer, making it desirable for any store that is hoping to keep costs down and to improve margins.
Keep in mind that Ecwid is not a payment processor, so you’ve got to setup something such as PayPal or Stripe to process all of the trades that come through your site. It is pretty easy to employ these systems, since Ecwid integrates with over 40 global payment options. However, each of those processors have their own trade fees so that you need to get ready for them.
It’s rather Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 certified supplier. The company also states that each trade that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Change Shopping Bag To Shopping Cart
What if you Would love to collect both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid represents a very easy way to add e-commerce to some existing website.
· Point-of-sale functionality is available, and there are a number of ways to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language versions of your shop.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for merchants who need a shop quickly, but have yet to create a full website in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations offered from the Ecwid App store.
· You can’t alter merchandise URLs, which can be slightly annoying from an SEO point of view.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie consent) seems hard.
· The free version doesn’t allow you to get any of the SEO tools.
Ecwid comes With four strategies, one of which is completely free. They promote the free plan like crazy, and mention that many other platforms drag you into a free trial, where you will finally need to pay.
That is where Ecwid stands out, and you can see that the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, whereas the Venture plan ups that count to 100 goods and you get items like an iPhone direction app. The company plan goes up to 2500 products for a superb price and you also get live chat support. Priority support comes along with the Unlimited program and you can also sell an unlimited amount of merchandise.
Ecwid is one of The cheapest solutions available on the market. You can see that it’s actually cheaper than a lot of the other platforms we’ve reviewed in the past, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Beginning to believe that Ecwid is among the greatest ways to sell online, provided that you employ the best ways to improve your earnings online too. Ecwid is a sleek system, with superb simple implementation measures, making it perfect for your small business crowd. Ecwid Change Shopping Bag To Shopping Cart