Intro Ecwid Connecting Facebook To Account
Have you ever Wondered if you’re using the ideal ecommerce platform for sale online? Can you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to assist you with half the battle. Unfortunately, when you operate a small business site it often becomes tricky when you would like to bring on a new ecommerce platform or perhaps just alter your website at all. Read our Ecwid review to find out more about this option. Ecwid Connecting Facebook To Account
Many options Purposefully make a closed system, which can be tedious to maneuver away from once you get started. However, with a stage called Ecwid, you do not have to be concerned about it. In fact, the whole goal of the company, which began in 2009, is to quickly and quickly create an online store system on your existing websites.
You do not have To create a whole new site. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you are good to go.
That raised my Attention, because I understand the struggles that come along with trying to migrate sites, particularly when it comes to ecommerce. So, I needed to put together an in-depth review of the Ecwid system to find out whether it is worth the time.
How Many Men and Women Use Ecwid?
It is rather Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this isn’t only a platform for people in the united states or Europe. Even companies in developing nations have a chance to find an internet store going, and you do not have to trash your prior site if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and protected.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What’s Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh website with e-commerce functionality, Ecwid is targeted more towards people who already have a website and just want to add an internet store for this.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of all goods, and include photos, pricing, weight etc. . each. You can specify shipping rates, accept credit card payments and so on — all of the crucial things that you would expect to be able to do with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to let you produce a fully-featured, standalone e-commerce site; rather, it’s designed to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, which does allow you create a one-page standalone offering. We are going to chat through this in more depth later on in the review.) Ecwid Connecting Facebook To Account
The Product works by providing you a widget that gets placed on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add into an existing website or social media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to begin a brand-new site. The main attribute is that you can take your old website and immediately integrate the Ecwid system inside a couple of minutes.
You can also Mirror the system on several different sites if you plan on selling elsewhere online. Manage all of these sites from one place rather than switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could go to a tradeshow to make a number of sales and all of these sales are reflected onto the back part of your site.
The system is Also made to integrate well with social networks, so that you can sell your items on Facebook if desired. 1 part of Ecwid we especially enjoy is the delivery facet. With real-time shipping integrations you always know what’s happening with your orders and where they are being sent to.
What other cool Things are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and clients
The system has over 43 translations for selling around the world
You get a Lot of promotional tools such as coupons, discounts, bulk pricing and much more
Create your own customized email alerts
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid shop to sell not just online but in physical locations too — in shops, market stalls, at theatres and so on.
With Ecwid’s POS Functionality, irrespective of whether or not a customer purchases a product in shop, online, on their phone or through Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and customer / trade info.
There’s a few ways that you can take advantage of this feature: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a few Things worth noting about the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it’s not yet available on Android devices. (On their website, Ecwid say it’ll be available shortly — but they have been saying that for quite some time now). Ecwid Connecting Facebook To Account
If you’re based outside That the US / UK, or want to work with another mobile device kind, the good thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on all paid-for programs, you’ll want to be to the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across devices — desktopcomputer, tablet computers and cellular. In a age where smartphone internet surfing is eclipsing desktop surfing, this is vital.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it’s a pretty Basic plan, where features like discount coupons and support aren’t available, and it merely allows you to sell up to ten products in 2 categories — but this may really be sufficient for some users, and using it is a fantastic way to try out the system.
But, A key point to notice about the free plan is that it is not great from an SEO standpoint — you have to be on a paid program to ensure your product pages speak to hunt engines accurately (more on SEO below).
Ecwid is forward of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you needing to worry about creating alternate versions of it. Ecwid provides this performance by discovering visitors’ language automatically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this type of functionality — they force you to rely on third party apps, the production of numerous stores or Google Translate to provide different language versions of your shop, which is less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its own meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
So Far as I can tell However, you can not manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the name you’ve given to your product – so if you include some keywords in your product title (maybe not a bad idea anyway) that your URL will include them also. This serves as a tool of a workaround, but I would prefer whole control over URLs. Ecwid Connecting Facebook To Account
1 place where Ecwid does not perform quite so Well on the SEO front entails AMP — accelerated mobile pages. As the name implies, AMP pages load quicker on cellular devices. This encourages people to stay longer on your webpage, thus increasing’live time’ –something which is considered by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike rival products like Bigcommerce or even Shopify, you can not produce AMP variations of your goods using Ecwid.
Importing and exporting data
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product data, orders and clients (in CSV format) and means that if you feel the need to migrate your store to a different e-commerce platform, you shouldn’t have some major difficulties doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality out of this box, so anyone wanting to sell on the platform will need a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the number of payment gateway options is quite limited — you have to use Stripe or Paypal. (And using Stripe only works if you’re selling goods from particular countries). The other principal issue with the built-in Squarespace selling tools is they don’t facilitate dropshipping, and full export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into some Squarespace site is very easy: it’s a simple matter of including a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can offer a fantastic workaround. A dedicated program is provided by Ecwid to allow you incorporate the product on a Wix store easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be more extensive — competing products like Shopify offer a much wider assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you install Ecwid on these platforms very easily. Ecwid Connecting Facebook To Account
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online store builders, you receive a vertical menu on the left that allows you to access key performance, and the area on the right can be used to display or edit associated products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, establishing transport prices etc…but there isn’t anything that should represent also much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support team — more on that later — or, if you are on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get two hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please be aware the below observations shouldn’t be interpreted as legal information, but I’m planning to do my best to spell out a number of the major GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR legislation, there are many legal steps that site owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is typically a good idea to consult a lawyer on what to do); and even when your company is not located in the EU, you still will need to comply with the regulations where any site visits from the EU are worried.
According to my Understanding of the crucial GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit consent from those registering to mailing lists it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies on a site (and also to log that approval ).
There doesn’t Appear to be Anything that stops you meeting the first three requirements easily enough with Ecwid, though you will have to spend time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie consent. To ensure GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their approval to conduct biscuits Ecwid Connecting Facebook To Account
· Allows them to revoke approval at a later stage
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid shop, you will be breaking up GDPR laws unless you’ve got a banner set up which does all the above.
Nowout of the box at There is not a means to deal with the cookie consent issue with Ecwid. Nor is there a decent program accessible from the Ecwid app shop (the only alternative on front that I can find, the’EU cookie banner’, does not seem to supply the essential functionality — despite costing $1.99 per month to use).
It Appears to me that the only option available to Ecwid users would be to use a specialist product such as CookiePro, which will supply all the essential performance to make cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you’ll want to put quite a lot of time apart to set it up.
Installation and Layout
I Truly like The simple fact that you can run a website without paying anything. This makes the setup process that much easier, because you just have to punch in your email and create a password to go straight to the backend port.
The machine has Wizards for each platform you want to set your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, based on the place you would like to sell.
The backend Design is perfect, since it walks you through each site creation and integration step with some nice photos and text. As soon as you obtain your store implemented on a site or societal page it appears fairly sleek.
The design Depends somewhat on the theme you’ve got on your site, but as you can see below, it shows photos well and appears clean and easy to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to find for customers when they wish to checkout.
Although many Websites are going to be cellular friendly, its fine knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your clients an opportunity to get products from the mobile interface.
The final Design item that makes sense to mention is your vocabulary tool. Since conducting an internet store generally requires you to attain out to people from throughout the planet, you are bound to stumble upon some clients who’d love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that’s no problem at all.
The Ecwid Program Economy
Possessing the Opportunity to put in software is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid includes a place known as the Ecwid App Market. It provides 65 software, helping merchants extend their store functionality readily. Ecwid Connecting Facebook To Account
A Few of the apps Can help you out with rating and reviews, rewards programs, automatic ad tools, analytics, customized design topics and more.
SEO and Marketing
Ecwid is a Third party solution to your present site, so you would typically have to employ additional SEO and marketing tools to truly get out the word. That said, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid stores are indexed by Google with no excess effort. It gets better with WordPress websites, as you gain access to additional SEO plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t appear to incorporate any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Clear and concise, so that you can just go in there and type in a product name, price and image then save the product for later. Of course you could always open the Powerful Options, but they different these for when you are all set to get started ramping up your store.
As an example of the stock Rich management toolset, you obtain access to items like from stock product monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Sales feature that is one of my favorite ways to converse with companies. Simply send them a question and you are able to work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat service and email support, maintaining the response time brief and encourage quality high.
In my eyes, the Platform has everything you could want in terms of support.
Payments and Safety
It is not necessarily Simple to find an ecommerce platform that does not charge fees, but that is just what you get with Ecwid. They never charge any kind of trade fee with any of those programs they provide, which makes it desirable for any shop that is trying to keep costs down and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you have to setup something like PayPal or Stripe to process all the trades that come through your website. It’s pretty easy to implement one of these systems, because Ecwid incorporates with over 40 global payment options. However, each of those processors have their particular trade fees so you have to get ready for them.
It’s quite Evident that Ecwid takes safety seriously, since the company is a PCI DSS Level 1 accredited supplier. The business also states that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Connecting Facebook To Account
What if you Would love to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid represents a very simple way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are a number of ways to apply it.
· The product is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The store designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for merchants who need a store quickly, but have yet to create a complete site to add the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is fairly generous in terms of features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a restricted number of apps / integrations offered from the Ecwid Program shop.
· You can’t change product URLs, which can be slightly annoying in the SEO point of view.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie consent) sounds difficult.
· The free version will not allow you to access any of the SEO tools.
Ecwid comes With four strategies, one of which is totally free. They market the free program like mad, and mention that many other platforms drag you into a free trial, even where you will eventually need to pay.
That is where Ecwid stands outside, and you’ll be able to see that the other payment programs are rather affordable.
The Free program Allows you to sell 10 products, while the Venture program ups that count to 100 products and you get items like an iPhone management program. The company plan goes up to 2500 merchandise for a superb price and you also get live chat service. Priority support comes alongside the Unlimited program and you can also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the market. You can see that it is actually more affordable than a lot of the other programs we have reviewed previously, so if you’re looking for value, this might be the perfect plugin for you.
In short, I’m Starting to think that Ecwid is one of the greatest ways to market online, as long as you employ the best ways to enhance your sales online too. Ecwid is a sleek system, with superb simple implementation measures, which makes it ideal for your small business crowd. Ecwid Connecting Facebook To Account