Introduction Ecwid Css Design
Have you ever Wondered if you are using the right ecommerce platform for selling online? Can you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with that is half the battle. Unfortunately, when you operate a small business website it often becomes tricky once you want to attract on a new ecommerce platform or even just modify your website whatsoever. Read our Ecwid review to find out more about this option. Ecwid Css Design
Many options Intentionally create a closed system, which can be tedious to move away from as soon as you begin. However, with a stage named Ecwid, you no longer need to be concerned about it. Actually, the entire aim of the company, which started in 2009, is to quickly and inexpensively create an internet store system in your present websites.
You don’t have To make a whole new website. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you’re good to go.
That raised my Attention, since I know the struggles that come along with trying to migrate sites, especially when it comes to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to find out if it’s worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this isn’t just a platform for most people in the united states or Europe. Even companies in developing countries have a chance to find an internet store heading, and you don’t even have to squander your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and protected.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What’s Ecwid, and how does it work?
Ecwid is a hosted Solution for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh website with e-commerce functionality, Ecwid is targeted more towards people who already have a site and simply wish to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all products, and add photographs, pricing, weight etc. . each. You can specify shipping rates, accept credit card payments and so on — all the key things that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to let you create a fully-featured, standalone e-commerce site; instead, it’s designed to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will let you create a one-page standalone offering. We’ll talk via this in more detail later on in the review.) Ecwid Css Design
The Product works by providing you a widget which gets placed on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing site or social media profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand-new website. The primary attribute is that you can take your old site and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the system onto various different sites if you plan on selling elsewhere on the web. Handle all of these websites from 1 place rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could go to a tradeshow to make a number of sales and all these earnings are reflected onto the back part of your site.
The system is Also designed to integrate well with social networks, so you can sell your things on Facebook if needed. One part of Ecwid we particularly enjoy is the delivery facet. With real time transport integrations you constantly know what is going on with your requests and where they are being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and customers
The machine has over 43 translations for sale round the world
You get a Lot of promotional instruments such as coupons, discounts, and bulk pricing and more
Create your own customized email notifications
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to market not only online but in physical locations too — in shops, market stalls, at concerts and so forth.
With Ecwid’s POS Performance, irrespective of whether a customer purchases a product in store, online, in their telephone or through Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and customer / trade information.
There is a few methods that you can use this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here support, then taking payments using a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be ordered straight from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in america and UK. Secondly, it is not yet available on Android apparatus. (On their website, Ecwid state it’ll be available soon — but they’ve been saying that for quite some time now). Ecwid Css Design
If you are based outside That the US / UK, or need to work with another mobile device kind, the good news is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS choice on all paid-for programs, you will need to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktopcomputer, tablet computers and mobile. In an era where smartphone internet browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it’s a fairly Basic plan, where attributes like discount coupons and support are not accessible, and it merely lets you sell up to 10 products in 2 classes — but this could really be adequate for some customers, and using it’s a fantastic way to try the system out.
However, A key point to note about the free program is the fact that it isn’t great from an search engine optimization point of view — you need to be on a paid plan to make certain your product pages speak to search engines accurately (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts can be automatically translated into nearly 50 different languages — customers can see your store in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this performance by detecting visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this sort of performance — that they force you to rely on third party programs, the creation of multiple shops or Google Translate to provide different language versions of your store, which can be less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You can edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
So Far as I could tell However, you can not manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid comprise the title you have given to your own product – so if you include some keywords in your product name (not a bad idea anyway) that your URL will include them too. This functions as something of a workaround, but I’d prefer full control over URLs. Ecwid Css Design
1 place where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on mobile devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something that’s considered by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting information
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and customers (in CSV format) and means that if you ever feel the need to migrate your store to a different e-commerce platform, then you shouldn’t have any major difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality out of the box, so anybody wanting to sell on the platform will require a third-party solution like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the number of payment gateway options is quite limited — you need to utilize Stripe or Paypal. (And with Stripe only works if you are selling products from particular countries). Another principal issue with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it to some Squarespace site is very easy: it’s a simple matter of adding a code block to a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can offer a good workaround. A committed program is offered by Ecwid to allow you incorporate the item onto a Wix store easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing goods like Shopify offer a much wider range of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, enabling for you to set up Ecwid on one of these platforms very easily. Ecwid Css Design
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online store builders, you get a vertical menu on the left that lets you access key functionality, and the area on the right can be used to edit or display associated products, site reports and content.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variants, establishing transport prices etc…but there isn’t anything that should represent too a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to take advantage of the included customization service (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please note that the below observations should not be interpreted as legal information, but I am planning to do my very best to spell out a number of the major GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are many legal measures that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a good idea to speak with a lawyer on what to do); and even when your company is not based in the EU, you still need to comply with the regulations where any website visits in the EU are worried.
Based on my Understanding of the crucial GDPR rules, the principal priorities for prospective Ecwid shop owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store data securely
· Get explicit consent from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits on a website (and to log that approval ).
There does not seem to be Anything that stops you meeting the first few requirements easily enough with Ecwid, though you will need to spend time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, you need to display a cookie cutter banner to your visitors which
· Allows them to select which cookies they would like to run BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their approval to conduct biscuits Ecwid Css Design
· Enables them to revoke approval at a later point
So for Instance, If you Utilize a Facebook Ads cookie in conjunction with your Ecwid store, you will be breaking GDPR legislation unless you have a banner set up which does all the above.
Nowout of the box at Least there isn’t a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only alternative on front that I can locate, the’EU cookie banner’, doesn’t appear to supply the necessary functionality — despite costing $1.99 a month to use).
It Appears to me that the only alternative available to Ecwid users would be to use a professional product like CookiePro, which does supply all the essential functionality to make cookie approval fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a great deal of configuration and you will need to put quite a lot of time apart to set this up.
Setup and Layout
I Truly enjoy The simple fact which you’re able to run a website without paying for anything. This makes the installation process that much easier, because you simply need to punch in your email and create a password to proceed straight to the backend port.
The system has Wizards for each platform you would like to place your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You can even click on options like Facebook and Joomla, based on where you would like to sell.
The backend Design is flawless, because it walks you through every site creation and integration measure with a few fine photos and text. Once you obtain your store implemented on a website or societal page it looks fairly slick.
The layout Depends upon the theme you’ve got on your website, but as you can see below, it shows photos well and appears clean and easy to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to locate for clients when they want to market.
Though many Sites will be mobile friendly, its nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and market on the go, while also providing your clients a chance to buy products from the mobile interface.
The closing Design item which makes sense to mention is the language instrument. Since conducting an online store generally requires one to attain out to people from throughout the planet, you are bound to stumble upon a few clients who’d love to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English to Spanish, that’s not a problem in any respect.
The Ecwid Program Market
Possessing the Opportunity to install software is a sure fire way to scaling your ecommerce website in a fair way. Ecwid has a place called the Ecwid App Market. It provides 65 software, helping retailers extend their store performance easily. Ecwid Css Design
A Few of the programs Can help you out with reviews and rating, rewards programs, automated ad tools, analytics, custom design topics and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current site, so you would normally need to employ additional SEO and marketing tools to really get the word out. Nevertheless, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google with no excess effort. It gets even better with WordPress sites, since you acquire access to additional SEO plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t appear to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so that you can just go in there and sort in a product name, price and image then save the merchandise for afterwards. Obviously you could always open up the More Powerful Options, but they different these for if you are ready to start ramping up your own store.
As an example of the inventory Rich management toolset, you obtain access to things like out of stock product tracking, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Earnings attribute that is always one of my favourite ways to converse to companies. Only send them a question and you can work on something else until they respond.
The Business also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat support and email support, keeping the response time brief and encourage quality high.
In my eyes, the Platform has everything you might want concerning support.
Payments and Safety
It’s not always Simple to locate an ecommerce platform which does not charge fees, but that’s exactly what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they provide, making it desirable for any shop that is trying to keep costs down and to improve margins.
Keep in mind that Ecwid is not a payment processor, so you have to setup something such as PayPal or Stripe to process all of the trades that come through your website. It’s pretty easy to employ one of these systems, since Ecwid integrates with over 40 global payment options. However, each one of those processors have their own transaction fees so that you have to get ready for them.
It is rather Evident that Ecwid takes security seriously, because the provider is a PCI DSS Grade 1 certified supplier. The business also claims that every transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Css Design
What if you Would like to collect both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of utilizing Ecwid
· Ecwid signifies a really simple way to add e-commerce to some present website.
· Point-of-sale functionality can be obtained, and there are quite a few strategies to implement it.
· The item is cheap compared to other alternatives.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who want a store quickly, but have yet to create a complete website to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of apps / integrations offered in the Ecwid Program store.
· You can’t change product URLs, which can be slightly annoying in the SEO point of view.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie approval ) seems hard.
· The free version will not allow you to get any of the SEO tools.
Ecwid comes With four plans, one of which is totally free. They promote the free plan like mad, and mention that a number of other platforms drag you into a free trial, even where you will finally have to pay.
That is where Ecwid stands outside, and you can see the other payment programs are rather affordable.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 products and you get things like an iPhone management app. The company program goes up to 2500 merchandise for a wonderful price and you also get live chat service. Priority support comes alongside the Unlimited program and you might also market an unlimited number of merchandise.
Ecwid is one of The most economical solutions on the marketplace. You may see that it is actually more affordable than many of the other programs we have reviewed in the past, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the best ways to sell online, as long as you implement the best ways to improve your sales online as well. Ecwid is a sleek system, with superb easy implementation steps, which makes it ideal for your small business audience. Ecwid Css Design