Introduction Ecwid Css Themes Made Easy
Have you ever Wondered if you’re using the ideal ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small company website it frequently becomes tricky when you want to bring on a new ecommerce platform or even just modify your website at all. Read our Ecwid review to find out more about this option. Ecwid Css Themes Made Easy
Many solutions Purposefully make a closed system, which can be tedious to maneuver away from once you begin. But with a stage named Ecwid, you no longer have to worry about this. Actually, the whole goal of the business, which started in 2009, is to quickly and inexpensively make an internet store system on your present websites.
You don’t have To create a whole new website. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you’re good to go.
This increased my Attention, since I understand the struggles that come along with attempting to migrate sites, especially when it comes to ecommerce. So, I wanted to put together a comprehensive review of the Ecwid system to find out if it’s worth the time.
How Many Men and Women Use Ecwid?
It’s rather Impressive what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this isn’t just a platform for people in the united states or Europe. Even companies in developing nations have a chance to get an internet store going, and you do not have to trash your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What’s Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a new site with e-commerce functionality, Ecwid is geared more towards people who already have a website and simply want to add an online store to it.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of goods, and include photos, pricing, weight etc. for each. You are able to specify shipping rates, accept credit card payments and so on — all of the crucial stuff that you would expect to be able to do with an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce site; instead, it is intended to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that will allow you produce a one-page standalone offering. We’ll chat through this in more depth later on in the inspection.) Ecwid Css Themes Made Easy
The Product works by providing you a widget which gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an existing website or social networking profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t need to begin a brand-new website. The main attribute is that you can take your old site and quickly incorporate the Ecwid system inside a couple of minutes.
You can also Mirror the machine on various different sites if you anticipate selling elsewhere online. Manage all of these sites from 1 location instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could go to a tradeshow to generate a few sales and each one of these earnings are reflected on the backend of your website.
The system is Also designed to integrate well with social networks, so you may sell your things on Facebook if desired. 1 part of Ecwid that we particularly enjoy is the shipping facet. With real time shipping integrations you always know what is happening with your orders and at which they are being sent to.
What other trendy Items are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and clients
The machine has over 43 translations for sale around the planet
You get lots of promotional instruments such as coupons, discounts, and bulk pricing and more
Produce your personalized email notifications
Use the automatic tax alternative (automatic taxation rates at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid store to sell not only online but in physical places too — in stores, market stalls, in theatres and so on.
Together with Ecwid’s POS Functionality, irrespective of if a customer purchases a product in store, online, in their telephone or through Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and customer / transaction information.
There’s a few methods that you can use this attribute: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both can be ordered straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android apparatus. (On their website, Ecwid state it will be available soon — but they’ve been saying that for quite a while now). Ecwid Css Themes Made Easy
If you’re located outside The US / UK, or want to utilize another mobile device kind, the fantastic thing is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS choice on all paid-for programs, you will want to be on the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktop, tablet computers and cellular. In a age where smartphone internet surfing is eclipsing desktop surfing, this is vital.
Unlike many similar Goods, Ecwid provides a completely free plan.
Granted, it’s a pretty Basic plan, in which features such as discount vouchers and service are not accessible, and it only lets you sell up to 10 products in two categories — but this may really be adequate for some customers, and using it is a fantastic way to try out the system.
But, A vital point to notice about the free plan is the fact that it is not good from an SEO point of view — you have to be on a paid plan to ensure your product pages speak to search engines accurately (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts can be mechanically translated into nearly 50 distinct languages — customers can see your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language automatically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this sort of performance — that they force you to rely on third party programs, the production of numerous stores or Google Translate to supply different language versions of your shop, which can be less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You can edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
As far as I can tell But you can not manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords on your product title (maybe not a bad idea anyhow ) that your URL will comprise them too. This functions as a tool of a workaround, but I’d prefer whole control over URLs. Ecwid Css Themes Made Easy
1 area where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load faster on cellular devices. This encourages people to remain longer on your page, thus increasing’live time’ –something which is believed by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike competing products like Bigcommerce or Shopify, you can not create AMP variations of your products using Ecwid.
Importing and exporting information
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (in CSV format) and means that if you feel the need to migrate your shop to a different e-commerce platform, then you should not have some significant problems doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress does not Provided any e-commerce performance out of the box, so anybody wishing to market on the platform will need a third-party solution like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you’re selling goods from particular countries). The other main problem with the built-in Squarespace selling tools is that they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to a Squarespace website is quite simple: it’s a simple matter of adding a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated program is offered by Ecwid to allow you incorporate the product on a Wix store easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be more extensive — competing products like Shopify offer a much wider range of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling to you install Ecwid on one of these platforms quite easily. Ecwid Css Themes Made Easy
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like most similar online shop builders, you get a vertical menu on the left that allows you to access key performance, and the place on the right is used to display or edit associated products, site content and reports.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head around creating catalogues and product variations, setting up shipping prices etc…but there isn’t anything that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please note the below observations should not be interpreted as legal information, but I’m planning to do my very best to spell out a number of the major GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR legislation, there are many legal measures that website owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it is typically a good idea to speak with a lawyer about what to do); and even if your business isn’t based in the EU, then you still need to comply with the regulations where any site visits from the EU are worried.
Based on my Understanding of the key GDPR principles, the principal priorities for potential Ecwid store owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit permission from those registering to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits on a website (and also to log that consent).
There does not Appear to be Whatever stops you fulfilling the first three requirements readily enough with Ecwid, though you will have to devote time and potentially money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, You Have to display a cookie banner to your visitors which
· Allows them to select which cookies they would like to run BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their consent to run biscuits Ecwid Css Themes Made Easy
· Allows them to revoke approval at a later stage
So for example, if you Use a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you have a banner set up which does all of the above.
Nowout of the box at There is not a means to deal with the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only option on this front I can locate, the’EU cookie banner’, doesn’t appear to provide the essential functionality — even though costing $1.99 a month to utilize ).
It Appears to me that the only option available to Ecwid users would be to use a professional product like CookiePro, which will provide all the essential performance to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a lot of configuration and you’ll want to put quite a lot of time apart to set it up.
Installation and Layout
I really like The fact which you’re able to run a web site without paying anything. This makes the installation process that much easier, because you just have to punch in your email and make a password to go straight to the backend port.
The system has Wizards for each platform you want to place your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You can even click on options like Facebook and Joomla, depending on where you want to market.
The backend Design is perfect, because it walks you through every website creation and integration step with a few fine photos and text. As soon as you get your shop implemented on a website or societal page it looks fairly sleek.
The layout Depends somewhat on the subject you’ve got on your website, but as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to find for clients when they want to market.
Although many Sites are going to be mobile friendly, it;s nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and market on the move, while also providing your customers a chance to get products from the cell interface.
The final Design item that makes sense to mention is the language tool. Since conducting an online store generally requires you to attain out to people from all over the world, you’re bound to stumble upon some customers who would like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that is not a problem in any respect.
The Ecwid Program Economy
Possessing the Opportunity to put in applications is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid includes a location called the Ecwid App Market. It provides 65 applications, helping merchants extend their store performance easily. Ecwid Css Themes Made Easy
Some of the apps Will give you a hand with rating and reviews, rewards programs, automated ad tools, analytics, customized design themes and more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you’d typically have to implement additional SEO and advertising tools to really get the word out. That said, Ecwid supplies quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any extra work. It gets even better with WordPress websites, since you acquire access to additional SEO plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Concise and clear, so that you may just go in there and sort in a product name, price and image then save the merchandise for later. Of course you can always open up the Powerful Options, but they different these for if you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like from stock product monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Sales feature that is always one of my favourite ways to converse with companies. Simply send them a query and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat service and email support, keeping the response time short and encourage quality .
In my eyes, the Platform has everything you might want in terms of support.
Payments and Security
It is not always Simple to find an ecommerce platform that doesn’t charge transaction fees, but that’s just what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they offer, making it desirable for any store that is trying to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, so you’ve got to set up something like PayPal or Stripe to process all of the trades that come through your site. It is pretty easy to employ one of these systems, because Ecwid integrates with over 40 global payment options. However, each one of those processors have their particular trade fees so that you have to prepare for them.
It’s rather Clear that Ecwid takes security seriously, since the provider is a PCI DSS Grade 1 certified supplier. The company also states that every transaction that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Css Themes Made Easy
Imagine if you Would like to accumulate both offline and online payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid represents a really simple way to add e-commerce to some present website.
· Point-of-sale functionality can be obtained, and there are a number of ways to implement it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language versions of your shop.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for merchants who want a shop quickly, but have yet to develop a full website to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is fairly generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There’s a limited number of programs / integrations offered from the Ecwid Program shop.
· You can’t change merchandise URLs, which is slightly annoying in the search engine optimization perspective.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie approval ) seems difficult.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is completely free. They market the free plan like mad, and mention that a number of different platforms drag you in free trial, where you may eventually need to pay.
That is where Ecwid stands outside, and you’ll be able to see that the other payment programs are rather affordable.
The Free program Lets you sell 10 products, while the Venture program ups that count to 100 goods and you get things like an iPhone direction program. The company plan goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes along with the Unlimited program and you might also sell an unlimited amount of products.
Ecwid is one of The cheapest solutions available on the marketplace. You may see that it is actually cheaper than many of the other programs we have reviewed in the past, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the greatest ways to market online, provided that you implement the best ways to enhance your earnings online too. Ecwid is a slick system, with super simple implementation steps, making it perfect for your small business audience. Ecwid Css Themes Made Easy