Introduction Ecwid Currency Converter
Have you ever Wondered if you’re using the ideal ecommerce platform for selling on the internet? Do you occasionally stumble upon a new service that’s more functional and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to assist you with half the battle. Unfortunately, when you operate a small business site it often becomes tricky once you want to bring on a brand new ecommerce platform or even just alter your website whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Currency Converter
Many options Purposefully make a closed system, which can be tedious to move away from as soon as you begin. However, with a platform called Ecwid, you no longer have to be concerned about it. In fact, the whole goal of the company, which started in 2009, is to quickly and inexpensively create an online store system in your existing websites.
You do not have To make a completely different website. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you are all set.
That raised my Attention, because I know the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I needed to put together a comprehensive review of the Ecwid system to find out if it is worth the time.
How Many People Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this is not only a platform for people in the united states or Europe. Even companies in developing nations have a chance to get an internet store going, and you don’t even have to squander your previous site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you are not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how can it work?
Ecwid is a hosted Alternative for building an online store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce functionality, Ecwid is targeted more towards people who already have a website and simply want to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of products, and include photographs, pricing, weight etc. . each. You can define shipping prices, accept credit card payments and so on — all of the key stuff that you’d expect to be able to perform using an e-commerce alternative.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you create a fully-featured, standalone e-commerce website; instead, it’s intended to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does allow you create a one-page standalone offering. We are going to talk via this in more detail later on in the inspection.) Ecwid Currency Converter
The Product operates by providing you a widget that gets put on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an existing site or social media profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies that don’t need to begin a brand new site. The primary attribute is that you can choose your old website and quickly integrate the Ecwid system inside a couple of minutes.
You can also Mirror the machine onto several other websites if you plan on selling elsewhere online. Manage all these websites from 1 place instead of switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can visit a tradeshow to generate a number of sales and each one these earnings are represented onto the back part of your site.
The system is Also made to integrate well with social networks, so that you may sell your items on Facebook if needed. 1 part of Ecwid that we especially enjoy is the delivery aspect. With real-time transport integrations you constantly know what’s going on with your orders and at which they’re being shipped to.
What other trendy Things are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The system has over 43 translations for selling around the world
You get lots of promotional instruments like vouchers, discounts, bulk pricing and more
Create your personalized email notifications
Use the automatic tax alternative (automatic taxation rates at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to sell not just online but in bodily places too — in shops, market stalls, at theatres and so forth.
With Ecwid’s POS Performance, irrespective of whether a customer purchases a product in shop, online, in their telephone or via Facebook, everything remains in sync – i.e., the retailer’s catalog, inventory and customer / transaction information.
There is a couple of ways you can use this attribute: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here service, and then taking payments utilizing a mobile card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be arranged straight from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in the US and UK. Second, it is not yet available on Android apparatus. (On their website, Ecwid say it will be available soon — but they have been saying that for quite some time now). Ecwid Currency Converter
If you are based outside The US / UK, or need to work with another mobile device type, the fantastic thing is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS choice on all paid-for plans, you’ll want to be on the most expensive’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display properly across devices — desktop, tablet and mobile. In a age where smartphone web browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a totally free plan.
Granted, it’s a fairly Standard plan, where attributes like discount coupons and service are not accessible, and it merely lets you sell up to ten products in two categories — but this may actually be sufficient for some users, and using it is a fantastic way to try the system out.
However, A vital point to note about the free plan is the fact that it is not great from an search engine optimization standpoint — you have to be on a paid program to ensure that your product pages speak to search engines accurately (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts can be automatically translated into nearly 50 different languages — clients can view your shop in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to supply this sort of performance — they force you to rely on third party apps, the creation of numerous shops or Google Translate to supply different language variations of your store, which is less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You can edit the title of your webpage and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
As far as I could tell But you can not manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid comprise the name you have given to your product – so if you include some keywords on your product title (not a bad idea anyway) that your URL will include them also. This functions as something of a workaround, but I’d prefer full control over URLs. Ecwid Currency Converter
One place where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on mobile devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something which is believed by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike rival products such as Bigcommerce or even Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product data, orders and clients (in CSV format) and means that if you feel the need to migrate your store to a different e-commerce platform, you shouldn’t have some major problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance out of the box, so anybody wishing to market on the stage will require a third-party alternative like Ecwid. There is an Ecwid plugin available, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And using Stripe only works if you’re selling goods from particular countries). The other main problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into some Squarespace website is quite easy: it is a simple matter of adding a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can offer a good workaround. A committed app is provided by Ecwid to enable you incorporate the item onto a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations may be extensive — competing goods such as Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing for you to set up Ecwid on one of these platforms very easily. Ecwid Currency Converter
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online store builders, you receive a vertical menu on the left which allows you to access key functionality, and the place on the right can be used to display or edit associated products, website reports and content.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head around creating catalogues and product variants, setting up shipping rates and so on…but there is nothing here that should represent also much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that is provided to you once you log in for the very first time.
If You’re stuck however, you can always get in touch with Ecwid’s support staff — more on that later — or, even if you are on a’Business’ or’Unlimited’, you can take advantage of this included customization service (you get 2 hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please note the below observations shouldn’t be interpreted as legal advice, but I am planning to do my best to spell out a number of the key GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR legislation, there are many legal steps that site owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it’s usually a good idea to speak with a lawyer about what to do); and even if your business is not based in the EU, you still need to comply with the regulations where any site visits from the EU are concerned.
Based on my Understanding of the key GDPR rules, the principal priorities for potential Ecwid store owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from people registering to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a site (and also to log that approval ).
There doesn’t Appear to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, although you will need to spend time and potentially money generating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they would like to conduct BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their consent to conduct cookies Ecwid Currency Converter
· Enables them to revoke approval at a later stage
So for Instance, If you Use a Facebook Ads cookie in combination with your Ecwid store, you will be breaking GDPR laws unless you’ve got a banner set up which does all the above.
Nowout of the box at Least there is not a means to take care of the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app shop (the only alternative on this front I can find, the’EU cookie banner’, does not appear to supply the essential performance — even though costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid users is to use a professional product like CookiePro, which will supply all the necessary functionality to make cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a great deal of configuration and you will want to set quite a great deal of time aside to set it up.
Installation and Design
I Truly like The simple fact which you can run a website without paying for anything. This makes the setup process that much simpler, since you just need to punch in your email and make a password to go right to the backend interface.
The system has Wizards for each platform you would like to set your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, depending on where you would like to sell.
The backend Design is flawless, because it walks you through every website creation and integration step with a few fine text and photos. As soon as you get your shop implemented on a website or societal page it appears fairly slick.
The layout Depends somewhat on the subject you have on your website, but as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag area, which is prominent and easy to locate for customers when they want to market.
Though many Websites will be mobile friendly, its fine understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your clients an opportunity to buy products from the cell interface.
The final Design thing which makes sense to mention is the vocabulary tool. Since running an internet store generally requires you to reach out to people from all over the planet, you’re bound to stumble upon some clients who’d love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that is no problem in any respect.
The Ecwid Program Market
Having the Chance to install applications is a sure fire way to scaling up your ecommerce site in a fair manner. Ecwid has a place known as the Ecwid App Market. It provides 65 software, helping retailers extend their store functionality readily. Ecwid Currency Converter
Some of the programs Can give you a hand with rating and reviews, rewards programs, automated ad tools, analytics, customized layout topics and more.
SEO and Marketing
Ecwid is a Third-party solution to your present site, so you’d typically have to implement additional SEO and marketing tools to really get the word out. That said, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no extra effort. It gets even better with WordPress sites, since you gain access to additional SEO plugins and also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so that you may just go in there and type in a product name, price and image then save the merchandise for afterwards. Of course you can always open the More Powerful Options, however they different these for when you are all set to get started ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like out of stock product monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales feature that is one of my favourite ways to talk with companies. Simply send them a query and you are able to work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, keeping the response time short and encourage quality high.
In my mind, the Platform has all you might want in terms of support.
Payments and Security
It’s not always Easy to find an ecommerce platform which doesn’t charge transaction fees, but that is just what you get with Ecwid. They never control any kind of trade fee with any of the programs they provide, making it desirable for any shop that is hoping to keep costs down and to improve margins.
Remember that Ecwid is not a payment processor, which means you’ve got to setup something such as PayPal or Stripe to process all the transactions that come through your site. It is rather simple to employ these systems, since Ecwid integrates with over 40 international payment options. However, each of those processors have their particular trade fees so that you need to prepare for them.
It’s quite Clear that Ecwid takes security seriously, because the company is a PCI DSS Grade 1 accredited service provider. The company also claims that every transaction that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Currency Converter
What if you Would love to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Advantages and cons of utilizing Ecwid
· Ecwid represents a really simple way to add e-commerce to some existing website.
· Point-of-sale performance is available, and there are quite a few strategies to apply it.
· The product is cheap compared to other solutions.
· It supports multi-language variations of your shop.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for retailers who want a shop fast, but have yet to develop a full site to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes service, and is fairly generous in terms of features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations available from the Ecwid App shop.
· You can not alter product URLs, which is slightly annoying in the SEO point of view.
· You can’t create AMP versions of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie consent) seems difficult.
· The free version doesn’t allow you to get any of the search engine optimization tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like mad, and mention that a number of different platforms drag you in free trial, even where you may finally have to pay.
This is where Ecwid stands outside, and you can see the other payment programs are rather reasonably priced.
The Free program Allows you to sell 10 products, while the Venture program ups that count to 100 goods and you get items like an iPhone management program. The Business program goes up to 2500 merchandise for a wonderful price and you also get live chat support. Priority support comes along with the Unlimited program and you can also market an unlimited number of merchandise.
Ecwid is one of The cheapest solutions available on the market. You may see that it’s actually cheaper than many of the other programs we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the greatest ways to sell online, provided that you implement the best methods to improve your sales online too. Ecwid is a sleek system, with super easy implementation measures, which makes it ideal for the small business crowd. Ecwid Currency Converter