Intro Ecwid Developer Api
Have you ever Wondered if you are using the ideal ecommerce platform for selling on the internet? Do you sometimes stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small company site it often becomes tricky once you want to attract on a new ecommerce platform or even just alter your website whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Developer Api
Many solutions Intentionally create a closed system, which is tedious to move away from as soon as you get started. But with a stage named Ecwid, you no longer have to worry about this. Actually, the entire goal of the company, which started in 2009, would be to quickly and quickly create an internet store system in your existing websites.
You don’t have To make a whole new website. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you are all set.
That raised my Attention, because I know the struggles that come along with attempting to migrate sites, especially when it comes to ecommerce. So, I needed to put together a comprehensive review of the Ecwid system to see if it is worth the time.
How Many Men and Women Use Ecwid?
It’s quite Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this is not just a platform for most people in the US or Europe. Even businesses in developing nations have a opportunity to get an internet store going, and you do not even have to trash your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you are not sure what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
In addition to The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with also the 1 million is the fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What’s Ecwid, and how can it work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce functionality, Ecwid is geared more towards people who currently have a website and simply wish to add an internet store for this.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of all goods, and include photos, pricing, weight etc. for each. You are able to specify shipping rates, accept credit card payments and so on — all of the key things that you would expect to be able to perform with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to produce a fully-featured, standalone e-commerce site; instead, it’s designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will let you produce a one-page standalone offering. We are going to chat through this in more detail later on in the inspection.) Ecwid Developer Api
The Product works by giving you a widget which gets put on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an present site or societal media profile, and your store is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to companies that don’t want to start a brand new website. The primary feature is that you can choose your old website and immediately incorporate the Ecwid system within a few minutes.
You can also Mirror the system onto several other sites if you anticipate selling elsewhere online. Manage all these sites from one place rather than switching between multiple dashboards.
Another nice Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could visit a tradeshow to make a number of sales and all of these sales are reflected onto the backend of your site.
The system is Also made to integrate well with social networks, and that means that you can sell your things on Facebook if needed. One part of Ecwid we particularly enjoy is the shipping aspect. With real time transport integrations you always know what’s going on with your orders and at which they’re being shipped to.
What other cool Items are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The machine has over 43 translations for sale round the planet
You receive a Lot of promotional tools like vouchers, discounts, and bulk pricing and much more
Create your own customized email notifications
Use the automated tax alternative (automatic tax charges at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not only online but in physical locations too — in stores, market stalls, at concerts and so on.
With Ecwid’s POS Performance, regardless of if a customer purchases a product in store, online, in their telephone or through Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and client / trade info.
There is a couple of methods that you can take advantage of this attribute: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here service, and then taking payments using a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a few Things worth noting about the Paypal Here integration: it’s only available to merchants in the US and UK. Second, it’s not yet available on Android apparatus. (On their site, Ecwid say it will be available soon — but they’ve been saying that for quite some time now). Ecwid Developer Api
If you’re located outside That the US / UK, or want to utilize another mobile device kind, the good news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS choice on most of paid-for programs, you will need to be on the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktopcomputer, tablet and cellular. In an era where smartphone web browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid provides a totally free plan.
Granted, it is a pretty Basic plan, in which features such as discount vouchers and support aren’t accessible, and it merely lets you sell up to ten products in 2 classes — but this could really be adequate for some users, and using it’s a good way to try out the system.
However, A key point to note about the free program is that it is not great from an search engine optimization point of view — you have to be on a paid program to ensure that your product pages speak to search engines accurately (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language mechanically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this sort of functionality — that they force you to rely on third party apps, the production of numerous shops or Google Translate to provide different language variations of your shop, which can be less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the name of your page and its own meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
As far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid include the title you’ve given to your own product – so if you include some keywords on your product name (not a bad idea anyway) your URL will comprise them too. This serves as a tool of a workaround, but I would prefer full control over URLs. Ecwid Developer Api
One place where Ecwid does not perform quite so Well on the search engine optimization front involves AMP — accelerated cellular pages. As its name suggests, AMP pages load quicker on mobile devices. This motivates people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike most competing products such as Bigcommerce or even Shopify, you can not produce AMP variations of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product data, orders and customers (in CSV format) and ensures that should you ever feel the need to migrate your store to a different e-commerce platform, you should not have some major problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality from the box, so anybody wishing to sell on the stage will require a third-party solution like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is quite limited — you need to utilize Stripe or Paypal. (And with Stripe only functions if you are selling goods from certain countries). Another main issue with the built-in Squarespace selling tools is they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into a Squarespace site is very simple: it is a simple matter of adding a code block to a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a fantastic workaround. A dedicated app is offered by Ecwid to enable you incorporate the item on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing goods like Shopify offer a much wider assortment of programs. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing to you install Ecwid on one of these platforms very easily. Ecwid Developer Api
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online store builders, you get a vertical menu on the left which allows you to access key performance, and the place on the right can be used to display or edit related products, site reports and content.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head around producing catalogues and product variations, setting up shipping prices etc…but there is nothing that should represent also much of a learning curve.
Matters are helped by an ‘onboarding checklist’ that’s supplied to you once you log in for the first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support staff — more on that later — or, even if you are on a’Business’ or’Unlimited’, you can take advantage of this included customization support (you get two hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations should not be interpreted as legal information, but I am planning to do my best to spell out a number of the key GDPR problems facing Ecwid users below.
With the introduction of That the EU’s new GDPR legislation, there are many legal measures that site owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it is usually a great idea to speak with a lawyer on what to do); and even if your company is not located in the EU, you still need to obey the regulations where any website visits from the EU are worried.
Based on my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies onto a website (and to log that approval ).
There doesn’t Appear to be Whatever stops you meeting the first few requirements readily enough with Ecwid, although you will need to spend time and potentially money creating adequate notices and crafting data capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, You Have to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to run BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their consent to conduct cookies Ecwid Developer Api
· Allows them to revoke approval at a later point
So for example, if you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you will be breaking up GDPR legislation unless you have a banner set up which does all the above.
Now, out of the box at There is not a means to deal with the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app store (the only option on front I can find, the’EU cookie banner’, doesn’t appear to supply the necessary functionality — despite costing $1.99 a month to utilize ).
It Appears to me that the only option available to Ecwid consumers would be to use a professional product such as CookiePro, which will supply all the essential performance to make cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a lot of configuration and you’ll need to put quite a lot of time aside to set it up.
Installation and Layout
I really enjoy The simple fact that you can run a website without paying for anything. This makes the setup process that much easier, because you just need to punch in your email and create a password to proceed right to the backend port.
The machine has Wizards for each platform you want to place your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on where you would like to sell.
The backend Design is flawless, since it walks you through every site creation and integration measure with some nice photos and text. As soon as you obtain your shop implemented on a site or societal page it appears fairly slick.
The design Depends somewhat on the subject you have on your website, however as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for customers when they want to market.
Though many Sites will be cellular friendly, it;s fine knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and market on the go, while also providing your clients a chance to get products from the cell interface.
The final Design item which makes sense to mention is your vocabulary tool. Since conducting an internet store generally requires one to attain out to people from throughout the planet, you are bound to stumble upon some clients who’d love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user wants to translate from English into Spanish, that’s no problem in any respect.
The Ecwid App Market
Possessing the Opportunity to install applications is a sure fire way to scaling up your ecommerce website in a fair way. Ecwid has a location called the Ecwid App Market. It provides 65 applications, helping retailers extend their store performance easily. Ecwid Developer Api
A Few of the apps Will give you a hand with rating and reviews, rewards programs, automatic advertising tools, analytics, custom design topics and more.
SEO and Marketing
Ecwid is a Third-party solution to your current site, so you would typically have to employ additional SEO and marketing tools to really get out the word. Nevertheless, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google with no extra work. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Concise and clear, so you may just go in there and sort in a product name, price and picture then save the product for later. Of course you can always open up the Powerful Options, however they separate these for when you are ready to start ramping up your own store.
As an example of the inventory Rich direction toolset, you obtain access to items like from stock product tracking, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Earnings attribute which is one of my favourite ways to converse to companies. Only send them a query and you can work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat support and email support, keeping the response time short and encourage quality high.
In my eyes, the Platform has all you might want in terms of support.
Payments and Safety
It’s not always Easy to find an ecommerce platform which does not charge transaction fees, but that is exactly what you get with Ecwid. They never charge any sort of trade fee with any of the plans they offer, making it desirable for any store that’s trying to keep costs down and to improve margins.
Remember that Ecwid is not a payment processor, which means you have to set up something like PayPal or Stripe to process all of the trades that come through your site. It’s pretty easy to employ one of these systems, because Ecwid incorporates with over 40 global payment choices. However, each of these processors have their own transaction fees so you need to prepare for them.
It is quite Evident that Ecwid takes safety seriously, since the company is a PCI DSS Grade 1 accredited supplier. The business also states that every transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Developer Api
What if you Would love to collect both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Benefits and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to some existing website.
· Point-of-sale performance can be obtained, and there are quite a few ways to implement it.
· The item is cheap compared to other alternatives.
· It supports multi-language variations of your store.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for retailers who need a shop fast, but have yet to create a full site in order to add the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is fairly generous in terms of features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations available in the Ecwid Program shop.
· You can’t alter product URLs, which is slightly annoying in the search engine optimization point of view.
· You can not create AMP versions of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie approval ) sounds difficult.
· The free version doesn’t let you access any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They promote the free program like crazy, and mention that many different platforms drag you into a free trial, even where you may finally need to pay.
This is where Ecwid stands outside, and you’ll be able to see the other payment programs are rather reasonably priced.
The Free plan Allows you to sell 10 products, whereas the Venture program ups that depend to 100 products and you get items like an iPhone direction app. The company plan goes up to 2500 merchandise for a wonderful price and you get live chat service. Priority support comes along with the Unlimited plan and you can also sell an unlimited amount of products.
Ecwid is one of The most economical solutions available on the market. You may see that it is actually cheaper than a lot of the other programs we have reviewed previously, so if you’re looking for value, this might be the perfect plugin for you.
In short, I am Starting to think that Ecwid is one of the greatest ways to sell online, provided that you implement the best methods to improve your sales online as well. Ecwid is a slick system, with superb simple implementation measures, which makes it perfect for your small business crowd. Ecwid Developer Api