Intro Ecwid Discount
Have you ever Wondered if you’re using the right ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more functional and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small company website it often becomes tricky when you would like to bring on a brand new ecommerce platform or perhaps just alter your website whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Discount
Many options Purposefully make a closed system, which is tedious to move away from once you begin. But with a stage named Ecwid, you no longer need to be concerned about it. Actually, the entire goal of the business, which started in 2009, is to quickly and quickly make an internet store system on your existing websites.
You don’t have To make a completely different site. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you are good to go.
That raised my Attention, since I know the struggles that come along with attempting to migrate sites, especially in regards to ecommerce. So, I wanted to put together an in-depth review of this Ecwid system to find out if it is worth the time.
How Many Men and Women Use Ecwid?
It’s quite Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, showing that this isn’t only a platform for people in the united states or Europe. Even businesses in developing nations have a opportunity to get an online store going, and you do not have to trash your prior site in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you are not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and protected.
In addition to The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce performance, Ecwid is targeted more towards people who currently have a website and simply wish to add an online store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of all products, and include photos, pricing, weight etc. for each. You are able to specify shipping prices, accept credit card payments etc — all of the crucial things that you would expect to be able to do with an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce website; rather, it is intended to enable you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, which will allow you produce a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Ecwid Discount
The Product operates by providing you a widget that gets placed on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an present website or social networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to begin a brand new website. The main attribute is that you can take your old site and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the machine onto various other sites if you anticipate selling elsewhere on the web. Handle all these sites from 1 place instead of switching between multiple dashboards.
Another nice Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could go to a tradeshow to generate a few sales and each one of these earnings are represented onto the back part of your site.
The system is Also made to integrate nicely with social networks, so you can sell your items on Facebook if desired. One part of Ecwid we especially enjoy is the delivery facet. With real-time transport integrations you always know what’s going on with your orders and at which they are being shipped to.
What other cool Items are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The machine has over 43 translations for sale round the planet
You get a Lot of promotional instruments like vouchers, discounts, and bulk pricing and more
Produce your own customized email alerts
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not only online but in bodily locations too — in shops, market stalls, at concerts and so forth.
Together with Ecwid’s POS Performance, irrespective of if or not a customer buys a product in store, online, on their phone or through Facebook, everything remains in sync – i.e., the retailer’s catalog, inventory and client / trade information.
There is a couple of ways that you can take advantage of this feature: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here support, then taking payments utilizing a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be arranged straight from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in america and UK. Second, it is not yet available on Android apparatus. (On their site, Ecwid say it will be available shortly — but they’ve been saying that for quite some time now). Ecwid Discount
If you are located outside That the US / UK, or want to utilize another mobile device kind, the fantastic thing is that Ecwid also functions together with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on all paid-for programs, you’ll want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktop, tablet and cellular. In an era where smartphone internet browsing is eclipsing desktop surfing, this is vital.
Unlike many similar Goods, Ecwid offers a totally free program.
Granted, it’s a fairly Basic plan, in which attributes like discount coupons and service are not available, and it merely lets you sell up to 10 products in 2 classes — but this may really be sufficient for some customers, and using it is a fantastic way to try out the system.
But, A key point to note about the free plan is the fact that it isn’t great from an SEO point of view — you have to be on a paid plan to make certain your product pages speak to search engines correctly (more on SEO below).
Ecwid is ahead of the Pack because its storefronts could be automatically translated into nearly 50 distinct languages — customers can view your store in their own language, without you needing to worry about creating alternate versions of it. Ecwid provides this performance by detecting visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this type of functionality — that they force you to rely on third party apps, the production of numerous shops or Google Translate to provide different language versions of your store, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
So Far as I can tell But you can’t manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid comprise the title you have given to your own product – so if you include some keywords on your product name (maybe not a bad idea anyway) that your URL will include them too. This functions as a tool of a workaround, but I’d prefer full control over URLs. Ecwid Discount
1 area where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated cellular pages. As the name implies, AMP pages load faster on cellular devices. This encourages people to remain longer on your page, thus increasing’live time’ –something that’s believed by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or even Shopify, you can’t produce AMP versions of your goods using Ecwid.
Importing and exporting information
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product information, orders and customers (again, in CSV format) and means that if you feel the need to migrate your shop to another e-commerce platform, you should not have some major difficulties doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress does not Provided any e-commerce performance out of the box, so anybody wanting to market on the platform will require a third-party alternative like Ecwid. There’s an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is very straightforward — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the amount of payment gateway options is quite limited — you need to use Stripe or Paypal. (And with Stripe only functions if you’re selling goods from particular countries). Another main issue with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into a Squarespace site is quite easy: it is a simple matter of adding a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can offer a fantastic workaround. A dedicated program is offered by Ecwid to allow you incorporate the item on a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be more extensive — competing goods such as Shopify provide a much wider range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: All these are offered for WordPress, Wix and Joomla, enabling for you to set up Ecwid on one of these platforms quite easily. Ecwid Discount
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you receive a vertical menu on the left that allows you to access key functionality, and the place on the right is used to display or edit associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variants, establishing transport rates and so on…but there is nothing here that should represent also much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you when you log in for the very first time.
If You are stuck however, you can always get in touch with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization service (you get 2 hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please note that the below observations should not be interpreted as legal advice, but I’m going to do my best to spell out some of the major GDPR problems facing Ecwid users below.
With the introduction of That the EU’s new GDPR laws, there are several legal measures that website owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a good idea to speak with an attorney about what to do); and even when your business is not located in the EU, then you still need to comply with the regulations where any site visits in the EU are concerned.
Based on my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits on a website (and also to log that consent).
There does not Appear to be Anything that stops you meeting the first few requirements readily enough with Ecwid, though you will have to spend time and potentially money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter approval. To ensure GDPR compliance, you need to display a cookie banner to your visitors which
· Allows them to select which cookies they want to run BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their consent to run biscuits Ecwid Discount
· Enables them to revoke approval at a later point
So for Instance, If you Use a Facebook Ads cookie in combination with your Ecwid shop, you’ll be breaking up GDPR laws unless you have a banner set up which does all of the above.
Now, out of the box at Least there isn’t a way to take care of the cookie consent issue with Ecwid. Nor is there an adequate app available from the Ecwid app store (the only option on this front I can find, the’EU cookie banner’, doesn’t appear to provide the essential performance — even though costing $1.99 a month to utilize ).
It Appears to me that the only alternative available to Ecwid users is to use a professional product such as CookiePro, which does supply all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a lot of configuration and you will want to put quite a great deal of time aside to set it up.
Installation and Layout
I really like The simple fact which you can run a web site without paying for anything. This makes the setup process that much simpler, since you simply have to punch in your email and make a password to proceed straight to the backend interface.
The system has Wizards for every platform that you would like to set your shop on. In case you’ve got a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on where you want to sell.
The backend Design is perfect, since it walks you through each website creation and integration measure with some fine photos and text. Once you get your shop implemented on a website or social page it looks fairly sleek.
The design Depends upon the theme you have on your website, however as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag area, which can be prominent and easy to find for customers when they wish to checkout.
Though many Websites are going to be cellular friendly, its fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and sell on the go, while also giving your clients an opportunity to get products from the cell interface.
The final Design thing which makes sense to mention is your vocabulary instrument. Since conducting an internet store generally requires one to reach out to people from throughout the world, you’re bound to stumble upon some clients who would love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that is not a problem in any respect.
The Ecwid Program Market
Possessing the Opportunity to put in applications is a sure fire way to scaling up your ecommerce site in a reasonable way. Ecwid has a location called the Ecwid App Market. It offers 65 software, helping retailers extend their shop performance readily. Ecwid Discount
A Few of the apps Will give you a hand with reviews and rating, rewards programs, automatic ad tools, analytics, customized layout themes and much more.
SEO and Marketing
Ecwid is a Third-party remedy to your present website, so you would normally need to employ additional SEO and advertising tools to truly get the word out. Nevertheless, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any excess work. It gets better with WordPress websites, since you acquire access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Concise and clear, so that you may just go in there and type in a product name, price and picture then save the merchandise for afterwards. Obviously you could always open the More Powerful Options, however they different these for when you are all set to get started ramping up your store.
As an example of the inventory Rich management toolset, you gain access to things like out of stock merchandise tracking, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Earnings feature that is one of my favorite ways to converse to companies. Only send them a question and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone service, online chat service and email support, keeping the response time short and support quality high.
In my mind, the Platform has all you might want concerning support.
Payments and Safety
It is not always Simple to find an ecommerce platform that does not charge transaction fees, but that’s exactly what you get with Ecwid. They never control any sort of trade fee with any of the programs they offer, making it desirable for any store that is trying to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you’ve got to setup something such as PayPal or Stripe to process all of the transactions that come through your site. It is pretty easy to implement these systems, since Ecwid integrates with over 40 international payment choices. However, each of these processors have their own transaction fees so that you have to prepare for these.
It is rather Evident that Ecwid takes safety seriously, since the company is a PCI DSS Grade 1 accredited supplier. The company also states that each trade that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Discount
Imagine if you Would like to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of utilizing Ecwid
· Ecwid represents a very easy way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are quite a few strategies to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language versions of your store.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for retailers who want a shop quickly, but have yet to develop a complete site to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is fairly generous concerning features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a restricted number of programs / integrations offered from the Ecwid App shop.
· You can’t alter product URLs, which can be slightly annoying from an search engine optimization perspective.
· You can not create AMP versions of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie consent) sounds difficult.
· The free version will not allow you to get any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They promote the free program like crazy, and mention that a number of different platforms drag you into a free trial, even where you will finally need to pay.
That is where Ecwid stands out, and you can see the other payment programs are fairly reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture plan ups that count to 100 products and you get things like an iPhone direction program. The company plan goes up to 2500 merchandise for a wonderful price and you get live chat service. Priority support comes along with the Unlimited plan and you can also sell an unlimited number of products.
Ecwid is one of The cheapest solutions on the market. You may see that it’s actually cheaper than a lot of the other platforms we have reviewed in the past, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Beginning to believe that Ecwid is one of the greatest ways to sell online, as long as you implement the best ways to improve your earnings online too. Ecwid is a slick system, with superb easy implementation steps, making it perfect for the small business audience. Ecwid Discount