Introduction Ecwid Facbook Review
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Can you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will help you with that is half the battle. Unfortunately, when you operate a small business site it often becomes tricky when you want to bring on a brand new ecommerce platform or even just modify your site at all. Read our Ecwid review to find out more about this solution. Ecwid Facbook Review
Many options Purposefully create a closed system, which is tedious to maneuver away from once you get started. However, with a stage named Ecwid, you no longer need to be concerned about it. In fact, the whole goal of the company, which started in 2009, is to quickly and quickly create an online store system in your present websites.
You don’t have To create a whole new site. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you are good to go.
This increased my Attention, because I understand the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to see whether it’s worth the time.
How Many Men and Women Use Ecwid?
It’s quite Remarkable what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this isn’t only a platform for most people in the US or Europe. Even companies in developing nations have a chance to find an online store heading, and you don’t have to trash your previous website if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you are not sure what that is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the simple fact you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does it work?
Ecwid is a hosted Solution for building an online store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a fresh site with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and simply wish to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of products, and add photos, pricing, weight etc. . each. You can specify shipping prices, accept credit card payments etc — all of the crucial things that you would expect to be able to do using an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce site; rather, it’s designed to enable you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will let you produce a one-page standalone offering. We are going to chat through this in more depth later on in the review.) Ecwid Facbook Review
The Product operates by giving you a widget which gets put on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an existing website or societal networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies that don’t want to start a brand-new site. The main feature is that you can take your old website and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the machine on several different websites if you plan on selling elsewhere online. Manage all these sites from one place rather than switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means you could visit a tradeshow to make a number of sales and all of these sales are represented on the back part of your site.
The system is Also made to integrate well with social networks, and that means you can sell your things on Facebook if desired. One part of Ecwid that we particularly enjoy is the delivery facet. With real-time shipping integrations you always know what is happening with your requests and where they are being sent to.
What other trendy Items are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and customers
The system has over 43 translations for sale round the world
You get lots of promotional tools such as coupons, discounts, bulk pricing and more
Create your personalized email alerts
Use the automated tax solution (automatic taxation charges at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid store to sell not just online but in bodily places too — in stores, market stalls, in theatres and so on.
Together with Ecwid’s POS Functionality, regardless of if a customer purchases a product in shop, online, in their telephone or via Facebook, everything remains in sync – i.e., the retailer’s catalog, inventory and client / transaction info.
There is a couple of methods you can take advantage of this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here service, and then taking payments utilizing a mobile card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: it’s only available to retailers in america and UK. Secondly, it’s not yet available on Android apparatus. (On their website, Ecwid state it will be available soon — but they have been saying that for quite a while now). Ecwid Facbook Review
If you are based outside The US / UK, or want to work with another mobile device type, the good thing is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS option on all paid-for plans, you’ll need to be to the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it is a fairly Basic plan, in which attributes such as discount vouchers and service are not accessible, and it merely allows you to sell up to 10 products in 2 classes — but this may actually be sufficient for some users, and using it is a good way to try the system out.
But, A vital point to notice about the free plan is that it is not great from an search engine optimization standpoint — you need to be on a paid plan to ensure that your product pages talk to hunt engines correctly (more on SEO below).
Ecwid is ahead of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — clients can view your shop in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this sort of performance — they force you to rely on third party programs, the creation of numerous shops or Google Translate to provide different language versions of your shop, which can be less than ideal. So a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
So Far as I could tell But you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so in the event that you include some keywords on your product name (maybe not a bad idea anyway) that your URL will include them also. This functions as something of a workaround, but I’d prefer whole control over URLs. Ecwid Facbook Review
One area where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated mobile pages. As the name implies, AMP pages load faster on mobile devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or Shopify, you can not produce AMP versions of your products using Ecwid.
Importing and exporting information
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and customers (again, in CSV format) and ensures that if you feel the need to migrate your store to another e-commerce platform, then you should not have some significant difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance out of the box, so anyone wanting to sell on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is quite simple — you can get up and running with a couple clicks.
You just sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the amount of payment gateway options is quite limited — you have to use Stripe or Paypal. (And using Stripe only works if you are selling products from particular countries). The other principal issue with the built-in Squarespace selling tools is they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace site is quite simple: it’s a simple matter of including a code block to a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a fantastic workaround. A committed app is provided by Ecwid to allow you incorporate the product onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations may be extensive — competing goods like Shopify provide a much wider range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing for you to install Ecwid on one of these platforms quite easily. Ecwid Facbook Review
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online store builders, you receive a vertical menu on the left that lets you access key performance, and the area on the right can be used to edit or display associated products, site content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about creating catalogues and product variations, setting up shipping rates etc…but there isn’t anything that should represent also a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You are stuck however, you could always get in touch with Ecwid’s support staff — more on that later — or, if you are on a’Business’ or’Unlimited’, you can make the most of this included customization support (you get two hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware that the below observations shouldn’t be interpreted as legal information, but I am planning to do my best to spell out some of the major GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR laws, there are several legal steps that site owners now need to take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing this (to the point where it is usually a good idea to consult an attorney about what to do); and even when your company isn’t located in the EU, then you still will need to comply with the regulations where any website visits in the EU are concerned.
According to my Understanding of the crucial GDPR rules, the main priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from people signing up to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies onto a website (and also to log that consent).
There doesn’t Appear to be Whatever stops you meeting the first few requirements readily enough with Ecwid, although you will have to devote time and possibly money generating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie approval. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to run BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their consent to run cookies Ecwid Facbook Review
· Enables them to revoke consent at a later point
So for Instance, If you Use a Facebook Advertising cookie in conjunction with your Ecwid shop, you will be breaking GDPR laws unless you have a banner in place which does all of the above.
Now, out of the box at There is not a means to deal with the cookie consent issue with Ecwid. Nor is there a decent app available from the Ecwid app store (the only option on front that I can find, the’EU cookie banner’, does not seem to supply the essential performance — even though costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid users is to use a professional product like CookiePro, which does supply all the essential performance to make cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a lot of configuration and you’ll need to put quite a lot of time apart to set it up.
Setup and Design
I really like The fact that you can run a web site without paying for anything. This makes the setup process that much easier, because you just have to punch in your email and make a password to go right to the backend port.
The machine has Wizards for every platform that you want to set your store on. In case you have a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on the place you want to sell.
The backend Design is perfect, because it walks you through each website creation and integration step with some fine photos and text. As soon as you obtain your shop implemented on a website or societal page it appears fairly slick.
The layout Depends somewhat on the theme you’ve got on your site, however as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to find for clients when they wish to market.
Although many Sites will be mobile friendly, it;s fine understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your clients an opportunity to buy products from the mobile interface.
The closing Design thing that makes sense to mention is the vocabulary instrument. Since conducting an internet store generally requires one to attain out to people from throughout the planet, you’re bound to stumble upon some customers who’d love to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is no problem at all.
The Ecwid App Market
Having the Chance to put in software is a sure fire way to scaling your ecommerce site in a fair way. Ecwid includes a location called the Ecwid App Market. It provides 65 software, helping retailers extend their shop performance easily. Ecwid Facbook Review
A Few of the apps Will help you out with reviews and rating, rewards programs, automatic ad tools, analytics, custom design topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current website, so you’d typically have to implement additional SEO and marketing tools to really get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google without any excess effort. It gets better with WordPress websites, as you acquire access to additional search engine optimization plugins and the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t seem to incorporate any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Clear and concise, so that you can just go in there and type in a product name, price and picture then save the product for later. Obviously you can always open the Powerful Options, but they separate these for when you’re ready to start ramping up your own store.
As an example of the stock Rich direction toolset, you gain access to items like from stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Sales attribute which is always one of my favorite ways to talk to companies. Only send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone service, online chat support and email support, keeping the response time brief and encourage quality high.
In my eyes, the Platform has everything you could want concerning support.
Payments and Safety
It’s not necessarily Simple to locate an ecommerce platform that doesn’t charge fees, but that is exactly what you get with Ecwid. They never control any kind of transaction fee with any of the plans they provide, making it desirable for any store that’s hoping to keep costs down and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you have to setup something such as PayPal or Stripe to process all of the transactions that come through your site. It’s pretty easy to implement one of these systems, because Ecwid integrates with over 40 global payment options. However, each one of those processors have their particular trade fees so that you need to get ready for these.
It is rather Evident that Ecwid takes security seriously, since the company is a PCI DSS Grade 1 accredited service provider. The company also claims that each trade that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Facbook Review
Imagine if you Would like to collect both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid represents a very easy way to add e-commerce to any present website.
· Point-of-sale functionality can be obtained, and there are quite a few strategies to implement it.
· The item is cheap by comparison to other solutions.
· It supports multi-language versions of your shop.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for retailers who need a shop fast, but have yet to create a complete site in order to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is fairly generous concerning features.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a limited number of programs / integrations available from the Ecwid Program shop.
· You can not change merchandise URLs, which can be slightly annoying from an SEO perspective.
· You can not create AMP variations of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie consent) seems difficult.
· The free version will not allow you to get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They market the free program like crazy, and mention that a number of different platforms drag you into a free trial, even where you will finally have to pay.
That is where Ecwid stands outside, and you’ll be able to see the other payment plans are rather reasonably priced.
The Free plan Lets you sell 10 products, while the Venture program ups that count to 100 goods and you get items like an iPhone direction program. The company plan goes up to 2500 merchandise for a wonderful price and you also get live chat support. Priority support comes along with the Unlimited plan and you can also sell an unlimited number of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You can see that it’s actually more affordable than a lot of the other platforms we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I am Starting to believe that Ecwid is one of the best ways to market online, provided that you employ the best methods to improve your sales online as well. Ecwid is a slick system, with superb easy implementation measures, which makes it ideal for your small business audience. Ecwid Facbook Review