Background Ecwid Facebook App Review
Have you ever Wondered if you are using the right ecommerce platform for sale online? Can you occasionally stumble upon a new service that’s more functional and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with that is half the battle. Unfortunately, when you operate a small company website it often becomes tricky when you want to attract on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to find out more about this option. Ecwid Facebook App Review
Many options Intentionally make a closed system, which is tedious to move away from once you begin. But with a stage named Ecwid, you no longer have to worry about it. In fact, the whole aim of the company, which started in 2009, would be to quickly and inexpensively create an online store system on your existing websites.
You don’t have To create a completely different site. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you’re all set.
This increased my Attention, since I understand the struggles that come along with trying to migrate websites, especially when it comes to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to see if it’s worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t only a platform for people in the united states or Europe. Even companies in developing countries have a chance to find an online store heading, and you don’t have to trash your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you are not sure what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What’s Ecwid, and how can it function?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh website with e-commerce functionality, Ecwid is geared more towards people who already have a site and just want to add an online store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of goods, and include photographs, pricing, weight etc. for each. You can define shipping rates, accept credit card payments and so on — all of the crucial things that you’d expect to be able to perform with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t really designed to let you create a fully-featured, standalone e-commerce site; rather, it is intended to allow you add an internet store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that does let you create a one-page standalone offering. We’ll chat through this in more depth later on in the inspection.) Ecwid Facebook App Review
The Product operates by providing you a widget which gets placed on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an present site or social media profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies that don’t need to start a brand-new website. The main attribute is that you can take your old site and immediately incorporate the Ecwid system within a couple of minutes.
You can also Mirror the machine on several different sites if you anticipate selling elsewhere online. Manage all these sites from 1 location instead of switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can go to a tradeshow to generate a few sales and all these sales are represented onto the backend of your site.
The system is Also designed to integrate nicely with social networks, so that you may sell your things on Facebook if desired. 1 part of Ecwid we particularly enjoy is the shipping aspect. With real time transport integrations you always know what’s going on with your requests and at which they are being sent to.
What other trendy Things are included with Ecwid?
It runs on a super fast frame
It comes with an address book to get customers and customers
The machine has over 43 translations for selling around the planet
You receive lots of promotional instruments like vouchers, discounts, bulk pricing and much more
Produce your own customized email notifications
Utilize the automatic tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thank you To Ecwid’s point-of-sale (POS) performance, you may use your Ecwid store to sell not only online but in physical locations too — in stores, market stalls, at concerts and so on.
With Ecwid’s POS Functionality, regardless of whether or not a customer purchases a product in store, online, on their phone or via Facebook, everything remains in sync – i.e., the retailer’s catalog, inventory and customer / trade information.
There’s a couple of methods that you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, then taking payments utilizing a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be arranged straight from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it’s not yet available on Android devices. (On their website, Ecwid state it will be available shortly — but they’ve been saying that for quite some time now). Ecwid Facebook App Review
If you are located outside The US / UK, or need to work with another mobile device kind, the fantastic thing is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS option on most of paid-for programs, you will want to be on the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet and cellular. In a age where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid offers a completely free program.
Granted, it is a pretty Standard plan, in which features such as discount vouchers and service aren’t accessible, and it merely lets you sell up to 10 products in 2 categories — but this could really be sufficient for some users, and using it is a good way to try the system out.
However, A vital point to notice about the free program is the fact that it isn’t great from an SEO standpoint — you need to be on a paid program to make certain your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — customers can see your shop in their own language, without you needing to worry about producing alternate versions of it. Ecwid provides this performance by detecting visitors’ language automatically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this sort of functionality — that they force you to rely on third party programs, the creation of numerous shops or Google Translate to provide different language variations of your store, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the name of your webpage and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
As far as I could tell But you can not manually change the URL of a product — you have to make do with the one which Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid comprise the name you have given to your product – so in the event that you include some keywords in your product name (maybe not a bad idea anyhow ) that your URL will include them too. This functions as a tool of a workaround, but I would prefer whole control over URLs. Ecwid Facebook App Review
1 place where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated mobile pages. As its name implies, AMP pages load faster on cellular devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike most rival products like Bigcommerce or Shopify, you can not create AMP versions of your products using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and customers (in CSV format) and means that if you feel the need to migrate your shop to another e-commerce platform, you shouldn’t have some major problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality from the box, so anyone wishing to market on the platform will require a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You just sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And using Stripe only functions if you’re selling goods from particular countries). The other main problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and full export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace website is quite easy: it is a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can offer a fantastic workaround. A dedicated app is provided by Ecwid to allow you incorporate the product on a Wix shop easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be extensive — competing goods like Shopify provide a much broader assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you set up Ecwid on these platforms very easily. Ecwid Facebook App Review
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like most similar online store builders, you receive a vertical menu on the left which allows you to access key performance, and the area on the right can be used to display or edit related products, site reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about producing catalogues and product variants, setting up transport prices and so on…but there is nothing here that should represent too a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of the included customization service (you get 2 hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please be aware that the below observations should not be interpreted as legal information, but I’m planning to do my very best to spell out some of the key GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are many legal steps that site owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it’s usually a good idea to consult a lawyer about what to do); and even if your company isn’t based in the EU, then you still need to obey the regulations where any website visits in the EU are concerned.
According to my Understanding of the key GDPR principles, the principal priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information safely
· Get explicit consent from people signing up to mailing lists it is fine to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits onto a site (and also to log that approval ).
There doesn’t Appear to be Whatever stops you fulfilling the first three requirements readily enough with Ecwid, although you will have to spend time and potentially money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter consent. To ensure GDPR compliance, You Have to display a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are run (i.e., to provide’prior consent’)
· Logs their approval to conduct cookies Ecwid Facebook App Review
· Allows them to revoke approval at a later point
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid store, you’ll be breaking GDPR laws unless you have a banner in place which does all of the above.
Now, out of the box at There isn’t a way to deal with the cookie approval issue with Ecwid. Nor is there a decent program accessible from the Ecwid app store (the only option on front that I can find, the’EU cookie banner’, does not seem to provide the essential performance — even though costing $1.99 per month to use).
It Seems to me that the only alternative available to Ecwid users would be to use a specialist product such as CookiePro, which will provide all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a lot of configuration and you will want to put quite a great deal of time apart to set this up.
Setup and Layout
I Truly enjoy The fact that you can run a web site without paying anything. This makes the setup process that much easier, because you just have to punch in your email and create a password to go straight to the backend port.
The machine has Wizards for each platform that you would like to place your shop on. If you have a WordPress site, just walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on where you would like to sell.
The backend Design is perfect, because it walks you through each site creation and integration step with some fine text and photos. Once you get your shop implemented on a website or social page it appears fairly slick.
The layout Depends somewhat on the theme you’ve got on your site, however as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which is prominent and easy to locate for customers when they wish to checkout.
Although many Sites will be mobile friendly, it;s nice knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your store and market on the go, while also providing your clients a chance to get products from the mobile interface.
The final Design item that makes sense to mention is the vocabulary tool. Since conducting an internet store generally requires one to reach out to individuals from all over the world, you are bound to stumble upon a few customers who would love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that is no problem at all.
The Ecwid App Market
Possessing the Chance to install applications is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid has a location called the Ecwid App Market. It provides 65 software, helping retailers extend their store functionality readily. Ecwid Facebook App Review
A Few of the programs Will help you out with reviews and rating, rewards programs, automatic ad tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current website, so you’d normally need to employ additional SEO and advertising tools to really get out the word. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid stores are indexed by Google with no extra effort. It gets even better with WordPress websites, since you gain access to additional search engine optimization plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t seem to incorporate any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Clear and concise, so that you may just go in there and type in a product name, price and picture then save the product for afterwards. Obviously you can always open up the More Powerful Options, but they different these for if you are all set to get started ramping up your own store.
As an example of the stock Rich management toolset, you obtain access to things like out of stock merchandise monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute that is one of my favourite ways to talk with companies. Only send them a question and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone support, online chat support and email support, maintaining the response time short and encourage quality high.
In my mind, the Platform has all you could want concerning support.
Payments and Security
It is not always Simple to find an ecommerce platform that does not charge transaction fees, but that is just what you get with Ecwid. They never charge any kind of transaction fee with any of those programs they provide, which makes it desirable for any shop that is hoping to keep down costs and to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to set up something like PayPal or Stripe to process all of the transactions that come through your site. It is rather simple to implement one of these systems, since Ecwid incorporates with over 40 international payment options. However, each of these processors have their own transaction fees so you have to get ready for these.
It is quite Clear that Ecwid takes security seriously, because the company is a PCI DSS Level 1 certified supplier. The business also states that each trade that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Facebook App Review
Imagine if you Would love to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid represents a really simple way to add e-commerce to any present website.
· Point-of-sale functionality is available, and there are a number of strategies to implement it.
· The item is cheap compared to other solutions.
· It supports multi-language versions of your store.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for merchants who want a shop quickly, but have yet to create a complete site to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous in terms of features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations offered from the Ecwid App store.
· You can’t alter merchandise URLs, which is slightly annoying in the search engine optimization perspective.
· You can’t create AMP versions of product pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie consent) seems hard.
· The free version doesn’t allow you to get any of the SEO tools.
Ecwid comes With four plans, one of which is totally free. They promote the free plan like mad, and mention that a number of different platforms drag you into a free trial, even where you may finally need to pay.
This is where Ecwid stands outside, and you’ll be able to see that the other payment programs are rather affordable.
The Free program Allows you to sell 10 products, whereas the Venture plan ups that count to 100 products and you get things like an iPhone direction program. The company program goes up to 2500 products for a wonderful price and you also get live chat support. Priority support comes along with the Unlimited program and you might also sell an unlimited number of products.
Ecwid is one of The most economical solutions on the marketplace. You can see that it’s actually cheaper than many of the other programs we have reviewed in the past, so if you’re searching for value, this might be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is one of the greatest ways to market online, as long as you employ the best methods to improve your earnings online too. Ecwid is a sleek system, with super easy implementation measures, making it ideal for your small business crowd. Ecwid Facebook App Review