Introduction Ecwid Facebook Review
Have you ever Wondered if you’re using the right ecommerce platform for sale online? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform that will assist you with half the battle. Unfortunately, when you operate a small company website it frequently becomes tricky once you would like to bring on a brand new ecommerce platform or even just alter your site whatsoever. Read our Ecwid review to discover more about this solution. Ecwid Facebook Review
Many solutions Purposefully create a closed system, which can be tedious to move away from once you begin. But with a stage named Ecwid, you do not need to be concerned about it. In fact, the whole goal of the company, which started in 2009, would be to quickly and inexpensively make an internet store system on your existing websites.
You do not have To make a whole new website. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
This increased my Attention, because I know the struggles that come along with attempting to migrate websites, especially in regards to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to find out whether it is worth the time.
How Many Men and Women Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 distinct countries, showing that this is not only a platform for most people in the US or Europe. Even businesses in developing countries have a chance to get an online store heading, and you do not even have to trash your previous site if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you’re not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the simple fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does it function?
Ecwid is a hosted Alternative for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a new website with e-commerce performance, Ecwid is targeted more towards people who currently have a site and simply wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid allows you to install’catalogs’ of all products, and include photos, pricing, weight etc. for each. You can define shipping prices, accept credit card payments etc — all of the crucial things that you would expect to be able to perform using an e-commerce alternative.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you produce a fully-featured, standalone e-commerce site; instead, it’s intended to allow you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that will allow you produce a one-page standalone offering. We are going to talk via this in more depth later on in the inspection.) Ecwid Facebook Review
The Product operates by providing you a widget which gets put on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an existing website or social networking profile, and your store is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to begin a brand-new site. The main attribute is that you can choose your old site and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine on several different websites if you anticipate selling elsewhere online. Handle all of these websites from 1 place rather than switching between multiple dashboards.
Another nice Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can visit a tradeshow to generate a number of sales and all of these sales are represented onto the back part of your site.
The system is Also made to integrate nicely with social networks, and that means that you can sell your things on Facebook if desired. One part of Ecwid we especially enjoy is the shipping aspect. With real time shipping integrations you always know what is happening with your orders and at which they’re being sent to.
What other trendy Things are comprised with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and clients
The machine has over 43 translations for sale round the world
You receive a Lot of promotional instruments like coupons, discounts, bulk pricing and much more
Produce your own customized email alerts
Use the automatic tax solution (automatic taxation rates at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to sell not only online but in bodily places too — in stores, market stalls, in theatres and so on.
With Ecwid’s POS Performance, regardless of whether a customer purchases a product in store, online, in their phone or via Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and customer / transaction information.
There is a couple of ways that you can use this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here service, and then taking payments utilizing a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be ordered direct from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to merchants in america and UK. Second, it is not yet available on Android devices. (On their site, Ecwid say it will be available shortly — but they have been saying that for quite a while now). Ecwid Facebook Review
If you’re located outside That the US / UK, or need to utilize another mobile device type, the fantastic news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS option on all paid-for programs, you will need to be to the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktop, tablet computers and cellular. In an era where smartphone web surfing is eclipsing desktop surfing, this is vital.
Unlike many similar Goods, Ecwid provides a totally free program.
Granted, it is a fairly Basic plan, where features such as discount coupons and service are not available, and it only allows you to sell up to ten products in two categories — but this could actually be sufficient for some users, and using it’s a good way to try out the system.
But, A vital point to notice about the free plan is the fact that it isn’t good from an search engine optimization standpoint — you need to be on a paid program to make certain your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts could be automatically translated into nearly 50 distinct languages — customers can see your shop in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by detecting visitors’ language mechanically based on their browser settings / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this type of functionality — they force you to rely on third party apps, the production of multiple shops or Google Translate to provide different language versions of your shop, which can be less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the title of your page and its own meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
So Far as I can tell But you can not manually change the URL of a product — you need to make do with the one which Ecwid creates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid include the title you have given to your own product – so if you include some keywords on your product title (maybe not a bad idea anyway) your URL will include them too. This functions as something of a workaround, but I would prefer full control over URLs. Ecwid Facebook Review
One area where Ecwid doesn’t perform so Well on the search engine optimization front entails AMP — accelerated cellular pages. As its name suggests, AMP pages load faster on mobile devices. This encourages people to stay longer on your webpage, thus increasing’live time’ –something which is considered by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or Shopify, you can not produce AMP variations of your products using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (in CSV format) and means that if you ever feel the need to migrate your store to a different e-commerce platform, you should not have some major difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance out of the box, so anybody wanting to sell on the stage will require a third-party solution like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only functions if you’re selling products from particular countries). The other main problem with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and complete export of merchandise is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to a Squarespace site is very simple: it is a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can offer a good workaround. A dedicated app is provided by Ecwid to allow you incorporate the item onto a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing goods such as Shopify offer a much broader range of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling for you to set up Ecwid on these platforms very easily. Ecwid Facebook Review
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online shop builders, you get a vertical menu on the left that allows you to access key performance, and the area on the right can be used to edit or display related products, site content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around producing catalogues and product variations, establishing transport prices and so on…but there is nothing that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is supplied to you when you log in for the first time.
If You are stuck however, you could always get in touch with Ecwid’s support staff — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization service (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note the below observations shouldn’t be interpreted as legal advice, but I am going to do my very best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are many legal measures that site owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing this (to the point where it’s usually a great idea to speak with a lawyer about what to do); and even if your company is not based in the EU, then you still need to obey the regulations where any site visits in the EU are concerned.
Based on my Understanding of the crucial GDPR rules, the principal priorities for potential Ecwid shop owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data safely
· Get explicit consent from those registering to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies onto a site (and also to log that consent).
There does not Appear to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, although you will have to spend time and potentially money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are run (i.e., to provide’prior permission’)
· Logs their consent to conduct cookies Ecwid Facebook Review
· Allows them to revoke consent at a later point
So for example, if you Use a Facebook Ads cookie in combination with your Ecwid store, you’ll be breaking GDPR legislation unless you have a banner in place which does all of the above.
Now, out of the box at Least there is not a way to take care of the cookie consent issue with Ecwid. Nor is there a decent app available from the Ecwid app store (the only alternative on front that I can locate, the’EU cookie banner’, doesn’t seem to supply the necessary functionality — even though costing $1.99 per month to utilize ).
It Seems to me that the only option available to Ecwid users is to use a specialist product like CookiePro, which does supply all the essential performance to make cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you’ll want to set quite a great deal of time aside to set this up.
Setup and Design
I really like The simple fact which you’re able to run a web site without paying anything. This makes the installation process that much easier, because you simply have to punch in your email and make a password to go straight to the backend port.
The machine has Wizards for each platform you would like to set your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, depending on the place you want to sell.
The backend Design is flawless, because it walks you through each site creation and integration step with some fine photos and text. As soon as you get your shop implemented on a website or societal page it appears fairly slick.
The layout Depends somewhat on the subject you’ve got on your site, however as you can see below, it displays photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to find for clients when they wish to market.
Although many Sites will be cellular friendly, its fine knowing that Ecwid involves a native shopping program for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and market on the move, while also giving your clients an opportunity to get products from the cell interface.
The closing Design item that makes sense to mention is your language tool. Since conducting an internet store generally requires one to attain out to people from all over the world, you’re bound to stumble upon a few customers who’d like to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s not a problem in any respect.
The Ecwid Program Market
Having the Opportunity to install software is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid has a place known as the Ecwid App Market. It offers 65 applications, helping retailers extend their store functionality easily. Ecwid Facebook Review
A Few of the programs Will give you a hand with rating and reviews, rewards programs, automated advertising tools, analytics, custom layout themes and more.
SEO and Marketing
Ecwid is a Third party solution to your current site, so you would normally need to implement additional SEO and advertising tools to really get the word out. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no extra effort. It gets better with WordPress websites, as you acquire access to additional SEO plugins and the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Clear and concise, so you may just go in there and sort in a product name, price and picture then save the product for later. Obviously you can always open the Powerful Options, but they separate these for if you’re ready to get started ramping up your own store.
As an example of the stock Rich management toolset, you gain access to things like out of stock product tracking, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Earnings attribute that is one of my favourite ways to talk with companies. Simply send them a question and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat service and email support, maintaining the response time brief and encourage quality .
In my eyes, the Platform has everything you could want concerning support.
Payments and Security
It’s not always Easy to find an ecommerce platform that does not charge transaction fees, but that is exactly what you get with Ecwid. They never charge any kind of trade fee with any of the plans they offer, which makes it desirable for any store that is trying to keep costs down and to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you’ve got to setup something like PayPal or Stripe to process all of the trades that come through your website. It’s rather simple to employ these systems, since Ecwid incorporates with over 40 international payment options. However, each one of these processors have their particular trade fees so that you need to get ready for these.
It’s rather Clear that Ecwid takes safety seriously, since the provider is a PCI DSS Grade 1 accredited service provider. The business also claims that each trade that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Facebook Review
What if you Would love to accumulate both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid signifies a very simple way to add e-commerce to some present website.
· Point-of-sale performance can be obtained, and there are quite a few strategies to apply it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language variations of your store.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for retailers who need a store quickly, but have yet to develop a full website to bring the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a restricted number of programs / integrations available from the Ecwid Program shop.
· You can not alter product URLs, which is slightly annoying from an search engine optimization point of view.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie consent) sounds hard.
· The free version doesn’t allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free program like mad, and mention that many different platforms drag you in free trial, even where you may eventually need to pay.
This is where Ecwid stands out, and you can see that the other payment programs are fairly reasonably priced.
The Free program Allows you to sell 10 products, whereas the Venture program ups that depend to 100 goods and you get items like an iPhone direction app. The company plan goes up to 2500 merchandise for a wonderful price and you also get live chat support. Priority support comes alongside the Unlimited program and you can also sell an unlimited amount of merchandise.
Ecwid is one of The cheapest solutions available on the market. You can see that it is actually cheaper than many of the other platforms we’ve reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is among the greatest ways to sell online, provided that you implement the best ways to enhance your sales online as well. Ecwid is a slick system, with superb simple implementation measures, which makes it perfect for the small business audience. Ecwid Facebook Review