Introduction Ecwid Fees For Selling On Facebook
Have you ever Wondered if you are using the right ecommerce platform for selling online? Can you sometimes stumble upon a new service that’s more functional and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to help you with that is half the battle. Unfortunately, when you operate a small business website it frequently becomes tricky when you would like to bring on a brand new ecommerce platform or perhaps just modify your site at all. Read our Ecwid review to discover more about this option. Ecwid Fees For Selling On Facebook
Many solutions Purposefully create a closed system, which can be tedious to maneuver away from as soon as you get started. However, with a platform named Ecwid, you no longer need to be concerned about it. Actually, the whole aim of the company, which started in 2009, is to quickly and quickly make an internet store system on your present websites.
You do not have To create a completely different site. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
That increased my Attention, because I know the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I wanted to gather a comprehensive review of this Ecwid system to find out whether it’s worth the time.
How Many Men and Women Use Ecwid?
It is rather Impressive what Ecwid has achieved since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this is not only a platform for most people in the US or Europe. Even businesses in developing nations have a opportunity to get an internet store heading, and you don’t even have to trash your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you’re not sure what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the fact that you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to construct a fresh website with e-commerce functionality, Ecwid is targeted more towards people who currently have a website and just want to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of products, and include photographs, pricing, weight etc. . each. You are able to define shipping rates, accept credit card payments and so on — all the crucial things that you would expect to be able to perform with an e-commerce alternative.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it is not actually designed to let you create a fully-featured, standalone e-commerce site; rather, it is intended to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will allow you produce a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Ecwid Fees For Selling On Facebook
The Product operates by providing you a widget that gets put on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an existing site or social networking profile, and your shop is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to begin a brand-new website. The primary attribute is that you can choose your old site and immediately incorporate the Ecwid system within a few minutes.
You can also Mirror the machine onto various different sites if you anticipate selling elsewhere online. Handle all these websites from 1 location rather than switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means you could visit a tradeshow to generate a number of sales and each one of these earnings are reflected onto the backend of your site.
The system is Also made to integrate nicely with social networks, so you may sell your things on Facebook if needed. One part of Ecwid that we especially enjoy is the delivery facet. With real-time shipping integrations you always know what’s happening with your requests and where they’re being sent to.
What other cool Things are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and clients
The machine has over 43 translations for sale around the planet
You get a Lot of promotional instruments like coupons, discounts, and bulk pricing and more
Create your personalized email notifications
Utilize the automatic tax alternative (automatic taxation charges at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not only online but in bodily places too — in stores, market stalls, at theatres and so on.
With Ecwid’s POS Functionality, regardless of if a customer buys a product in shop, online, on their phone or via Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and customer / trade information.
There is a couple of methods that you can use this attribute: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here service, then taking payments utilizing a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to merchants in the US and UK. Second, it’s not yet available on Android apparatus. (On their website, Ecwid state it’ll be available soon — but they’ve been saying that for quite a while now). Ecwid Fees For Selling On Facebook
If you are located outside That the US / UK, or want to utilize another mobile device type, the good news is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS choice on all paid-for programs, you will need to be to the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktop, tablet and cellular. In an era where smartphone internet surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid provides a totally free plan.
Granted, it’s a fairly Standard plan, in which attributes such as discount vouchers and support are not available, and it only lets you sell up to 10 products in two classes — but this may actually be sufficient for some customers, and using it’s a fantastic way to try out the system.
However, A key point to note about the free program is that it isn’t good from an SEO point of view — you have to be on a paid plan to make certain that your product pages talk to search engines correctly (more on SEO below).
Ecwid is forward of the Pack because its storefronts can be automatically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically according to their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this sort of functionality — they force you to rely on third party programs, the production of multiple stores or Google Translate to supply different language versions of your shop, which is less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You can edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
As far as I can tell However, you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs which are automatically generated by Ecwid comprise the title you have given to your product – so in the event that you include some keywords in your product name (maybe not a bad idea anyhow ) your URL will include them too. This functions as something of a workaround, but I’d prefer full control over URLs. Ecwid Fees For Selling On Facebook
One place where Ecwid does not perform so Well on the search engine optimization front entails AMP — accelerated cellular pages. As its name implies, AMP pages load quicker on cellular devices. This encourages people to stay longer on your page, thus increasing’live time’ –something that’s believed by many SEO experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike competing products like Bigcommerce or Shopify, you can’t produce AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option allows you to export product data, orders and customers (again, in CSV format) and ensures that if you feel the need to migrate your shop to a different e-commerce platform, you should not have any significant problems doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress does not Provided any e-commerce performance out of the box, so anybody wanting to sell on the platform will require a third-party solution like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid store to your WordPress site is very straightforward — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only works if you’re selling goods from certain countries). Another principal issue with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into a Squarespace site is quite easy: it’s a simple matter of adding a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can offer a good workaround. A committed program is offered by Ecwid to allow you incorporate the item onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be extensive — competing goods like Shopify offer a much wider range of programs. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, allowing to you set up Ecwid on these platforms quite easily. Ecwid Fees For Selling On Facebook
Interface and ease of use
Ecwid’s Interface is rather user friendly. Like many similar online store builders, you get a vertical menu on the left which allows you to access key functionality, and the place on the right is used to display or edit associated products, website reports and content.
Much like any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variations, setting up transport rates and so on…but there is nothing that should represent also a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s provided to you when you log in for the first time.
If You’re stuck however, you can always get in contact with Ecwid’s support staff — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization service (you get two hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please be aware the below observations should not be interpreted as legal advice, but I am going to do my very best to spell out some of the key GDPR problems facing Ecwid users below.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now should take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it’s usually a good idea to consult an attorney about what to do); and even when your business is not based in the EU, you still will need to comply with the regulations where any website visits in the EU are concerned.
Based on my Understanding of the key GDPR rules, the main priorities for prospective Ecwid store owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from those signing up to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential cookies on a site (and to log that consent).
There doesn’t seem to be Anything that stops you fulfilling the first few requirements easily enough with Ecwid, though you will need to devote time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie cutter approval. To ensure GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are conducted (i.e., to give’prior permission’)
· Logs their approval to run biscuits Ecwid Fees For Selling On Facebook
· Allows them to revoke approval at a later point
So for Instance, If you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you will be breaking up GDPR laws unless you’ve got a banner set up which does all the above.
Now, out of the box at There is not a means to take care of the cookie approval issue with Ecwid. Nor is there a decent app available from the Ecwid app shop (the only alternative on this front I can find, the’EU cookie banner’, doesn’t seem to provide the necessary functionality — even though costing $1.99 per month to utilize ).
It Appears to me that the only alternative available to Ecwid users would be to use a professional product like CookiePro, which will provide all the essential performance to generate cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a lot of configuration and you’ll want to set quite a great deal of time apart to set this up.
Setup and Design
I Truly like The simple fact which you can run a web site without paying anything. This makes the installation process that much easier, because you simply have to punch in your email and create a password to go right to the backend interface.
The system has Wizards for every platform that you want to set your shop on. If you’ve got a WordPress site, just walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on where you want to sell.
The backend Design is perfect, because it walks you through every website creation and integration step with a few fine photos and text. Once you obtain your shop implemented on a website or societal page it looks fairly slick.
The layout Depends upon the theme you’ve got on your site, but as you can see below, it displays photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag place, which can be prominent and easy to locate for customers when they wish to market.
Although many Sites are going to be cellular friendly, it;s nice understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the move, while also providing your clients a chance to get products from the cell interface.
The closing Design thing that makes sense to mention is the language instrument. Since running an internet store generally requires you to attain out to people from all over the world, you’re bound to stumble upon a few customers who would like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is not a problem at all.
The Ecwid App Market
Having the Chance to install applications is a sure fire way to scaling up your ecommerce site in a fair way. Ecwid has a location known as the Ecwid App Market. It provides 65 applications, helping retailers extend their shop performance easily. Ecwid Fees For Selling On Facebook
Some of the programs Will help you out with reviews and rating, rewards programs, automatic ad tools, analytics, customized design themes and much more.
SEO and Marketing
Ecwid is a Third-party remedy to your present site, so you’d typically have to implement additional SEO and marketing tools to truly get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google without any extra effort. It gets even better with WordPress sites, since you gain access to additional search engine optimization plugins as well as also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t appear to incorporate any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Clear and concise, so that you may just go in there and type in a product name, price and picture then save the merchandise for afterwards. Obviously you can always open the Powerful Options, however they separate these for if you are all set to get started ramping up your own store.
As an example of the inventory Rich management toolset, you gain access to things like from stock merchandise monitoring, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Earnings attribute that is always one of my favorite ways to talk to companies. Simply send them a question and you are able to work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat service and email support, maintaining the response time short and encourage quality high.
In my eyes, the Platform has all you could want concerning support.
Payments and Security
It is not always Easy to locate an ecommerce platform which doesn’t charge transaction fees, but that’s just what you get with Ecwid. They never control any sort of trade fee with any of the plans they provide, which makes it desirable for any store that is trying to keep down costs and to improve margins.
Remember that Ecwid is not a payment processor, which means you have to setup something like PayPal or Stripe to process all the trades that come through your site. It is rather simple to implement these systems, because Ecwid incorporates with over 40 global payment options. However, each of those processors have their own trade fees so you have to prepare for them.
It’s rather Evident that Ecwid takes safety seriously, since the provider is a PCI DSS Level 1 accredited service provider. The company also states that each trade that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Fees For Selling On Facebook
Imagine if you Would love to collect both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an offline and online system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a very simple way to add e-commerce to some present website.
· Point-of-sale functionality is available, and there are a number of strategies to implement it.
· The product is cheap by comparison to other solutions.
· It supports multi-language variations of your store.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who need a store fast, but have yet to develop a full site in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is rather generous concerning attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations available from the Ecwid Program store.
· You can’t change product URLs, which is slightly annoying from an search engine optimization point of view.
· You can not create AMP versions of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie consent) seems difficult.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is completely free. They market the free program like crazy, and mention that many different platforms drag you in free trial, even where you will eventually need to pay.
This is where Ecwid stands out, and you’ll be able to see the other payment plans are fairly affordable.
The Free plan Allows you to sell 10 products, while the Venture program ups that depend to 100 goods and you get things like an iPhone direction app. The Business program goes up to 2500 products for a superb price and you get live chat support. Priority support comes alongside the Unlimited program and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You can see that it is actually cheaper than a lot of the other programs we have reviewed in the past, so if you’re looking for value, this could be the perfect plugin for you.
In short, I am Beginning to believe that Ecwid is one of the greatest ways to sell online, provided that you implement the best ways to improve your sales online too. Ecwid is a sleek system, with super easy implementation measures, which makes it perfect for your small business crowd. Ecwid Fees For Selling On Facebook