Introduction Ecwid Free Store
Have you ever Wondered if you are using the right ecommerce platform for sale online? Do you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your costs low, and locating an ecommerce platform to help you with half the battle. Unfortunately, when you run a small company site it frequently becomes tricky once you would like to bring on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to discover more about this option. Ecwid Free Store
Many solutions Purposefully create a closed system, which is tedious to maneuver away from as soon as you get started. However, with a stage named Ecwid, you do not need to worry about it. Actually, the entire goal of the company, which started in 2009, would be to quickly and inexpensively make an online store system on your present websites.
You do not have To create a completely different site. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you’re all set.
This raised my Attention, since I understand the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I wanted to put together an in-depth review of this Ecwid system to find out whether it is worth the time.
How Many Men and Women Use Ecwid?
It’s rather Remarkable what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid retailers span over 175 distinct countries, demonstrating that this is not just a platform for people in the US or Europe. Even businesses in developing nations have a opportunity to get an internet store heading, and you do not have to squander your prior site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you are not certain what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
In addition to The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce functionality, Ecwid is geared more towards people who currently have a website and simply wish to add an internet store for this.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of products, and add photos, pricing, weight etc. . each. You are able to specify shipping rates, accept credit card payments etc — all the key stuff that you’d expect to be able to do using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t really designed to let you produce a fully-featured, standalone e-commerce website; rather, it is designed to enable you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that will allow you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Ecwid Free Store
The Product works by providing you a widget that gets put on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing website or societal networking profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to begin a brand new site. The main feature is that you can take your old website and immediately integrate the Ecwid system within a few minutes.
You can also Mirror the machine on various different sites if you anticipate selling elsewhere online. Manage all of these websites from one place instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could visit a tradeshow to make a number of sales and each one of these earnings are represented onto the back part of your site.
The system is Also made to integrate nicely with social networks, and that means that you may sell your items on Facebook if desired. One part of Ecwid that we particularly enjoy is the delivery aspect. With real-time transport integrations you always know what’s going on with your requests and where they are being sent to.
What other trendy Things are included with Ecwid?
It runs on a super quick frame
It comes with an address book to get customers and clients
The machine has over 43 translations for selling round the planet
You get lots of promotional instruments like vouchers, discounts, bulk pricing and much more
Create your personalized email alerts
Use the automatic tax solution (automatic tax rates at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to sell not only online but in bodily places too — in stores, market stalls, at theatres and so forth.
With Ecwid’s POS Performance, regardless of whether or not a customer purchases a product in shop, online, on their phone or through Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / transaction info.
There’s a few ways that you can use this feature: the easiest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered straight from Ecwid.
There is a few Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid state it’ll be available shortly — but they’ve been saying that for quite a while now). Ecwid Free Store
If you are based outside The US / UK, or need to utilize another mobile device kind, the good news is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS choice on most of paid-for plans, you’ll want to be to the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet and mobile. In a age where smartphone web browsing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it’s a pretty Basic plan, where features like discount coupons and service are not accessible, and it merely allows you to sell up to 10 products in 2 classes — but this may really be sufficient for some users, and using it’s a fantastic way to try the system out.
But, A key point to notice about the free program is that it is not good from an search engine optimization standpoint — you have to be on a paid plan to ensure that your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts can be automatically translated into nearly 50 distinct languages — customers can view your store in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language mechanically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of functionality — they force you to rely on third party programs, the creation of multiple shops or Google Translate to provide different language variations of your shop, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You can edit the title of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
So Far as I can tell But you can’t manually change the URL of a product — you need to make do with the one that Ecwid creates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid comprise the name you have given to your product – so if you include some keywords in your product name (not a bad idea anyway) that your URL will include them too. This serves as something of a workaround, but I’d prefer full control over URLs. Ecwid Free Store
One place where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated cellular pages. As its name implies, AMP pages load faster on mobile devices. This motivates people to remain longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike competing products like Bigcommerce or even Shopify, you can’t produce AMP variations of your products using Ecwid.
Importing and exporting information
Like most competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and clients (again, in CSV format) and means that if you ever feel the need to migrate your store to another e-commerce platform, then you should not have some significant problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance out of the box, so anybody wishing to market on the stage will require a third-party solution like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is very simple — you can get up and running with a few clicks.
You simply sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the amount of payment gateway options is quite limited — you need to use Stripe or Paypal. (And with Stripe only works if you are selling products from certain countries). The other principal issue with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace website is very easy: it is a simple matter of including a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A committed program is provided by Ecwid to allow you incorporate the item on a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be more extensive — competing products like Shopify provide a much wider assortment of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling to you set up Ecwid on one of these platforms very easily. Ecwid Free Store
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online shop builders, you get a vertical menu on the left which lets you access key functionality, and the place on the right can be used to display or edit associated products, website content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around producing catalogues and product variations, setting up transport prices and so on…but there is nothing here that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is supplied to you when you log in for the first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support staff — more on this later — or, even if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization support (you get 2 hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please be aware that the below observations shouldn’t be interpreted as legal information, but I am planning to do my very best to spell out some of the major GDPR problems facing Ecwid users below.
With the introduction of That the EU’s new GDPR legislation, there are several legal measures that website owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s usually a great idea to consult a lawyer on what to do); and even if your company isn’t based in the EU, you still need to comply with the regulations where any website visits in the EU are concerned.
Based on my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information safely
· Get explicit permission from people registering to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits on a website (and also to log that consent).
There does not seem to be Whatever stops you fulfilling the first few requirements easily enough with Ecwid, though you will need to spend time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter approval. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your customers which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are conducted (i.e., to provide’prior permission’)
· Logs their consent to run biscuits Ecwid Free Store
· Allows them to revoke consent at a later point
So for example, if you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you’ll be breaking GDPR laws unless you’ve got a banner in place which does all the above.
Nowout of the box at Least there is not a means to take care of the cookie approval issue with Ecwid. Nor is there a decent app accessible from the Ecwid app shop (the only option on front I can find, the’EU cookie banner’, does not appear to provide the essential functionality — even though costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid consumers is to use a professional product such as CookiePro, which will supply all the essential functionality to make cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a lot of configuration and you’ll want to put quite a great deal of time apart to set this up.
Setup and Layout
I really enjoy The fact which you’re able to run a website without paying anything. This makes the setup process that much easier, since you just need to punch in your email and make a password to proceed straight to the backend interface.
The system has Wizards for every platform that you would like to set your store on. If you’ve got a WordPress site, just walk through three steps to get up and running. You can even click on choices like Facebook and Joomla, depending on where you would like to market.
The backend Design is flawless, since it walks you through every site creation and integration measure with some nice photos and text. As soon as you obtain your store implemented on a site or societal page it looks fairly slick.
The layout Depends upon the subject you’ve got on your site, however as you can see below, it displays photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag area, which can be outstanding and easy to locate for clients when they want to market.
Though many Websites are going to be cellular friendly, it;s nice understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and market on the move, while also giving your clients an opportunity to buy products from the mobile interface.
The final Design item that makes sense to mention is your vocabulary tool. Since conducting an internet store generally requires you to reach out to people from throughout the planet, you’re bound to stumble upon a few customers who would love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s no problem at all.
The Ecwid App Market
Possessing the Chance to put in applications is a sure fire way to scaling your ecommerce website in a fair manner. Ecwid includes a place called the Ecwid App Market. It offers 65 applications, helping retailers extend their shop performance easily. Ecwid Free Store
A Few of the programs Can help you out with rating and reviews, rewards programs, automated ad tools, analytics, custom design themes and much more.
SEO and Marketing
Ecwid is a Third-party solution to your current website, so you’d normally need to employ additional SEO and marketing tools to truly get out the word. Nevertheless, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google without any extra effort. It gets better with WordPress websites, since you acquire access to additional search engine optimization plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t seem to include any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Concise and clear, so that you can just go in there and sort in a product name, price and image then save the merchandise for afterwards. Of course you can always open up the Powerful Options, however they different these for when you are ready to start ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like out of stock product monitoring, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Sales feature which is always one of my favorite ways to converse with companies. Only send them a query and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat service and email support, maintaining the response time brief and support quality .
In my mind, the Platform has everything you might want concerning support.
Payments and Safety
It’s not always Easy to find an ecommerce platform that doesn’t charge transaction fees, but that’s just what you get with Ecwid. They never control any kind of transaction fee with any of those programs they provide, making it desirable for any store that’s trying to keep down costs and also to improve margins.
Remember that Ecwid is not a payment processor, so you’ve got to setup something such as PayPal or Stripe to process all the trades that come through your site. It is rather simple to implement these systems, since Ecwid incorporates with over 40 global payment options. However, each one of these processors have their own transaction fees so that you need to get ready for them.
It is quite Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 accredited supplier. The company also claims that every transaction that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Free Store
Imagine if you Would love to collect both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and disadvantages of using Ecwid
· Ecwid represents a very simple way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are a number of ways to implement it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language versions of your shop.
· The store designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for retailers who want a shop quickly, but have yet to develop a complete site in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is rather generous concerning features.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations available in the Ecwid App shop.
· You can’t alter merchandise URLs, which is slightly annoying from an search engine optimization point of view.
· You can’t create AMP versions of product pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie consent) sounds difficult.
· The free version will not allow you to access any of the SEO tools.
Ecwid comes With four strategies, among which is completely free. They market the free plan like mad, and mention that a number of different platforms drag you in free trial, even where you may finally have to pay.
That is where Ecwid stands out, and you can see that the other payment plans are fairly reasonably priced.
The Free program Lets you sell 10 products, while the Venture plan ups that depend to 100 goods and you get items like an iPhone management program. The Business plan goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes along with the Unlimited plan and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions on the marketplace. You may see that it’s actually cheaper than a lot of the other platforms we have reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I am Beginning to think that Ecwid is one of the best ways to sell online, as long as you implement the best methods to improve your earnings online too. Ecwid is a sleek system, with super easy implementation measures, which makes it ideal for the small business audience. Ecwid Free Store