Intro Ecwid Gallery
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Do you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small business website it frequently becomes tricky when you want to attract on a brand new ecommerce platform or perhaps just alter your website whatsoever. Read our Ecwid review to discover more about this option. Ecwid Gallery
Many solutions Intentionally make a closed system, which is tedious to maneuver away from once you get started. But with a platform named Ecwid, you no longer need to be concerned about this. In fact, the entire aim of the company, which began in 2009, is to quickly and quickly make an internet store system on your existing websites.
You don’t have To create a whole new site. Just implement Ecwid on any stage, CMS or social network (in five minutes) and you’re all set.
That increased my Attention, because I know the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I wanted to put together a comprehensive review of this Ecwid system to find out if it is worth the time.
How Many People Use Ecwid?
It is rather Impressive what Ecwid has done since 2009, with over 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, showing that this is not just a platform for people in the united states or Europe. Even businesses in developing nations have a chance to find an online store heading, and you don’t have to squander your previous website in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you’re not sure what this is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ information is safe and protected.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What is Ecwid, and how does it work?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a fresh site with e-commerce functionality, Ecwid is geared more towards people who already have a site and just want to add an online store for this.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of goods, and add photographs, pricing, weight etc. . each. You are able to define shipping rates, accept credit card payments and so on — all of the key things that you’d expect to be able to perform using an e-commerce alternative.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does allow you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Ecwid Gallery
The Product works by giving you a widget which gets put on other sites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing site or societal networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t want to begin a brand-new website. The primary attribute is that you can choose your old site and immediately integrate the Ecwid system inside a few minutes.
You can also Mirror the machine on several different sites if you plan on selling elsewhere on the web. Handle all of these sites from 1 location rather than switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to make a number of sales and each one of these earnings are reflected on the back part of your website.
The system is Also made to integrate nicely with social networks, and that means that you can sell your items on Facebook if desired. 1 part of Ecwid we particularly enjoy is the shipping facet. With real-time shipping integrations you always know what is happening with your orders and where they are being shipped to.
What other cool Things are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and clients
The machine has over 43 translations for selling round the planet
You receive lots of promotional instruments such as coupons, discounts, and bulk pricing and much more
Create your own customized email alerts
Use the automated tax solution (automatic tax rates at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to sell not just online but in physical places too — in shops, market stalls, in theatres and so forth.
Together with Ecwid’s POS Performance, irrespective of if or not a customer purchases a product in shop, online, in their telephone or through Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and customer / transaction information.
There is a few methods that you can take advantage of this attribute: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both may be arranged straight from Ecwid.
There’s a few Things worth noting about the Paypal Here integration: first, it’s only available to retailers in america and UK. Secondly, it’s not yet available on Android apparatus. (On their site, Ecwid say it’ll be available soon — but they have been saying that for quite a while now). Ecwid Gallery
If you are located outside The US / UK, or want to utilize another mobile device type, the good thing is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS option on all paid-for programs, you’ll want to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktopcomputer, tablet and cellular. In an era where smartphone web browsing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid offers a totally free program.
Granted, it’s a fairly Basic plan, where attributes such as discount vouchers and service aren’t accessible, and it only allows you to sell up to ten products in two classes — but this could actually be sufficient for some users, and using it’s a fantastic way to try the system out.
However, A key point to note about the free plan is the fact that it isn’t great from an SEO standpoint — you need to be on a paid plan to make certain your product pages talk to search engines correctly (more on SEO below).
Ecwid is forward of the Pack because its storefronts can be automatically translated into nearly 50 distinct languages — customers can view your shop in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this functionality by detecting visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this sort of functionality — that they force you to rely on third party programs, the creation of multiple stores or Google Translate to provide different language versions of your store, which is less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the name of your webpage and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to match your search engine optimization objectives.
So Far as I can tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid include the name you’ve given to your own product – so in the event that you include some keywords in your product title (maybe not a bad idea anyhow ) that your URL will comprise them also. This functions as a tool of a workaround, but I’d prefer whole control over URLs. Ecwid Gallery
One area where Ecwid does not perform so Well on the SEO front entails AMP — accelerated mobile pages. As its name implies, AMP pages load quicker on mobile devices. This motivates people to stay longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Regrettably However — and unlike competing products like Bigcommerce or Shopify, you can’t create AMP variations of your products using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and customers (in CSV format) and means that should you ever feel the need to migrate your store to a different e-commerce platform, you shouldn’t have any significant difficulties doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce performance from the box, so anyone wishing to market on the stage will require a third-party alternative like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is quite simple — you can get up and running with a couple clicks.
You just sign up for an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the amount of payment gateway options is quite limited — you have to utilize Stripe or Paypal. (And with Stripe only works if you’re selling goods from certain countries). Another principal problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into some Squarespace website is very simple: it is a simple matter of including a code block into a page and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A committed program is provided by Ecwid to allow you incorporate the product on a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations may be more extensive — competing products like Shopify provide a much wider assortment of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing to you install Ecwid on these platforms very easily. Ecwid Gallery
Interface and ease of use
Ecwid’s Interface is pretty user friendly. Like many similar online store builders, you receive a vertical menu on the left which lets you access key functionality, and the area on the right can be used to display or edit associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variations, establishing transport rates and so on…but there is nothing that should represent too a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s supplied to you once you log in for the very first time.
If You’re stuck nonetheless, you can always get in touch with Ecwid’s support staff — more on that later — or, even if you are on a’Business’ or’Unlimited’, you can make the most of the included customization support (you get two hours and 12 hours customization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations should not be interpreted as legal information, but I’m planning to do my best to spell out a number of the key GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are several legal measures that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it’s typically a good idea to consult a lawyer on what to do); and even if your company isn’t located in the EU, you still need to comply with the regulations where any site visits in the EU are worried.
Based on my Understanding of the crucial GDPR rules, the principal priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information safely
· Get explicit consent from people registering to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits on a website (and also to log that consent).
There does not seem to be Whatever stops you fulfilling the first few requirements easily enough with Ecwid, although you will have to devote time and potentially money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To ensure GDPR compliance, you need to exhibit a cookie cutter banner to your visitors which
· Allows them to choose which cookies they would like to run BEFORE those biscuits are run (i.e., to give’prior consent’)
· Logs their consent to conduct cookies Ecwid Gallery
· Enables them to revoke approval at a later stage
So for example, if you Utilize a Facebook Advertising cookie in conjunction with your Ecwid shop, you’ll be breaking GDPR legislation unless you have a banner in place which does all the above.
Now, out of the box at There isn’t a means to take care of the cookie consent issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only alternative on this front I can locate, the’EU cookie banner’, doesn’t appear to provide the essential functionality — even though costing $1.99 a month to use).
It Seems to me that the only alternative available to Ecwid consumers is to use a professional product such as CookiePro, which does supply all the necessary performance to generate cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does need quite a lot of configuration and you’ll want to put quite a lot of time apart to set this up.
Installation and Design
I really like The simple fact that you can run a web site without paying anything. This makes the setup process that much easier, since you simply need to punch in your email and create a password to proceed right to the backend interface.
The machine has Wizards for each platform that you would like to place your shop on. In case you have a WordPress site, just walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on the place you want to sell.
The backend Design is flawless, because it walks you through every website creation and integration step with a few nice text and photos. As soon as you get your shop implemented on a website or societal page it appears fairly sleek.
The layout Depends somewhat on the theme you’ve got on your site, however as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to find for customers when they want to market.
Although many Sites are going to be cellular friendly, it;s nice understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and sell on the move, while also giving your customers a chance to get products from the cell interface.
The final Design thing that makes sense to mention is the language tool. Since conducting an internet store generally requires you to attain out to people from throughout the planet, you’re bound to stumble upon a few clients who would love to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that is no problem at all.
The Ecwid App Economy
Possessing the Opportunity to install applications is a sure fire way to scaling your ecommerce website in a fair way. Ecwid includes a place known as the Ecwid App Market. It offers 65 applications, helping merchants extend their shop functionality easily. Ecwid Gallery
Some of the programs Will help you out with rating and reviews, rewards programs, automatic advertising tools, analytics, custom design topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current site, so you’d normally need to employ additional SEO and advertising tools to really get out the word. That said, Ecwid supplies quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google without any extra effort. It gets even better with WordPress websites, since you gain access to additional search engine optimization plugins and also the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to incorporate any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Concise and clear, so you may just go in there and type in a product name, price and picture then save the product for afterwards. Of course you can always open the Powerful Options, but they different these for if you’re ready to start ramping up your own store.
As an example of the stock Rich direction toolset, you gain access to things like out of stock product monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute that is one of my favourite ways to talk with companies. Only send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat support and email support, keeping the response time brief and support quality .
In my eyes, the Platform has all you might want in terms of support.
Payments and Security
It is not always Simple to locate an ecommerce platform that doesn’t charge fees, but that is exactly what you get with Ecwid. They never charge any sort of transaction fee with any of those programs they provide, which makes it desirable for any store that’s hoping to keep costs down and also to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you’ve got to setup something like PayPal or Stripe to process all the trades that come through your site. It is pretty easy to implement these systems, because Ecwid integrates with over 40 international payment choices. However, each of these processors have their particular transaction fees so you have to prepare for these.
It is quite Clear that Ecwid takes safety seriously, because the company is a PCI DSS Grade 1 accredited service provider. The company also states that each transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Gallery
Imagine if you Would like to collect both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your performance into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to any present website.
· Point-of-sale functionality is available, and there are quite a few ways to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language variations of your store.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for merchants who need a store fast, but have yet to develop a full website to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is rather generous in terms of attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There’s a restricted number of programs / integrations available from the Ecwid Program store.
· You can’t change product URLs, which can be slightly annoying from an SEO point of view.
· You can’t create AMP versions of product pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie approval ) sounds difficult.
· The free version doesn’t allow you to get any of the SEO tools.
Ecwid comes With four strategies, among which is completely free. They promote the free program like mad, and mention that many other platforms drag you in free trial, where you may eventually have to pay.
This is where Ecwid stands out, and you can see that the other payment plans are fairly affordable.
The Free plan Allows you to sell 10 products, while the Venture plan ups that count to 100 goods and you get items like an iPhone management program. The Business program goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes alongside the Unlimited program and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions available on the market. You may see that it is actually more affordable than a lot of the other programs we have reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I am Starting to think that Ecwid is among the greatest ways to market online, as long as you implement the best methods to improve your sales online too. Ecwid is a slick system, with super simple implementation measures, which makes it ideal for your small business audience. Ecwid Gallery