Intro Ecwid Google Sites
Have you ever Wondered if you are using the ideal ecommerce platform for sale online? Do you occasionally stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to assist you with that is half the battle. Unfortunately, when you operate a small company website it often becomes tricky once you want to attract on a new ecommerce platform or even just alter your site whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Google Sites
Many options Intentionally make a closed system, which can be tedious to move away from as soon as you get started. But with a platform named Ecwid, you no longer have to worry about this. In fact, the whole aim of the company, which started in 2009, would be to quickly and quickly create an internet store system on your existing websites.
You don’t have To create a completely different website. Just implement Ecwid on any platform, CMS or social network (in five minutes) and you’re all set.
This increased my Attention, because I understand the struggles that come along with attempting to migrate sites, particularly when it comes to ecommerce. So, I wanted to gather an in-depth review of the Ecwid system to see whether it is worth the time.
How Many Men and Women Use Ecwid?
It’s quite Remarkable what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this isn’t only a platform for people in the united states or Europe. Even companies in developing countries have a chance to find an online store going, and you don’t even have to trash your previous site if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you are not certain what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and protected.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the simple fact you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What is Ecwid, and how does this work?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce performance, Ecwid is geared more towards people who currently have a website and just want to add an online store to it.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of goods, and include photographs, pricing, weight etc. . each. You are able to define shipping rates, accept credit card payments etc — all the key things that you’d expect to be able to do using an e-commerce alternative.
However it differs Significantly from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to let you create a fully-featured, standalone e-commerce website; rather, it is intended to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which will allow you create a one-page standalone offering. We’ll chat through this in more detail later on in the review.) Ecwid Google Sites
The Product works by providing you a widget which gets put on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an existing website or societal media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to start a brand new site. The main feature is that you can choose your old site and immediately incorporate the Ecwid system within a few minutes.
You can also Mirror the machine onto various other websites if you anticipate selling elsewhere online. Manage all of these websites from one place instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could visit a tradeshow to generate a number of sales and each one of these sales are represented onto the back part of your website.
The system is Also made to integrate nicely with social networks, and that means you can sell your things on Facebook if desired. 1 part of Ecwid we particularly enjoy is the delivery facet. With real-time transport integrations you always know what is happening with your requests and at which they’re being shipped to.
What other cool Items are included with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and customers
The machine has over 43 translations for selling around the world
You receive a Lot of promotional tools like vouchers, discounts, and bulk pricing and more
Produce your own customized email alerts
Use the automated tax solution (automatic tax charges at checkout, tax reporting and filing)
Thanks To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to sell not just online but in bodily locations too — in stores, market stalls, at concerts and so forth.
Together with Ecwid’s POS Performance, regardless of whether a customer buys a product in shop, online, on their phone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and client / transaction information.
There’s a few ways that you can use this feature: the simplest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS program from the Apple’s App shop, connecting it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal This: you can buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered direct from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it is not yet available on Android devices. (On their website, Ecwid state it’ll be available shortly — but they’ve been saying that for quite a while now). Ecwid Google Sites
If you are located outside The US / UK, or need to work with another mobile device kind, the good news is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on all paid-for programs, you will need to be on the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across devices — desktopcomputer, tablet computers and mobile. In a age where smartphone internet browsing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid provides a totally free plan.
Granted, it’s a pretty Standard plan, in which attributes such as discount coupons and support are not accessible, and it only allows you to sell up to 10 products in 2 classes — but this could really be sufficient for some users, and using it is a good way to try the system out.
But, A vital point to notice about the free plan is the fact that it is not great from an search engine optimization point of view — you have to be on a paid plan to make certain that your product pages talk to search engines correctly (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts can be automatically translated into nearly 50 distinct languages — customers can see your store in their own language, without you having to worry about producing alternate versions of this. Ecwid provides this performance by discovering visitors’ language automatically according to their browser settings / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this sort of performance — they force you to rely on third party apps, the production of numerous shops or Google Translate to supply different language versions of your store, which can be less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a pretty straightforward affair. You can edit the name of your webpage and its meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
So Far as I could tell However, you can not manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid comprise the name you have given to your product – so if you include some keywords in your product title (not a bad idea anyhow ) your URL will include them also. This serves as something of a workaround, but I would prefer whole control over URLs. Ecwid Google Sites
1 area where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated cellular pages. As its name implies, AMP pages load quicker on mobile devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something which is considered by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike most rival products such as Bigcommerce or Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise information, orders and clients (again, in CSV format) and ensures that if you ever feel the need to migrate your store to a different e-commerce platform, then you should not have some major difficulties doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress does not Provided any e-commerce performance out of this box, so anyone wanting to market on the platform will require a third-party alternative like Ecwid. There’s an Ecwid plugin available, so adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce attributes, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And using Stripe only works if you are selling goods from particular countries). Another main issue with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into a Squarespace site is very easy: it’s a simple matter of including a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, so again Ecwid can provide a good workaround. A committed program is provided by Ecwid to enable you integrate the item on a Wix store easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing goods like Shopify offer a much wider range of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing to you install Ecwid on these platforms very easily. Ecwid Google Sites
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online store builders, you receive a vertical menu on the left which lets you access key performance, and the area on the right can be used to edit or display associated products, website reports and content.
Much like any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around creating catalogues and product variants, setting up shipping prices etc…but there is nothing here that should represent too a lot of a learning curve.
Matters are helped by an ‘onboarding checklist’ that is provided to you once you log in for the very first time.
If You’re stuck however, you can always get in contact with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of the included customization support (you get two hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please be aware that the below observations should not be interpreted as legal advice, but I’m planning to do my best to spell out some of the major GDPR issues facing Ecwid consumers under.
With the introduction of The EU’s new GDPR laws, there are many legal measures that site owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it’s usually a good idea to speak with an attorney on what to do); and even if your business isn’t based in the EU, you still will need to comply with the regulations where any website visits in the EU are worried.
According to my Understanding of the key GDPR rules, the main priorities for prospective Ecwid store owners would be to:
· Provide adequate privacy and cookie notices
· Process and store information securely
· Get explicit permission from those signing up to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits on a site (and also to log that consent).
There doesn’t seem to be Whatever stops you meeting the first three requirements readily enough with Ecwid, though you will have to spend time and potentially money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, you need to display a cookie banner to your visitors which
· Allows them to choose which cookies they want to run BEFORE those biscuits are run (i.e., to give’prior consent’)
· Logs their consent to run cookies Ecwid Google Sites
· Enables them to revoke approval at a later point
So for Instance, If you Use a Facebook Ads cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner in place which does all of the above.
Nowout of the box at There is not a way to take care of the cookie approval issue with Ecwid. Nor is there a decent app available from the Ecwid app shop (the only alternative on this front that I can find, the’EU cookie banner’, doesn’t seem to provide the necessary performance — despite costing $1.99 a month to use).
It Appears to me that the only alternative available to Ecwid users is to use a specialist product like CookiePro, which does provide all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a lot of configuration and you’ll need to put quite a great deal of time apart to set it up.
Installation and Layout
I Truly enjoy The fact which you can run a website without paying anything. This makes the setup process that much easier, because you just have to punch in your email and create a password to go straight to the backend port.
The machine has Wizards for each platform you would like to set your shop on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on where you want to sell.
The backend Design is perfect, since it walks you through every site creation and integration measure with a few nice photos and text. Once you obtain your shop implemented on a site or societal page it looks fairly slick.
The design Depends upon the theme you have on your site, however as you can see below, it displays photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to find for clients when they wish to checkout.
Though many Websites are going to be mobile friendly, it;s fine understanding that Ecwid involves a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the go, while also giving your customers a chance to buy products from the cell interface.
The final Design item which makes sense to mention is your vocabulary tool. Since conducting an online store generally requires you to attain out to people from all over the planet, you are bound to stumble upon some customers who would love to read product pages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that is not a problem in any respect.
The Ecwid App Economy
Having the Opportunity to put in applications is a sure fire way to scaling your ecommerce site in a reasonable way. Ecwid has a location called the Ecwid App Market. It provides 65 software, helping retailers extend their shop functionality easily. Ecwid Google Sites
A Few of the programs Will help you out with reviews and rating, rewards programs, automatic advertising tools, analytics, customized design topics and much more.
SEO and Marketing
Ecwid is a Third-party remedy to your current website, so you’d normally need to employ additional SEO and advertising tools to really get out the word. Nevertheless, Ecwid supplies quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no excess effort. It gets better with WordPress sites, since you acquire access to additional search engine optimization plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, because it doesn’t appear to include any of those unnecessary bells and whistles you may find on other ecommerce platforms.
Each measure is Concise and clear, so you may just go in there and sort in a product name, price and image then save the product for afterwards. Of course you could always open the Powerful Options, however they separate these for when you’re ready to get started ramping up your own store.
As an example of the stock Rich management toolset, you obtain access to items like from stock merchandise tracking, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Sales attribute that is always one of my favourite ways to converse to companies. Simply send them a query and you are able to work on something else until they respond.
The company also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone support, online chat service and email support, keeping the response time brief and support quality high.
In my mind, the Platform has all you might want concerning support.
Payments and Safety
It’s not necessarily Simple to locate an ecommerce platform that does not charge transaction fees, but that’s exactly what you get with Ecwid. They never charge any sort of trade fee with any of the programs they offer, making it desirable for any shop that is trying to keep costs down and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you have to setup something such as PayPal or Stripe to process all of the transactions that come through your site. It’s rather simple to employ one of these systems, because Ecwid integrates with over 40 global payment choices. However, each of those processors have their own trade fees so that you need to get ready for these.
It’s quite Clear that Ecwid takes safety seriously, since the provider is a PCI DSS Grade 1 accredited supplier. The company also states that every trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Google Sites
Imagine if you Would love to collect both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid signifies a really easy way to add e-commerce to some present website.
· Point-of-sale functionality can be obtained, and there are a number of ways to apply it.
· The product is cheap compared to other alternatives.
· It supports multi-language variations of your shop.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for merchants who need a store quickly, but have yet to create a complete site to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes service, and is fairly generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations offered from the Ecwid Program store.
· You can not change merchandise URLs, which is slightly annoying from an search engine optimization point of view.
· You can not create AMP versions of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) sounds difficult.
· The free version doesn’t let you access any of the SEO tools.
Ecwid comes With four plans, among which is completely free. They promote the free program like mad, and mention that many different platforms drag you into a free trial, where you may eventually need to pay.
That is where Ecwid stands out, and you’ll be able to see that the other payment plans are fairly reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture program ups that depend to 100 goods and you get things like an iPhone direction app. The company program goes up to 2500 products for a superb price and you also get live chat support. Priority support comes alongside the Unlimited plan and you can also market an unlimited number of products.
Ecwid is one of The cheapest solutions available on the market. You can see that it’s actually cheaper than many of the other platforms we’ve reviewed in the past, so if you’re looking for value, this might be the perfect plugin for you.
In short, I am Starting to believe that Ecwid is among the greatest ways to market online, provided that you employ the best methods to improve your earnings online too. Ecwid is a slick system, with super easy implementation measures, making it perfect for the small business audience. Ecwid Google Sites