Introduction Ecwid Help Desk
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform that will help you with that is half the battle. Unfortunately, when you operate a small business site it frequently becomes tricky when you want to bring on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Help Desk
Many solutions Purposefully make a closed system, which is tedious to maneuver away from once you begin. However, with a platform named Ecwid, you do not have to be concerned about this. Actually, the whole aim of the company, which started in 2009, would be to quickly and inexpensively make an internet store system on your existing websites.
You do not have To make a whole new website. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you’re good to go.
This increased my Attention, since I understand the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I wanted to gather a comprehensive review of the Ecwid system to find out if it is worth the time.
How Many People Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this is not just a platform for people in the US or Europe. Even companies in developing nations have a chance to find an internet store heading, and you do not even have to squander your prior site if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you are not certain what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ data is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What is Ecwid, and how can it work?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to build a new website with e-commerce performance, Ecwid is targeted more towards people who already have a website and just want to add an online store for this.
Much like other E-commerce programs, Ecwid allows you to install’catalogs’ of goods, and include photographs, pricing, weight etc. for each. You are able to specify shipping rates, accept credit card payments etc — all of the key things that you’d expect to be able to do using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to allow you to create a fully-featured, standalone e-commerce site; rather, it is intended to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, which does let you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Ecwid Help Desk
The Product works by giving you a widget that gets put on other sites — hence the name Ecwid: it is short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add to an existing website or social media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies which don’t need to begin a brand new site. The primary attribute is that you can take your old website and immediately integrate the Ecwid system within a couple of minutes.
You can also Mirror the system on several other websites if you plan on selling elsewhere on the web. Handle all these websites from one place instead of switching between multiple dashboards.
Another pleasant Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means you could visit a tradeshow to make a few sales and each one these earnings are reflected onto the back part of your website.
The system is Also designed to integrate well with social networks, so that you can sell your items on Facebook if needed. 1 part of Ecwid that we particularly enjoy is the delivery aspect. With real-time transport integrations you always know what is happening with your requests and at which they are being sent to.
What other cool Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The machine has over 43 translations for sale around the world
You get a Lot of promotional tools like coupons, discounts, and bulk pricing and more
Create your own customized email notifications
Use the automatic tax alternative (automatic tax charges at checkout, tax reporting and filing)
Thank you Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not just online but in physical locations too — in shops, market stalls, at concerts and so forth.
With Ecwid’s POS Performance, regardless of if or not a customer buys a product in store, online, in their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and customer / trade info.
There is a few ways that you can use this attribute: the easiest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, connecting it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You have two options when it comes to POS Hardware and Paypal This: you can either buy a processor and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a few Things worth noting the Paypal Here integration: first, it’s only available to merchants in the US and UK. Second, it is not yet available on Android apparatus. (On their site, Ecwid say it’ll be available soon — but they have been saying that for quite a while now). Ecwid Help Desk
If you’re based outside That the US / UK, or want to utilize another mobile device type, the good thing is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS option on most of paid-for programs, you’ll want to be on the priciest’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktopcomputer, tablet and cellular. In a age where smartphone web surfing is eclipsing desktop surfing, this is vital.
Unlike many similar Goods, Ecwid offers a completely free plan.
Granted, it’s a pretty Standard plan, where attributes such as discount coupons and service aren’t accessible, and it merely lets you sell up to ten products in two categories — but this may really be sufficient for some customers, and using it’s a fantastic way to try the system out.
However, A vital point to note about the free program is that it isn’t good from an SEO standpoint — you have to be on a paid plan to make certain your product pages speak to hunt engines correctly (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — clients can view your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this type of functionality — that they force you to rely on third party apps, the production of multiple stores or Google Translate to provide different language variations of your store, which can be less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You can edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
So Far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid creates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid include the name you’ve given to your product – so if you include some keywords in your product title (not a bad idea anyhow ) that your URL will comprise them too. This serves as a tool of a workaround, but I would prefer whole control over URLs. Ecwid Help Desk
1 place where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load quicker on cellular devices. This motivates people to stay longer on your webpage, thus increasing’dwell time’ –something that’s believed by many search engine optimization experts believe to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or Shopify, you can not create AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product information, orders and clients (in CSV format) and means that should you ever feel the need to migrate your shop to a different e-commerce platform, you shouldn’t have any major difficulties doing so.
Utilizing Ecwid with other platforms
Ecwid and Twitter
WordPress does not Provided any e-commerce performance out of this box, so anybody wanting to sell on the platform will require a third-party alternative like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You simply sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce attributes, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And using Stripe only functions if you are selling goods from certain countries). The other principal issue with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and full export of merchandise is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into some Squarespace website is quite easy: it’s a simple matter of including a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can offer a good workaround. A dedicated program is provided by Ecwid to enable you incorporate the item onto a Wix store easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be extensive — competing goods like Shopify offer a much wider assortment of apps. Notable omissions in the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, allowing for you to set up Ecwid on these platforms quite easily. Ecwid Help Desk
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online store builders, you get a vertical menu on the left which lets you access key functionality, and the place on the right is used to edit or display associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around producing catalogues and product variants, setting up transport rates etc…but there is nothing that should represent also much of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s supplied to you when you log in for the very first time.
If You’re stuck however, you can always get in touch with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you are able to take advantage of the included customization support (you get 2 hours and 12 hours personalization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Lawyer, so please be aware that the below observations should not be interpreted as legal advice, but I am planning to do my very best to spell out some of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is usually a great idea to consult a lawyer about what to do); and even when your business isn’t located in the EU, you still need to obey the regulations where any website visits from the EU are concerned.
According to my Understanding of the crucial GDPR rules, the main priorities for prospective Ecwid shop owners would be to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information safely
· Get explicit permission from people signing up to mailing lists that it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies on a website (and also to log that consent).
There does not seem to be Whatever stops you meeting the first three requirements readily enough with Ecwid, although you will have to devote time and possibly money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie consent. To ensure GDPR compliance, You Have to exhibit a cookie cutter banner to your visitors which
· Allows them to choose which cookies they would like to run BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their approval to run cookies Ecwid Help Desk
· Enables them to revoke approval at a later point
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid shop, you’ll be breaking GDPR legislation unless you have a banner in place which does all the above.
Now, out of the box at Least there is not a way to take care of the cookie consent issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app shop (the only option on front I can find, the’EU cookie banner’, doesn’t seem to supply the necessary performance — despite costing $1.99 a month to use).
It Seems to me that the only alternative available to Ecwid consumers is to use a professional product such as CookiePro, which does provide all the necessary performance to generate cookie consent fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you’ll want to put quite a great deal of time apart to set this up.
Installation and Layout
I Truly like The fact that you can run a web site without paying anything. This makes the installation process that much simpler, because you just have to punch in your email and make a password to go straight to the backend port.
The machine has Wizards for every platform you want to place your store on. In case you have a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on the place you want to market.
The backend Design is flawless, because it walks you through each website creation and integration measure with some fine text and photos. As soon as you obtain your shop implemented on a site or societal page it looks fairly sleek.
The design Depends somewhat on the subject you’ve got on your website, but as you can see below, it shows photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to locate for customers when they wish to market.
Though many Sites will be mobile friendly, its nice understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the go, while also providing your customers an opportunity to buy products from the cell interface.
The final Design thing that makes sense to mention is your language tool. Since conducting an online store generally requires you to reach out to individuals from all over the planet, you are bound to stumble upon some clients who would like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that’s no problem at all.
The Ecwid Program Economy
Having the Chance to install applications is a sure fire way to scaling up your ecommerce website in a reasonable way. Ecwid has a place called the Ecwid App Market. It offers 65 software, helping merchants extend their store functionality easily. Ecwid Help Desk
Some of the apps Can help you out with reviews and rating, rewards programs, automatic advertising tools, analytics, custom layout topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your present site, so you’d normally need to implement additional SEO and marketing tools to truly get out the word. That said, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google without any extra effort. It gets better with WordPress sites, as you acquire access to additional search engine optimization plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t seem to incorporate any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and sort in a product name, price and image then save the merchandise for afterwards. Obviously you can always open up the More Powerful Options, however they separate these for if you’re ready to start ramping up your own store.
As an example of the stock Rich direction toolset, you obtain access to items like out of stock merchandise tracking, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales feature which is one of my favourite ways to converse with companies. Only send them a query and you can work on something else until they respond.
The Business also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone support, online chat support and email support, maintaining the response time brief and support quality .
In my eyes, the Platform has everything you might want concerning support.
Payments and Safety
It’s not always Simple to locate an ecommerce platform that doesn’t charge transaction fees, but that is just what you get with Ecwid. They never control any kind of trade fee with any of the plans they provide, making it desirable for any store that is hoping to keep costs down and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to setup something like PayPal or Stripe to process all the transactions that come through your website. It’s rather simple to implement these systems, since Ecwid incorporates with over 40 international payment options. However, each of these processors have their own trade fees so that you have to get ready for them.
It’s quite Evident that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 certified service provider. The company also claims that every trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Help Desk
What if you Would like to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid represents a really simple way to add e-commerce to any existing website.
· Point-of-sale functionality is available, and there are a number of ways to apply it.
· The product is cheap compared to other solutions.
· It supports multi-language variations of your shop.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a fantastic stopgap measure for merchants who need a store quickly, but have yet to create a complete website in order to bring the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is fairly generous concerning attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of programs / integrations available in the Ecwid Program shop.
· You can not change product URLs, which is slightly annoying in the search engine optimization perspective.
· You can not create AMP versions of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie approval ) sounds difficult.
· The free version will not let you access any of the search engine optimization tools.
Ecwid comes With four strategies, among which is completely free. They market the free program like crazy, and mention that a number of different platforms drag you into a free trial, even where you may finally need to pay.
This is where Ecwid stands out, and you can see that the other payment plans are fairly reasonably priced.
The Free program Allows you to sell 10 products, while the Venture plan ups that depend to 100 products and you get things like an iPhone direction program. The Business program goes up to 2500 products for a superb price and you also get live chat support. Priority support comes along with the Unlimited plan and you might also market an unlimited amount of products.
Ecwid is one of The most economical solutions on the market. You may see that it is actually cheaper than a lot of the other platforms we have reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I’m Starting to believe that Ecwid is among the greatest ways to market online, provided that you implement the best methods to improve your sales online too. Ecwid is a slick system, with super easy implementation steps, making it ideal for the small business audience. Ecwid Help Desk