Intro Ecwid Help Forum
Have you ever Wondered if you’re using the right ecommerce platform for sale on the internet? Can you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will help you with half the battle. Unfortunately, when you run a small business site it often becomes tricky when you would like to bring on a new ecommerce platform or perhaps just alter your website at all. Read our Ecwid review to discover more about this option. Ecwid Help Forum
Many solutions Purposefully create a closed system, which is tedious to maneuver away from once you begin. However, with a platform called Ecwid, you do not have to worry about this. Actually, the entire aim of the business, which started in 2009, is to quickly and inexpensively create an internet store system on your present websites.
You don’t have To create a whole new website. Just apply Ecwid on any stage, CMS or social networking (in five minutes) and you’re good to go.
That increased my Attention, since I know the struggles that come along with attempting to migrate sites, especially when it comes to ecommerce. So, I needed to gather a comprehensive review of this Ecwid system to see if it is worth the time.
How Many People Use Ecwid?
It is rather Remarkable what Ecwid has done since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, demonstrating that this is not only a platform for most people in the united states or Europe. Even businesses in developing nations have a opportunity to find an online store heading, and you don’t even have to trash your previous site if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What is Ecwid, and how does it function?
Ecwid is a hosted Solution for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to build a new site with e-commerce functionality, Ecwid is targeted more towards people who already have a site and simply want to add an online store to it.
Much like other E-commerce platforms, Ecwid lets you set up’catalogs’ of all goods, and include photographs, pricing, weight etc. for each. You can define shipping rates, accept credit card payments etc — all the crucial things that you would expect to be able to do using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to let you create a fully-featured, standalone e-commerce site; rather, it’s designed to enable you add an online store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does allow you create a one-page standalone offering. We’ll chat through this in more detail later on in the inspection.) Ecwid Help Forum
The Product works by providing you a widget that gets put on other sites — hence the name Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an existing site or societal media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to start a brand new website. The primary feature is that you can take your old website and immediately integrate the Ecwid system inside a couple of minutes.
You can also Mirror the machine on various different websites if you anticipate selling elsewhere online. Handle all of these websites from one location instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means that you can go to a tradeshow to make a number of sales and all of these sales are represented onto the back part of your website.
The system is Also designed to integrate well with social networks, and that means that you may sell your items on Facebook if desired. 1 part of Ecwid we particularly enjoy is the delivery facet. With real-time transport integrations you always know what is going on with your orders and where they’re being shipped to.
What other cool Items are included with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and customers
The system has over 43 translations for selling around the planet
You get lots of promotional tools like vouchers, discounts, bulk pricing and much more
Produce your personalized email alerts
Use the automated tax solution (automatic tax rates at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to sell not only online but in bodily places too — in shops, market stalls, in theatres and so forth.
Together with Ecwid’s POS Performance, regardless of if a customer buys a product in store, online, in their telephone or through Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and customer / trade info.
There is a couple of ways you can take advantage of this feature: the easiest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it’s not yet available on Android devices. (On their website, Ecwid state it will be available soon — but they have been saying that for quite a while now). Ecwid Help Forum
If you’re based outside The US / UK, or want to utilize another mobile device kind, the good thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS option on most of paid-for plans, you will need to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktop, tablet computers and mobile. In an era where smartphone web browsing is eclipsing desktop browsing, this is important.
Unlike many similar Goods, Ecwid offers a completely free plan.
Granted, it is a pretty Standard plan, where attributes like discount coupons and service are not accessible, and it only lets you sell up to 10 products in two categories — but this may actually be sufficient for some users, and using it’s a fantastic way to try the system out.
However, A key point to notice about the free plan is that it is not great from an search engine optimization point of view — you need to be on a paid plan to make certain your product pages talk to hunt engines accurately (more on SEO below).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — clients can view your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language mechanically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this sort of functionality — that they force you to rely on third party programs, the creation of multiple stores or Google Translate to provide different language versions of your shop, which is less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its own meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your SEO objectives.
So Far as I could tell But you can not manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid comprise the name you have given to your own product – so if you include some keywords on your product title (not a bad idea anyway) that your URL will include them too. This serves as something of a workaround, but I would prefer whole control over URLs. Ecwid Help Forum
One place where Ecwid doesn’t perform so Well on the SEO front involves AMP — accelerated mobile pages. As the name implies, AMP pages load quicker on mobile devices. This motivates people to remain longer on your webpage, thus increasing’dwell time’ –something which is considered by many search engine optimization experts believe to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike most competing products like Bigcommerce or Shopify, you can’t create AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Products Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export merchandise data, orders and customers (in CSV format) and means that should you feel the need to migrate your shop to a different e-commerce platform, you should not have any significant problems doing so.
Using Ecwid with other platforms
Ecwid and Twitter
WordPress does not Provided any e-commerce functionality out of the box, so anybody wanting to sell on the platform will need a third-party solution like Ecwid. There is an Ecwid plugin accessible, therefore adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a few clicks.
You simply sign up for an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And using Stripe only functions if you are selling goods from particular countries). Another principal problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and complete export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to some Squarespace website is quite easy: it is a simple matter of adding a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping option for Wix users, therefore again Ecwid can provide a fantastic workaround. A dedicated program is provided by Ecwid to allow you integrate the product onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be more extensive — competing goods such as Shopify offer a much broader range of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, allowing to you install Ecwid on one of these platforms very easily. Ecwid Help Forum
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like many similar online store builders, you get a vertical menu on the left that lets you access key functionality, and the area on the right is used to display or edit related products, site reports and content.
Much like any e-commerce tool, you’ll need to Spend a fair amount of time getting your head around producing catalogues and product variants, setting up transport rates etc…but there isn’t anything that should represent too a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that is supplied to you when you log in for the very first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, if you are on a’Business’ or’Unlimited’, you are able to make the most of this included customization service (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Lawyer, so please be aware that the below observations should not be interpreted as legal advice, but I am going to do my best to spell out some of the key GDPR problems facing Ecwid users below.
With the introduction of That the EU’s new GDPR laws, there are many legal steps that site owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing so (to the point where it is typically a great idea to speak with a lawyer on what to do); and even when your company isn’t based in the EU, then you still will need to comply with the regulations where any website visits from the EU are concerned.
According to my Understanding of the crucial GDPR principles, the main priorities for prospective Ecwid shop owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store information securely
· Get explicit consent from those registering to mailing lists it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies onto a website (and also to log that consent).
There doesn’t Appear to be Anything that stops you fulfilling the first three requirements easily enough with Ecwid, though you will have to devote time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, you need to exhibit a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to conduct BEFORE those cookies are run (i.e., to give’prior consent’)
· Logs their approval to conduct biscuits Ecwid Help Forum
· Enables them to revoke approval at a later point
So for example, if you Utilize a Facebook Ads cookie in conjunction with your Ecwid store, you’ll be breaking GDPR legislation unless you have a banner set up which does all the above.
Nowout of the box at There isn’t a way to deal with the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only alternative on front that I can find, the’EU cookie banner’, doesn’t appear to provide the essential functionality — even though costing $1.99 per month to utilize ).
It Appears to me that the only alternative available to Ecwid users is to use a professional product such as CookiePro, which does supply all the necessary performance to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you will need to set quite a lot of time apart to set this up.
Setup and Layout
I really like The simple fact which you’re able to run a web site without paying for anything. This makes the installation process that much simpler, since you just need to punch in your email and create a password to proceed straight to the backend port.
The machine has Wizards for every platform you want to set your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You can also click on choices like Facebook and Joomla, based on the place you want to market.
The backend Design is flawless, since it walks you through every website creation and integration measure with some fine photos and text. As soon as you get your store implemented on a site or social page it looks fairly sleek.
The design Depends somewhat on the subject you’ve got on your website, however as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to locate for customers when they want to market.
Though many Sites will be mobile friendly, its fine understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and sell on the go, while also providing your clients an opportunity to get products from the mobile interface.
The final Design thing which makes sense to mention is your vocabulary instrument. Since running an internet store generally requires you to attain out to individuals from throughout the world, you are bound to stumble upon some clients who’d love to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user wants to translate from English to Spanish, that is no problem in any respect.
The Ecwid Program Economy
Possessing the Opportunity to put in software is a sure fire way to scaling your ecommerce website in a fair way. Ecwid has a location called the Ecwid App Market. It provides 65 software, helping merchants extend their shop functionality readily. Ecwid Help Forum
Some of the programs Can give you a hand with reviews and rating, rewards programs, automatic ad tools, analytics, custom layout themes and much more.
SEO and Marketing
Ecwid is a Third-party solution to your present website, so you’d typically have to implement additional SEO and marketing tools to really get out the word. That said, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google with no excess work. It gets better with WordPress sites, as you acquire access to additional search engine optimization plugins and also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Concise and clear, so you may just go in there and type in a product name, price and picture then save the product for afterwards. Obviously you can always open the Powerful Options, however they separate these for when you are all set to get started ramping up your store.
As an example of the inventory Rich direction toolset, you obtain access to items like out of stock product monitoring, mobile device inventory management, barcode scanning and more.
Ecwid provides A Chat With Earnings feature which is always one of my favourite ways to converse with companies. Simply send them a query and you can work on something else until they respond.
The Business also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat support and email support, keeping the response time short and encourage quality .
In my mind, the Platform has all you might want concerning support.
Payments and Safety
It’s not necessarily Simple to locate an ecommerce platform which does not charge fees, but that is just what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they offer, which makes it desirable for any store that’s trying to keep down costs and also to improve margins.
Remember that Ecwid isn’t a payment processor, which means you’ve got to set up something such as PayPal or Stripe to process all of the trades that come through your website. It is rather simple to employ one of these systems, because Ecwid incorporates with over 40 global payment choices. However, each one of those processors have their particular transaction fees so that you have to prepare for these.
It is rather Clear that Ecwid takes security seriously, because the provider is a PCI DSS Level 1 certified service provider. The business also states that each transaction that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Help Forum
What if you Would love to collect both offline and online payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid represents a very easy way to add e-commerce to some existing website.
· Point-of-sale performance can be obtained, and there are a number of ways to implement it.
· The product is cheap compared to other alternatives.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a good stopgap measure for retailers who need a store quickly, but have yet to develop a full site in order to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a limited number of apps / integrations available from the Ecwid App store.
· You can’t alter product URLs, which is slightly annoying from an search engine optimization perspective.
· You can not create AMP variations of merchandise pages using Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie consent) seems difficult.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, among which is totally free. They market the free plan like crazy, and mention that many different platforms drag you in free trial, where you may eventually have to pay.
That is where Ecwid stands out, and you’ll be able to see the other payment programs are fairly reasonably priced.
The Free program Lets you sell 10 products, while the Venture program ups that count to 100 goods and you get items like an iPhone direction app. The company plan goes up to 2500 products for a superb price and you also get live chat support. Priority support comes alongside the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it’s actually cheaper than many of the other platforms we have reviewed previously, so if you’re searching for value, this might be the perfect plugin for you.
In short, I’m Beginning to believe that Ecwid is one of the best ways to market online, provided that you implement the best methods to improve your earnings online too. Ecwid is a slick system, with superb easy implementation steps, which makes it ideal for your small business audience. Ecwid Help Forum