Background Ecwid Helpdesk
Have you ever Wondered if you are using the ideal ecommerce platform for sale online? Can you sometimes stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small company website it frequently becomes tricky once you want to attract on a brand new ecommerce platform or even just alter your website whatsoever. Read our Ecwid review to find out more about this option. Ecwid Helpdesk
Many solutions Intentionally create a closed system, which can be tedious to move away from as soon as you get started. However, with a stage named Ecwid, you no longer need to worry about it. In fact, the entire aim of the company, which started in 2009, is to quickly and inexpensively make an internet store system in your present websites.
You don’t have To create a completely different website. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you’re good to go.
This increased my Attention, since I understand the struggles that come along with attempting to migrate websites, especially in regards to ecommerce. So, I needed to put together a comprehensive review of this Ecwid system to find out if it’s worth the time.
How Many Men and Women Use Ecwid?
It is rather Remarkable what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this isn’t only a platform for most people in the united states or Europe. Even companies in developing nations have a opportunity to get an internet store going, and you don’t have to squander your previous website in case you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you’re not sure what this is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your customers’ information is safe and secure.
Along with The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does this function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to build a new website with e-commerce performance, Ecwid is targeted more towards people who already have a site and simply wish to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of goods, and include photos, pricing, weight etc. . each. You can define shipping rates, accept credit card payments and so on — all the key stuff that you would expect to be able to perform using an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce website; rather, it’s designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which does allow you produce a one-page standalone offering. We’ll talk via this in more detail later on in the review.) Ecwid Helpdesk
The Product works by providing you a widget that gets put on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add into an present website or social networking profile, and your store is displayed wherever you’ve added this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to start a brand-new website. The main feature is that you can take your old site and immediately incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine on various other websites if you plan on selling elsewhere online. Handle all these sites from one place instead of switching between multiple dashboards.
Another pleasant Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can visit a tradeshow to generate a few sales and each one these sales are represented onto the backend of your website.
The system is Also designed to integrate well with social networks, so you may sell your things on Facebook if needed. One part of Ecwid we particularly enjoy is the shipping facet. With real time shipping integrations you always know what is going on with your orders and where they’re being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book to get customers and clients
The machine has over 43 translations for sale around the world
You receive lots of promotional instruments like vouchers, discounts, and bulk pricing and more
Create your personalized email alerts
Use the automatic tax alternative (automatic tax rates at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid store to market not only online but in bodily places too — in shops, market stalls, at theatres and so on.
Together with Ecwid’s POS Performance, regardless of if or not a customer buys a product in store, online, in their telephone or via Facebook, everything remains in sync – i.e., the merchant’s catalogue, inventory and client / trade info.
There is a couple of ways that you can take advantage of this feature: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here service, and then taking payments utilizing a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be arranged straight from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Secondly, it is not yet available on Android devices. (On their site, Ecwid say it’ll be available shortly — but they’ve been saying that for quite some time now). Ecwid Helpdesk
If you are located outside The US / UK, or need to utilize another mobile device kind, the good news is that Ecwid also functions with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger selection of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet racks etc.) and are usable in more countries.
Although you could avail Of the Paypal Here POS choice on most of paid-for programs, you will want to be to the priciest’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display correctly across apparatus — desktopcomputer, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid offers a totally free plan.
Granted, it is a fairly Basic plan, where attributes such as discount vouchers and support aren’t available, and it only lets you sell up to 10 products in 2 categories — but this could really be adequate for some users, and using it’s a good way to try the system out.
But, A vital point to note about the free plan is that it isn’t good from an search engine optimization standpoint — you need to be on a paid program to ensure that your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts can be mechanically translated into nearly 50 distinct languages — clients can see your shop in their own language, without you needing to worry about producing alternate versions of it. Ecwid provides this functionality by discovering visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to provide this type of performance — that they force you to rely on third party programs, the production of multiple stores or Google Translate to provide different language variations of your shop, which is less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the name of your webpage and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
So Far as I could tell However, you can not manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This is not ideal because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords on your product name (not a bad idea anyhow ) that your URL will include them too. This functions as something of a workaround, but I’d prefer full control over URLs. Ecwid Helpdesk
1 place where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on cellular devices. This encourages people to remain longer on your webpage, thus increasing’live time’ –something that’s believed by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike rival products such as Bigcommerce or even Shopify, you can not create AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product data, orders and clients (again, in CSV format) and means that should you feel the need to migrate your store to a different e-commerce platform, then you should not have some major difficulties doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress does not Supplied any e-commerce performance from the box, so anybody wanting to sell on the platform will need a third-party solution like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And using Stripe only functions if you are selling goods from certain countries). Another main issue with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to a Squarespace site is very easy: it’s a simple matter of adding a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can provide a good workaround. A dedicated program is offered by Ecwid to enable you incorporate the item onto a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing products such as Shopify offer a much wider assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing to you set up Ecwid on these platforms quite easily. Ecwid Helpdesk
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you get a vertical menu on the left which lets you access key performance, and the area on the right can be used to display or edit associated products, website reports and content.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variants, establishing shipping rates etc…but there is nothing that should represent also a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You are stuck nonetheless, you could always get in touch with Ecwid’s support staff — more on this later — or, if you are on a’Business’ or’Unlimited’, you are able to make the most of the included customization support (you get 2 hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Attorney, so please be aware that the below observations shouldn’t be interpreted as legal advice, but I am going to do my very best to spell out some of the key GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are several legal measures that website owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it’s typically a great idea to speak with an attorney on what to do); and even if your company isn’t based in the EU, then you still need to comply with the regulations where any website visits from the EU are worried.
Based on my Understanding of the key GDPR rules, the main priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie notices
· Process and store information securely
· Get explicit consent from those signing up to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits onto a site (and also to log that approval ).
There does not seem to be Whatever stops you meeting the first few requirements readily enough with Ecwid, though you will need to spend time and possibly money creating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie approval. To Guarantee GDPR compliance, you need to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they want to run BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their consent to conduct cookies Ecwid Helpdesk
· Enables them to revoke approval at a later stage
So for Instance, If you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR laws unless you have a banner in place which does all the above.
Nowout of the box at Least there is not a way to deal with the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only alternative on this front I can find, the’EU cookie banner’, doesn’t appear to provide the necessary performance — despite costing $1.99 a month to utilize ).
It Appears to me that the only option available to Ecwid consumers would be to use a specialist product like CookiePro, which will provide all the essential performance to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does require quite a great deal of configuration and you will want to put quite a lot of time apart to set it up.
Installation and Layout
I Truly enjoy The simple fact that you can run a website without paying anything. This makes the installation process that much simpler, because you simply need to punch in your email and create a password to proceed straight to the backend port.
The machine has Wizards for every platform that you would like to set your store on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on where you would like to market.
The backend Design is flawless, because it walks you through every site creation and integration measure with a few fine text and photos. As soon as you get your store implemented on a website or social page it appears fairly sleek.
The design Depends upon the theme you have on your website, however as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to find for clients when they wish to market.
Though many Sites will be cellular friendly, its fine understanding that Ecwid involves a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and market on the go, while also providing your customers a chance to buy products from the cell interface.
The closing Design thing which makes sense to mention is your vocabulary tool. Since running an internet store generally requires you to attain out to individuals from throughout the planet, you’re bound to stumble upon a few customers who’d love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that’s not a problem at all.
The Ecwid Program Economy
Having the Opportunity to put in software is a sure fire way to scaling your ecommerce website in a reasonable way. Ecwid includes a location called the Ecwid App Market. It offers 65 software, helping retailers extend their shop performance easily. Ecwid Helpdesk
Some of the apps Can give you a hand with rating and reviews, rewards programs, automated ad tools, analytics, custom design topics and much more.
SEO and Marketing
Ecwid is a Third party remedy to your current website, so you’d normally need to employ additional SEO and advertising tools to really get the word out. Nevertheless, Ecwid supplies quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid stores are indexed by Google without any excess effort. It gets even better with WordPress websites, as you gain access to additional SEO plugins as well as also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, since it doesn’t seem to include any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each measure is Concise and clear, so that you can just go in there and type in a product name, price and picture then save the merchandise for later. Of course you could always open up the Powerful Options, however they different these for if you are ready to start ramping up your store.
As an example of the stock Rich management toolset, you obtain access to items like from stock merchandise tracking, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Earnings attribute which is always one of my favorite ways to talk with companies. Only send them a query and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat support and email support, maintaining the response time brief and support quality high.
In my eyes, the Platform has everything you could want concerning support.
Payments and Security
It is not always Easy to find an ecommerce platform which does not charge fees, but that is just what you get with Ecwid. They never charge any sort of trade fee with any of the plans they offer, which makes it desirable for any store that’s hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, so you have to set up something such as PayPal or Stripe to process all the transactions that come through your website. It’s pretty easy to implement one of these systems, because Ecwid incorporates with over 40 international payment options. However, each of these processors have their particular transaction fees so that you have to get ready for these.
It is quite Evident that Ecwid takes security seriously, because the company is a PCI DSS Level 1 accredited supplier. The company also claims that every trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Helpdesk
What if you Would like to accumulate both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Benefits and cons of utilizing Ecwid
· Ecwid represents a very easy way to add e-commerce to some present website.
· Point-of-sale functionality is available, and there are a number of ways to apply it.
· The item is cheap compared to other solutions.
· It supports multi-language variations of your store.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for retailers who need a shop fast, but have yet to create a complete site to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations available in the Ecwid App store.
· You can’t alter product URLs, which can be slightly annoying from an SEO perspective.
· You can’t create AMP variations of product pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) seems difficult.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four strategies, among which is completely free. They market the free program like crazy, and mention that a number of other platforms drag you in free trial, even where you will eventually need to pay.
This is where Ecwid stands outside, and you can see that the other payment programs are rather reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture program ups that depend to 100 goods and you get things like an iPhone direction app. The company plan goes up to 2500 products for a superb price and you get live chat service. Priority support comes along with the Unlimited plan and you can also market an unlimited number of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You may see that it’s actually more affordable than a lot of the other platforms we’ve reviewed in the past, so if you’re looking for value, this might be the right plugin for you.
In short, I am Starting to believe that Ecwid is one of the greatest ways to market online, as long as you employ the best ways to improve your earnings online too. Ecwid is a sleek system, with super simple implementation steps, which makes it ideal for the small business crowd. Ecwid Helpdesk