Introduction Ecwid How To Add Products
Have you ever Wondered if you’re using the right ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more functional and more economical than what you’re using now? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you run a small company site it frequently becomes tricky when you would like to attract on a new ecommerce platform or even just modify your site at all. Read our Ecwid review to find out more about this solution. Ecwid How To Add Products
Many solutions Purposefully create a closed system, which can be tedious to move away from once you get started. But with a stage called Ecwid, you do not have to worry about this. In fact, the entire goal of the company, which started in 2009, would be to quickly and inexpensively make an online store system on your existing websites.
You do not have To make a whole new site. Just implement Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
That increased my Attention, since I know the struggles that come along with trying to migrate websites, especially in regards to ecommerce. So, I needed to put together a comprehensive review of this Ecwid system to see whether it is worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, showing that this isn’t only a platform for most people in the united states or Europe. Even companies in developing countries have a chance to find an internet store heading, and you do not have to trash your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you are not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your clients’ data is safe and secure.
In addition to The total merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the simple fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What’s Ecwid, and how can it work?
Ecwid is a hosted Alternative for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a fresh website with e-commerce functionality, Ecwid is geared more towards people who currently have a site and just want to add an internet store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of all products, and add photos, pricing, weight etc. for each. You can define shipping prices, accept credit card payments and so on — all the key stuff that you would expect to be able to perform with an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to create a fully-featured, standalone e-commerce website; rather, it’s designed to allow you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that does allow you produce a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Ecwid How To Add Products
The Product works by providing you a widget which gets put on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a few lines of HTML code (the widget) to add into an existing website or societal media profile, and your shop is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t want to start a brand-new site. The primary feature is that you can take your old website and immediately integrate the Ecwid system within a couple of minutes.
You can also Mirror the system on several other sites if you anticipate selling elsewhere on the web. Handle all of these websites from 1 place rather than switching between multiple dashboards.
Another pleasant Feature is the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means that you can visit a tradeshow to generate a few sales and each one these sales are represented onto the back part of your website.
The system is Also designed to integrate well with social networks, so that you may sell your items on Facebook if desired. 1 part of Ecwid that we especially enjoy is the delivery facet. With real time shipping integrations you constantly know what’s happening with your orders and at which they’re being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The system has over 43 translations for sale round the planet
You get lots of promotional instruments such as vouchers, discounts, and bulk pricing and much more
Produce your own customized email notifications
Use the automatic tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not just online but in physical locations too — in stores, market stalls, at concerts and so on.
With Ecwid’s POS Functionality, irrespective of if or not a customer purchases a product in shop, online, in their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / trade info.
There’s a couple of methods you can use this attribute: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here service, then taking payments using a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be arranged straight from Ecwid.
There’s a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it’s not yet available on Android apparatus. (On their site, Ecwid state it’ll be available soon — but they’ve been saying that for quite a while now). Ecwid How To Add Products
If you are located outside The US / UK, or want to work with another mobile device kind, the good thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a larger range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more nations.
Although you can avail Of this Paypal Here POS choice on all paid-for programs, you will need to be on the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across devices — desktop, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a pretty Standard plan, where attributes like discount vouchers and support are not accessible, and it merely lets you sell up to ten products in two classes — but this may really be adequate for some users, and using it is a fantastic way to try the system out.
But, A vital point to notice about the free plan is that it isn’t good from an search engine optimization standpoint — you have to be on a paid program to ensure that your product pages talk to search engines accurately (more on SEO under ).
Ecwid is ahead of the Pack because its storefronts can be mechanically translated into nearly 50 different languages — clients can view your store in their own language, without you needing to worry about creating alternate versions of this. Ecwid provides this performance by discovering visitors’ language automatically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this sort of functionality — they force you to rely on third party programs, the production of multiple stores or Google Translate to supply different language versions of your store, which is less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the name of your webpage and its meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
As far as I can tell However, you can not manually change the URL of a product — you need to make do with the one that Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid comprise the name you’ve given to your own product – so in the event that you include some keywords in your product name (maybe not a bad idea anyhow ) that your URL will include them also. This serves as something of a workaround, but I would prefer whole control over URLs. Ecwid How To Add Products
1 area where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated cellular pages. As the name suggests, AMP pages load quicker on mobile devices. This motivates people to remain longer on your page, thus increasing’dwell time’ –something that’s considered by many search engine optimization experts believe to be rewarded with Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Regrettably However — and unlike most competing products like Bigcommerce or Shopify, you can not produce AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product data, orders and clients (again, in CSV format) and ensures that if you ever feel the need to migrate your store to another e-commerce platform, you should not have any major problems doing so.
Utilizing Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce performance out of the box, so anybody wishing to sell on the platform will need a third-party solution like Ecwid. There’s an Ecwid plugin accessible, therefore adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You simply sign up for an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce attributes, but the number of payment gateway options is very limited — you have to use Stripe or Paypal. (And with Stripe only functions if you are selling goods from certain countries). Another principal issue with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it to a Squarespace website is quite simple: it is a simple matter of adding a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A committed program is provided by Ecwid to allow you integrate the item on a Wix shop easily.
Apps and plugins
Ecwid provides a pretty Restricted number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing products like Shopify offer a much broader range of apps. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, enabling to you set up Ecwid on these platforms very easily. Ecwid How To Add Products
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you get a vertical menu on the left which allows you to access key performance, and the place on the right is used to edit or display associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about producing catalogues and product variants, establishing transport prices and so on…but there isn’t anything here that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You are stuck however, you can always get in touch with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you can take advantage of this included customization support (you get 2 hours and 12 hours personalization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware the below observations should not be interpreted as legal information, but I am planning to do my best to spell out a number of the key GDPR problems facing Ecwid users below.
With the introduction of The EU’s new GDPR legislation, there are many legal measures that website owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s typically a good idea to speak with an attorney about what to do); and even when your company isn’t based in the EU, you still need to comply with the regulations where any website visits from the EU are worried.
According to my Understanding of the key GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store information securely
· Get explicit permission from those signing up to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke permission to use of non-essential biscuits onto a website (and also to log that approval ).
There does not seem to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, although you will need to spend time and possibly money creating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those biscuits are run (i.e., to give’prior permission’)
· Logs their approval to run cookies Ecwid How To Add Products
· Allows them to revoke consent at a later point
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking up GDPR laws unless you have a banner set up which does all the above.
Nowout of the box at Least there is not a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate app available from the Ecwid app shop (the only option on front I can find, the’EU cookie banner’, does not seem to provide the necessary functionality — even though costing $1.99 a month to use).
It Appears to me that the only alternative available to Ecwid consumers would be to use a specialist product such as CookiePro, which will supply all the necessary performance to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you will need to put quite a lot of time apart to set this up.
Installation and Design
I Truly enjoy The fact which you can run a web site without paying for anything. This makes the setup process that much easier, because you just have to punch in your email and make a password to go straight to the backend interface.
The machine has Wizards for every platform you would like to set your shop on. If you have a WordPress site, simply walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on where you would like to sell.
The backend Design is flawless, because it walks you through each site creation and integration measure with some fine text and photos. Once you obtain your shop implemented on a website or societal page it appears fairly slick.
The design Depends upon the subject you have on your site, however as you can see below, it displays photos well and looks clean and simple to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to locate for customers when they want to checkout.
Though many Sites will be cellular friendly, its nice understanding that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the move, while also giving your clients an opportunity to get products from the mobile interface.
The closing Design thing that makes sense to mention is the vocabulary instrument. Since conducting an online store generally requires one to attain out to people from all over the world, you’re bound to stumble upon a few customers who would love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English to Spanish, that’s not a problem at all.
The Ecwid App Economy
Possessing the Chance to put in applications is a sure fire way to scaling your ecommerce website in a fair manner. Ecwid includes a place known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop functionality readily. Ecwid How To Add Products
Some of the programs Will give you a hand with reviews and rating, rewards programs, automatic ad tools, analytics, customized layout themes and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current site, so you’d normally need to implement additional SEO and advertising tools to truly get out the word. Nevertheless, Ecwid provides quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid shops are indexed by Google without any excess effort. It gets better with WordPress websites, as you gain access to additional SEO plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t appear to include any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Clear and concise, so that you can just go in there and type in a product name, price and image then save the merchandise for afterwards. Obviously you could always open the More Powerful Options, but they separate these for if you are all set to start ramping up your own store.
As an example of the inventory Rich management toolset, you obtain access to things like from stock merchandise tracking, mobile device stock management, barcode scanning and much more.
Ecwid offers A Chat With Earnings attribute that is always one of my favourite ways to converse to companies. Only send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone support, online chat service and email support, keeping the response time brief and support quality high.
In my eyes, the Platform has all you could want concerning support.
Payments and Safety
It’s not always Easy to find an ecommerce platform which does not charge fees, but that is exactly what you get with Ecwid. They never charge any kind of transaction fee with any of the programs they offer, which makes it desirable for any shop that’s hoping to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, which means you have to setup something like PayPal or Stripe to process all the trades that come through your site. It is rather simple to implement one of these systems, since Ecwid incorporates with over 40 global payment options. However, each of those processors have their own trade fees so you have to prepare for these.
It is rather Clear that Ecwid takes safety seriously, since the company is a PCI DSS Grade 1 certified service provider. The company also claims that each trade that includes sensitive information is transferred via a secure HTTPS channel. Ecwid How To Add Products
Imagine if you Would like to collect both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Advantages and cons of utilizing Ecwid
· Ecwid represents a really easy way to add e-commerce to some existing website.
· Point-of-sale functionality can be obtained, and there are quite a few ways to implement it.
· The item is cheap compared to other solutions.
· It supports multi-language variations of your store.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for retailers who want a store fast, but have yet to create a full site to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes service, and is rather generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS system is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There’s a restricted number of programs / integrations available from the Ecwid Program shop.
· You can not change merchandise URLs, which is slightly annoying in the search engine optimization point of view.
· You can not create AMP versions of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie approval ) sounds difficult.
· The free version doesn’t allow you to access any of the SEO tools.
Ecwid comes With four plans, among which is completely free. They promote the free plan like crazy, and mention that many other platforms drag you into a free trial, where you may finally have to pay.
That is where Ecwid stands out, and you can see the other payment plans are fairly affordable.
The Free program Allows you to sell 10 products, whereas the Venture program ups that count to 100 products and you get things like an iPhone management program. The Business plan goes up to 2500 merchandise for a superb price and you get live chat service. Priority support comes along with the Unlimited program and you can also market an unlimited number of merchandise.
Ecwid is one of The cheapest solutions available on the market. You can see that it’s actually cheaper than a lot of the other platforms we have reviewed in the past, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Beginning to believe that Ecwid is among the greatest ways to market online, provided that you implement the best methods to improve your earnings online as well. Ecwid is a slick system, with superb simple implementation steps, which makes it perfect for the small business crowd. Ecwid How To Add Products