Introduction Ecwid Image Size
Have you ever Wondered if you’re using the ideal ecommerce platform for selling online? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using now? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will assist you with half the battle. Unfortunately, when you run a small company website it frequently becomes tricky once you want to attract on a new ecommerce platform or even just alter your website whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Image Size
Many options Purposefully make a closed system, which is tedious to maneuver away from as soon as you get started. But with a platform called Ecwid, you no longer have to be concerned about this. In fact, the whole aim of the business, which began in 2009, would be to quickly and quickly make an internet store system in your present websites.
You do not have To create a whole new website. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you are good to go.
That increased my Attention, since I understand the struggles that come along with trying to migrate sites, particularly in regards to ecommerce. So, I wanted to put together an in-depth review of the Ecwid system to see if it’s worth the time.
How Many People Use Ecwid?
It’s quite Remarkable what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, showing that this isn’t just a platform for most people in the US or Europe. Even companies in developing countries have a chance to find an online store heading, and you don’t even have to trash your prior website if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you are not sure what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and protected.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the simple fact you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Alternative for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a new website with e-commerce functionality, Ecwid is geared more towards people who already have a website and just wish to add an internet store for this.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of products, and add photographs, pricing, weight etc. . each. You can define shipping prices, accept credit card payments etc — all of the crucial stuff that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t actually designed to let you produce a fully-featured, standalone e-commerce website; rather, it’s designed to allow you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, that will allow you produce a one-page standalone offering. We’ll chat through this in more depth later on in the review.) Ecwid Image Size
The Product works by giving you a widget which gets put on other sites — hence the title Ecwid: it is short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add into an present website or social networking profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to start a brand new website. The primary feature is that you can choose your old site and quickly incorporate the Ecwid system within a few minutes.
You can also Mirror the machine onto various other sites if you anticipate selling elsewhere on the web. Handle all of these sites from one place rather than switching between multiple dashboards.
Another nice Attribute is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could go to a tradeshow to generate a number of sales and each one these sales are reflected onto the back part of your website.
The system is Also designed to integrate well with social networks, so you can sell your items on Facebook if needed. 1 part of Ecwid we especially enjoy is the delivery facet. With real time transport integrations you always know what’s going on with your orders and where they are being shipped to.
What other trendy Items are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and clients
The system has over 43 translations for selling around the world
You get a Lot of promotional instruments like coupons, discounts, and bulk pricing and more
Create your personalized email alerts
Use the automatic tax solution (automatic taxation rates at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to sell not just online but in bodily places too — in stores, market stalls, at concerts and so forth.
With Ecwid’s POS Performance, regardless of if or not a customer purchases a product in shop, online, on their telephone or via Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and client / transaction information.
There is a few methods that you can take advantage of this feature: the easiest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here support, and then taking payments using a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both may be ordered straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in america and UK. Second, it’s not yet available on Android devices. (On their site, Ecwid state it will be available shortly — but they have been saying that for quite some time now). Ecwid Image Size
If you are based outside That the US / UK, or need to work with another mobile device type, the good news is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a larger range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you could avail Of this Paypal Here POS option on most of paid-for plans, you’ll need to be to the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across apparatus — desktopcomputer, tablet computers and cellular. In a age where smartphone web browsing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid provides a completely free plan.
Granted, it’s a pretty Basic plan, in which features like discount coupons and service aren’t accessible, and it merely lets you sell up to 10 products in 2 categories — but this could actually be adequate for some customers, and using it is a fantastic way to try the system out.
However, A vital point to note about the free plan is that it is not good from an search engine optimization standpoint — you need to be on a paid program to make certain your product pages talk to search engines correctly (more on SEO below).
Ecwid is forward of the Pack because its storefronts could be mechanically translated into nearly 50 different languages — customers can see your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this functionality by detecting visitors’ language mechanically based on their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to provide this type of functionality — they force you to rely on third party apps, the creation of numerous shops or Google Translate to provide different language versions of your shop, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the title of your webpage and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
As far as I could tell But you can not manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This is not perfect because key words in URLs are used by some search engines to categorise content through indexing.
However, The URLs that are automatically generated by Ecwid include the name you’ve given to your product – so in the event that you include some keywords in your product name (maybe not a bad idea anyway) your URL will include them also. This functions as something of a workaround, but I’d prefer whole control over URLs. Ecwid Image Size
One area where Ecwid does not perform quite so Well on the SEO front entails AMP — accelerated mobile pages. As its name suggests, AMP pages load quicker on mobile devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something that’s believed by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or Shopify, you can’t create AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option allows you to export product data, orders and clients (in CSV format) and ensures that if you feel the need to migrate your store to another e-commerce platform, then you shouldn’t have some significant difficulties doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress does not Supplied any e-commerce functionality from the box, so anyone wishing to sell on the stage will require a third-party solution like Ecwid. There’s an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a few clicks.
You simply sign up to get an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the number of payment gateway options is quite limited — you need to use Stripe or Paypal. (And using Stripe only works if you are selling products from particular countries). Another main issue with the built-in Squarespace marketing tools is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it to some Squarespace website is quite simple: it is a simple matter of including a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can provide a good workaround. A committed program is provided by Ecwid to enable you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations may be more extensive — competing goods such as Shopify provide a much wider assortment of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better when it comes to CMS plugins: these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on one of these platforms very easily. Ecwid Image Size
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online shop builders, you get a vertical menu on the left which allows you to access key functionality, and the place on the right is used to edit or display associated products, website reports and content.
As with any e-commerce tool, you’ll need to Spend a reasonable amount of time getting your head about producing catalogues and product variants, establishing transport prices and so on…but there is nothing that should represent also much of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s provided to you when you log in for the first time.
If You’re stuck however, you could always get in contact with Ecwid’s support team — more on that later — or, if you are on a’Business’ or’Unlimited’, you can take advantage of the included customization service (you get 2 hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware that the below observations should not be interpreted as legal advice, but I am planning to do my best to spell out a number of the key GDPR problems facing Ecwid consumers under.
With the introduction of The EU’s new GDPR legislation, there are several legal measures that site owners now need to take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing this (to the point where it’s usually a good idea to consult an attorney about what to do); and even if your company isn’t based in the EU, you still need to obey the regulations where any website visits from the EU are worried.
Based on my Understanding of the crucial GDPR principles, the principal priorities for potential Ecwid shop owners are to:
· Provide adequate privacy and cookie notices
· Process and store data safely
· Get explicit consent from people registering to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a site (and to log that consent).
There does not Appear to be Whatever stops you meeting the first three requirements readily enough with Ecwid, though you will have to devote time and possibly money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie approval. To ensure GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those cookies are conducted (i.e., to give’prior permission’)
· Logs their approval to run biscuits Ecwid Image Size
· Allows them to revoke consent at a later stage
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid shop, you will be breaking GDPR legislation unless you’ve got a banner in place which does all of the above.
Now, out of the box at Least there is not a means to take care of the cookie consent issue with Ecwid. Nor is there an adequate app accessible from the Ecwid app shop (the only option on this front I can find, the’EU cookie banner’, does not seem to supply the essential performance — despite costing $1.99 per month to utilize ).
It Appears to me that the only alternative available to Ecwid consumers is to use a specialist product like CookiePro, which does supply all the necessary performance to make cookie approval fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a great deal of configuration and you’ll need to set quite a lot of time apart to set this up.
Setup and Design
I really enjoy The fact which you’re able to run a web site without paying anything. This makes the installation process that much easier, since you simply need to punch in your email and make a password to go straight to the backend interface.
The machine has Wizards for every platform that you want to place your store on. If you have a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, depending on where you would like to sell.
The backend Design is flawless, since it walks you through each site creation and integration step with some fine text and photos. As soon as you obtain your shop implemented on a site or societal page it looks fairly sleek.
The layout Depends upon the theme you’ve got on your site, however as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag place, which can be outstanding and easy to find for customers when they want to market.
Though many Sites will be mobile friendly, it;s nice knowing that Ecwid involves a native shopping application for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your shop and sell on the go, while also giving your customers an opportunity to get products from the mobile interface.
The closing Design thing which makes sense to mention is your language tool. Since conducting an online store generally requires you to attain out to individuals from throughout the planet, you are bound to stumble upon some customers who would like to read product webpages and other content in their native language. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that is no problem at all.
The Ecwid App Market
Having the Opportunity to put in applications is a sure fire way to scaling up your ecommerce website in a reasonable manner. Ecwid includes a place called the Ecwid App Market. It provides 65 software, helping merchants extend their store performance easily. Ecwid Image Size
A Few of the apps Will help you out with reviews and rating, rewards programs, automated advertising tools, analytics, custom design topics and more.
SEO and Marketing
Ecwid is a Third-party solution to your current site, so you’d typically have to employ additional SEO and marketing tools to truly get the word out. Nevertheless, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google with no excess effort. It gets even better with WordPress sites, since you acquire access to additional SEO plugins as well as the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you might find on other ecommerce platforms.
Each step is Concise and clear, so that you may just go in there and type in a product name, price and picture then save the merchandise for later. Obviously you could always open the Powerful Options, however they different these for if you’re all set to start ramping up your own store.
As an example of the stock Rich direction toolset, you gain access to things like from stock product monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute which is always one of my favourite ways to converse to companies. Only send them a query and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone service, online chat support and email support, keeping the response time short and encourage quality .
In my mind, the Platform has everything you could want concerning support.
Payments and Security
It’s not necessarily Simple to locate an ecommerce platform which does not charge fees, but that’s just what you get with Ecwid. They never charge any sort of transaction fee with any of the plans they offer, which makes it desirable for any store that’s trying to keep costs down and to improve margins.
Remember that Ecwid isn’t a payment processor, which means you have to setup something such as PayPal or Stripe to process all of the trades that come through your site. It’s rather simple to employ one of these systems, since Ecwid integrates with over 40 global payment options. However, each one of these processors have their own trade fees so that you have to prepare for them.
It’s quite Clear that Ecwid takes safety seriously, since the provider is a PCI DSS Level 1 accredited supplier. The company also states that every transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Image Size
Imagine if you Would like to collect both online and offline payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Advantages and cons of using Ecwid
· Ecwid signifies a really simple way to add e-commerce to some present website.
· Point-of-sale functionality can be obtained, and there are a number of strategies to apply it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language variations of your shop.
· The shop layouts are responsive.
· Plugins / programs are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of site building products that don’t facilitate dropshipping to start doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter site’ option is a good stopgap measure for retailers who need a shop fast, but have yet to develop a full site to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive plans.
· There is a restricted number of programs / integrations available from the Ecwid Program shop.
· You can not alter product URLs, which is slightly annoying in the search engine optimization perspective.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with respect to getting cookie consent) seems difficult.
· The free version will not allow you to get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is completely free. They promote the free program like crazy, and mention that many other platforms drag you into a free trial, even where you will eventually need to pay.
That is where Ecwid stands out, and you’ll be able to see that the other payment programs are rather reasonably priced.
The Free plan Allows you to sell 10 products, while the Venture program ups that depend to 100 goods and you get items like an iPhone management program. The company plan goes up to 2500 products for a superb price and you also get live chat support. Priority support comes alongside the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The cheapest solutions on the marketplace. You can see that it’s actually cheaper than many of the other programs we’ve reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I’m Starting to believe that Ecwid is among the greatest ways to market online, as long as you employ the best ways to enhance your earnings online too. Ecwid is a slick system, with superb easy implementation measures, making it ideal for your small business crowd. Ecwid Image Size