Intro Ecwid Instagram
Have you ever Wondered if you’re using the ideal ecommerce platform for sale on the internet? Do you sometimes stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your costs low, and locating an ecommerce platform that will help you with half the battle. Unfortunately, when you operate a small company site it often becomes tricky when you want to attract on a new ecommerce platform or even just modify your site whatsoever. Read our Ecwid review to discover more about this option. Ecwid Instagram
Many solutions Intentionally create a closed system, which is tedious to maneuver away from once you begin. But with a platform called Ecwid, you no longer need to be concerned about it. In fact, the whole aim of the company, which began in 2009, would be to quickly and inexpensively create an internet store system on your existing websites.
You don’t have To make a completely different website. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you are all set.
That raised my Attention, because I know the struggles that come along with trying to migrate websites, especially when it comes to ecommerce. So, I needed to put together an in-depth review of the Ecwid system to see whether it is worth the time.
How Many Men and Women Use Ecwid?
It is quite Impressive what Ecwid has achieved since 2009, with over 1 million merchants getting signed up. What’s even more cool is that the Ecwid retailers span over 175 distinct countries, demonstrating that this isn’t only a platform for people in the US or Europe. Even businesses in developing countries have a chance to get an internet store heading, and you do not even have to squander your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 certified. If you are not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ information is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 along with the 1 million is the fact that you don’t require a WordPress site in order to implement Ecwid. So, the 20,000 simply refers to WordPress users with the plugin.
What’s Ecwid, and how does this function?
Ecwid is a hosted Solution for building an internet shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a new website with e-commerce functionality, Ecwid is targeted more towards people who already have a site and just wish to add an internet store for this.
Much like other E-commerce platforms, Ecwid allows you to set up’catalogs’ of all goods, and include photos, pricing, weight etc. for each. You can define shipping prices, accept credit card payments and so on — all the key stuff that you would expect to be able to perform with an e-commerce solution.
However it differs Apart from competing products like Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an online store to an existing online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that will allow you create a one-page standalone offering. We’ll talk via this in more detail later on in the inspection.) Ecwid Instagram
The Product works by providing you a widget that gets put on other websites — hence the name Ecwid: it’s short for’E-commerce Widget’. You receive a couple lines of HTML code (the widget) to add to an present website or societal networking profile, and your store is displayed wherever you’ve inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t need to begin a brand-new site. The main feature is that you can choose your old site and immediately integrate the Ecwid system inside a few minutes.
You can also Mirror the system onto various other sites if you anticipate selling elsewhere online. Handle all of these websites from one place rather than switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to make a number of sales and all these sales are represented onto the back part of your site.
The system is Also made to integrate nicely with social networks, so that you may sell your items on Facebook if needed. One part of Ecwid that we particularly enjoy is the shipping aspect. With real time transport integrations you always know what is happening with your orders and at which they’re being sent to.
What other cool Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The system has over 43 translations for sale around the planet
You receive lots of promotional instruments such as coupons, discounts, and bulk pricing and more
Produce your own customized email alerts
Utilize the automated tax alternative (automatic tax charges at checkout, tax reporting and submitting )
Thank you Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to sell not just online but in bodily places too — in shops, market stalls, at concerts and so on.
With Ecwid’s POS Performance, regardless of if or not a customer buys a product in store, online, on their telephone or through Facebook, everything stays in sync – i.e., the merchant’s catalog, inventory and customer / transaction information.
There is a few ways you can take advantage of this attribute: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App store, linking it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be arranged straight from Ecwid.
There is a couple of Things worth noting the Paypal Here integration: it’s only available to merchants in america and UK. Second, it’s not yet available on Android apparatus. (On their site, Ecwid state it will be available soon — but they have been saying that for quite some time now). Ecwid Instagram
If you’re located outside The US / UK, or need to utilize another mobile device type, the fantastic thing is that Ecwid also functions with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more countries.
Although you can avail Of the Paypal Here POS option on most of paid-for plans, you’ll want to be on the priciest’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktopcomputer, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid provides a completely free program.
Granted, it’s a pretty Standard plan, in which features like discount vouchers and service aren’t accessible, and it only lets you sell up to 10 products in 2 categories — but this could actually be adequate for some users, and using it’s a good way to try out the system.
But, A key point to notice about the free plan is the fact that it isn’t good from an SEO standpoint — you have to be on a paid program to make certain your product pages talk to search engines correctly (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts could be automatically translated into nearly 50 different languages — clients can view your store in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this functionality by discovering visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this sort of functionality — they force you to rely on third party apps, the production of numerous shops or Google Translate to provide different language variations of your shop, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimisation (SEO) in Ecwid is a fairly straightforward affair. You are able to edit the title of your page and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
So Far as I could tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content through indexing.
However, The URLs which are automatically generated by Ecwid include the title you’ve given to your product – so in the event that you include some keywords on your product name (maybe not a bad idea anyhow ) that your URL will comprise them too. This functions as a tool of a workaround, but I would prefer full control over URLs. Ecwid Instagram
1 place where Ecwid doesn’t perform quite so Well on the search engine optimization front entails AMP — accelerated cellular pages. As the name implies, AMP pages load quicker on mobile devices. This encourages people to stay longer on your page, thus increasing’dwell time’ –something which is considered by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, giving AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting information
Like most competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product data, orders and customers (in CSV format) and ensures that if you ever feel the need to migrate your store to another e-commerce platform, you should not have some significant difficulties doing so.
Utilizing Ecwid with other platforms
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce performance out of the box, so anybody wishing to sell on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is very simple — you can get up and running with a few clicks.
You simply sign up for an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the number of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only works if you are selling goods from particular countries). The other principal problem with the built-in Squarespace selling software is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these constraints, and adding it into some Squarespace site is very simple: it’s a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can offer a fantastic workaround. A committed program is offered by Ecwid to enable you integrate the item on a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist with services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations may be more extensive — competing goods such as Shopify offer a much broader range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Image is better when it comes to CMS plugins: All these are available for WordPress, Wix and Joomla, allowing for you to set up Ecwid on these platforms quite easily. Ecwid Instagram
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you receive a vertical menu on the left which lets you access key performance, and the place on the right can be used to edit or display related products, website reports and content.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about creating catalogues and product variants, setting up shipping rates etc…but there is nothing here that should represent also much of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s supplied to you once you log in for the first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you are able to take advantage of this included customization support (you get two hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware that the below observations should not be interpreted as legal information, but I am going to do my very best to spell out some of the key GDPR problems facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are several legal steps that website owners now need to take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for doing this (to the point where it’s usually a great idea to speak with a lawyer about what to do); and even when your company isn’t based in the EU, you still will need to comply with the regulations where any website visits from the EU are concerned.
Based on my Understanding of the key GDPR principles, the main priorities for potential Ecwid store owners are to:
· Provide adequate privacy and cookie cutter notices
· Process and store information safely
· Get explicit permission from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential biscuits onto a site (and to log that approval ).
There doesn’t Appear to be Anything that stops you meeting the first few requirements readily enough with Ecwid, though you will have to spend time and potentially money generating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie cutter approval. To ensure GDPR compliance, you need to exhibit a cookie banner to your customers which
· Allows them to select which cookies they want to run BEFORE those cookies are run (i.e., to provide’prior consent’)
· Logs their consent to run biscuits Ecwid Instagram
· Enables them to revoke consent at a later point
So for Instance, If you Use a Facebook Ads cookie in conjunction with your Ecwid store, you’ll be breaking up GDPR legislation unless you have a banner set up which does all of the above.
Nowout of the box at There is not a way to deal with the cookie consent issue with Ecwid. Nor is there a decent program available from the Ecwid app store (the only alternative on front I can locate, the’EU cookie banner’, does not seem to supply the necessary performance — despite costing $1.99 per month to use).
It Seems to me that the only alternative available to Ecwid users would be to use a specialist product such as CookiePro, which will provide all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a lot of configuration and you’ll need to put quite a lot of time apart to set this up.
Installation and Layout
I Truly enjoy The fact that you can run a website without paying anything. This makes the installation process that much simpler, because you simply have to punch in your email and create a password to proceed right to the backend interface.
The machine has Wizards for each platform that you would like to place your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You can even click on options like Facebook and Joomla, depending on where you would like to market.
The backend Design is flawless, since it walks you through each website creation and integration measure with a few fine photos and text. Once you obtain your shop implemented on a website or societal page it looks fairly slick.
The design Depends upon the theme you have on your website, however as you can see below, it displays photos well and appears clean and easy to navigate. I especially enjoy the Shopping Bag area, which can be prominent and easy to locate for clients when they wish to checkout.
Though many Sites are going to be cellular friendly, its fine knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the go, while also giving your customers a chance to buy products from the mobile interface.
The closing Design thing which makes sense to mention is your vocabulary tool. Since running an internet store generally requires one to reach out to individuals from throughout the world, you are bound to stumble upon a few clients who’d love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English to Spanish, that’s no problem in any respect.
The Ecwid Program Economy
Having the Chance to install applications is a sure fire way to scaling up your ecommerce website in a fair manner. Ecwid has a location known as the Ecwid App Market. It offers 65 software, helping retailers extend their shop functionality easily. Ecwid Instagram
A Few of the programs Will help you out with reviews and rating, rewards programs, automated ad tools, analytics, custom layout topics and more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you’d normally need to employ additional SEO and advertising tools to truly get the word out. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google with no excess effort. It gets better with WordPress websites, since you acquire access to additional search engine optimization plugins as well as also the default search engine performance on the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Concise and clear, so you may just go in there and type in a product name, price and image then save the product for later. Obviously you could always open the More Powerful Options, but they different these for if you are all set to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to things like from stock merchandise monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Earnings attribute which is always one of my favourite ways to talk with companies. Simply send them a question and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, maintaining the response time short and support quality high.
In my eyes, the Platform has all you could want concerning support.
Payments and Safety
It is not necessarily Simple to locate an ecommerce platform which doesn’t charge fees, but that’s just what you get with Ecwid. They never charge any sort of trade fee with any of those plans they provide, which makes it desirable for any store that’s hoping to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, so you have to set up something like PayPal or Stripe to process all of the transactions that come through your site. It is rather simple to employ one of these systems, because Ecwid incorporates with over 40 global payment options. However, each of those processors have their own transaction fees so you need to get ready for them.
It is quite Clear that Ecwid takes safety seriously, because the company is a PCI DSS Level 1 certified supplier. The company also claims that each transaction that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Instagram
Imagine if you Would love to collect both offline and online payments? Maybe you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an offline and online system.
Benefits and cons of utilizing Ecwid
· Ecwid signifies a very easy way to add e-commerce to any present website.
· Point-of-sale performance can be obtained, and there are quite a few strategies to apply it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language variations of your shop.
· The store designs are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for merchants who want a shop fast, but have yet to develop a complete site in order to add the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is fairly generous in terms of attributes.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a limited number of programs / integrations available from the Ecwid Program store.
· You can’t change merchandise URLs, which is slightly annoying in the SEO perspective.
· You can’t create AMP variations of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with regard to obtaining cookie approval ) sounds difficult.
· The free version will not let you get any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They promote the free plan like mad, and mention that many other platforms drag you in free trial, even where you may finally need to pay.
This is where Ecwid stands out, and you can see the other payment plans are rather reasonably priced.
The Free program Lets you sell 10 products, whereas the Venture program ups that depend to 100 goods and you get items like an iPhone management app. The Business plan goes up to 2500 merchandise for a superb price and you also get live chat support. Priority support comes alongside the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The most economical solutions on the market. You can see that it’s actually more affordable than many of the other platforms we’ve reviewed previously, so if you’re searching for value, this could be the perfect plugin for you.
In short, I am Beginning to think that Ecwid is one of the greatest ways to market online, provided that you implement the best methods to improve your earnings online too. Ecwid is a slick system, with super easy implementation steps, making it ideal for the small business crowd. Ecwid Instagram