Background Ecwid Is Down
Have you ever Wondered if you’re using the right ecommerce platform for selling online? Can you occasionally stumble upon a new service that’s more practical and more economical than what you’re using now? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to assist you with half the battle. Unfortunately, when you run a small business site it frequently becomes tricky once you want to bring on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Is Down
Many solutions Intentionally make a closed system, which is tedious to move away from once you begin. However, with a platform called Ecwid, you no longer need to be concerned about this. In fact, the whole goal of the company, which began in 2009, would be to quickly and inexpensively create an internet store system on your present websites.
You don’t have To make a whole new website. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you are all set.
That raised my Attention, because I know the struggles that come along with attempting to migrate websites, particularly when it comes to ecommerce. So, I needed to put together a comprehensive review of this Ecwid system to see if it is worth the time.
How Many People Use Ecwid?
It is quite Impressive what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this is not only a platform for people in the US or Europe. Even companies in developing nations have a opportunity to find an online store heading, and you do not have to squander your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 certified. If you’re not sure what this is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the simple fact that you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users using the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Solution for building an internet store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a fresh website with e-commerce functionality, Ecwid is targeted more towards people who already have a website and just wish to add an online store for this.
Much like other E-commerce programs, Ecwid lets you set up’catalogs’ of all goods, and add photographs, pricing, weight etc. for each. You can define shipping prices, accept credit card payments etc — all of the key stuff that you’d expect to be able to perform using an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you create a fully-featured, standalone e-commerce site; instead, it’s designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Site’, that will allow you create a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Ecwid Is Down
The Product works by providing you a widget which gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add into an present website or social networking profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies which don’t need to start a brand-new website. The main attribute is that you can take your old site and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the system on various other sites if you plan on selling elsewhere online. Handle all these sites from 1 place instead of switching between multiple dashboards.
Another pleasant Attribute is the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can visit a tradeshow to generate a number of sales and each one these earnings are reflected on the back part of your website.
The system is Also made to integrate nicely with social networks, so that you may sell your items on Facebook if needed. 1 part of Ecwid that we particularly enjoy is the shipping facet. With real time shipping integrations you always know what is happening with your requests and at which they are being shipped to.
What other trendy Items are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The machine has over 43 translations for sale round the planet
You receive a Lot of promotional instruments like coupons, discounts, and bulk pricing and more
Create your personalized email notifications
Utilize the automatic tax solution (automatic tax rates at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) performance, you may use your Ecwid shop to sell not only online but in bodily locations too — in stores, market stalls, at theatres and so on.
With Ecwid’s POS Performance, irrespective of if or not a customer buys a product in store, online, on their telephone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and customer / trade info.
There’s a few methods that you can take advantage of this attribute: the easiest is likely to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App store, connecting it to the Paypal Here service, and then taking payments using a mobile card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal This: you can either buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both may be arranged direct from Ecwid.
There’s a couple of Things worth noting the Paypal Here integration: first, it’s only available to merchants in america and UK. Secondly, it’s not yet available on Android devices. (On their site, Ecwid say it’ll be available soon — but they’ve been saying that for quite some time now). Ecwid Is Down
If you’re located outside The US / UK, or need to utilize another mobile device kind, the good thing is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS choice on most of paid-for plans, you will need to be on the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktop, tablet and cellular. In an era where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Products, Ecwid provides a completely free plan.
Granted, it’s a pretty Standard plan, where attributes such as discount coupons and support aren’t accessible, and it only lets you sell up to ten products in 2 categories — but this could really be adequate for some users, and using it’s a fantastic way to try out the system.
But, A vital point to note about the free program is that it is not good from an SEO point of view — you have to be on a paid program to ensure that your product pages speak to hunt engines accurately (more on SEO below).
Ecwid is ahead of the Pack in that its storefronts can be mechanically translated into nearly 50 distinct languages — clients can view your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by detecting visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to provide this type of functionality — they force you to rely on third party apps, the production of multiple stores or Google Translate to supply different language versions of your store, which is less than perfect. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You can edit the title of your page and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
As far as I could tell But you can not manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This is not ideal because key words in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you have given to your product – so if you include some keywords on your product title (maybe not a bad idea anyway) your URL will include them too. This serves as a tool of a workaround, but I would prefer full control over URLs. Ecwid Is Down
1 place where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated cellular pages. As the name implies, AMP pages load faster on mobile devices. This motivates people to remain longer on your page, thus increasing’dwell time’ –something which is considered by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google occasionally highlights AMP pages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike most rival products such as Bigcommerce or Shopify, you can not produce AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and clients (again, in CSV format) and means that if you feel the need to migrate your shop to another e-commerce platform, you should not have any major problems doing so.
Using Ecwid with other platforms
Ecwid and WordPress
WordPress doesn’t Supplied any e-commerce functionality out of the box, so anyone wanting to sell on the stage will need a third-party solution like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid store to your WordPress site is very simple — you can get up and running with a couple clicks.
You just sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is very limited — you have to utilize Stripe or Paypal. (And with Stripe only works if you’re selling products from certain countries). Another principal problem with the built-in Squarespace marketing tools is that they don’t facilitate dropshipping, and complete export of products is not currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace website is very easy: it is a simple matter of adding a code block into a webpage and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can offer a good workaround. A committed program is provided by Ecwid to allow you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a fairly Limited number integrations with other apps that are well-known. Integrations do exist together with services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be extensive — competing goods such as Shopify offer a much broader range of apps. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: these are offered for WordPress, Wix and Joomla, enabling to you set up Ecwid on one of these platforms very easily. Ecwid Is Down
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you receive a vertical menu on the left which lets you access key performance, and the place on the right can be used to edit or display related products, site reports and content.
As with any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variants, establishing shipping prices and so on…but there is nothing here that should represent also a lot of a learning curve.
Matters are aided by an ‘onboarding checklist’ that’s provided to you once you log in for the first time.
If You’re stuck however, you can always get in touch with Ecwid’s support team — more on this later — or, if you’re on a’Business’ or’Unlimited’, you can make the most of this included customization service (you get two hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please be aware that the below observations should not be interpreted as legal information, but I’m planning to do my best to spell out a number of the key GDPR problems facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are many legal measures that website owners now should take to ensure that they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is usually a good idea to speak with a lawyer on what to do); and even if your business isn’t based in the EU, you still will need to obey the regulations where any site visits in the EU are worried.
Based on my Understanding of the crucial GDPR principles, the principal priorities for potential Ecwid store owners are to:
· Provide adequate privacy and cookie notices
· Process and store data securely
· Get explicit consent from people signing up to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits onto a site (and also to log that approval ).
There doesn’t Appear to be Whatever stops you fulfilling the first three requirements readily enough with Ecwid, although you will have to devote time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is the fourth requirement — cookie approval. To ensure GDPR compliance, you need to display a cookie cutter banner to your visitors which
· Allows them to choose which cookies they want to conduct BEFORE those cookies are run (i.e., to give’prior permission’)
· Logs their approval to conduct biscuits Ecwid Is Down
· Enables them to revoke consent at a later point
So for example, if you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you will be breaking GDPR laws unless you have a banner in place which does all of the above.
Nowout of the box at Least there is not a way to take care of the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app store (the only option on this front that I can find, the’EU cookie banner’, doesn’t appear to supply the essential performance — even though costing $1.99 a month to use).
It Seems to me that the only option available to Ecwid consumers is to use a specialist product such as CookiePro, which will provide all the essential performance to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you’ll want to put quite a great deal of time apart to set this up.
Installation and Layout
I really enjoy The fact which you can run a web site without paying anything. This makes the setup process that much simpler, because you simply have to punch in your email and create a password to proceed straight to the backend interface.
The system has Wizards for each platform you want to place your shop on. In case you’ve got a WordPress site, simply walk through three steps to get up and running. You can also click on options like Facebook and Joomla, depending on where you would like to sell.
The backend Design is perfect, because it walks you through each website creation and integration measure with some nice photos and text. As soon as you obtain your store implemented on a site or societal page it appears fairly slick.
The layout Depends upon the theme you have on your site, however as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag place, which can be prominent and easy to find for customers when they want to checkout.
Though many Websites will be cellular friendly, it;s fine understanding that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and market on the go, while also giving your customers a chance to buy products from the cell interface.
The closing Design item which makes sense to mention is the language instrument. Since conducting an internet store generally requires one to attain out to individuals from throughout the planet, you’re bound to stumble upon a few customers who’d like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English to Spanish, that’s not a problem at all.
The Ecwid Program Economy
Possessing the Chance to install applications is a sure fire way to scaling your ecommerce website in a reasonable way. Ecwid has a place called the Ecwid App Market. It provides 65 software, helping merchants extend their shop performance readily. Ecwid Is Down
A Few of the apps Can give you a hand with rating and reviews, rewards programs, automated ad tools, analytics, customized layout themes and more.
SEO and Marketing
Ecwid is a Third party solution to your present website, so you’d typically have to employ additional SEO and marketing tools to really get out the word. Nevertheless, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, therefore all Ecwid stores are indexed by Google without any excess work. It gets better with WordPress sites, since you acquire access to additional SEO plugins and the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t appear to include any of the unnecessary bells and whistles you may find on other ecommerce platforms.
Each step is Concise and clear, so that you may just go in there and type in a product name, price and image then save the product for afterwards. Of course you can always open up the More Powerful Options, but they separate these for when you are ready to start ramping up your own store.
As an example of the inventory Rich direction toolset, you gain access to things like out of stock merchandise tracking, mobile device stock management, barcode scanning and much more.
Ecwid provides A Chat With Sales feature which is one of my favorite ways to talk to companies. Simply send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include telephone service, online chat support and email support, keeping the response time brief and support quality .
In my eyes, the Platform has everything you could want in terms of support.
Payments and Security
It’s not always Simple to find an ecommerce platform that does not charge fees, but that’s just what you get with Ecwid. They never charge any sort of trade fee with any of the plans they provide, making it desirable for any shop that’s hoping to keep costs down and also to improve margins.
Remember that Ecwid is not a payment processor, which means you have to setup something such as PayPal or Stripe to process all of the transactions that come through your site. It is pretty easy to implement one of these systems, since Ecwid incorporates with over 40 international payment choices. However, each one of those processors have their particular transaction fees so you need to prepare for them.
It is rather Clear that Ecwid takes security seriously, because the provider is a PCI DSS Grade 1 accredited service provider. The business also claims that every transaction that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Is Down
Imagine if you Would love to collect both online and offline payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are a number of strategies to apply it.
· The product is cheap compared to other alternatives.
· It supports multi-language versions of your shop.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for merchants who need a shop fast, but have yet to develop a complete website in order to bring the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is rather generous concerning attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a limited number of apps / integrations offered from the Ecwid Program shop.
· You can not change merchandise URLs, which can be slightly annoying from an SEO perspective.
· You can not create AMP variations of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to getting cookie consent) seems hard.
· The free version doesn’t let you get any of the search engine optimization tools.
Ecwid comes With four strategies, among which is completely free. They promote the free plan like crazy, and mention that a number of other platforms drag you in free trial, even where you may eventually need to pay.
That is where Ecwid stands outside, and you can see the other payment plans are fairly affordable.
The Free program Lets you sell 10 products, whereas the Venture program ups that depend to 100 products and you get items like an iPhone management app. The company plan goes up to 2500 products for a wonderful price and you also get live chat support. Priority support comes alongside the Unlimited plan and you can also market an unlimited amount of products.
Ecwid is one of The most economical solutions on the marketplace. You may see that it is actually cheaper than a lot of the other platforms we have reviewed in the past, so if you’re searching for value, this might be the perfect plugin for you.
In short, I’m Starting to believe that Ecwid is among the best ways to market online, as long as you implement the best ways to enhance your sales online too. Ecwid is a sleek system, with superb easy implementation measures, making it perfect for the small business crowd. Ecwid Is Down