Background Ecwid Joomla
Have you ever Wondered if you are using the right ecommerce platform for selling online? Can you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small company site it often becomes tricky when you would like to attract on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to discover more about this option. Ecwid Joomla
Many solutions Intentionally create a closed system, which is tedious to move away from once you get started. But with a stage called Ecwid, you no longer need to worry about it. Actually, the entire goal of the company, which began in 2009, is to quickly and quickly make an internet store system in your existing websites.
You do not have To create a whole new website. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you are good to go.
That increased my Attention, since I understand the struggles that come along with attempting to migrate websites, particularly when it comes to ecommerce. So, I wanted to put together an in-depth review of this Ecwid system to find out if it’s worth the time.
How Many Men and Women Use Ecwid?
It’s rather Impressive what Ecwid has done since 2009, with over 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 distinct countries, demonstrating that this isn’t only a platform for most people in the US or Europe. Even companies in developing nations have a chance to find an online store heading, and you do not even have to squander your previous site if you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not sure what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your clients’ data is safe and protected.
In addition to The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with also the 1 million is the simple fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only refers to WordPress users using the plugin.
What is Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a new site with e-commerce functionality, Ecwid is geared more towards people who currently have a website and simply want to add an online store to it.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of all products, and include photographs, pricing, weight etc. . each. You can specify shipping prices, accept credit card payments and so on — all of the crucial stuff that you’d expect to be able to do using an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not actually designed to allow you to create a fully-featured, standalone e-commerce site; instead, it is intended to allow you add an online store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which will allow you produce a one-page standalone offering. We are going to chat through this in more depth later on in the review.) Ecwid Joomla
The Product works by providing you a widget which gets placed on other websites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an existing site or societal media profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to start a brand-new website. The main feature is that you can take your old website and quickly incorporate the Ecwid system within a couple of minutes.
You can also Mirror the machine on several other websites if you plan on selling elsewhere on the web. Manage all of these websites from one location instead of switching between multiple dashboards.
Another nice Attribute is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This means that you can go to a tradeshow to make a few sales and all of these sales are represented on the backend of your website.
The system is Also designed to integrate nicely with social networks, and that means you can sell your things on Facebook if desired. 1 part of Ecwid that we especially enjoy is the delivery facet. With real time shipping integrations you constantly know what’s happening with your orders and at which they’re being shipped to.
What other cool Things are comprised with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and customers
The system has over 43 translations for selling round the planet
You receive a Lot of promotional tools such as vouchers, discounts, and bulk pricing and more
Produce your personalized email notifications
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) performance, you can use your Ecwid shop to sell not only online but in bodily locations too — in shops, market stalls, at concerts and so forth.
With Ecwid’s POS Performance, irrespective of if a customer purchases a product in store, online, in their telephone or via Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / transaction info.
There’s a few ways that you can use this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App shop, linking it to the Paypal Here support, then taking payments using a cell card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can buy a chip and swipe reader (for $24.99) or a processor and tap reader (for $79.99). Both can be arranged straight from Ecwid.
There is a couple of Things worth noting about the Paypal Here integration: first, it’s only available to retailers in the US and UK. Second, it is not yet available on Android apparatus. (On their site, Ecwid state it’ll be available shortly — but they have been saying that for quite some time now). Ecwid Joomla
If you are located outside That the US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also works together with the Vend, Clover, NCR Silver and Square POS systems. These all ease using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS option on most of paid-for plans, you will want to be on the most expensive’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning they will display correctly across devices — desktop, tablet computers and cellular. In a age where smartphone web surfing is eclipsing desktop browsing, this is vital.
Unlike many similar Goods, Ecwid offers a completely free program.
Granted, it’s a pretty Standard plan, where features such as discount coupons and support aren’t available, and it only allows you to sell up to 10 products in 2 categories — but this could really be adequate for some customers, and using it’s a fantastic way to try out the system.
But, A key point to notice about the free program is the fact that it isn’t great from an SEO standpoint — you need to be on a paid program to ensure your product pages talk to hunt engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts could be automatically translated into nearly 50 different languages — customers can view your shop in their own language, without you having to worry about creating alternate versions of it. Ecwid provides this performance by discovering visitors’ language automatically based on their browser settings / IP address.
Competing products such as Shopify And Bigcommerce are nevertheless to provide this type of functionality — that they force you to rely on third party apps, the production of multiple shops or Google Translate to provide different language variations of your store, which can be less than ideal. So a definite win for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (search engine optimization ) in Ecwid is a pretty straightforward affair. You are able to edit the name of your webpage and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your SEO objectives.
So Far as I can tell But you can not manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This isn’t perfect because key words in URLs are used by some search engines to categorise content during indexing.
But, The URLs which are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords in your product title (maybe not a bad idea anyway) that your URL will comprise them also. This functions as something of a workaround, but I’d prefer whole control over URLs. Ecwid Joomla
One area where Ecwid doesn’t perform quite so Well on the SEO front entails AMP — accelerated mobile pages. As its name implies, AMP pages load faster on cellular devices. This encourages people to remain longer on your webpage, thus increasing’dwell time’ –something which is believed by many SEO experts believe to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Unfortunately However — and unlike rival products like Bigcommerce or Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and customers (in CSV format) and means that should you feel the need to migrate your store to a different e-commerce platform, then you shouldn’t have any major problems doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress doesn’t Provided any e-commerce performance from the box, so anyone wanting to sell on the stage will require a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly good e-commerce features, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And using Stripe only functions if you are selling products from certain countries). Another main problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into some Squarespace website is very easy: it is a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, so again Ecwid can provide a good workaround. A committed app is provided by Ecwid to enable you incorporate the product onto a Wix shop easily.
Apps and plugins
Ecwid provides a fairly Limited number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations may be more extensive — competing goods like Shopify provide a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming shortly ).
The Image is better in regards to CMS plugins: these are available for WordPress, Wix and Joomla, enabling for you to set up Ecwid on these platforms very easily. Ecwid Joomla
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like many similar online store builders, you get a vertical menu on the left which allows you to access key functionality, and the area on the right can be used to edit or display related products, website content and reports.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head around creating catalogues and product variations, establishing transport rates and so on…but there is nothing here that should represent also a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that is supplied to you once you log in for the very first time.
If You’re stuck however, you can always get in contact with Ecwid’s support team — more on that later — or, even if you’re on a’Business’ or’Unlimited’, you can make the most of this included customization service (you get two hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I’m not a Attorney, so please be aware that the below observations shouldn’t be interpreted as legal advice, but I am planning to do my very best to spell out a number of the major GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR legislation, there are several legal steps that website owners now need to take to ensure they are adequately protecting EU clients’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it’s typically a good idea to speak with a lawyer on what to do); and even if your business is not located in the EU, you still need to comply with the regulations where any website visits from the EU are concerned.
Based on my Understanding of the crucial GDPR principles, the main priorities for potential Ecwid shop owners would be to:
· Provide adequate privacy and cookie notices
· Process and store data safely
· Get explicit permission from those signing up to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits on a site (and to log that consent).
There does not seem to be Anything that stops you meeting the first few requirements easily enough with Ecwid, though you will need to devote time and possibly money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, you need to exhibit a cookie banner to your visitors which
· Allows them to choose which cookies they would like to conduct BEFORE those cookies are conducted (i.e., to provide’prior permission’)
· Logs their approval to run biscuits Ecwid Joomla
· Enables them to revoke approval at a later point
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking GDPR legislation unless you’ve got a banner in place which does all the above.
Nowout of the box at There is not a means to take care of the cookie consent issue with Ecwid. Nor is there a decent app accessible from the Ecwid app store (the only alternative on this front that I can locate, the’EU cookie banner’, does not seem to supply the necessary performance — even though costing $1.99 per month to utilize ).
It Appears to me that the only option available to Ecwid users would be to use a specialist product like CookiePro, which does supply all the essential functionality to generate cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a great deal of configuration and you will want to set quite a lot of time aside to set it up.
Setup and Layout
I really like The fact that you can run a website without paying for anything. This makes the setup process that much simpler, because you just have to punch in your email and make a password to go straight to the backend interface.
The machine has Wizards for every platform that you would like to place your store on. If you’ve got a WordPress site, just walk through three steps to get up and running. You can also click on options like Facebook and Joomla, based on the place you would like to sell.
The backend Design is flawless, since it walks you through every site creation and integration step with some fine photos and text. Once you obtain your shop implemented on a site or social page it looks fairly sleek.
The layout Depends upon the theme you have on your website, however as you can see below, it shows photos well and looks clean and simple to navigate. I particularly enjoy the Shopping Bag area, which is outstanding and easy to locate for clients when they want to checkout.
Although many Sites will be mobile friendly, its nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your store and sell on the go, while also giving your clients a chance to get products from the mobile interface.
The closing Design thing which makes sense to mention is your language tool. Since conducting an online store generally requires you to reach out to individuals from all over the planet, you’re bound to stumble upon some clients who’d love to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s not a problem at all.
The Ecwid App Economy
Having the Opportunity to install software is a sure fire way to scaling your ecommerce website in a reasonable way. Ecwid includes a location known as the Ecwid App Market. It offers 65 software, helping retailers extend their store performance readily. Ecwid Joomla
A Few of the programs Will give you a hand with rating and reviews, rewards programs, automatic advertising tools, analytics, customized layout topics and more.
SEO and Marketing
Ecwid is a Third-party remedy to your present website, so you would normally need to implement additional SEO and marketing tools to really get the word out. That said, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any excess effort. It gets better with WordPress sites, since you acquire access to additional SEO plugins as well as the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and sort in a product name, price and picture then save the merchandise for afterwards. Obviously you can always open up the More Powerful Options, however they different these for if you are all set to get started ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to items like out of stock merchandise tracking, mobile device inventory management, barcode scanning and much more.
Ecwid provides A Chat With Sales feature that is one of my favourite ways to converse to companies. Only send them a question and you can work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include telephone service, online chat support and email support, maintaining the response time brief and encourage quality high.
In my eyes, the Platform has all you could want in terms of support.
Payments and Safety
It’s not always Easy to find an ecommerce platform that doesn’t charge fees, but that’s just what you get with Ecwid. They never charge any sort of transaction fee with any of the programs they offer, making it desirable for any store that is hoping to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you have to setup something such as PayPal or Stripe to process all the trades that come through your website. It is rather simple to implement these systems, since Ecwid incorporates with over 40 international payment options. However, each of these processors have their particular transaction fees so that you have to get ready for these.
It is quite Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Grade 1 certified supplier. The company also claims that every transaction that includes sensitive information is transferred via a secure HTTPS channel. Ecwid Joomla
Imagine if you Would like to accumulate both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an offline and online system.
Advantages and cons of using Ecwid
· Ecwid signifies a very easy way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are quite a few strategies to implement it.
· The item is cheap compared to other solutions.
· It supports multi-language versions of your shop.
· The shop layouts are responsive.
· Plugins / apps are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products which don’t facilitate dropshipping to start doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for retailers who need a shop fast, but have yet to create a complete site to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes service, and is rather generous concerning features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There is a limited number of apps / integrations available in the Ecwid App shop.
· You can not change merchandise URLs, which can be slightly annoying in the SEO perspective.
· You can’t create AMP variations of product pages utilizing Ecwid.
· Creating Ecwid GDPR-compliant (with regard to getting cookie consent) sounds hard.
· The free version doesn’t allow you to access any of the SEO tools.
Ecwid comes With four strategies, among which is totally free. They market the free plan like crazy, and mention that a number of different platforms drag you into a free trial, even where you may finally have to pay.
That is where Ecwid stands out, and you’ll be able to see the other payment plans are fairly affordable.
The Free program Lets you sell 10 products, whereas the Venture program ups that count to 100 goods and you get items like an iPhone management app. The Business plan goes up to 2500 products for a wonderful price and you also get live chat service. Priority support comes along with the Unlimited program and you might also market an unlimited amount of products.
Ecwid is one of The cheapest solutions available on the marketplace. You may see that it’s actually more affordable than a lot of the other programs we have reviewed previously, so if you’re looking for value, this might be the right plugin for you.
In short, I am Starting to think that Ecwid is one of the greatest ways to sell online, provided that you employ the best methods to enhance your sales online as well. Ecwid is a slick system, with super easy implementation measures, which makes it perfect for your small business audience. Ecwid Joomla