Intro Ecwid Joomla Installation
Have you ever Wondered if you are using the right ecommerce platform for selling online? Can you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform that will assist you with that is half the battle. Unfortunately, when you operate a small company site it often becomes tricky once you want to attract on a brand new ecommerce platform or perhaps just alter your site whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Joomla Installation
Many solutions Purposefully make a closed system, which can be tedious to maneuver away from once you get started. But with a stage named Ecwid, you do not need to worry about this. Actually, the whole goal of the company, which started in 2009, is to quickly and quickly create an internet store system in your existing websites.
You do not have To create a completely different website. Just implement Ecwid on any stage, CMS or social networking (in five minutes) and you are good to go.
That raised my Attention, because I understand the struggles that come along with attempting to migrate sites, particularly when it comes to ecommerce. So, I needed to put together an in-depth review of the Ecwid system to see whether it is worth the time.
How Many Men and Women Use Ecwid?
It is quite Remarkable what Ecwid has done since 2009, with more than 1 million retailers getting signed up. What’s even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this is not just a platform for people in the US or Europe. Even companies in developing countries have a opportunity to get an internet store heading, and you don’t have to trash your prior site if you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 certified. If you are not sure what this is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and secure.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the fact you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 simply identifies WordPress users with the plugin.
What is Ecwid, and how can it function?
Ecwid is a hosted Alternative for building an online store. Unlike competing products like Shopify, Bigcommerce and Volusion, which permit you to construct a fresh site with e-commerce performance, Ecwid is geared more towards people who already have a website and simply want to add an internet store to it.
Much like other E-commerce programs, Ecwid allows you to set up’catalogs’ of all goods, and add photos, pricing, weight etc. . each. You are able to specify shipping prices, accept credit card payments etc — all the key stuff that you would expect to be able to perform using an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to let you create a fully-featured, standalone e-commerce website; instead, it is intended to enable you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that will let you produce a one-page standalone offering. We’ll chat through this in more depth later on in the review.) Ecwid Joomla Installation
The Product operates by providing you a widget which gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You receive a few lines of HTML code (the widget) to add to an present website or social media profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses that don’t need to begin a brand new website. The primary feature is that you can take your old website and quickly incorporate the Ecwid system inside a few minutes.
You can also Mirror the machine onto various other sites if you plan on selling elsewhere on the web. Manage all these sites from one place instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to make a few sales and each one of these sales are reflected on the back part of your site.
The system is Also designed to integrate well with social networks, and that means you can sell your items on Facebook if needed. One part of Ecwid we particularly enjoy is the delivery aspect. With real time shipping integrations you always know what is happening with your requests and at which they are being sent to.
What other cool Items are included with Ecwid?
It runs on a super quick framework
It comes with an address book to get customers and clients
The system has over 43 translations for selling around the planet
You get a Lot of promotional instruments like coupons, discounts, and bulk pricing and more
Produce your own customized email notifications
Use the automatic tax alternative (automatic taxation rates at checkout, tax reporting and submitting )
Thanks Into Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to sell not only online but in physical locations too — in stores, market stalls, at concerts and so on.
Together with Ecwid’s POS Functionality, irrespective of if a customer purchases a product in shop, online, in their phone or via Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / transaction information.
There’s a couple of methods you can use this attribute: the simplest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here support, and then taking payments utilizing a cell card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a chip and tap reader (for $79.99). Both can be ordered straight from Ecwid.
There is a few Things worth noting the Paypal Here integration: first, it’s only available to merchants in america and UK. Second, it is not yet available on Android devices. (On their site, Ecwid say it’ll be available shortly — but they’ve been saying that for quite a while now). Ecwid Joomla Installation
If you are based outside That the US / UK, or need to utilize another mobile device type, the good thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate using a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS option on all paid-for programs, you’ll need to be to the most expensive’Unlimited’ program if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktopcomputer, tablet and mobile. In a age where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid offers a totally free plan.
Granted, it is a pretty Basic plan, in which features such as discount coupons and service are not available, and it only lets you sell up to ten products in 2 classes — but this could really be adequate for some users, and using it’s a fantastic way to try the system out.
But, A key point to note about the free program is that it isn’t good from an SEO standpoint — you need to be on a paid program to ensure your product pages talk to hunt engines correctly (more on SEO under ).
Ecwid is forward of the Pack because its storefronts can be mechanically translated into nearly 50 distinct languages — customers can see your store in their own language, without you needing to worry about producing alternate versions of this. Ecwid provides this functionality by detecting visitors’ language mechanically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this type of performance — they force you to rely on third party apps, the production of multiple stores or Google Translate to supply different language versions of your shop, which is less than perfect. So a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to match your SEO objectives.
As far as I can tell However, you can’t manually change the URL of a product — you have to make do with the one that Ecwid generates for you. This is not perfect because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you’ve given to your product – so in the event that you include some keywords on your product title (maybe not a bad idea anyhow ) your URL will comprise them also. This serves as something of a workaround, but I would prefer whole control over URLs. Ecwid Joomla Installation
One place where Ecwid does not perform so Well on the SEO front entails AMP — accelerated cellular pages. As its name suggests, AMP pages load faster on cellular devices. This motivates people to remain longer on your page, thus increasing’live time’ –something that’s considered by many SEO experts consider to be rewarded with Google with preferential treatment in search results. Additionally, Google sometimes highlights AMP webpages in carousels in search results, providing AMP articles an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or even Shopify, you can’t produce AMP variations of your goods using Ecwid.
Importing and exporting information
Like many competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export product information, orders and customers (in CSV format) and means that should you ever feel the need to migrate your store to a different e-commerce platform, you shouldn’t have some major problems doing so.
Using Ecwid with other programs
Ecwid and WordPress
WordPress does not Provided any e-commerce performance from this box, so anyone wishing to market on the stage will require a third-party solution like Ecwid. There’s an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You just sign up to get an Ecwid account and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the amount of payment gateway options is very limited — you need to utilize Stripe or Paypal. (And with Stripe only functions if you are selling products from certain countries). The other principal issue with the built-in Squarespace marketing tools is they don’t facilitate dropshipping, and full export of products isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace website is very easy: it is a simple matter of including a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can provide a good workaround. A dedicated app is offered by Ecwid to allow you incorporate the item on a Wix shop easily.
Programs and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the assortment of integrations could be more extensive — competing goods like Shopify offer a much wider assortment of programs. Notable omissions from the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming soon).
The Image is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you set up Ecwid on one of these platforms quite easily. Ecwid Joomla Installation
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like most similar online shop builders, you get a vertical menu on the left which lets you access key functionality, and the place on the right can be used to display or edit related products, site content and reports.
As with any e-commerce tool, you’ll need to Spend a fair amount of time getting your head about creating catalogues and product variations, establishing transport prices etc…but there is nothing that should represent too much of a learning curve.
Matters are aided by an ‘onboarding checklist’ that is supplied to you when you log in for the very first time.
If You are stuck however, you could always get in touch with Ecwid’s support team — more on this later — or, even if you are on a’Business’ or’Unlimited’, you can make the most of the included customization support (you get two hours and 12 hours personalization time from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please be aware that the below observations shouldn’t be interpreted as legal advice, but I am going to do my best to spell out a number of the major GDPR issues facing Ecwid users below.
With the introduction of That the EU’s new GDPR legislation, there are several legal steps that website owners now need to take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for doing so (to the point where it is typically a good idea to speak with a lawyer about what to do); and even when your company is not located in the EU, you still will need to obey the regulations where any website visits from the EU are worried.
Based on my Understanding of the crucial GDPR principles, the main priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie cutter notices
· Process and store data safely
· Get explicit permission from people signing up to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential cookies on a site (and to log that consent).
There does not seem to be Whatever stops you meeting the first three requirements easily enough with Ecwid, although you will need to devote time and possibly money generating adequate notices and crafting information capture forms so that they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie consent. To ensure GDPR compliance, you need to display a cookie cutter banner to your customers which
· Allows them to select which cookies they would like to run BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their approval to run biscuits Ecwid Joomla Installation
· Enables them to revoke consent at a later stage
So for example, if you Utilize a Facebook Advertising cookie in conjunction with your Ecwid store, you will be breaking up GDPR laws unless you have a banner set up which does all the above.
Now, out of the box at Least there isn’t a means to take care of the cookie consent issue with Ecwid. Nor is there an adequate program accessible from the Ecwid app store (the only option on this front I can find, the’EU cookie banner’, does not seem to supply the essential functionality — even though costing $1.99 a month to use).
It Seems to me that the only alternative available to Ecwid consumers would be to use a professional product such as CookiePro, which will supply all the necessary performance to make cookie consent fully GDPR compliant. Despite being a powerful product nonetheless, Cookiepro does need quite a lot of configuration and you will need to put quite a lot of time apart to set this up.
Installation and Layout
I really enjoy The simple fact that you can run a web site without paying anything. This makes the installation process that much simpler, since you just have to punch in your email and make a password to go right to the backend port.
The machine has Wizards for every platform that you want to place your shop on. In case you have a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on the place you would like to sell.
The backend Design is flawless, since it walks you through each website creation and integration measure with a few fine photos and text. Once you obtain your store implemented on a website or social page it appears fairly slick.
The design Depends somewhat on the subject you’ve got on your site, but as you can see below, it displays photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag place, which can be prominent and easy to locate for clients when they want to market.
Although many Sites will be cellular friendly, it;s nice knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now receive a native shopping application for iOS and Android.
This means you Can mange your store and sell on the go, while also giving your customers a chance to get products from the mobile interface.
The final Design thing which makes sense to mention is your language instrument. Since running an internet store generally requires you to attain out to individuals from all over the world, you are bound to stumble upon some clients who would like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user would like to translate from English into Spanish, that is no problem in any respect.
The Ecwid App Economy
Possessing the Opportunity to put in software is a sure fire way to scaling your ecommerce website in a fair way. Ecwid includes a place known as the Ecwid App Market. It offers 65 applications, helping merchants extend their store functionality easily. Ecwid Joomla Installation
Some of the apps Will give you a hand with rating and reviews, rewards programs, automated ad tools, analytics, customized layout topics and much more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you would typically have to employ additional SEO and advertising tools to really get the word out. Nevertheless, Ecwid supplies quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid stores are indexed by Google with no extra effort. It gets even better with WordPress websites, as you gain access to additional search engine optimization plugins and also the default search engine functionality on the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as simple as they come, because it doesn’t appear to include any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and type in a product name, price and image then save the product for afterwards. Obviously you could always open the More Powerful Options, but they separate these for when you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you obtain access to items like out of stock merchandise monitoring, mobile device inventory management, barcode scanning and more.
Ecwid offers A Chat With Sales attribute which is always one of my favorite ways to converse with companies. Only send them a question and you can work on something else until they respond.
The Business also Provides a potent support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat support and email support, keeping the response time brief and encourage quality high.
In my eyes, the Platform has all you could want in terms of support.
Payments and Security
It is not always Easy to locate an ecommerce platform that does not charge fees, but that is exactly what you get with Ecwid. They never control any sort of trade fee with any of the programs they provide, which makes it desirable for any store that’s hoping to keep down costs and to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you have to set up something such as PayPal or Stripe to process all the transactions that come through your site. It is pretty easy to employ these systems, since Ecwid integrates with over 40 international payment options. However, each of these processors have their particular trade fees so you have to prepare for these.
It’s quite Clear that Ecwid takes security seriously, because the company is a PCI DSS Level 1 accredited supplier. The business also states that every trade that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Joomla Installation
What if you Would like to collect both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates together with Square, Clover, Vend POS, iZettle and PayPal card readers, enabling Ecwid to turn your operation into both an online and offline system.
Advantages and cons of utilizing Ecwid
· Ecwid signifies a very easy way to add e-commerce to some existing website.
· Point-of-sale performance is available, and there are quite a few ways to apply it.
· The item is cheap by comparison to other alternatives.
· It supports multi-language versions of your store.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for retailers who want a shop fast, but have yet to create a full site to bring the Ecwid widget to.
· The free Ecwid plan is not time-limited, includes support, and is fairly generous concerning attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Telephone support is only available on the more expensive programs.
· There’s a restricted number of programs / integrations offered in the Ecwid App store.
· You can not change product URLs, which is slightly annoying in the SEO perspective.
· You can not create AMP versions of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie approval ) sounds difficult.
· The free version will not let you access any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They promote the free plan like crazy, and mention that many different platforms drag you in free trial, where you will finally need to pay.
This is where Ecwid stands out, and you’ll be able to see the other payment plans are rather reasonably priced.
The Free plan Lets you sell 10 products, whereas the Venture program ups that depend to 100 goods and you get items like an iPhone management app. The Business plan goes up to 2500 products for a wonderful price and you get live chat service. Priority support comes alongside the Unlimited plan and you might also sell an unlimited number of merchandise.
Ecwid is one of The most economical solutions available on the marketplace. You may see that it is actually cheaper than a lot of the other platforms we have reviewed in the past, so if you’re searching for value, this could be the perfect plugin for you.
In short, I am Beginning to think that Ecwid is among the best ways to sell online, as long as you employ the best ways to enhance your sales online too. Ecwid is a sleek system, with superb easy implementation measures, which makes it perfect for your small business crowd. Ecwid Joomla Installation