Background Ecwid Link To Ebay
Have you ever Wondered if you are using the right ecommerce platform for selling online? Can you occasionally stumble upon a new service that’s more practical and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and finding an ecommerce platform to help you with half the battle. Unfortunately, when you operate a small company site it frequently becomes tricky once you want to bring on a brand new ecommerce platform or perhaps just modify your website at all. Read our Ecwid review to find out more about this option. Ecwid Link To Ebay
Many options Intentionally make a closed system, which can be tedious to move away from as soon as you get started. But with a stage named Ecwid, you no longer need to be concerned about it. In fact, the whole goal of the business, which started in 2009, would be to quickly and quickly make an online store system in your existing websites.
You do not have To make a whole new site. Just apply Ecwid on any platform, CMS or social networking (in five minutes) and you’re all set.
That increased my Attention, because I understand the struggles that come along with attempting to migrate websites, particularly when it comes to ecommerce. So, I needed to gather a comprehensive review of this Ecwid system to find out whether it’s worth the time.
How Many People Use Ecwid?
It’s quite Impressive what Ecwid has achieved since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 distinct countries, showing that this is not just a platform for most people in the US or Europe. Even businesses in developing nations have a opportunity to get an internet store going, and you do not have to trash your previous site if you have one.
The usership Continues to grow, especially considering Ecwid is currently PCI DSS Level 1 certified. If you’re not certain what that is, it’s pretty much the gold standard for security in the ecommerce world. You can rest easy knowing you and your clients’ data is safe and secure.
Along with The overall merchant count, over 20,000 active users are using the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and the 1 million is the simple fact that you don’t need a WordPress site in order to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What is Ecwid, and how can it work?
Ecwid is a hosted Solution for building an online shop. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to build a fresh site with e-commerce functionality, Ecwid is geared more towards people who already have a site and simply wish to add an internet store to it.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of all goods, and add photos, pricing, weight etc. . each. You can define shipping rates, accept credit card payments etc — all of the crucial stuff that you would expect to be able to perform with an e-commerce solution.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it is not really designed to let you create a fully-featured, standalone e-commerce website; rather, it is intended to allow you add an internet store to an present online presence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, that does let you produce a one-page standalone offering. We are going to talk via this in more depth later on in the review.) Ecwid Link To Ebay
The Product works by providing you a widget which gets placed on other websites — hence the title Ecwid: it is short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing website or societal networking profile, and your shop is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to companies which don’t want to begin a brand-new site. The primary attribute is that you can choose your old site and immediately incorporate the Ecwid system within a couple of minutes.
You can also Mirror the system on various different sites if you anticipate selling elsewhere on the web. Manage all of these sites from 1 place instead of switching between multiple dashboards.
Another pleasant Feature is that the syncing between multiple devices. Sell on-the-go with your smartphone. This means that you can visit a tradeshow to make a few sales and all of these sales are reflected onto the backend of your website.
The system is Also designed to integrate nicely with social networks, and that means you may sell your things on Facebook if desired. 1 part of Ecwid we especially enjoy is the delivery aspect. With real time transport integrations you constantly know what is happening with your requests and at which they are being sent to.
What other cool Things are comprised with Ecwid?
It runs on a super quick frame
It comes with an address book for customers and clients
The system has over 43 translations for sale around the planet
You get a Lot of promotional tools such as coupons, discounts, and bulk pricing and much more
Produce your own customized email notifications
Utilize the automated tax solution (automatic taxation charges at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to market not only online but in bodily places too — in stores, market stalls, at concerts and so on.
With Ecwid’s POS Functionality, regardless of whether a customer buys a product in shop, online, on their telephone or via Facebook, everything remains in sync – i.e., the retailer’s catalog, inventory and client / transaction info.
There is a couple of ways that you can use this feature: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal Here: you can either buy a processor and swipe reader (for $24.99) or a processor and also tap reader (for $79.99). Both can be arranged direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: it’s only available to retailers in the US and UK. Second, it is not yet available on Android apparatus. (On their website, Ecwid state it will be available shortly — but they have been saying that for quite some time now). Ecwid Link To Ebay
If you are based outside The US / UK, or need to utilize another mobile device kind, the fantastic news is that Ecwid also works together with all the Vend, Clover, NCR Silver and Square POS systems. These all ease using a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers tablet stands etc.) and are usable in more countries.
Although you could avail Of this Paypal Here POS option on all paid-for plans, you will want to be to the priciest’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square integration.
Ecwid Storefronts are responsive, meaning that they will display properly across devices — desktop, tablet and mobile. In a age where smartphone internet surfing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it is a fairly Standard plan, in which attributes such as discount coupons and service aren’t available, and it only allows you to sell up to 10 products in 2 categories — but this could actually be sufficient for some customers, and using it’s a fantastic way to try out the system.
However, A key point to notice about the free program is the fact that it is not great from an search engine optimization point of view — you have to be on a paid program to ensure your product pages talk to search engines accurately (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts can be automatically translated into nearly 50 different languages — clients can see your shop in their own language, without you needing to worry about creating alternate versions of it. Ecwid provides this functionality by detecting visitors’ language mechanically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this sort of performance — they force you to rely on third party programs, the creation of numerous shops or Google Translate to provide different language variations of your shop, which can be less than ideal. Therefore a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You can edit the name of your page and its own meta description; the applicable fields are pre-populated for you automatically, however you can tweak them to suit your search engine optimization objectives.
So Far as I could tell However, you can’t manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t ideal because key words in URLs are used by some search engines to categorise content during indexing.
However, The URLs which are automatically generated by Ecwid comprise the name you have given to your product – so if you include some keywords on your product name (not a bad idea anyhow ) that your URL will comprise them too. This functions as a tool of a workaround, but I would prefer full control over URLs. Ecwid Link To Ebay
One place where Ecwid doesn’t perform quite so Well on the search engine optimization front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load quicker on cellular devices. This encourages people to remain longer on your webpage, thus increasing’live time’ –something which is considered by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Additionally, Google occasionally highlights AMP webpages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike competing products like Bigcommerce or even Shopify, you can not produce AMP versions of your goods using Ecwid.
Importing and exporting data
Like many competing Products Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product data, orders and clients (again, in CSV format) and means that if you ever feel the need to migrate your shop to a different e-commerce platform, then you should not have any significant problems doing so.
Utilizing Ecwid with other platforms
Ecwid and WordPress
WordPress does not Provided any e-commerce functionality from this box, so anybody wishing to sell on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a couple clicks.
You just sign up for an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace includes Increasingly excellent e-commerce features, but the amount of payment gateway options is very limited — you have to use Stripe or Paypal. (And using Stripe only works if you are selling goods from particular countries). The other principal problem with the built-in Squarespace marketing software is that they don’t facilitate dropshipping, and full export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it into some Squarespace website is quite easy: it’s a simple matter of adding a code block into a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, therefore again Ecwid can provide a good workaround. A dedicated program is offered by Ecwid to enable you incorporate the item onto a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations could be more extensive — competing products such as Shopify offer a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better in regards to CMS plugins: All these are offered for WordPress, Wix and Joomla, allowing for you to install Ecwid on one of these platforms quite easily. Ecwid Link To Ebay
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like many similar online store builders, you receive a vertical menu on the left that allows you to access key performance, and the area on the right can be used to edit or display associated products, website content and reports.
Much like any e-commerce tool, you will have to Spend a reasonable amount of time getting your head about creating catalogues and product variants, setting up transport rates and so on…but there isn’t anything here that should represent too a lot of a learning curve.
Things are helped by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You are stuck nonetheless, you can always get in touch with Ecwid’s support team — more on that later — or, if you’re on a’Business’ or’Unlimited’, you can make the most of this included customization service (you get 2 hours and 12 hours customization period from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please note that the below observations should not be interpreted as legal information, but I am going to do my very best to spell out some of the key GDPR issues facing Ecwid users under.
With the introduction of That the EU’s new GDPR laws, there are many legal steps that site owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it is usually a great idea to speak with an attorney on what to do); and even if your business is not based in the EU, you still will need to comply with the regulations where any site visits in the EU are worried.
According to my Understanding of the key GDPR principles, the principal priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store data securely
· Get explicit permission from those registering to mailing lists that it is fine to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential biscuits onto a website (and also to log that approval ).
There does not seem to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, though you will need to devote time and potentially money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter approval. To ensure GDPR compliance, You Have to display a cookie banner to your visitors which
· Allows them to select which cookies they want to run BEFORE those biscuits are conducted (i.e., to give’prior consent’)
· Logs their consent to conduct cookies Ecwid Link To Ebay
· Allows them to revoke consent at a later point
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking up GDPR legislation unless you’ve got a banner set up which does all the above.
Now, out of the box at Least there isn’t a means to take care of the cookie consent issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only alternative on this front that I can find, the’EU cookie banner’, doesn’t seem to supply the essential functionality — even though costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid users would be to use a professional product such as CookiePro, which will provide all the necessary performance to generate cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does need quite a lot of configuration and you will need to put quite a lot of time apart to set it up.
Installation and Layout
I Truly enjoy The simple fact which you’re able to run a web site without paying for anything. This makes the setup process that much easier, since you simply have to punch in your email and create a password to go straight to the backend port.
The system has Wizards for each platform that you would like to set your store on. In case you have a WordPress site, simply walk through three steps to get up and running. You could even click on options like Facebook and Joomla, based on where you would like to sell.
The backend Design is perfect, because it walks you through each site creation and integration step with some nice text and photos. As soon as you obtain your shop implemented on a website or societal page it looks fairly sleek.
The layout Depends upon the theme you’ve got on your site, but as you can see below, it shows photos well and appears clean and simple to navigate. I especially enjoy the Shopping Bag area, which can be outstanding and easy to locate for clients when they wish to market.
Although many Websites will be mobile friendly, it;s fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping application for iOS and Android.
This means you Can mange your shop and market on the move, while also providing your clients an opportunity to get products from the cell interface.
The closing Design thing which makes sense to mention is your vocabulary tool. Since running an internet store generally requires you to attain out to people from all over the world, you are bound to stumble upon a few clients who’d like to read product pages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English into Spanish, that’s no problem in any respect.
The Ecwid App Market
Possessing the Chance to install applications is a sure fire way to scaling up your ecommerce site in a reasonable manner. Ecwid includes a place called the Ecwid App Market. It provides 65 applications, helping merchants extend their shop functionality easily. Ecwid Link To Ebay
A Few of the apps Will give you a hand with reviews and rating, rewards programs, automatic advertising tools, analytics, customized design themes and much more.
SEO and Marketing
Ecwid is a Third-party solution to your present site, so you’d normally need to employ additional SEO and advertising tools to really get out the word. That said, Ecwid supplies quality SEO qualities to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid shops are indexed by Google without any excess effort. It gets even better with WordPress websites, as you gain access to additional search engine optimization plugins and also the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory system is as straightforward as they come, because it doesn’t seem to include any of the unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Concise and clear, so that you may just go in there and sort in a product name, price and image then save the merchandise for afterwards. Obviously you could always open the Powerful Options, but they separate these for if you’re ready to get started ramping up your store.
As an example of the stock Rich direction toolset, you obtain access to things like out of stock product monitoring, mobile device stock management, barcode scanning and more.
Ecwid provides A Chat With Sales attribute which is always one of my favorite ways to converse to companies. Simply send them a question and you can work on something else until they respond.
The Business also Provides a powerful support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, maintaining the response time short and encourage quality .
In my mind, the Platform has everything you could want concerning support.
Payments and Safety
It’s not always Simple to locate an ecommerce platform that doesn’t charge transaction fees, but that’s exactly what you get with Ecwid. They never charge any kind of transaction fee with any of those plans they offer, making it desirable for any store that is hoping to keep costs down and to improve margins.
Keep in mind that Ecwid isn’t a payment processor, which means you’ve got to setup something such as PayPal or Stripe to process all the transactions that come through your site. It is pretty easy to employ one of these systems, since Ecwid integrates with over 40 global payment options. However, each of those processors have their own trade fees so you have to prepare for them.
It is rather Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 certified service provider. The business also states that each trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid Link To Ebay
Imagine if you Would like to accumulate both offline and online payments? Perhaps you’d like a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Benefits and cons of utilizing Ecwid
· Ecwid represents a very easy way to add e-commerce to any existing website.
· Point-of-sale performance can be obtained, and there are quite a few ways to apply it.
· The item is cheap compared to other alternatives.
· It supports multi-language variations of your store.
· The shop designs are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a good stopgap measure for merchants who need a store fast, but have yet to create a full website in order to bring the Ecwid widget to.
· The free Ecwid program isn’t time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal This POS system is limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a limited number of apps / integrations available from the Ecwid App shop.
· You can not change merchandise URLs, which is slightly annoying in the search engine optimization perspective.
· You can’t create AMP versions of merchandise pages using Ecwid.
· Creating Ecwid GDPR-compliant (with respect to obtaining cookie consent) seems hard.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, one of which is totally free. They market the free plan like crazy, and mention that many other platforms drag you into a free trial, even where you may eventually need to pay.
That is where Ecwid stands outside, and you can see the other payment plans are fairly affordable.
The Free plan Allows you to sell 10 products, while the Venture program ups that depend to 100 products and you get things like an iPhone direction app. The company program goes up to 2500 merchandise for a superb price and you get live chat support. Priority support comes alongside the Unlimited plan and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions available on the market. You may see that it’s actually cheaper than a lot of the other programs we have reviewed previously, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Starting to think that Ecwid is one of the best ways to market online, provided that you employ the best ways to enhance your sales online as well. Ecwid is a slick system, with superb simple implementation measures, making it perfect for the small business crowd. Ecwid Link To Ebay