Introduction Ecwid Login Button
Have you ever Wondered if you are using the right ecommerce platform for selling on the internet? Do you occasionally stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with half the battle. Unfortunately, when you run a small business website it often becomes tricky when you would like to bring on a brand new ecommerce platform or perhaps just modify your website at all. Read our Ecwid review to discover more about this option. Ecwid Login Button
Many solutions Intentionally make a closed system, which can be tedious to maneuver away from once you get started. But with a platform named Ecwid, you no longer have to worry about this. In fact, the whole goal of the company, which started in 2009, would be to quickly and inexpensively make an internet store system in your present websites.
You do not have To create a completely different site. Just apply Ecwid on any stage, CMS or social network (in five minutes) and you are good to go.
That raised my Attention, because I understand the struggles that come along with attempting to migrate websites, particularly when it comes to ecommerce. So, I needed to gather a comprehensive review of the Ecwid system to find out if it’s worth the time.
How Many Men and Women Use Ecwid?
It’s quite Impressive what Ecwid has achieved since 2009, with more than 1 million retailers getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this is not only a platform for people in the US or Europe. Even businesses in developing countries have a opportunity to get an online store going, and you don’t have to squander your previous site in case you have one.
The usership Continues to grow, particularly considering Ecwid is now PCI DSS Level 1 accredited. If you are not certain what that is, it is pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing you and your customers’ data is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 and also the 1 million is the simple fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only identifies WordPress users with the plugin.
What is Ecwid, and how can this work?
Ecwid is a hosted Solution for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which allow you to construct a new website with e-commerce performance, Ecwid is geared more towards people who already have a site and just wish to add an online store for this.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of all products, and include photographs, pricing, weight etc. for each. You can define shipping prices, accept credit card payments and so on — all the crucial things that you’d expect to be able to do with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it isn’t really designed to allow you to create a fully-featured, standalone e-commerce site; rather, it is designed to allow you add an online store to an present online existence.
(That said, Ecwid have Recently added some new functionality, known as’Starter Website’, that does let you produce a one-page standalone offering. We’ll talk via this in more detail later on in the review.) Ecwid Login Button
The Product operates by giving you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an existing site or societal networking profile, and your shop is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to businesses which don’t want to begin a brand new site. The primary feature is that you can take your old site and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the machine on various other sites if you anticipate selling elsewhere online. Handle all of these websites from one place instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This means you could go to a tradeshow to make a few sales and each one of these earnings are reflected on the backend of your site.
The system is Also designed to integrate well with social networks, and that means that you can sell your things on Facebook if needed. 1 part of Ecwid we particularly enjoy is the delivery facet. With real time transport integrations you constantly know what is happening with your orders and where they are being shipped to.
What other trendy Things are comprised with Ecwid?
It runs on a super fast frame
It comes with an address book for customers and customers
The machine has over 43 translations for selling round the planet
You get lots of promotional instruments such as vouchers, discounts, and bulk pricing and more
Create your own customized email notifications
Utilize the automatic tax alternative (automatic tax rates at checkout, tax reporting and filing)
Thank you To Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to market not only online but in physical locations too — in stores, market stalls, at theatres and so on.
With Ecwid’s POS Functionality, regardless of if a customer buys a product in store, online, on their phone or through Facebook, everything stays in sync – i.e., the retailer’s catalog, inventory and client / trade information.
There is a couple of methods you can take advantage of this attribute: the simplest is likely to use’Paypal Here.’ This entails downloading the Ecwid iOS program from the Apple’s App store, linking it to the Paypal Here service, then taking payments utilizing a mobile card reader (pictured above).
You’ve got two options when it comes to POS Hardware and Paypal This: you can buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There is a few Things worth noting about the Paypal Here integration: first, it’s only available to retailers in america and UK. Secondly, it is not yet available on Android apparatus. (On their site, Ecwid say it will be available shortly — but they’ve been saying that for quite a while now). Ecwid Login Button
If you are located outside The US / UK, or need to utilize another mobile device type, the fantastic thing is that Ecwid also works with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider range of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more countries.
Although you can avail Of this Paypal Here POS option on most of paid-for plans, you will need to be on the most expensive’Unlimited’ plan if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktop, tablet and mobile. In a age where smartphone web browsing is eclipsing desktop browsing, this is important.
Unlike many similar Products, Ecwid offers a completely free plan.
Granted, it’s a fairly Basic plan, in which features like discount coupons and service are not available, and it only allows you to sell up to ten products in two classes — but this may actually be sufficient for some customers, and using it is a good way to try the system out.
But, A key point to notice about the free plan is that it isn’t good from an SEO point of view — you have to be on a paid plan to make certain your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is ahead of the Pack in that its storefronts can be automatically translated into nearly 50 distinct languages — clients can view your shop in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language automatically based on their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are yet to supply this type of performance — they force you to rely on third party programs, the creation of multiple stores or Google Translate to provide different language versions of your shop, which can be less than perfect. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimization
Search engine Optimization (SEO) in Ecwid is a fairly straightforward affair. You are able to edit the name of your webpage and its meta description; the relevant fields are pre-populated for you automatically, however you can tweak them to match your search engine optimization objectives.
So Far as I can tell But you can not manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This is not ideal because keywords in URLs are used by some search engines to categorise content during indexing.
However, The URLs that are automatically generated by Ecwid include the name you’ve given to your own product – so if you include some keywords in your product name (maybe not a bad idea anyway) your URL will comprise them also. This serves as a tool of a workaround, but I would prefer full control over URLs. Ecwid Login Button
One area where Ecwid does not perform quite so Well on the SEO front involves AMP — accelerated cellular pages. As its name suggests, AMP pages load faster on cellular devices. This encourages people to remain longer on your webpage, thus increasing’live time’ –something which is believed by many search engine optimization experts consider to be rewarded with Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, giving AMP content an extra little boost.
Regrettably However — and unlike competing products such as Bigcommerce or even Shopify, you can not create AMP variations of your goods using Ecwid.
Importing and exporting data
Like many competing Goods Ecwid permits you to import and export your data in CSV format.
The Export option permits you to export product information, orders and customers (again, in CSV format) and means that if you feel the need to migrate your store to a different e-commerce platform, then you shouldn’t have any significant difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress does not Supplied any e-commerce functionality from this box, so anybody wanting to market on the stage will need a third-party alternative like Ecwid. There is an Ecwid plugin available, so adding an Ecwid store to your WordPress site is quite straightforward — you can get up and running with a couple clicks.
You simply sign up to get an Ecwid accounts and install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce attributes, but the number of payment gateway options is quite limited — you need to utilize Stripe or Paypal. (And with Stripe only works if you’re selling goods from certain countries). Another principal problem with the built-in Squarespace selling software is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these limitations, and adding it to some Squarespace site is very simple: it is a simple matter of adding a code block to a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a fantastic workaround. A dedicated program is offered by Ecwid to allow you incorporate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a pretty Limited number integrations with other well-known apps. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the assortment of integrations could be more extensive — competing products like Shopify offer a much wider range of programs. Notable omissions in the Ecwid store include Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Image is better when it comes to CMS plugins: these are available for WordPress, Wix and Joomla, allowing for you to set up Ecwid on these platforms quite easily. Ecwid Login Button
Interface and ease of use
Ecwid’s Interface is rather easy to use. Like many similar online shop builders, you get a vertical menu on the left that allows you to access key performance, and the place on the right can be used to edit or display associated products, site reports and content.
Much like any e-commerce tool, you will have to Spend a reasonable amount of time getting your head about producing catalogues and product variants, setting up transport prices etc…but there is nothing that should represent also much of a learning curve.
Things are aided by an ‘onboarding checklist’ that’s provided to you when you log in for the first time.
If You are stuck however, you can always get in touch with Ecwid’s support staff — more on this later — or, if you’re on a’Business’ or’Unlimited’, you can make the most of the included customization support (you get 2 hours and 12 hours customization time from Ecwidon these programs ).
Ecwid and GDPR
I am not a Attorney, so please be aware the below observations shouldn’t be interpreted as legal advice, but I’m planning to do my best to spell out a number of the major GDPR issues facing Ecwid users below.
With the introduction of That the EU’s new GDPR legislation, there are many legal measures that site owners now should take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for doing this (to the point where it’s typically a good idea to consult an attorney on what to do); and even if your company isn’t based in the EU, then you still will need to obey the regulations where any site visits in the EU are worried.
Based on my Understanding of the key GDPR rules, the principal priorities for potential Ecwid store owners would be to:
· Provide adequate privacy and cookie cutter notices
· Process and store information safely
· Get explicit permission from people registering to mailing lists that it is fine to send them e-newsletters
· Provide a means to opt in or revoke consent to use of non-essential biscuits onto a website (and to log that approval ).
There doesn’t Appear to be Anything that stops you meeting the first three requirements readily enough with Ecwid, though you will have to devote time and potentially money generating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is the fourth requirement — cookie cutter approval. To Guarantee GDPR compliance, You Have to exhibit a cookie banner to your visitors which
· Allows them to choose which cookies they would like to run BEFORE those cookies are run (i.e., to give’prior consent’)
· Logs their consent to conduct biscuits Ecwid Login Button
· Enables them to revoke approval at a later point
So for Instance, If you Utilize a Facebook Ads cookie in combination with your Ecwid shop, you will be breaking up GDPR laws unless you have a banner set up which does all of the above.
Now, out of the box at Least there isn’t a way to deal with the cookie consent issue with Ecwid. Nor is there a decent app accessible from the Ecwid app store (the only option on front that I can find, the’EU cookie banner’, doesn’t seem to provide the necessary performance — despite costing $1.99 per month to use).
It Appears to me that the only alternative available to Ecwid consumers is to use a professional product such as CookiePro, which does provide all the essential functionality to generate cookie approval fully GDPR compliant. Despite being a strong product however, Cookiepro does require quite a great deal of configuration and you’ll want to put quite a great deal of time aside to set this up.
Setup and Layout
I really enjoy The fact that you’re able to run a web site without paying anything. This makes the installation process that much simpler, because you just need to punch in your email and create a password to go straight to the backend interface.
The machine has Wizards for each platform that you would like to place your shop on. If you have a WordPress site, simply walk through three steps to get up and running. You can also click on options like Facebook and Joomla, based on the place you would like to market.
The backend Design is perfect, because it walks you through each site creation and integration measure with a few nice text and photos. As soon as you get your store implemented on a site or social page it looks fairly slick.
The design Depends upon the subject you’ve got on your site, however as you can see below, it displays photos well and looks clean and easy to navigate. I especially enjoy the Shopping Bag place, which is outstanding and easy to locate for customers when they wish to market.
Though many Sites will be cellular friendly, its nice knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now receive a native shopping program for iOS and Android.
This means you Can mange your store and market on the go, while also providing your customers a chance to buy products from the cell interface.
The final Design thing that makes sense to mention is the vocabulary instrument. Since conducting an online store generally requires one to reach out to individuals from throughout the world, you are bound to stumble upon a few clients who’d like to read product webpages and other content in their native language. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is not a problem in any respect.
The Ecwid App Economy
Having the Opportunity to put in applications is a sure fire way to scaling up your ecommerce site in a reasonable manner. Ecwid includes a place called the Ecwid App Market. It offers 65 software, helping merchants extend their shop functionality readily. Ecwid Login Button
A Few of the apps Can give you a hand with reviews and rating, rewards programs, automatic ad tools, analytics, customized design themes and much more.
SEO and Marketing
Ecwid is a Third party solution to your current website, so you would normally need to implement additional SEO and advertising tools to truly get the word out. Nevertheless, Ecwid provides quality SEO features to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, so all Ecwid stores are indexed by Google with no excess work. It gets better with WordPress sites, since you gain access to additional search engine optimization plugins as well as also the default search engine functionality around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t appear to incorporate any of the unnecessary bells and whistles you may find on other e commerce platforms.
Each step is Concise and clear, so that you can just go in there and type in a product name, price and picture then save the merchandise for later. Obviously you can always open up the Powerful Options, however they different these for if you are ready to get started ramping up your own store.
As an example of the stock Rich direction toolset, you obtain access to things like from stock product tracking, mobile device stock management, barcode scanning and much more.
Ecwid provides A Chat With Sales feature which is always one of my favourite ways to converse with companies. Simply send them a question and you can work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Service outlets include phone service, online chat service and email support, maintaining the response time short and encourage quality high.
In my eyes, the Platform has everything you might want in terms of support.
Payments and Safety
It’s not always Simple to locate an ecommerce platform that does not charge transaction fees, but that’s just what you get with Ecwid. They never control any kind of trade fee with any of those programs they provide, which makes it desirable for any shop that’s trying to keep down costs and to improve margins.
Remember that Ecwid isn’t a payment processor, so you have to set up something like PayPal or Stripe to process all the transactions that come through your site. It is pretty easy to implement these systems, since Ecwid integrates with over 40 international payment options. However, each of those processors have their own trade fees so you need to get ready for these.
It is rather Clear that Ecwid takes security seriously, since the company is a PCI DSS Grade 1 certified service provider. The business also claims that every transaction that includes sensitive information is transferred through a secure HTTPS channel. Ecwid Login Button
Imagine if you Would like to collect both offline and online payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Benefits and cons of using Ecwid
· Ecwid signifies a really simple way to add e-commerce to any existing website.
· Point-of-sale performance is available, and there are quite a few strategies to implement it.
· The product is cheap by comparison to other alternatives.
· It supports multi-language versions of your shop.
· The shop designs are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of website building products that don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter website’ option is a good stopgap measure for retailers who want a shop quickly, but have yet to create a full website in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous in terms of attributes.
· The Paypal Here POS system is limited to the US and UK.
· The Paypal This POS system is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There’s a limited number of apps / integrations available in the Ecwid Program store.
· You can’t change merchandise URLs, which can be slightly annoying from an SEO perspective.
· You can’t create AMP variations of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with regard to obtaining cookie consent) sounds hard.
· The free version will not allow you to access any of the search engine optimization tools.
Ecwid comes With four strategies, one of which is totally free. They market the free program like crazy, and mention that a number of different platforms drag you in free trial, even where you may eventually need to pay.
This is where Ecwid stands outside, and you can see that the other payment programs are rather affordable.
The Free plan Allows you to sell 10 products, while the Venture plan ups that count to 100 products and you get things like an iPhone direction program. The company program goes up to 2500 products for a superb price and you also get live chat service. Priority support comes along with the Unlimited plan and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions available on the market. You may see that it’s actually more affordable than many of the other platforms we have reviewed in the past, so if you’re searching for value, this might be the right plugin for you.
In short, I’m Starting to think that Ecwid is one of the greatest ways to market online, as long as you implement the best methods to improve your sales online as well. Ecwid is a sleek system, with superb simple implementation measures, which makes it ideal for your small business audience. Ecwid Login Button