Intro Ecwid Notifications
Have you ever Wondered if you are using the ideal ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more functional and more economical than what you’re using today? Starting a small business is all about keeping your prices low, and locating an ecommerce platform to help you with that is half the battle. Unfortunately, when you run a small business site it often becomes tricky once you would like to attract on a brand new ecommerce platform or even just modify your site whatsoever. Read our Ecwid review to find out more about this solution. Ecwid Notifications
Many solutions Purposefully make a closed system, which is tedious to move away from once you get started. But with a platform named Ecwid, you no longer have to worry about this. In fact, the entire aim of the company, which started in 2009, is to quickly and quickly create an online store system on your present websites.
You do not have To make a completely different site. Just implement Ecwid on any platform, CMS or social networking (in five minutes) and you’re good to go.
This increased my Attention, since I know the struggles that come along with trying to migrate websites, particularly when it comes to ecommerce. So, I needed to gather an in-depth review of the Ecwid system to see whether it’s worth the time.
How Many People Use Ecwid?
It’s rather Remarkable what Ecwid has done since 2009, with over 1 million merchants getting signed up. What is even more cool is that the Ecwid retailers span over 175 different countries, demonstrating that this is not just a platform for people in the US or Europe. Even businesses in developing nations have a opportunity to find an online store heading, and you don’t even have to trash your prior website in case you have one.
The usership Continues to grow, particularly considering Ecwid is currently PCI DSS Level 1 accredited. If you’re not certain what that is, it is pretty much the gold standard for security in the ecommerce world. You can rest easy knowing that you and your clients’ information is safe and secure.
Along with The overall merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The gap between that 20,000 and the 1 million is the simple fact that you don’t require a WordPress site to implement Ecwid. So, the 20,000 only refers to WordPress users with the plugin.
What’s Ecwid, and how can this work?
Ecwid is a hosted Solution for building an online store. Unlike competing products such as Shopify, Bigcommerce and Volusion, which permit you to construct a new website with e-commerce functionality, Ecwid is geared more towards people who already have a site and just wish to add an internet store for this.
Much like other E-commerce programs, Ecwid lets you install’catalogs’ of products, and add photos, pricing, weight etc. . each. You are able to define shipping prices, accept credit card payments and so on — all of the key things that you’d expect to be able to do with an e-commerce alternative.
However it differs Significantly from competing products such as Shopify, Volusion, Squarespace and Bigcommerce since it isn’t actually designed to allow you to create a fully-featured, standalone e-commerce website; rather, it’s designed to allow you add an internet store to an present online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Website’, that does let you produce a one-page standalone offering. We’ll talk via this in more depth later on in the review.) Ecwid Notifications
The Product works by giving you a widget that gets placed on other sites — hence the name Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add into an present website or social media profile, and your store is displayed wherever you have added this code.
Ecwid makes Strides in the market by catering to businesses that don’t want to start a brand-new site. The main attribute is that you can take your old site and quickly integrate the Ecwid system inside a few minutes.
You can also Mirror the machine on various other websites if you plan on selling elsewhere online. Handle all these sites from 1 location instead of switching between multiple dashboards.
Another nice Feature is that the syncing between multiple devices. Sell on-the-go together with your smartphone. This usually means that you can go to a tradeshow to make a few sales and all these sales are represented onto the backend of your website.
The system is Also made to integrate nicely with social networks, so you may sell your items on Facebook if desired. One part of Ecwid that we particularly enjoy is the shipping facet. With real-time transport integrations you always know what’s happening with your requests and where they are being sent to.
What other trendy Things are included with Ecwid?
It runs on a super quick framework
It comes with an address book for customers and customers
The system has over 43 translations for sale around the world
You receive a Lot of promotional tools like vouchers, discounts, and bulk pricing and much more
Create your personalized email alerts
Utilize the automatic tax solution (automatic tax charges at checkout, tax reporting and submitting )
Thanks To Ecwid’s point-of-sale (POS) functionality, you can use your Ecwid store to market not just online but in physical places too — in stores, market stalls, at concerts and so forth.
Together with Ecwid’s POS Performance, regardless of if a customer purchases a product in shop, online, on their phone or via Facebook, everything stays in sync – i.e., the merchant’s catalogue, inventory and client / trade info.
There’s a couple of ways that you can use this attribute: the simplest is probably to use’Paypal Here.’ This entails downloading the Ecwid iOS app from the Apple’s App shop, linking it to the Paypal Here support, and then taking payments utilizing a mobile card reader (pictured above).
You’ve got two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both can be ordered direct from Ecwid.
There’s a few Things worth noting about the Paypal Here integration: first, it’s only available to merchants in the US and UK. Secondly, it is not yet available on Android devices. (On their site, Ecwid say it will be available soon — but they have been saying that for quite some time now). Ecwid Notifications
If you’re based outside That the US / UK, or need to work with another mobile device type, the fantastic thing is that Ecwid also functions together with the Vend, Clover, NCR Silver and Square POS systems. These all facilitate utilizing a wider range of hardware at a physical retail location (full-sized card readers, receipt printers, cash drawers pill stands etc.) and are usable in more nations.
Although you can avail Of the Paypal Here POS choice on most of paid-for programs, you’ll want to be to the priciest’Unlimited’ plan if you want to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display correctly across apparatus — desktop, tablet computers and mobile. In a age where smartphone web surfing is eclipsing desktop surfing, this is important.
Unlike many similar Goods, Ecwid provides a completely free program.
Granted, it is a pretty Basic plan, in which features like discount coupons and service aren’t available, and it merely lets you sell up to ten products in two categories — but this may actually be sufficient for some customers, and using it is a good way to try the system out.
However, A vital point to note about the free plan is that it is not great from an SEO point of view — you need to be on a paid program to ensure your product pages speak to search engines correctly (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts could be mechanically translated into nearly 50 distinct languages — clients can see your store in their own language, without you having to worry about creating alternate versions of this. Ecwid provides this performance by discovering visitors’ language mechanically according to their browser preferences / IP address.
Competing products such as Shopify And Bigcommerce are yet to supply this sort of performance — they force you to rely on third party apps, the creation of numerous stores or Google Translate to supply different language versions of your store, which can be less than perfect. So a definite win for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (search engine optimization ) in Ecwid is a fairly straightforward affair. You are able to edit the name of your page and its meta description; the relevant fields are pre-populated for you automatically, but you can tweak them to suit your SEO objectives.
So Far as I could tell But you can not manually change the URL of a product — you need to make do with the one which Ecwid generates for you. This isn’t perfect because keywords in URLs are used by some search engines to categorise content through indexing.
But, The URLs that are automatically generated by Ecwid include the title you have given to your own product – so if you include some keywords on your product name (maybe not a bad idea anyway) your URL will include them also. This functions as something of a workaround, but I would prefer full control over URLs. Ecwid Notifications
1 place where Ecwid does not perform so Well on the search engine optimization front entails AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on cellular devices. This encourages people to remain longer on your webpage, thus increasing’dwell time’ –something that’s believed by many SEO experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP webpages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike rival products such as Bigcommerce or even Shopify, you can’t produce AMP versions of your products using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise data, orders and customers (again, in CSV format) and ensures that should you feel the need to migrate your shop to another e-commerce platform, you should not have any significant problems doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Provided any e-commerce functionality out of the box, so anybody wanting to sell on the stage will need a third-party solution like Ecwid. There is an Ecwid plugin available, therefore adding an Ecwid shop to your WordPress site is very simple — you can get up and running with a few clicks.
You just sign up for an Ecwid account and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly good e-commerce features, but the number of payment gateway options is very limited — you have to use Stripe or Paypal. (And with Stripe only works if you are selling goods from particular countries). The other principal issue with the built-in Squarespace marketing software is they don’t facilitate dropshipping, and complete export of merchandise isn’t currently possible.
Integrating Ecwid with Squarespace allows you to bypass these limitations, and adding it into some Squarespace site is quite simple: it is a simple matter of adding a code block to a webpage and pasting some HTML to it.
Ecwid and Wix
As With Squarespace, there is currently no dropshipping option for Wix users, so again Ecwid can offer a good workaround. A dedicated app is offered by Ecwid to allow you integrate the product on a Wix store easily.
Apps and plugins
Ecwid provides a fairly Restricted number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be fair the range of integrations could be more extensive — competing products like Shopify provide a much broader assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, such as (that said, a Quickbooks integration is coming soon).
The Picture is better in regards to CMS plugins: All these are available for WordPress, Wix and Joomla, enabling to you set up Ecwid on these platforms quite easily. Ecwid Notifications
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like most similar online shop builders, you get a vertical menu on the left that allows you to access key functionality, and the place on the right is used to display or edit associated products, site reports and content.
Much like any e-commerce tool, you will have to Spend a reasonable amount of time getting your head around creating catalogues and product variants, setting up shipping rates etc…but there isn’t anything here that should represent too much of a learning curve.
Things are helped by an ‘onboarding checklist’ that is provided to you when you log in for the very first time.
If You are stuck nonetheless, you can always get in contact with Ecwid’s support staff — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you are able to make the most of this included customization service (you get two hours and 12 hours customization period from Ecwidon these plans).
Ecwid and GDPR
I am not a Lawyer, so please be aware that the below observations shouldn’t be interpreted as legal information, but I am planning to do my very best to spell out a number of the major GDPR problems facing Ecwid consumers below.
With the introduction of The EU’s new GDPR laws, there are many legal measures that site owners now should take to ensure they are adequately protecting EU customers’ and visitors’ privacy. There are severe financial penalties for not doing so (to the point where it’s typically a good idea to speak with a lawyer on what to do); and even when your business isn’t located in the EU, then you still will need to obey the regulations where any site visits in the EU are concerned.
Based on my Understanding of the key GDPR rules, the main priorities for prospective Ecwid store owners would be to:
· Provide sufficient privacy and cookie notices
· Process and store information securely
· Get explicit permission from people registering to mailing lists it is okay to send them e-newsletters
· Provide a means to opt in or revoke permission to use of non-essential cookies onto a site (and to log that approval ).
There does not seem to be Whatever stops you meeting the first three requirements easily enough with Ecwid, though you will have to spend time and potentially money creating adequate notices and crafting information capture forms so they are GDPR compliant.
Where things get Complicated with Ecwid is your fourth requirement — cookie cutter consent. To Guarantee GDPR compliance, you need to exhibit a cookie cutter banner to your visitors which
· Allows them to select which cookies they want to conduct BEFORE those cookies are conducted (i.e., to give’prior consent’)
· Logs their consent to run biscuits Ecwid Notifications
· Enables them to revoke approval at a later stage
So for example, if you Utilize a Facebook Advertising cookie in combination with your Ecwid store, you will be breaking up GDPR legislation unless you have a banner in place which does all of the above.
Nowout of the box at There is not a means to take care of the cookie approval issue with Ecwid. Nor is there an adequate program available from the Ecwid app store (the only option on this front I can locate, the’EU cookie banner’, does not appear to supply the essential performance — even though costing $1.99 a month to utilize ).
It Seems to me that the only alternative available to Ecwid consumers is to use a specialist product like CookiePro, which does supply all the essential functionality to generate cookie consent fully GDPR compliant. Despite being a powerful product however, Cookiepro does need quite a lot of configuration and you will need to put quite a lot of time aside to set it up.
Installation and Layout
I really like The fact that you can run a web site without paying anything. This makes the setup process that much easier, because you simply have to punch in your email and create a password to proceed straight to the backend port.
The machine has Wizards for each platform you want to set your shop on. If you’ve got a WordPress site, simply walk through three steps to get up and running. You could also click on options like Facebook and Joomla, based on where you would like to market.
The backend Design is perfect, because it walks you through each site creation and integration step with a few nice text and photos. As soon as you obtain your shop implemented on a site or social page it looks fairly sleek.
The layout Depends somewhat on the subject you’ve got on your website, but as you can see below, it displays photos well and appears clean and simple to navigate. I particularly enjoy the Shopping Bag place, which is outstanding and easy to find for clients when they want to market.
Though many Sites will be mobile friendly, it;s fine knowing that Ecwid includes a native shopping program for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your store and market on the move, while also providing your clients an opportunity to buy products from the cell interface.
The final Design item that makes sense to mention is your language instrument. Since conducting an online store generally requires one to attain out to people from all over the planet, you are bound to stumble upon some customers who’d love to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so if a user wants to translate from English to Spanish, that’s not a problem at all.
The Ecwid App Market
Possessing the Opportunity to put in software is a sure fire way to scaling your ecommerce site in a reasonable manner. Ecwid has a location called the Ecwid App Market. It provides 65 software, helping retailers extend their shop performance readily. Ecwid Notifications
A Few of the programs Can help you out with rating and reviews, rewards programs, automated advertising tools, analytics, customized layout themes and more.
SEO and Marketing
Ecwid is a Third-party remedy to your current website, so you’d normally need to implement additional SEO and marketing tools to really get the word out. That said, Ecwid provides quality SEO features to help merchants increase their visibility in Google searches.
Moreover, Google now indexes AJAX sites, so all Ecwid shops are indexed by Google with no extra effort. It gets even better with WordPress websites, since you acquire access to additional search engine optimization plugins and the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as straightforward as they come, since it doesn’t seem to include any of those unnecessary bells and whistles you might find on other e commerce platforms.
Each step is Clear and concise, so you can just go in there and sort in a product name, price and picture then save the merchandise for afterwards. Obviously you could always open up the More Powerful Options, but they different these for if you are all set to start ramping up your store.
As an example of the inventory Rich direction toolset, you obtain access to items like out of stock product tracking, mobile device stock management, barcode scanning and more.
Ecwid offers A Chat With Earnings feature that is one of my favorite ways to converse with companies. Only send them a question and you can work on something else until they respond.
The company also Provides a powerful support department with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat service and email support, keeping the response time short and support quality high.
In my mind, the Platform has everything you could want concerning support.
Payments and Security
It’s not necessarily Simple to locate an ecommerce platform that doesn’t charge transaction fees, but that’s exactly what you get with Ecwid. They never control any kind of transaction fee with any of those programs they provide, which makes it desirable for any shop that’s hoping to keep costs down and also to improve margins.
Keep in mind that Ecwid is not a payment processor, which means you’ve got to set up something such as PayPal or Stripe to process all of the transactions that come through your website. It is rather simple to employ these systems, because Ecwid integrates with over 40 international payment options. However, each one of those processors have their own trade fees so you need to prepare for these.
It is rather Clear that Ecwid takes safety seriously, because the provider is a PCI DSS Level 1 accredited service provider. The business also states that every trade that includes sensitive data is transferred via a secure HTTPS channel. Ecwid Notifications
What if you Would love to accumulate both online and offline payments? Maybe you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your performance into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a very easy way to add e-commerce to any present website.
· Point-of-sale performance is available, and there are quite a few strategies to apply it.
· The item is cheap compared to other alternatives.
· It supports multi-language versions of your shop.
· The store layouts are responsive.
· Plugins / apps are available for major platforms (such as WordPress, Drupal and Wix).
· It allows users of site building products which don’t facilitate dropshipping to begin doing so (i.e., Squarespace, Jimdo, Wix etc.)
· The’starter website’ option is a fantastic stopgap measure for merchants who need a shop quickly, but have yet to create a complete site to add the Ecwid widget to.
· The free Ecwid plan isn’t time-limited, includes support, and is fairly generous in terms of features.
· The Paypal Here POS system is Limited to the US and UK.
· The Paypal Here POS process is limited to iOS users.
· Phone support is only available on the more expensive programs.
· There is a restricted number of apps / integrations offered from the Ecwid App shop.
· You can not change merchandise URLs, which can be slightly annoying from an search engine optimization point of view.
· You can not create AMP versions of merchandise pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with regard to getting cookie consent) sounds hard.
· The free version will not let you get any of the SEO tools.
Ecwid comes With four strategies, one of which is totally free. They market the free plan like crazy, and mention that a number of other platforms drag you in free trial, even where you will finally need to pay.
That is where Ecwid stands out, and you can see the other payment programs are rather affordable.
The Free program Lets you sell 10 products, whereas the Venture program ups that count to 100 products and you get items like an iPhone direction program. The Business program goes up to 2500 merchandise for a wonderful price and you get live chat support. Priority support comes along with the Unlimited program and you can also market an unlimited amount of products.
Ecwid is one of The cheapest solutions available on the market. You may see that it is actually cheaper than a lot of the other platforms we’ve reviewed previously, so if you’re looking for value, this could be the right plugin for you.
In short, I’m Starting to believe that Ecwid is one of the greatest ways to market online, as long as you implement the best ways to enhance your sales online too. Ecwid is a slick system, with super simple implementation measures, making it ideal for your small business crowd. Ecwid Notifications