Introduction Ecwid On Blogger
Have you ever Wondered if you’re using the right ecommerce platform for selling on the internet? Can you sometimes stumble upon a new service that’s more practical and cheaper than what you’re using today? Starting a small business is all about keeping your costs low, and finding an ecommerce platform to assist you with half the battle. Unfortunately, when you run a small business website it often becomes tricky once you would like to bring on a brand new ecommerce platform or even just alter your site whatsoever. Read our Ecwid review to discover more about this option. Ecwid On Blogger
Many options Purposefully make a closed system, which is tedious to move away from as soon as you get started. But with a stage called Ecwid, you do not need to worry about it. In fact, the entire aim of the business, which started in 2009, would be to quickly and quickly make an internet store system on your existing websites.
You do not have To make a completely different site. Just apply Ecwid on any platform, CMS or social network (in five minutes) and you’re all set.
That raised my Attention, since I understand the struggles that come along with attempting to migrate sites, particularly in regards to ecommerce. So, I wanted to put together a comprehensive review of this Ecwid system to find out whether it is worth the time.
How Many Men and Women Use Ecwid?
It’s rather Remarkable what Ecwid has done since 2009, with more than 1 million merchants getting signed up. What is even more cool is that the Ecwid merchants span over 175 different countries, demonstrating that this is not only a platform for people in the united states or Europe. Even businesses in developing countries have a chance to get an internet store heading, and you don’t even have to squander your prior website in case you have one.
The usership Continues to grow, especially considering Ecwid is now PCI DSS Level 1 accredited. If you are not certain what that is, it’s pretty much the gold standard for safety in the ecommerce world. You can rest easy knowing that you and your customers’ data is safe and secure.
Along with The total merchant count, over 20,000 active users are utilizing the Ecwid Shopping Cart for WordPress. The difference between that 20,000 along with the 1 million is the fact that you don’t need a WordPress site to implement Ecwid. So, the 20,000 simply refers to WordPress users using the plugin.
What’s Ecwid, and how does it function?
Ecwid is a hosted Alternative for building an internet store. Unlike competing products like Shopify, Bigcommerce and Volusion, which allow you to construct a fresh site with e-commerce functionality, Ecwid is targeted more towards people who already have a site and simply wish to add an internet store to it.
Much like other E-commerce platforms, Ecwid lets you install’catalogs’ of all goods, and include photographs, pricing, weight etc. . each. You are able to specify shipping prices, accept credit card payments and so on — all the crucial things that you would expect to be able to do with an e-commerce solution.
However it differs Apart from competing products such as Shopify, Volusion, Squarespace and Bigcommerce in that it is not really designed to allow you to create a fully-featured, standalone e-commerce website; rather, it’s intended to enable you add an internet store to an existing online existence.
(That said, Ecwid have Recently added some new functionality, called’Starter Site’, which does allow you produce a one-page standalone offering. We are going to chat through this in more detail later on in the inspection.) Ecwid On Blogger
The Product operates by providing you a widget that gets placed on other sites — hence the title Ecwid: it’s short for’E-commerce Widget’. You get a couple lines of HTML code (the widget) to add to an present website or societal networking profile, and your store is displayed wherever you have inserted this code.
Ecwid makes Strides in the market by catering to companies that don’t want to begin a brand new website. The main feature is that you can take your old website and quickly integrate the Ecwid system inside a couple of minutes.
You can also Mirror the system on various other websites if you plan on selling elsewhere online. Handle all these websites from one place instead of switching between multiple dashboards.
Another nice Feature is the syncing between multiple devices. Sell on-the-go with your smartphone. This usually means that you can visit a tradeshow to make a few sales and each one these earnings are reflected onto the back part of your site.
The system is Also designed to integrate well with social networks, and that means that you can sell your things on Facebook if needed. 1 part of Ecwid that we especially enjoy is the delivery aspect. With real time transport integrations you constantly know what’s going on with your orders and where they’re being sent to.
What other trendy Items are included with Ecwid?
It runs on a super fast framework
It comes with an address book to get customers and customers
The system has over 43 translations for selling round the world
You receive a Lot of promotional tools such as vouchers, discounts, and bulk pricing and much more
Create your personalized email alerts
Utilize the automatic tax alternative (automatic tax charges at checkout, tax reporting and filing)
Thanks Into Ecwid’s point-of-sale (POS) functionality, you may use your Ecwid shop to sell not just online but in bodily locations too — in stores, market stalls, in theatres and so on.
Together with Ecwid’s POS Performance, irrespective of if a customer buys a product in store, online, on their telephone or through Facebook, everything stays in sync – i.e., the retailer’s catalogue, inventory and customer / trade info.
There is a couple of methods you can take advantage of this feature: the easiest is probably to use’Paypal Here.’ This involves downloading the Ecwid iOS app from the Apple’s App shop, connecting it to the Paypal Here service, and then taking payments utilizing a mobile card reader (pictured above).
You have two choices when it comes to POS Hardware and Paypal Here: you can either buy a chip and swipe reader (for $24.99) or a chip and also tap reader (for $79.99). Both may be ordered direct from Ecwid.
There’s a few Things worth noting about the Paypal Here integration: first, it’s only available to merchants in the US and UK. Secondly, it’s not yet available on Android apparatus. (On their site, Ecwid say it will be available shortly — but they’ve been saying that for quite some time now). Ecwid On Blogger
If you are located outside The US / UK, or want to work with another mobile device type, the good news is that Ecwid also works with all the Vend, Clover, NCR Silver and Square POS systems. These all ease utilizing a larger selection of hardware in a physical retail location (full-sized card readers, receipt printers, cash drawers pill racks etc.) and are usable in more nations.
Although you could avail Of the Paypal Here POS choice on all paid-for plans, you will need to be on the most expensive’Unlimited’ program if you would like to avail of a Vend, Clover, NCR Silver or Square admin.
Ecwid Storefronts are responsive, meaning they will display properly across apparatus — desktopcomputer, tablet and mobile. In a age where smartphone internet browsing is eclipsing desktop surfing, this is important.
Unlike many similar Products, Ecwid offers a completely free program.
Granted, it’s a fairly Basic plan, in which attributes such as discount vouchers and service aren’t accessible, and it only allows you to sell up to 10 products in 2 categories — but this may actually be adequate for some users, and using it is a good way to try the system out.
However, A vital point to notice about the free program is that it isn’t good from an search engine optimization standpoint — you have to be on a paid program to make certain your product pages speak to hunt engines accurately (more on SEO under ).
Ecwid is forward of the Pack in that its storefronts could be automatically translated into nearly 50 different languages — clients can view your shop in their own language, without you having to worry about producing alternate versions of it. Ecwid provides this performance by discovering visitors’ language automatically according to their browser preferences / IP address.
Competing products like Shopify And Bigcommerce are nevertheless to supply this sort of functionality — they force you to rely on third party programs, the production of multiple stores or Google Translate to supply different language versions of your store, which can be less than ideal. Therefore a definite triumph for Ecwid here.
Ecwid and search engine optimisation
Search engine Optimisation (SEO) in Ecwid is a pretty straightforward affair. You are able to edit the name of your webpage and its own meta description; the applicable fields are pre-populated for you automatically, but you can tweak them to suit your search engine optimization objectives.
So Far as I can tell But you can’t manually change the URL of a product — you have to make do with the one which Ecwid generates for you. This isn’t ideal because keywords in URLs are used by some search engines to categorise content during indexing.
But, The URLs that are automatically generated by Ecwid comprise the title you’ve given to your product – so in the event that you include some keywords on your product title (not a bad idea anyway) that your URL will comprise them too. This functions as something of a workaround, but I’d prefer whole control over URLs. Ecwid On Blogger
One area where Ecwid doesn’t perform quite so Well on the SEO front involves AMP — accelerated mobile pages. As the name suggests, AMP pages load faster on mobile devices. This motivates people to stay longer on your webpage, thus increasing’live time’ –something which is believed by many search engine optimization experts consider to be rewarded by Google with preferential treatment in search results. Furthermore, Google sometimes highlights AMP pages in carousels in search results, providing AMP content an extra little boost.
Unfortunately However — and unlike most competing products like Bigcommerce or Shopify, you can’t create AMP versions of your goods using Ecwid.
Importing and exporting data
Like most competing Goods Ecwid allows you to import and export your data in CSV format.
The Export option permits you to export merchandise information, orders and customers (again, in CSV format) and means that if you feel the need to migrate your shop to another e-commerce platform, you shouldn’t have any significant difficulties doing so.
Using Ecwid with other programs
Ecwid and Twitter
WordPress doesn’t Supplied any e-commerce functionality out of this box, so anybody wishing to sell on the platform will need a third-party solution like Ecwid. There is an Ecwid plugin accessible, so adding an Ecwid shop to your WordPress site is very straightforward — you can get up and running with a couple clicks.
You just sign up to get an Ecwid accounts and then install the free plugin.
Ecwid and Squarespace
Squarespace comes with Increasingly excellent e-commerce features, but the number of payment gateway options is very limited — you need to use Stripe or Paypal. (And using Stripe only works if you are selling products from particular countries). The other main issue with the built-in Squarespace marketing tools is that they don’t facilitate dropshipping, and full export of products is not currently possible.
Integrating Ecwid with Squarespace permits you to bypass these constraints, and adding it into a Squarespace site is very easy: it’s a simple matter of adding a code block into a page and pasting some HTML into it.
Ecwid and Wix
As With Squarespace, there’s currently no dropshipping choice for Wix users, therefore again Ecwid can provide a good workaround. A dedicated app is provided by Ecwid to allow you integrate the product onto a Wix store easily.
Programs and plugins
Ecwid provides a pretty Restricted number integrations with other apps that are well-known. Integrations do exist together with key services Mailchimp, Xero and Freshbooks; but to be honest the range of integrations may be more extensive — competing goods like Shopify provide a much wider assortment of apps. Notable omissions from the Ecwid store comprise Quickbooks and Zendesk, for example (that said, a Quickbooks integration is coming shortly ).
The Picture is better when it comes to CMS plugins: All these are offered for WordPress, Wix and Joomla, enabling for you to install Ecwid on these platforms very easily. Ecwid On Blogger
Interface and ease of use
Ecwid’s Interface is pretty easy to use. Like many similar online shop builders, you receive a vertical menu on the left which allows you to access key functionality, and the area on the right is used to edit or display related products, site reports and content.
Much like any e-commerce tool, you will have to Spend a fair amount of time getting your head about creating catalogues and product variations, setting up transport prices and so on…but there is nothing here that should represent also much of a learning curve.
Things are helped by an ‘onboarding checklist’ that’s supplied to you once you log in for the very first time.
If You’re stuck nonetheless, you could always get in touch with Ecwid’s support team — more on this later — or, even if you’re on a’Business’ or’Unlimited’, you are able to take advantage of this included customization service (you get two hours and 12 hours personalization period from Ecwidon these plans).
Ecwid and GDPR
I’m not a Attorney, so please note that the below observations should not be interpreted as legal advice, but I am planning to do my very best to spell out a number of the key GDPR issues facing Ecwid consumers below.
With the introduction of The EU’s new GDPR legislation, there are several legal measures that site owners now need to take to ensure that they are adequately protecting EU customers’ and visitors’ privacy. There are serious financial penalties for not doing this (to the point where it is typically a good idea to consult a lawyer about what to do); and even if your company isn’t located in the EU, then you still need to obey the regulations where any site visits in the EU are concerned.
Based on my Understanding of the crucial GDPR rules, the principal priorities for prospective Ecwid shop owners are to:
· Provide sufficient privacy and cookie notices
· Process and store information safely
· Get explicit permission from those registering to mailing lists that it is okay to send them e-newsletters
· Provide a way to opt in or revoke consent to use of non-essential cookies onto a website (and also to log that approval ).
There does not seem to be Whatever stops you fulfilling the first few requirements readily enough with Ecwid, although you will have to devote time and possibly money generating adequate notices and crafting data capture forms so they are GDPR compliant.
Where things get Complex with Ecwid is your fourth requirement — cookie consent. To Guarantee GDPR compliance, You Have to display a cookie cutter banner to your customers which
· Allows them to choose which cookies they would like to conduct BEFORE those biscuits are conducted (i.e., to give’prior permission’)
· Logs their approval to run cookies Ecwid On Blogger
· Allows them to revoke approval at a later point
So for Instance, If you Use a Facebook Advertising cookie in combination with your Ecwid store, you’ll be breaking GDPR legislation unless you have a banner set up which does all of the above.
Nowout of the box at There is not a way to take care of the cookie approval issue with Ecwid. Nor is there a decent program available from the Ecwid app store (the only alternative on this front I can locate, the’EU cookie banner’, doesn’t seem to supply the essential performance — despite costing $1.99 per month to utilize ).
It Appears to me that the only alternative available to Ecwid users would be to use a specialist product like CookiePro, which will supply all the essential functionality to generate cookie approval fully GDPR compliant. Despite being a strong product nonetheless, Cookiepro does require quite a lot of configuration and you will want to set quite a great deal of time aside to set this up.
Installation and Design
I Truly like The simple fact that you can run a website without paying anything. This makes the installation process that much simpler, because you simply need to punch in your email and make a password to go straight to the backend port.
The machine has Wizards for every platform that you would like to place your shop on. In case you’ve got a WordPress site, just walk through three steps to get up and running. You could also click on choices like Facebook and Joomla, based on the place you want to market.
The backend Design is flawless, since it walks you through every site creation and integration measure with a few fine text and photos. Once you get your shop implemented on a website or social page it looks fairly slick.
The layout Depends upon the theme you’ve got on your site, however as you can see below, it displays photos well and looks clean and easy to navigate. I particularly enjoy the Shopping Bag area, which is prominent and easy to find for clients when they want to market.
Though many Websites will be mobile friendly, it;s fine knowing that Ecwid includes a native shopping application for both iOS and Android. Merchants now get a native shopping program for iOS and Android.
This means you Can mange your shop and sell on the move, while also giving your customers a chance to buy products from the mobile interface.
The closing Design thing that makes sense to mention is your language instrument. Since running an online store generally requires one to attain out to individuals from throughout the planet, you are bound to stumble upon some clients who’d like to read product webpages and other content in their native tongue. Ecwid supports 45 languages, so when a user would like to translate from English into Spanish, that is not a problem at all.
The Ecwid Program Economy
Having the Chance to put in software is a sure fire way to scaling your ecommerce site in a reasonable way. Ecwid includes a location known as the Ecwid App Market. It provides 65 software, helping merchants extend their store performance readily. Ecwid On Blogger
A Few of the apps Can give you a hand with reviews and rating, rewards programs, automated advertising tools, analytics, custom design themes and much more.
SEO and Marketing
Ecwid is a Third party solution to your present site, so you’d typically have to employ additional SEO and marketing tools to truly get out the word. That said, Ecwid provides quality SEO qualities to help retailers increase their visibility in Google searches.
Moreover, Google now indexes AJAX websites, therefore all Ecwid shops are indexed by Google without any excess work. It gets better with WordPress sites, since you gain access to additional SEO plugins and also the default search engine performance around the dashboard.
Managing Your Inventory
The Ecwid Inventory process is as simple as they come, because it doesn’t seem to incorporate any of those unnecessary bells and whistles you might find on other ecommerce platforms.
Each measure is Concise and clear, so you may just go in there and type in a product name, price and picture then save the product for later. Of course you can always open up the More Powerful Options, however they separate these for when you’re ready to start ramping up your store.
As an example of the inventory Rich management toolset, you gain access to items like from stock merchandise monitoring, mobile device inventory management, barcode scanning and much more.
Ecwid offers A Chat With Sales feature which is always one of my favourite ways to converse with companies. Simply send them a question and you are able to work on something else until they respond.
The company also Provides a potent support section with FAQs, a knowledge base, email capabilities and a forum.
Overall, the Support outlets include phone support, online chat service and email support, keeping the response time brief and support quality high.
In my mind, the Platform has all you could want concerning support.
Payments and Safety
It is not always Easy to locate an ecommerce platform which does not charge transaction fees, but that’s just what you get with Ecwid. They never charge any kind of trade fee with any of those plans they provide, which makes it desirable for any shop that’s trying to keep down costs and also to improve margins.
Keep in mind that Ecwid isn’t a payment processor, so you have to setup something such as PayPal or Stripe to process all the transactions that come through your site. It is pretty easy to employ these systems, because Ecwid incorporates with over 40 international payment options. However, each of these processors have their own trade fees so you need to get ready for them.
It is rather Clear that Ecwid takes security seriously, since the provider is a PCI DSS Level 1 certified supplier. The company also claims that every trade that includes sensitive data is transferred through a secure HTTPS channel. Ecwid On Blogger
Imagine if you Would like to accumulate both online and offline payments? Perhaps you’d prefer a point of sale integration?
Ecwid Integrates with with Square, Clover, Vend POS, iZettle and PayPal card readers, allowing Ecwid to turn your operation into both an online and offline system.
Advantages and disadvantages of using Ecwid
· Ecwid represents a very easy way to add e-commerce to some present website.
· Point-of-sale performance is available, and there are a number of strategies to implement it.
· The product is cheap by comparison to other solutions.
· It supports multi-language versions of your store.
· The store layouts are responsive.
· Plugins / programs are available for major platforms (like WordPress, Drupal and Wix).
· It permits users of website building products which don’t facilitate dropshipping to begin doing this (i.e., Squarespace, Jimdo, Wix etc.. )
· The’starter site’ option is a fantastic stopgap measure for retailers who want a store fast, but have yet to develop a complete site in order to add the Ecwid widget to.
· The free Ecwid program is not time-limited, includes support, and is rather generous in terms of features.
· The Paypal This POS system is Limited to the US and UK.
· The Paypal This POS process is limited to iOS users.
· Telephone support is only available on the more expensive plans.
· There is a restricted number of apps / integrations offered in the Ecwid App shop.
· You can not change product URLs, which can be slightly annoying from an search engine optimization perspective.
· You can’t create AMP variations of product pages utilizing Ecwid.
· Making Ecwid GDPR-compliant (with respect to obtaining cookie consent) sounds hard.
· The free version doesn’t allow you to access any of the search engine optimization tools.
Ecwid comes With four plans, among which is completely free. They promote the free program like mad, and mention that many other platforms drag you into a free trial, where you will eventually have to pay.
That is where Ecwid stands out, and you can see that the other payment programs are rather affordable.
The Free program Lets you sell 10 products, whereas the Venture program ups that depend to 100 goods and you get things like an iPhone management app. The company plan goes up to 2500 products for a superb price and you also get live chat service. Priority support comes alongside the Unlimited program and you can also market an unlimited amount of merchandise.
Ecwid is one of The most economical solutions on the market. You can see that it is actually more affordable than many of the other platforms we’ve reviewed in the past, so if you’re looking for value, this could be the perfect plugin for you.
In short, I am Beginning to think that Ecwid is one of the best ways to sell online, as long as you employ the best ways to enhance your earnings online too. Ecwid is a slick system, with super easy implementation steps, which makes it perfect for the small business audience. Ecwid On Blogger